Marchi Cucine

Name

Marchi Cucine

Legal name

Marchi Srl

Website

https://marchicucine.it

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Kitchen Furniture

NAICS

Wood Kitchen Cabinet and Countertop Manufacturing (33711), Wood Kitchen Cabinet and Countertop Manufacturing (337110)

SIC

Miscellaneous Furniture & Fixtures (2590)

akta.pro industry

PRIMARYHSAPAAAK

Kitchen Permitting, Design & Project Management

Home & Personal Services/Residential Renovation Services/Kitchen Renovation & Remodeling

SECONDARYHSAPAAAA

Full Kitchen Remodel (Layout Reconfiguration)

Home & Personal Services/Residential Renovation Services/Kitchen Renovation & Remodeling

SECONDARYHSAPAIAA

Custom Cabinet Design & Build

Home & Personal Services/Residential Renovation Services/Cabinetry, Countertops & Millwork

SECONDARYCRAIAFAA

Kitchen Cabinets & Custom Millwork Showrooms

Consumer Products & Retail/Home & Furniture Retail/Kitchen & Bath Retail (Cabinetry, Fixtures, Remodeling Showrooms)

Keywords

• Custom kitchen furniture
• Made in Italy kitchens
• Bespoke kitchen design
• Kitchen collections
• Artisanal kitchen manufacturing

Headquarters

HQ city

Vescovato

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Custom Kitchen Sales: Marchi Cucine generates revenue through the sale of bespoke, high-end custom kitchens. Each project is personalized based on customer requirements, environment specifications, and individual values and needs. Kitchens are priced starting from approximately 25,000 EUR.
2. Kitchen Complements and Accessories: Sale of complementary furniture items including cooking blocks, pantry cabinets, kitchen islands, tables, chairs, and stools to complete kitchen environments.
3. Design Services: Architects and designers collaborate with the company to develop unique projects, suggesting the inclusion of design consultation and project management services.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels6 records

Core offering

Marchi Cucine designs, manufactures, and sells bespoke, 100% Made in Italy custom kitchens organized into seven design collections, alongside complementary kitchen furniture such as cooking blocks, pantries, kitchen islands, tables, and chairs. Every kitchen is conceived to be unique and customizable, with the company handling the full project from design consultation through installation, and prices starting at approximately €25,000.

Product overview

Marchi Cucine is a custom Italian kitchen manufacturer founded in 1976, now in its 50th year of operation. The company offers seven main kitchen collections: Cottage (British style), Philosophy (contemporary with color focus), Gusto Italiano (celebrating Italian design), Life Stories (personalized designs), Vintage Style (industrial/vintage), New Classic (traditional in contemporary key), and Country Chic (rustic/provincial). Each collection contains multiple kitchen models. The portfolio also includes complementary products: 10 cooking blocks, 17 kitchen pantries, 11 kitchen islands, 9 tables, and 16 chairs/stools. All products are 100% Made in Italy, customizable, and crafted with high-quality materials combining craftsmanship and technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Cottage Collection A collection of British-inspired custom kitchens evoking the authentic soul of the English countryside, featuring models Adalise, Alma Rose, and Agatha, targeted at homeowners seeking a refuge from the ordinary.
• Philosophy Collection A collection expressing the full Marchi Cucine philosophy with essential language and a decisive return to color as an expressive element; includes models Convivium, Essenza, and Icon.
• Gusto Italiano Collection A celebration of Italian creativity, manufacturing capability, and industrial excellence, featuring models Bellagio, Artis, Brera 76, and Lab 40.
• Life Stories Collection Kitchens designed as life stories, where the personality of the buyer becomes the main creator of their living space; includes models St. Louis, Montserrat, and Bar & Barman.
• Vintage Style Collection Kitchens of great character with vintage style and metropolitan character, featuring industrial mood and material contrasts; includes models Nolita, Kreola, Loft, 1956, and Panamera.
• New Classic Collection Kitchens that recreate the cozy atmosphere of family intimacy in urban settings, combining nature elements with innovative design; includes models Operà, Dechora, and Islamorada.
• Country Chic Collection Country-style kitchens revisited in a contemporary key, combining craftsmanship and technology through simple yet refined environments; includes models Dhialma, Old England, Granduca, Incontrada, Doria, and Doralice.
• Blocchi Cottura (Cooking Blocks) Standalone cooking blocks available in various styles from classic to modern to vintage, designed to maximize small spaces and create unique combinations; includes 10 models such as Portofino, Style, Metropolitan, London, Baltimora, Heritage Super X, Isotta, Isotta X, Isotta Dogata, and Victoriana.
• Dispense da Cucina (Kitchen Pantries) Essential pantry elements serving as important furnishing pieces that contribute to defining the personality of living spaces; offers 17 models from classic to modern vintage styles including Dasy, Lily, Mudroom, Villa Hermosa, Via della Spiga, Via Monte Napoleone, L'Americana, Via Brera, Telephone, Bernina, Container, Loft, Luxury, The Icons, La Cave, and Holly.
• Isole da Cucina (Kitchen Islands) Kitchen islands and counters available in various sizes, designed for electrical connections and equipped with numerous accessories and containers; includes 11 models such as Bristol, Montepulciano, Pienza, Montalcino, Valdarno, Fifties, Academy, Fiesole, Val di Chiana, Tuscany, and Cortona.
• Tavoli (Tables) Dining tables carefully designed from leg shapes to table top finishes, with decorative aspects and flexibility in dimensions; includes 9 models such as Windsor, Costwold, Creta, Rodi, Stoccolma, Vienna, New One, Atene, and Ideas.
• Sedie e Sgabelli (Chairs and Stools) Wooden chairs designed with attention to aesthetics, available in traditional straw-seat styles or classic padded versions; includes 16 models such as Yorkshire, Parigi, Oslo, Virginia, Panama, Brixton, Nevada, Nizza, St. Raphael, Roma, Firenze, Milano, Barcellona, Berlino, and Monterosso.

Quantifiable outcome

• All kitchens are customizable and made to measure, with each project aligned to customer values and environment
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Alessandra Bertona CommunicationminorOthersPress agency providing communication and public relations services for Marchi Cucine. Located in Italy.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Scavolini: One of Italy's largest kitchen manufacturers, offering customizable modular kitchens through an extensive dealer network. Direct competitor in the Italian custom/premium kitchen segment with broader scale and similar dealer-driven GTM.
• Valcucine: Premium Italian kitchen brand emphasizing sustainability, design innovation, and customization. Comparable as a higher-end Italian kitchen manufacturer serving similar affluent residential and design-architect segments.
• Snaidero: Long-established Italian kitchen manufacturer offering customizable, design-forward kitchens. Comparable custom kitchen manufacturing model with international dealer presence and premium positioning.
• Arrex Le Cucine: Italian kitchen manufacturer with customizable kitchens and a strong dealer network across Italy. Comparable in the custom Italian kitchen category serving mid-to-premium residential customers through channel partners.
• Lube Cucine: Major Italian kitchen manufacturer with strong dealer network and Made in Italy positioning. Comparable in offering customizable kitchens with similar channel-driven distribution and premium mid-market positioning.
• Bulthaup: Premium German kitchen manufacturer known for minimalist, high-design custom kitchens. Comparable as a premium, design-led custom kitchen manufacturer serving affluent residential customers with similar positioning in the European premium market.
• Aran Cucine: Italian kitchen manufacturer offering customizable Made in Italy kitchens through a broad dealer network. Comparable in the custom kitchen space with similar mid-premium positioning and dealer-driven sales model.
• Ernestomeda: Italian premium kitchen brand focused on contemporary design and customization. Comparable in target customer (affluent residential, designer-driven projects), Made in Italy positioning, and dealer-led distribution.
• Cesar Cucine: Italian premium kitchen manufacturer offering customizable Made in Italy kitchens through dealer networks. Comparable product positioning in the upper-mid to premium custom kitchen market with similar GTM.
• Boffi: Italian luxury kitchen and bathroom manufacturer with ultra-premium positioning. Comparable in targeting luxury residential customers, Made in Italy craftsmanship, and design-driven custom kitchen offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/MarchiCucine
• Facebookfacebook.com/Marchicucine

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marchi Cucine