UXfocus
- Company typePrivate
- Founded2014
- HeadquartersLinz, Austria
- Headcount1–10
- GTM typeB2B
- OfferingServices
UXfocus firmographics
Firmographics- Name
- UXfocus
- Legal name
- UXfocus e.U.
- Website
- https://uxfocus.at
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
UXfocus industry classification
Industry- Product category
- UX Consulting Services
- NAICS
- Management Consulting Services (54161), Other Scientific and Technical Consulting Services (54169)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Customer Experience (CX) & Digital Experience (BPAHAEAC)
- akta.pro secondary industries
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), UX, Design Thinking & Customer Research for PMs (EDABAHAK)
Keywords
Where UXfocus is headquartered
LocationHeadquarters
- HQ city
- Linz
- HQ country
- Austria
- HQ region
- Europe
Offices3 records
Markets served
UXfocus business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- UX Consulting & Design Services: Project-based consulting engagements covering UX strategy, user research, UX/UI design, and usability evaluation. Services are offered to enterprise and mid-market clients across the DACH region, with engagements scoped per project.
- UXAcademy Training & Certification: The UXAcademy (uxacademy.at) delivers public and in-house UX training courses with internationally recognised CPUE (Certified Professional for Usability Engineering and User Experience Design) certifications. Revenue is generated through course fees, certification fees, and corporate training engagements.
- Coworking Space Rental: The company rents shared office desks and meeting rooms at its Linz-Ebelsberg location. Fixed desk subscriptions at €235/month plus day/week flexible passes at €20/day, providing additional recurring revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | User Experience I (CPUE-FL) - Foundation Level Certification Training |
| One time/ perpetual license | Pay-as-you-go | User Experience II (CPUE-AL) - Advanced Level Certification Training |
| One time/ perpetual license | Pay-as-you-go | UX 4 Developer Training |
| One time/ perpetual license | Pay-as-you-go | UX 4 Management Training |
| Subscription | Monthly | Fixed Desk Coworking |
| Unit Pricing | Pay-as-you-go | Day/Week Desk Coworking |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
UXfocus product offering
Product offeringCore offering
UXfocus provides professional UX consulting services including UX strategy and consulting, user research, UX/UI design, and usability evaluation/testing for enterprise clients primarily in the DACH region. The firm also operates UXAcademy, a training and certification division offering CPUE-certified courses (UX Foundation, Advanced UX, UX Psychology, UX Writing, UX for Developers, UX for Management). Additionally, the company rents coworking space at its Linz-Ebelsberg office.
Product overview
UXfocus is a UX consulting and training company operating as a unified offering with two interconnected divisions. The first division provides professional UX consulting services encompassing UX strategy and consulting, user research, UX/UI design, and UX/CX evaluation and testing. These are delivered as client-facing project services or through three standardized testing packages (Essentials UX, Expert UX, Professional UX). The second division is UX Academy, a training and certification sub-brand offering courses in UX design, usability engineering, and related disciplines through online and in-house formats. Courses include User Experience I/II (with CPUE certification), UX Psychology, UX Writing, Gamification, Information Architecture, UX 4 Management, and UX 4 Developers. The company also offers coworking space services. All offerings are delivered by a team of UX experts with backgrounds in psychology, design, and industrial design, primarily serving the DACH region.
Differentiator
Problem solved
Functional benefit
Brands
- UXAcademy: The training and certification arm of UXfocus, offering UX courses and CPUE (Certified Professional for Usability Engineering and User Experience Design) certification programs for professionals.
Quantifiable outcome
- 87% error rate in medical wearable devices due to poor user interfaces (Software Advice study, 2022). UXfocus helps companies avoid such outcomes through rigorous user-centered design.
- +2 more outcomes
Companies that use UXfocus
Customer profileNamed customers19 records
Ideal customer profiles1 record
UXfocus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
UXfocus partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- UXQCC BoardcoreUXQCC is the governing board for the CPUE (Certified Professional for Usability Engineering and User Experience Design) certification. Dr. Verena Seibert-Giller is a UXQCC board member and co-developer of the CPUE certification framework. UXfocus is a certified training partner and GASQ examination centre for CPUE certifications.
- MopiusminorMopius provided software development expertise in the Digital Coach research project alongside UXfocus, Innoviduum, and Mobile Agreements, within the IT-Cluster Business Upper Austria cluster-cooperation project.
- Mobile AgreementsminorMobile Agreements partnered with UXfocus, Innoviduum, and Mopius in the Digital Coach research project under the IT-Cluster Business Upper Austria initiative.
- GASQ (Global Association for Software Quality)coreUXfocus operates as an official GASQ examination centre, administering certifications including CPUE, IREB, and ISTQB. Exams are conducted on iPads with results provided immediately and certificates mailed post-exam. Both in-person and remote (at-home) examination options are available.
- Interaction Design Foundation (IxDF)minorProfessional body partnership. UXfocus promotes Interaction Design Foundation resources and courses alongside its own UXAcademy offerings.
- German UPA (User Experience Professionals Association)minorProfessional association partnership for the UX professional community in German-speaking regions.
- UXQB (International Usability and User Experience Qualification Board)minorProfessional qualification body. UXfocus aligns its training and certification offerings with UXQB standards and frameworks.
- IQV (Österreich) - Impuls-QualifizierungsverbundminorIQV is a network of companies jointly planning and executing qualification measures for employees, supported by AMS. All UXAcademy courses are eligible for IQV funding to make training more accessible for member companies.
- WKOÖ - Wirtschaftskammer OberösterreichminorWKOÖ offers continuing education grants for members of specialist groups in consulting, bookkeeping, and IT. UXAcademy training courses qualify for WKOÖ continuing education funding.
- UX Linz, UX Graz, UX Salzburg, UX ViennaminorUXfocus co-organises World Usability Day Austria with Austria's regional UX communities (UX Linz, UX Graz, UX Salzburg, UX Vienna). Thomas Grill, CEO of UXfocus, also leads the UX Linz community and moderates the WUD 2025 panel.
Scale indicators5 records
Recent moves7 records
Expansion highlights7 records
UXfocus competitors and assessment
Company assessmentBroad incumbents
- IDEO: Global design and innovation consultancy. Operates in UX strategy and digital product design at a much larger scale, providing a broad-incumbent reference point for UXfocus's enterprise clients.
- Nielsen Norman Group: World-leading UX research and training firm. Broad incumbent in UX training (UX Certification) and research, and a relevant comparable for UXfocus's UXAcademy training and advisory positioning.
Others
- Interaction Design Foundation: Global online UX design education provider. Already a partner of UXfocus and a thematic peer in UX training, though operating a self-paced online model rather than instructor-led certification.
Direct peers
- Centigrade: German UX research and design firm focused on complex, safety- and business-critical products. Directly comparable to UXfocus in regulated/industrial client work and full-lifecycle UX services.
- UID (User Interface Design): Long-standing German UX consultancy (Ludwigsburg) with deep expertise in usability engineering and user research. Overlapping with UXfocus in research-driven UX for complex enterprise and industrial products.
- Sirvaluse: German usability and UX consultancy providing research, evaluation, and training. Comparable to UXfocus in scope (especially usability testing and UX training) and DACH mid-market positioning.
- minds using machines: Munich-based UX/UI design and strategy firm. Comparable in delivering research-led UX for enterprise and B2B clients, with a similar team-scale boutique operating model.
- Ergosign: Established German UX design and research consultancy headquartered in Saarbrücken with offices across DACH. Closely comparable to UXfocus in service mix (UX strategy, research, UI design, usability evaluation) and DACH enterprise client base.
- Pretioso Design: Austrian digital product and UX/UI design studio (Upper Austria). Direct geographic peer to UXfocus, serving Austrian enterprise clients with comparable design and research offerings.
- ProContext Consulting: German UX research and strategy consultancy. Overlaps with UXfocus in user research, usability evaluation, and UX training for DACH enterprises.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
UXfocus social profiles
Digital presenceUXfocus financial estimates
Financial estimateRevenue estimate
Valuation estimate
UXfocus leadership team
Management profileNumber of profiles
Profiles7 records
UXfocus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UXfocus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UXfocus
What does UXfocus do?
UXfocus provides professional UX consulting services including UX strategy and consulting, user research, UX/UI design, and usability evaluation/testing for enterprise clients primarily in the DACH region. The firm also operates UXAcademy, a training and certification division offering CPUE-certified courses (UX Foundation, Advanced UX, UX Psychology, UX Writing, UX for Developers, UX for Management). Additionally, the company rents coworking space at its Linz-Ebelsberg office.
Is UXfocus a public or private company?
UXfocus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was UXfocus founded?
UXfocus was founded in 2014. It employs 1 to 10 people.
Where is UXfocus based?
UXfocus is headquartered in Linz, Austria, in the Europe region.
How does UXfocus make money?
Three revenue lines are on record. UX Consulting & Design Services are the primary driver. The others are UXAcademy Training & Certification and coworking Space Rental.
Who are UXfocus's main competitors?
Broad incumbents on record are IDEO and Nielsen Norman Group. Interaction Design Foundation is listed as an others. Direct peers are Centigrade, UID (User Interface Design), Sirvaluse, minds using machines, Ergosign, Pretioso Design and ProContext Consulting.
Does UXfocus have an API?
No public API is recorded for UXfocus.
What industry is UXfocus in?
UXfocus's product category is UX Consulting Services. Its primary akta.pro industry code is BPAHAEAC, Customer Experience (CX) & Digital Experience, with a secondary code of MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 54161 and its SIC code is 8742.