Solid Rock Projects and Events
Solid Rock Projects and Events is a South African event production company (founded 1991, Randburg-headquartered) providing audio, lighting, and visual production services plus dry-hire AV equipment rental to corporate clients across media, automotive, real estate, banking, and technology sectors.
- Company typePrivate
- Founded1991
- HeadquartersRandburg, South Africa
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Solid Rock Projects and Events does
Solid Rock Projects and Events is a South African event production company headquartered in Randburg and registered as a Close Corporation, operating continuously since 1991. The company delivers audio, visual, and lighting production services for corporate events, conferences, product launches, and live performances, serving clients across real estate, automotive, media, entertainment, banking, and technology sectors. Its roster of named clients includes Pam Golding, DSTV Media Sales, AutoTrader SA, BET, Audi, Hatfield VW, Nedbank, Cisco, and George P Johnson.
The company's offering is built around two complementary service lines. The first is full-service technical event production, where Solid Rock supplies crew, premium equipment, and on-site technical management to execute end-to-end event delivery. The second is dry-hire equipment rental, allowing event professionals and other production houses to rent professional-grade AV gear directly. The equipment inventory is centered on premium-tier brands including Meyer Sound and L-Acoustics for loudspeaker systems, Martin Professional for intelligent lighting, DiGiCo for digital mixing consoles, and Shure for microphones and wireless systems, representing significant capital investment in professional-grade hardware.
Revenue is generated through project-based B2B contracts that bundle equipment rental, technical crew, and production management fees. The company has completed 30+ events and assisted 36+ clients over its operating history. With a headcount of 11-50 employees, Solid Rock operates at SME scale within the South African events market, with no disclosed geographic expansion beyond Gauteng and no external funding, M&A activity, or partnership disclosures in the available data.
Solid Rock Projects and Events firmographics
Firmographics- Name
- Solid Rock Projects and Events
- Legal name
- Solid Rock Projects and Events cc
- Website
- https://solidrock.co.za
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Solid Rock Projects and Events is a South African event production company (founded 1991, Randburg-headquartered) providing audio, lighting, and visual production services plus dry-hire AV equipment rental to corporate clients across media, automotive, real estate, banking, and technology sectors.
- Ownership category
- akta.pro rank
Solid Rock Projects and Events industry classification
Industry- Product category
- Event Production Services
- NAICS
- Performing Arts Companies (7111), Other Performing Arts Companies (71119)
- SIC
- Services-Allied To Motion Picture Production (7819)
- akta.pro primary industry
- Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)
- akta.pro secondary industries
- Event Technical Production Management & Crew (MPAGAKAH), Staging, Scenic & Set Fabrication (Stages, Backdrops, Scenic Builds) (THAHAEAC), Staging & Rigging Services (MPAGAKAA)
Keywords
Where Solid Rock Projects and Events is headquartered
LocationHeadquarters
- HQ city
- Randburg
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
Solid Rock Projects and Events business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Equipment Rental (Dry Hire): Rental of professional audio, lighting, display, and staging equipment for events. Equipment includes speakers, subwoofers, stage monitors, wireless systems, mixing consoles, LED displays, and moving head lighting fixtures from premium brands.
- Technical Event Services: Full technical event production including setup, operation, and technical support for events. Services cover display systems, lighting, sound, rigging, and staging for conferences, launches, concerts, and corporate events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Equipment rental with contact-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Solid Rock Projects and Events product offering
Product offeringCore offering
Solid Rock Projects and Events provides technical event production services for venues, conference rooms, corporate boardrooms, and events ranging from intimate gatherings to large-scale concerts. The company delivers audio, visual, and lighting solutions across five integrated technical disciplines — Display Systems, Lighting, Sound, Rigging, and Staging — and operates a Hire Shop offering dry-hire equipment rental of premium professional A/V gear to event organizers and corporate clients in South Africa.
Product overview
Solid Rock Projects and Events is an event production company offering technical solutions for events of all sizes in South Africa. Their core service portfolio consists of five integrated technical disciplines: Display Systems (LED screens and visual displays), Lighting (professional fixtures and design), Sound (audio reinforcement and equipment), Rigging (suspension and support infrastructure), and Staging (custom stage construction). They operate a Hire Shop service that provides dry hire equipment rental to clients, stocking professional audio brands like Meyer Sound (speakers, subwoofers, stage monitors), lighting equipment from Martin Professional (moving heads, wash fixtures), L-Acoustics line arrays, Shure wireless systems, DiGiCo mixing consoles, and Gloshine LED displays. Equipment ranges from compact speakers like the Meyer Sound UPJunior and M'elodie to high-power subwoofers including the KS28 and Meyer Sound 600HP, professional mixing solutions like the DiGiCo SD-Rack and Midas MR 12, and intelligent lighting fixtures such as the Martin MAC Viper XIP Profile and Era 150 Wash. The company serves corporate events, concerts, conferences, and film premieres.
Differentiator
Problem solved
Functional benefit
Products and services
- Display Systems Cutting-edge LED display technology for visual communication at events, including LED screens with various pitch options for indoor and outdoor applications, visual playback systems, and Arkaos visual effects. Designed for corporate events, conferences, product launches, and concerts where audience-facing visuals are required.
- Lighting Professional lighting design and equipment for events, featuring fixtures including moving heads, wash lights, and LED solutions for concerts, corporate events, and theatrical productions. Provided as both a design service and as rental inventory from brands such as Martin Professional.
- Sound Audio equipment and sound reinforcement solutions ranging from intimate gatherings to large-scale concerts, including speakers, subwoofers, wireless systems, and mixing consoles from premium brands including Meyer Sound, L-Acoustics, DiGiCo, Midas, and Shure.
- Rigging Safe and versatile rigging services and equipment including light trusses, heavy-duty scaffolding, and custom configurations for suspending lighting and audio equipment at events.
- Staging Custom stage design and construction services, offering pre-built units or bespoke designs to transform event spaces.
- Hire Shop Dry hire equipment rental service providing professional audio, lighting, display, and rigging equipment for events, including brands like Meyer Sound, Martin Professional, L-Acoustics, Shure, DiGiCo, Midas, and Gloshine. Enables clients to rent specific pieces of professional A/V equipment on a project basis.
Quantifiable outcome
- 30+ completed events with positive client feedback
- +1 more outcomes
Companies that use Solid Rock Projects and Events
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Solid Rock Projects and Events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Solid Rock Projects and Events partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights1 record
Solid Rock Projects and Events competitors and assessment
Company assessmentBroad incumbents
- Production Resource Group (PRG): Global leader in event entertainment technology with extensive lighting, audio, video, and rigging offerings. Broad incumbent that competes in the same premium event production category at a much larger scale.
- Solotech: International AV production and integration company with premium audio, lighting, and video rental. Serves as a global-scale comparable for Solid Rock's premium-brand, integrated service approach.
- Clair Global: Major global audio and event production provider with deep touring and corporate event capabilities. Comparable premium audio-led service model with broader geographic reach.
Direct peers
- Stage Audio Works: South African event technical production specialist providing audio, lighting, video, and staging solutions for corporate, concert, and broadcast clients. Comparable in scale and premium-brand equipment approach.
- Gearhouse Group: Largest event technical production company in South Africa, providing staging, lighting, sound, rigging, and AV across corporate and live entertainment. Directly comparable to Solid Rock's integrated service model with broader national reach.
- Prosound: South African pro audio and lighting rental company with deep inventory of premium brands. Comparable dry-hire and full-service offerings for live event and corporate markets.
- Magnetic Storm: South African event production company delivering technical AV, lighting, and staging for corporate events, conferences, and exhibitions. Comparable service portfolio and Gauteng-headquartered competitor.
- MGG Productions: South African event production and rental house offering audio, lighting, staging, and rigging for corporate events, concerts, and exhibitions. Closely comparable service mix and customer base to Solid Rock.
- AV Light and Sound: South African event AV rental company offering sound, lighting, and staging for corporate events and concerts. Comparable small-to-mid-sized competitor in the Gauteng market.
Emerging players
- DWR Distribution: South African distributor and rental provider for professional lighting brands including MA Lighting, Robe, and Martin. Overlaps with Solid Rock in lighting rental and shares premium-brand equipment positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
Solid Rock Projects and Events social profiles
Digital presenceSolid Rock Projects and Events financial estimates
Financial estimateRevenue estimate
Valuation estimate
Solid Rock Projects and Events leadership team
Management profileNumber of profiles
Solid Rock Projects and Events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Solid Rock Projects and Events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Solid Rock Projects and Events
What does Solid Rock Projects and Events do?
Solid Rock Projects and Events provides technical event production services for venues, conference rooms, corporate boardrooms, and events ranging from intimate gatherings to large-scale concerts. The company delivers audio, visual, and lighting solutions across five integrated technical disciplines — Display Systems, Lighting, Sound, Rigging, and Staging — and operates a Hire Shop offering dry-hire equipment rental of premium professional A/V gear to event organizers and corporate clients in South Africa.
Is Solid Rock Projects and Events a public or private company?
Solid Rock Projects and Events is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Solid Rock Projects and Events founded?
Solid Rock Projects and Events was founded in 1991. It employs 11 to 50 people.
Where is Solid Rock Projects and Events based?
Solid Rock Projects and Events is headquartered in Randburg, South Africa, in the Africa region.
How does Solid Rock Projects and Events make money?
Two revenue lines are on record. Equipment Rental (Dry Hire) is the primary driver. The others are technical Event Services.
Who are Solid Rock Projects and Events's main competitors?
Broad incumbents on record are Production Resource Group (PRG), Solotech and Clair Global. Direct peers are Stage Audio Works, Gearhouse Group, Prosound, Magnetic Storm, MGG Productions and AV Light and Sound. DWR Distribution is listed as an emerging player.
Does Solid Rock Projects and Events have an API?
No public API is recorded for Solid Rock Projects and Events.
What industry is Solid Rock Projects and Events in?
Solid Rock Projects and Events's product category is Event Production Services. Its primary akta.pro industry code is MPAAAGAB, Event Production & Technical Services (AV/Lighting/Staging), with a secondary code of MPAGAKAH, Event Technical Production Management & Crew. Its NAICS code is 7111 and its SIC code is 7819.