VasoNova
VasoNova develops the VPS G4 Vascular Positioning System, an Rx-only medical device that uses electromagnetic navigation and proprietary visual indicators to confirm catheter tip placement at the lower third of the SVC-CAJ, sold to hospitals and clinics via Teleflex's global enterprise sales channel.
- Company typePrivate
- Founded2005
- HeadquartersMenlo Park, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What VasoNova does
VasoNova, operating within Teleflex Incorporated's vascular access franchise, develops and markets the VPS G4 Vascular Positioning System, a catheter tip positioning device that combines electromagnetic navigation with a proprietary visual indicator scheme (Green Arrow, Orange Circle, Yellow Triangle, Blue Bullseye) to identify the lower third of the SVC-CAJ in real time. The flagship product is the VPS G4 Device, supported by the VPS Precision Stylet (sold separately or pre-loaded into Arrowg+ard Blue Advance PICCs), the latter of which adds chlorhexidine-based antimicrobial protection intended to reduce catheter colonization by major CLABSI-causing pathogens and to mitigate thrombotic occlusion. The system is positioned to eliminate confirmation chest X-rays (subject to institutional policy), reduce arterial and azygous malposition, and shorten time-to-treatment versus traditional fluoroscopy- or landmark-based PICC and central venous catheter placement.
The company sells Rx-only prescription medical devices exclusively to healthcare facilities — primarily hospitals, clinics, and healthcare systems performing central venous and PICC insertions. Revenue is generated through hardware sales of the VPS G4 console and stylets plus a consumable stream from pre-loaded Arrowg+ard Blue Advance PICCs, distributed globally through Teleflex's enterprise field sales organization with dedicated technical and after-hours clinical support (866-246-6990, 877-236-6869, 866-295-5857). GTM is enterprise field sales supplemented by a direct-to-customer product catalog at teleflexvascular.com, a downloadable brochure, and request-information forms. Pricing is not publicly disclosed, and no standalone revenue, headcount, or financial metrics for VasoNova are present in the source data, consistent with its operation as a product line inside a larger public parent (NYSE: TFX).
VasoNova firmographics
Firmographics- Name
- VasoNova
- Website
- https://vasonova.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- VasoNova develops the VPS G4 Vascular Positioning System, an Rx-only medical device that uses electromagnetic navigation and proprietary visual indicators to confirm catheter tip placement at the lower third of the SVC-CAJ, sold to hospitals and clinics via Teleflex's global enterprise sales channel.
- Ownership category
- akta.pro rank
VasoNova industry classification
Industry- Product category
- Vascular Access Medical Devices
- NAICS
- Surgical and Medical Instrument Manufacturing (339112)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Vascular Access & Closure Devices (Sheaths, Guidewires, Closure Systems) (HLAHAFAK)
Keywords
Where VasoNova is headquartered
LocationHeadquarters
- HQ city
- Menlo Park
- HQ country
- United States
- HQ region
- North America
Markets served
VasoNova business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Medical Device Sales: Sale of vascular positioning hardware systems (VPS G4 Device, Stylets, accessories) and preloaded PICCs to healthcare facilities. Revenue generated from device sales and potentially associated consumables/accessories.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
VasoNova product offering
Product offeringCore offering
VasoNova develops and supplies the Arrow VPS G4 Vascular Positioning System, a prescription medical device that combines electromagnetic navigation with proprietary tip-confirmation technology to guide peripherally inserted central catheters (PICCs) and other central venous catheters to the lower third of the SVC-CAJ. The system uses visual indicators (Green Arrow, Orange Circle, Yellow Triangle, Blue Bullseye) to confirm correct placement in real time, enabling clinicians to begin treatment without waiting for a confirmation chest X-ray.配套 offerings include the VPS Precision Stylet and Arrowg+ard Blue Advance antimicrobial-coated PICCs preloaded with the stylet.
Product overview
The VPS G4 Vascular Positioning System is a single unified medical device system for catheter tip positioning. The core VPS G4 Device combines with the VPS Precision Stylet (available as a separate accessory or pre-loaded in Arrowg+ard Blue Advance PICCs) to provide real-time electromagnetic navigation guidance. The system uses visual indicators (Green Arrow, Orange Circle, Yellow Triangle, Blue Bullseye) to guide clinicians during catheter placement, with the Blue Bullseye indicating correct placement at the lower third of the SVC-CAJ.
Differentiator
Problem solved
Functional benefit
Products and services
- Arrow VPS G4 Vascular Positioning System
Quantifiable outcome
- Eliminates chest X-ray confirmation with steady Blue Bullseye, freeing patients from harmful radiation
- +2 more outcomes
Companies that use VasoNova
Customer profileSegments1 record
Ideal customer profiles1 record
VasoNova technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
VasoNova partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
VasoNova competitors and assessment
Company assessmentDirect peers
- ICU Medical: ICU Medical (including the Smiths Medical portfolio) manufactures PICC lines, central venous catheters, and vascular access devices, competing in the same enterprise hospital channel and offering overlapping tip-positioning and antimicrobial-coated catheter solutions.
- Cook Medical: Cook Medical manufactures a broad range of vascular access and interventional devices including central venous catheters and wire-based placement tools, competing in the same hospital vascular access channel with comparable clinical workflows.
- Merit Medical Systems: Merit Medical offers a portfolio of vascular access devices and accessories for hospitals and clinicians, including peripherally inserted central catheters and tip-positioning-related accessories, competing for the same vascular access budget allocations.
- AngioDynamics: AngioDynamics manufactures vascular access devices including PICC and central venous catheters sold into the same hospital channel, competing for vascular access formulary position and offering partial overlap in tip-positioning and antimicrobial-coated catheter technology.
- Becton Dickinson: BD is the global leader in vascular access, offering PICC lines and the Sherlock 3CG Tip Confirmation System that uses ECG-based technology to confirm catheter tip position — directly competing with the VPS G4 on the X-ray-free PICC placement value proposition for hospitals and clinicians.
- Vygon: Vygon is a specialist in single-use vascular access and PICC products with strong European and international presence, directly competing in the PICC placement and catheter tip confirmation space served by VPS G4.
Broad incumbents
- Edwards Lifesciences: Edwards Lifesciences is a broad incumbent in critical care monitoring and hemodynamic catheter technologies serving the same hospital cath lab and ICU channels; partial overlap in vascular access and catheter-based monitoring creates a comparable incumbent reference for go-to-market benchmarking.
- Teleflex Incorporated: Teleflex is the parent company that markets the Arrow VPS G4 product analyzed here, but operates as a broad incumbent across vascular access, anesthesia, interventional, and surgical portfolios — a directly comparable broad incumbent for benchmarking go-to-market and clinical positioning.
- Abbott Laboratories: Abbott is a broad healthcare incumbent with vascular and diagnostic catheter products serving hospital channels; relevant as a large incumbent reference for how diversified device companies monetize vascular access and catheter-placement workflows.
Emerging players
- Medcomp: Medcomp designs and manufactures vascular access catheters and components, including PICC and central venous offerings, positioning as a focused emerging competitor in the vascular access tip-positioning niche served by the analyzed product.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
VasoNova social profiles
Digital presenceVasoNova compliance and trust
Trust signalCompliance1 record
VasoNova financial estimates
Financial estimateRevenue estimate
Valuation estimate
VasoNova leadership team
Management profileNumber of profiles
VasoNova funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VasoNova M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VasoNova
What does VasoNova do?
VasoNova develops and supplies the Arrow VPS G4 Vascular Positioning System, a prescription medical device that combines electromagnetic navigation with proprietary tip-confirmation technology to guide peripherally inserted central catheters (PICCs) and other central venous catheters to the lower third of the SVC-CAJ. The system uses visual indicators (Green Arrow, Orange Circle, Yellow Triangle, Blue Bullseye) to confirm correct placement in real time, enabling clinicians to begin treatment without waiting for a confirmation chest X-ray.配套 offerings include the VPS Precision Stylet and Arrowg+ard Blue Advance antimicrobial-coated PICCs preloaded with the stylet.
Is VasoNova a public or private company?
VasoNova is a private company. It is classified as corporate owned and is currently operating.
When was VasoNova founded?
VasoNova was founded in 2005. It employs 1,001 to 5,000 people.
Where is VasoNova based?
VasoNova is headquartered in Menlo Park, United States, in the North America region.
How does VasoNova make money?
One revenue line is on record: medical Device Sales.
Who are VasoNova's main competitors?
Direct peers on record are ICU Medical, Cook Medical, Merit Medical Systems, AngioDynamics, Becton Dickinson and Vygon. Broad incumbents are Edwards Lifesciences, Teleflex Incorporated and Abbott Laboratories. Medcomp is listed as an emerging player.
Does VasoNova have an API?
No public API is recorded for VasoNova.
What industry is VasoNova in?
VasoNova's product category is Vascular Access Medical Devices. Its primary akta.pro industry code is HLAHAFAK, Vascular Access & Closure Devices (Sheaths, Guidewires, Closure Systems). Its NAICS code is 339112 and its SIC code is 3841.