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The Known Agency

Full company profile

uuid003es51

Namestring
The Known Agency
Legal namestring
The Known Agency
Company typeenum
Private
Founded yearint
2018
Short descriptiontext

The Known Agency is a boutique global sales and PR agency for fashion, beauty, lifestyle, and travel brands, providing wholesale representation and communications services through showrooms in Sydney, New York, and Paris.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersSydney, Australia
HQ citystring
Sydney
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
wholesale sales representation, fashion PR agency, brand communications services, showroom sales agency, retailer partnership consulting
Industry3 codes
1Brand Campaign & Integrated Communications Agencies
CodeMPAAAAACPrimaryYes
2Integrated Full-Service Creative Agencies
CodeMPAAAAAAPrimaryNo
3Talent Agency & Representation Services
CodeHSACAHAKPrimaryNo
NAICS code4 codes
  • Advertising Agencies541810
  • Advertising Agencies54181
  • Public Relations Agencies54182
  • Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures7114
SIC code2 codes
  • Services-Advertising Agencies7311
  • Services-Advertising7310
Product category
Fashion Wholesale Sales Representation
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Global Sales Representation Services
TypeProfessional Services
Description

The agency generates revenue through global wholesale consultancy and sales representation services, working with brands to execute seasonal strategies and partnerships. Services include wholesale strategy formulation, global market sales representation, global market entry and brand development, retailer partnership negotiations, and branding and marketing support.

theknownagency.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

The Known Agency is a full-service global sales and PR agency serving fashion, beauty, lifestyle, and travel brands. It provides wholesale strategy, global market sales representation, retailer partnership negotiations, and brand development through physical showrooms in Sydney, New York, and Paris, alongside PR, events, media relations, talent partnerships, and content production services for brand communications.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • First agency to take Acler to Europe, UK, and Middle East - achieving incredible results
+2 more records
Product overview1 text field

The Known Agency is a full-service global sales and PR agency specializing in wholesale, PR, and events for the fashion, beauty, lifestyle, and travel industries. The agency operates as a unified platform combining two core service areas: PR & Events Services (encompassing strategic counsel, media relations, talent partnerships, impactful events, content creation, and consumer marketing) and Sales & Global Wholesale Services (including wholesale strategy, global market representation, market entry development, retailer negotiations, and brand development). The agency supports both emerging and established brands through bespoke, scalable services, maintaining showrooms in Sydney, New York, and Paris to facilitate brand presentations and buyer relationships.

Product and service2 records
1PR & Events Services
CategoryPublic Relations and Events
Description

A core service offering for fashion, beauty, and lifestyle brands combining strategic communications, media relations, talent partnerships, content creation, and event management to build brand visibility and deliver PR outcomes in target markets.

2Sales & Global Wholesale Services
CategoryWholesale Sales Representation
Description

A core service offering providing global wholesale consultancy and sales representation for fashion, beauty, and lifestyle brands, including wholesale strategy formulation, market entry and brand development, retailer partnership negotiations, and range and product launch planning, delivered through showrooms in Sydney, New York, and Paris.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Known Agency

Fashion Wholesale Sales Representationtheknownagency.com

The Known Agency is a boutique global sales and PR agency for fashion, beauty, lifestyle, and travel brands, providing wholesale representation and communications services through showrooms in Sydney, New York, and Paris.

The Known Agency firmographics

Firmographics
Name
The Known Agency
Legal name
The Known Agency
Website
https://theknownagency.com
Company type
Private
Founded year
2018
Operating status
Operating
Headcount range
1–10 employees
Short description
The Known Agency is a boutique global sales and PR agency for fashion, beauty, lifestyle, and travel brands, providing wholesale representation and communications services through showrooms in Sydney, New York, and Paris.
Ownership category
akta.pro rank

The Known Agency industry classification

Industry
Product category
Fashion Wholesale Sales Representation
NAICS
Advertising Agencies (541810), Advertising Agencies (54181), Public Relations Agencies (54182), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
SIC
Services-Advertising Agencies (7311), Services-Advertising (7310)
akta.pro primary industry
Brand Campaign & Integrated Communications Agencies (MPAAAAAC)
akta.pro secondary industries
Integrated Full-Service Creative Agencies (MPAAAAAA), Talent Agency & Representation Services (HSACAHAK)

Keywords

  • Wholesale sales representation
  • Fashion PR agency
  • Brand communications services
  • Showroom sales agency
  • Retailer partnership consulting

Where The Known Agency is headquartered

Location

Headquarters

HQ city
Sydney
HQ country
Australia
HQ region
Oceania

Offices3 records

Markets served

The Known Agency business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Global Sales Representation Services: The agency generates revenue through global wholesale consultancy and sales representation services, working with brands to execute seasonal strategies and partnerships. Services include wholesale strategy formulation, global market sales representation, global market entry and brand development, retailer partnership negotiations, and branding and marketing support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

The Known Agency product offering

Product offering

Core offering

The Known Agency is a full-service global sales and PR agency serving fashion, beauty, lifestyle, and travel brands. It provides wholesale strategy, global market sales representation, retailer partnership negotiations, and brand development through physical showrooms in Sydney, New York, and Paris, alongside PR, events, media relations, talent partnerships, and content production services for brand communications.

Product overview

The Known Agency is a full-service global sales and PR agency specializing in wholesale, PR, and events for the fashion, beauty, lifestyle, and travel industries. The agency operates as a unified platform combining two core service areas: PR & Events Services (encompassing strategic counsel, media relations, talent partnerships, impactful events, content creation, and consumer marketing) and Sales & Global Wholesale Services (including wholesale strategy, global market representation, market entry development, retailer negotiations, and brand development). The agency supports both emerging and established brands through bespoke, scalable services, maintaining showrooms in Sydney, New York, and Paris to facilitate brand presentations and buyer relationships.

Differentiator

Problem solved

Functional benefit

Products and services

  • PR & Events Services A core service offering for fashion, beauty, and lifestyle brands combining strategic communications, media relations, talent partnerships, content creation, and event management to build brand visibility and deliver PR outcomes in target markets.
  • Sales & Global Wholesale Services A core service offering providing global wholesale consultancy and sales representation for fashion, beauty, and lifestyle brands, including wholesale strategy formulation, market entry and brand development, retailer partnership negotiations, and range and product launch planning, delivered through showrooms in Sydney, New York, and Paris.

Quantifiable outcome

  • First agency to take Acler to Europe, UK, and Middle East - achieving incredible results
  • +2 more outcomes

Companies that use The Known Agency

Customer profile

Named customers5 records

Segments1 record

Ideal customer profiles1 record

The Known Agency technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

The Known Agency partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

The Known Agency competitors and assessment

Company assessment

Market position

Strengths4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

The Known Agency social profiles

Digital presence

The Known Agency financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Known Agency leadership team

Management profile

Number of profiles

The Known Agency funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Known Agency M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Known Agency

What does The Known Agency do?

The Known Agency is a full-service global sales and PR agency serving fashion, beauty, lifestyle, and travel brands. It provides wholesale strategy, global market sales representation, retailer partnership negotiations, and brand development through physical showrooms in Sydney, New York, and Paris, alongside PR, events, media relations, talent partnerships, and content production services for brand communications.

Is The Known Agency a public or private company?

The Known Agency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was The Known Agency founded?

The Known Agency was founded in 2018. It employs 1 to 10 people.

Where is The Known Agency based?

The Known Agency is headquartered in Sydney, Australia, in the Oceania region.

How does The Known Agency make money?

One revenue line is on record: global Sales Representation Services.

Does The Known Agency have an API?

No public API is recorded for The Known Agency.

What industry is The Known Agency in?

The Known Agency's product category is Fashion Wholesale Sales Representation. Its primary akta.pro industry code is MPAAAAAC, Brand Campaign & Integrated Communications Agencies, with a secondary code of MPAAAAAA, Integrated Full-Service Creative Agencies. Its NAICS code is 541810 and its SIC code is 7311.

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