WirelessGate
- Company typePublic
- Founded2004
- HeadquartersTokyo, Japan
- Headcount11–50
- GTM typeB2C
- OfferingServices
WirelessGate firmographics
Firmographics- Name
- WirelessGate
- Legal name
- 株式会社ワイヤレスゲート
- Website
- https://wirelessgate.co.jp
- Company type
- Public
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
WirelessGate industry classification
Industry- Product category
- Wireless Telecommunications Services
- NAICS
- Telecommunications Resellers (517121), All Other Telecommunications (5178)
- SIC
- Communications Services, Nec (4899)
- akta.pro primary industry
- Wireless Networking Services (Wi‑Fi, Private LTE/5G) (BPAEAEAE)
- akta.pro secondary industries
- Managed Wi‑Fi & WLAN Services (Campus/Branch) (HDAIAGAB), Carrier & Public Venue Wi‑Fi (Hotspot/Passpoint/NGH) (HDAFACAI)
Keywords
Where WirelessGate is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices2 records
Markets served
WirelessGate business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- WiMAX+5G Services: Monthly subscription services for high-speed mobile internet using WiMAX2+ and au 4G LTE/5G networks. Revenue from recurring monthly fees, with options for device installment payments and optional insurance services.
- Public Wi-Fi Services: Monthly subscription plans providing access to approximately 40,000 public Wi-Fi hotspots across Japan and 20 million FON spots globally. Includes Wi-Fi only plans and bundled with SIM services.
- SIM/eSIM Services: SIM card and eSIM services for inbound tourists, outbound travelers, and global roaming. Sold through own EC websites targeting international markets. NTTdocomo Xi network based.
- Digital Marketing Services: Digital marketing solutions leveraging the company's customer base and platform capabilities, initiated in January 2024.
- Subsidiary Mobile Wi-Fi Rental: Mobile Wi-Fi rental business operated by subsidiary FREEDiVE (acquired November 2025) and digital solutions services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | WiMAX+5G Gigahodai Plus S - Unlimited standard mode with 30GB plus area mode |
| Subscription | Monthly | WiMAX+5G Gigahodai Plus S Netflix Pack - Unlimited with Netflix Standard included |
| Subscription | Monthly | WiMAX+5G Gigahodai Plus 3-year - 36-month contract with lower monthly rate |
| Subscription | Monthly | WiMAX+5G Gigahodai Plus 2-year - 24-month contract option |
| Subscription | Monthly | WirelessGate Wi-Fi FON Premium Plan - Access to 40,000+ domestic and 20 million global FON spots |
| Subscription | Monthly | WirelessGate Wi-Fi Basic - 40,000 domestic Wi-Fi hotspots |
| Subscription | Monthly | Data-only SIM 480 yen Plan - 250kbps with Wi2 hotspots |
| Subscription | Monthly | Data-only SIM Fon Premium Plan - 3Mbps with Wi2 and FON spots |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
WirelessGate product offering
Product offeringCore offering
WirelessGate provides wireless broadband connectivity services in Japan through subscription-based public Wi-Fi hotspot access, WiMAX+5G mobile internet, and SIM/eSIM mobile data services. The company aggregates access to approximately 40,000 domestic Wi-Fi hotspots and 20 million global FON spots, with SIM/eSIM offerings targeting inbound tourists to Japan and outbound Japanese travelers. It also operates a digital marketing business and a travel-focused media site for international visitors.
Product overview
WirelessGate operates a multi-product connectivity portfolio organized around three core pillars: Wi-Fi services, SIM/eSIM services, and a media business. Wi-Fi services include the flagship WirelessGate Wi-Fi public hotspot subscription (40,000+ domestic locations via Wi2 and Fon networks), WiMAX +5G mobile broadband in both mobile and home router form factors, and legacy Wi-Fi + WiMAX 2+ bundled offerings. An optional Netflix Standard bundle is available with WiMAX +5G plans. SIM/eSIM services span NTT Docomo LTE SIM cards (data-only and voice), inbound Japan eSIM, outbound Korea eSIM, and a forthcoming global roaming eSIM — all sold via the company's own EC sites. A companion mobile app (iOS/Android) and PC client (WGConnect) enable auto-login to hotspots and SIM management. Add-on services include device compensation (phone, PC, WiMAX router) and smartphone insurance. In November 2025, WirelessGate fully acquired FREEDiVE, adding mobile Wi-Fi rental and digital solutions to the group. A proprietary media site (WG Travel Media) serves international travelers.
Differentiator
Problem solved
Functional benefit
Brands
- みんなのらくらくWi-Fi: 自社ECサイトで提供されるWi-Fiサービス
- WG JAPAN eSIM
- WG KOREA eSIM
- WG TRAVEL MEDIA
Products and services
- WirelessGate Wi-Fi Subscription-based public Wi-Fi service providing access to approximately 40,000 domestic hotspot locations (stations, airports, cafés, commercial facilities) under a single ID and password, with Wi2 and Fon network coverage. Targets individual consumers needing reliable Wi-Fi access across Japan.
- WirelessGate WiMAX+5G High-speed mobile broadband service using WiMAX 2+, au 4G LTE, and au 5G networks; available in mobile router and home router form factors with unlimited data in standard mode and up to 30 GB on plus area mode. Targets individual consumers seeking mobile or home internet without fixed-line installation.
- WG Japan eSIM Inbound tourist eSIM product providing high-speed NTT Docomo network coverage for international visitors to Japan, with 24-hour AI chat support in multiple languages. Sold via self-operated EC site (wirelessgate.com).
- WG Korea eSIM
- WirelessGate SIM Service
- FREEDiVE Mobile Wi-Fi Rental Mobile Wi-Fi rental service and digital solution offerings from subsidiary FREEDiVE, providing short-term device rental and related digital services to consumers in Japan.
- WG Travel Media Self-operated media site publishing travel-related content (destination guides, experience articles) for international travelers visiting Japan, supporting inbound tourism and eSIM service marketing.
Quantifiable outcome
- 40,000+ public Wi-Fi hotspots in Japan accessible with single ID
- +1 more outcomes
Companies that use WirelessGate
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
WirelessGate technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature2 records
WirelessGate partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- KDDI CorporationcorePrimary telecommunications infrastructure partner providing WiMAX and au 4G LTE/5G network services. WirelessGate purchases communication lines from KDDI for its main WiMAX services.
- Wi2 (株式会社Wi2)corePublic Wi-Fi hotspot provider offering access to approximately 40,000 hotspot locations across Japan including major stations, airports, and commercial facilities.
- FON WirelesscoreGlobal Wi-Fi community partner enabling access to approximately 20 million FON spots worldwide through FON Premium plans.
- NTTdocomocoreNetwork infrastructure provider for SIM card services using NTTdocomo's Xi LTE network across Japan.
- Yodobashi Camera (株式会社ヨドバシカメラ)coreMajor retail distribution partner and largest shareholder (12.94%). Primary point-of-sale for WiMAX services and SIM cards through Yodobashi Camera stores nationwide.
- FREEDiVE (株式会社FREEDiVE)coreWholly-owned subsidiary acquired November 2025. Operates mobile Wi-Fi rental business and digital solutions. CEO: Shohei Imai.
- GMO Payment Gateway (GMOペイメントゲートウェイ株式会社)minorPayment processing service provider for credit card transactions. Main payment processor for WirelessGate services.
- Stripe Japan (ストライプジャパン株式会社)minorPayment processing service provider (Stripe) for credit card transactions.
- Mitsui Sumitomo Trust Bank (三井住友信託銀行)minorShareholder registry administrator handling stock administration, dividends, and shareholder services.
Scale indicators6 records
Recent moves13 records
Expansion highlights6 records
WirelessGate competitors and assessment
Company assessmentBroad incumbents
- NTT Docomo: Japan's largest mobile carrier, which provides the Xi LTE network underlying WirelessGate's SIM/eSIM services (including WG JAPAN eSIM). Docomo competes directly via its own Wi-Fi + mobile broadband bundles while simultaneously being a wholesale supplier.
- NTT Communications (NTT Com): Wholly-owned subsidiary of NTT providing managed network, Wi-Fi, and cloud connectivity services to enterprise and carrier customers. Overlaps with WirelessGate's managed-Wi-Fi and connectivity offerings at the enterprise/venue layer.
- SoftBank Corp. Japan's #3 mobile carrier with its own Wi-Fi hotspot network and mobile broadband offerings (SoftBank Air, Y!mobile). Competes head-to-head with WirelessGate's WiMAX+5G product and offers similar aggregated connectivity bundles to consumers.
- KDDI (au): Japan's #2 mobile carrier and owner of the au / WiMAX2+ / 5G network that WirelessGate resells. As the underlying infrastructure provider, KDDI represents both a critical partner and the dominant competitive benchmark for end-customer mobile broadband pricing.
- Rakuten Mobile: Japan's newest mobile carrier, aggressive on price and bundled Wi-Fi/cellular offers. As a fourth MNO with disruptor economics, it raises the competitive floor on unlimited data pricing that WirelessGate's WiMAX+5G service must defend against.
Direct peers
- FON Wireless: Global community Wi-Fi network with ~20 million hotspots that WirelessGate resells via FON Premium. FON is also the global brand underlying WirelessGate's international footprint, making it a peer as well as a partner.
- BIGLOBE: Japanese ISP and MVNO offering consumer mobile data, Wi-Fi, and bundled connectivity services. Closely comparable to WirelessGate's hybrid broadband-plus-Wi-Fi subscription portfolio and competes in the same consumer segment.
- Wi2 (株式会社Wi2): Operates one of Japan's largest public Wi-Fi hotspot networks (~40,000 locations). WirelessGate is both a reseller of Wi2 connectivity to consumers and a partner; Wi2 itself sells competing enterprise and consumer Wi-Fi plans.
- Internet Initiative Japan (IIJ / IIJmio): One of Japan's leading MVNO/ISP operators offering consumer mobile data (IIJmio) and enterprise connectivity. Directly comparable to WirelessGate's SIM/eSIM and broadband resale model, and a key competitor for inbound-tourist data SIM customers.
Emerging players
- Airalo: Global eSIM marketplace for travelers covering 200+ countries. A direct competitor to WG JAPAN eSIM and the forthcoming WirelessGate Global Roaming eSIM, and a benchmark for global eSIM UX and pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
WirelessGate social profiles
Digital presenceWirelessGate compliance and trust
Trust signalCompliance1 record
WirelessGate financial estimates
Financial estimateRevenue estimate
Valuation estimate
WirelessGate leadership team
Management profileNumber of profiles
Profiles2 records
WirelessGate subsidiaries and ownership
Company hierarchySubsidiaries1 record
WirelessGate funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WirelessGate M&A and investment
M&A and investmentM&A
Investments6 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WirelessGate
What does WirelessGate do?
WirelessGate provides wireless broadband connectivity services in Japan through subscription-based public Wi-Fi hotspot access, WiMAX+5G mobile internet, and SIM/eSIM mobile data services. The company aggregates access to approximately 40,000 domestic Wi-Fi hotspots and 20 million global FON spots, with SIM/eSIM offerings targeting inbound tourists to Japan and outbound Japanese travelers. It also operates a digital marketing business and a travel-focused media site for international visitors.
Is WirelessGate a public or private company?
WirelessGate is a public company. It is classified as public and is currently operating.
When was WirelessGate founded?
WirelessGate was founded in 2004. It employs 11 to 50 people.
Where is WirelessGate based?
WirelessGate is headquartered in Tokyo, Japan, in the Asia region.
How does WirelessGate make money?
Five revenue lines are on record. WiMAX+5G Services are the primary driver. The others are public Wi-Fi Services, SIM/eSIM Services, digital Marketing Services and subsidiary Mobile Wi-Fi Rental.
Who are WirelessGate's main competitors?
Broad incumbents on record are NTT Docomo, NTT Communications (NTT Com), SoftBank Corp., KDDI (au) and Rakuten Mobile. Direct peers are FON Wireless, BIGLOBE, Wi2 (株式会社Wi2) and Internet Initiative Japan (IIJ / IIJmio). Airalo is listed as an emerging player.
Does WirelessGate have an API?
No public API is recorded for WirelessGate.
What industry is WirelessGate in?
WirelessGate's product category is Wireless Telecommunications Services. Its primary akta.pro industry code is BPAEAEAE, Wireless Networking Services (Wi‑Fi, Private LTE/5G), with a secondary code of HDAIAGAB, Managed Wi‑Fi & WLAN Services (Campus/Branch). Its NAICS code is 517121 and its SIC code is 4899.