Superyou

What Superyou does

Superyou (legal entity UAB SUPERYOU, entity code 302705193) is a Vilnius, Lithuania-based digital marketing agency operating since 2014 with 51-100 employees. The agency delivers three core service pillars: Social Media & Advertising (Meta/Instagram/Facebook/LinkedIn/TikTok administration, remarketing, influencer marketing, segmentation, A/B testing), Creative Solutions (graphic design, illustration, animation, video, UX/UI, photoshoots, concept development), and Email & SMS Marketing (eCRM strategy, custom HTML templates, A/B testing, audience segmentation using ActiveCampaign and Libonet). Its principal differentiator is the Creative Performance System, a six-stage proprietary methodology (Research, Strategy, Creative Directions, Testing, Optimization, Growth) that integrates creative production with media buying and structured testing, delivered through three tiers: a 1.5-hour Creative Performance Workshop, a Starter Pack for SMBs launching or reviving communication, and a Partner Pack for ongoing full-service engagements.

The business operates as a professional services agency on project-based, retainer, or custom-quote engagements with no publicly disclosed rate cards. Go-to-market is sales-led: direct outreach, referrals, and portfolio-driven prospecting. Customer base is concentrated in Lithuania and spans B2B enterprises and B2C brands, with a named portfolio that includes MAXIMA, TELE2, Swedbank, IKEA, Carlsberg, Vinted, IQOS, Paulig, Telia, ERGO, Ignitis, YIT Lietuva, Gintarinė vaistinė, Baltic Logistics Solutions, Pegasas, Dekk Proff, and Klaipėda City Municipality. Documented campaign outcomes include ROAS improvement from 4.5 to 11.72 for 123zaliuzes and KPI exceedances of 50-600% on major retail and telecom campaigns.

Underlying technology consists of third-party marketing platforms rather than proprietary infrastructure: ActiveCampaign for automation, MailerLite for newsletters, Google Analytics for traffic analysis, Google DoubleClick for retargeting, Meta Business Suite and Advantage+ for ad optimization, Figma for design, and Semplice for portfolio presentation. The firm is privately held with no disclosed external funding, parent company, or subsidiaries.

Name

Superyou

Legal name

UAB SUPERYOU

Website

https://superyou.lt

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Superyou is a Vilnius-based, 51-100-employee digital marketing agency founded in 2014 serving Lithuanian B2B and B2C enterprises with social media, advertising, creative, and email/SMS services, anchored by its proprietary Creative Performance System methodology.

Ownership category

akta.pro rank

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Marketing Services: SuperYou generates revenue through providing comprehensive digital marketing services including social media management, advertising campaigns, creative design solutions, email and SMS marketing, and the Creative Performance system. Services are delivered as professional service engagements, likely through project-based fees, retainers, or service contracts with B2B and B2C clients across Lithuania.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Superyou is a full-service digital marketing agency providing Social Media & Advertising (administration, remarketing, Meta/GDN ads, influencer marketing, segmentation, testing across Instagram, Facebook, LinkedIn, TikTok), Creative Solutions (graphic/UX-UI design, illustration, animation, video, photoshoots, concept development), and Email & SMS Marketing (eCRM strategy, communication journeys, custom HTML, A/B testing, segmentation). Delivery is structured around a proprietary Creative Performance System spanning research, strategy, creative directions, testing, optimization, and growth, sold through project-based or retainer engagements to enterprise and mid-market clients in Lithuania.

Product overview

Superyou is a digital marketing agency offering three core service pillars: Social Media & Advertising, Creative Solutions, and Email & SMS Marketing. These are complemented by the Creative Performance System, a proprietary methodology for aligning creative work, media buying, and testing toward business growth. The Creative Performance System is delivered through three service tiers: the Creative Performance Workshop (a 1.5-hour training seminar), Starter Pack (for businesses launching or reviving communication), and Partner Pack (full-service ongoing partnership). The agency also develops marketing campaigns, content strategies, and influencer collaborations for B2B and B2C clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Media & Advertising Comprehensive social media management and paid advertising services including account administration, remarketing, influencer partnerships, Meta advertising, GDN advertising, audience segmentation, structured testing, performance audits, and campaign management across Instagram, Facebook, LinkedIn, TikTok, YouTube and ActiveCampaign. Sold to enterprise and mid-market clients seeking full-funnel digital campaign execution.
• Creative Solutions End-to-end creative production including illustration, graphic design, UX/UI design, animation, video production, photoshoots, UGC video, print materials, layout design, and concept/idea development for campaigns and activations. Delivered to brands requiring integrated creative for paid and owned digital channels.
• Email & SMS Marketing Direct-channel marketing services covering eCRM strategy, communication journey design, custom HTML template development, A/B testing, audience segmentation, and SMS execution using the Libonet platform. Targets brands seeking automated, segmented email and SMS programs.
• Creative Performance System A six-stage proprietary methodology (Research, Strategy, Creative Directions, Testing, Optimization, Growth) that aligns creative output, media planning, and continuous A/B testing under one operating system to deliver measurable business growth. Differentiator of the agency's full-service offering to Lithuanian enterprise and mid-market clients.
• Creative Performance Workshop A 1.5-hour practical training seminar for marketing teams running ads without a defined creative, testing and growth system. Covers advertising failure modes, creative bottlenecks, structured testing and growth strategies. Sold as a standalone paid workshop.
• Starter Pack A defined service engagement for businesses wanting to confidently launch or revive their communications. Deliverables include creative directions, communication angles, content structure and an advertising launch plan. Sold as a paid, packaged engagement.
• Partner Pack A full-service partnership offering for brands requiring ongoing creative production and reliable advertising support. Includes Creative Performance strategy, ad creation, social media and media management, and a continuous testing and scaling system. Sold as an ongoing paid engagement.

Quantifiable outcome

• ROAS increase from 4.5 to 11.72 for 123zaliuzes e-commerce campaign
• +6 more outcomes

Named customers18 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• VML: Global creative and digital agency network (formed from VMLY&R and Wunderman Thompson) with Baltic and pan-European operations. Comparable to SuperYou as a full-service digital marketing agency serving enterprise brands across social, creative, and performance, but at vastly greater scale and geographic reach.
• Ogilvy: Global advertising and creative network with Ogilvy Baltic operations, offering advertising, social, influencer, and brand strategy services to enterprise clients including Swedbank, IKEA-adjacent brands, and FMCG multinationals. Comparable to SuperYou in service scope (social, creative, performance) but operates at network scale across multiple geographies.
• BBDO Worldwide: Global creative agency network with BBDO Baltic operations, offering advertising, content, and digital services. Comparable to SuperYou in serving enterprise brands across creative and digital channels, though at larger scale and with broader geographic reach.
• DDB Worldwide: Global creative agency network with DDB Baltic presence, providing advertising, digital, and brand strategy to multinational and regional clients. Comparable to SuperYou in offering integrated creative + media + social services for enterprise brands in the Baltic market.
• Publicis Groupe: Holding company with Publicis Baltic agencies (including Leo Burnett, Saatchi & Saatchi) operating creative, media, digital, and performance marketing services. Comparable to SuperYou in full-service digital and creative capabilities, competing for the same enterprise clients in the Baltics.
• Havas: Global advertising network (Havas Creative, Havas Media) with Baltic operations delivering creative, media, and digital services to enterprise clients. Comparable to SuperYou in delivering integrated advertising and social campaigns for multinational and regional brands.

Direct peers

• BarkovSEM: Lithuanian digital performance marketing agency specializing in Google Ads, Meta Ads, and SEO for B2B and B2C clients. Comparable to SuperYou as a Lithuania-based digital agency competing for the same SME and mid-market digital marketing budgets, though with a more performance-marketing-led focus.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/superyou.agency
• LinkedInlinkedin.com/company/superyou
• Instagraminstagram.com/superyou.agency
• TikToktiktok.com/@superyou.agency

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Superyou