The POE Group
The POE Group is an independent compensation consulting firm founded in 1997 that advises US corporate clients ranging from small businesses to Fortune 1000 enterprises on executive, employee, and sales force compensation, pay equity, and feedback systems. It now operates as a brand of RedRock Compensation Consulting, Inc. following its 2026 sale.
- Company typePrivate
- Founded1997
- HeadquartersLithia, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The POE Group does
The POE Group is an independent compensation consulting firm founded in 1997 that advises corporate clients on executive pay, employee compensation, sales force compensation, pay equity, and performance feedback systems. The firm serves a horizontal client base ranging from Fortune 1000 enterprises to small businesses across industries including mining, real estate, healthcare, homebuilding, retail, agriculture, technology, and associations. Named clients include Meritage Homes, Coeur Mining, MarineMax, Tejon Ranch Company, Itafos, Paradigm Corporation, Synergy Equipment, Med-Lab, Western States Petroleum Association, and EarthBalance. Service delivery is conducted through direct, project-based consulting engagements led by Owner and President Scott Ross, CPA, CEP, together with Managing Consultant Joe Kager and Consultant Dan Steele.
The firm operates a B2B professional services business model with fees structured on a project basis and rates quoted according to scope; pricing is not publicly disclosed. There is no proprietary technology platform or product; the offering is human advisory work, augmented by thought-leadership content marketing on the company website, LinkedIn presence, and a free 30-minute consultation offered as the entry-point conversion mechanism. The firm is described by itself as a 'nationally recognized provider of compensation advisory services' that has been in operation for more than 25 years.
As of April 1, 2026, The POE Group announced the sale of its compensation practice to RedRock Compensation Consulting, a full-service compensation advisory firm co-founded in 2025 by Scott Ross and Kellie Fielding. The POE Group continues to operate as a brand of RedRock Compensation Consulting, Inc., with the headcount band disclosed as 1-10 employees and headquarters in Lake Lure, United States. The RedRock platform expands the addressable client set to include start-ups, pre-IPO entities, and non-profit organizations in addition to the private and publicly traded companies historically served by The POE Group.
The POE Group firmographics
Firmographics- Name
- The POE Group
- Legal name
- The POE Group, a brand of RedRock Compensation Consulting, Inc.
- Website
- https://poegroup.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The POE Group is an independent compensation consulting firm founded in 1997 that advises US corporate clients ranging from small businesses to Fortune 1000 enterprises on executive, employee, and sales force compensation, pay equity, and feedback systems. It now operates as a brand of RedRock Compensation Consulting, Inc. following its 2026 sale.
- Ownership category
- akta.pro rank
The POE Group industry classification
Industry- Product category
- Compensation Consulting Services
- NAICS
- Management, Scientific, and Technical Consulting Services (5416), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Compensation, Benefits & Rewards Consulting (BPAHAGAF)
- akta.pro secondary industry
- Compensation, Benefits & Total Rewards Advisory (BPACAJAG)
Keywords
Where The POE Group is headquartered
LocationHeadquarters
- HQ city
- Lithia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The POE Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Compensation Consulting Services: Professional consulting fees generated through advisory engagements with corporate clients on executive compensation, employee compensation, sales force compensation, pay equity audits, and feedback systems. Revenue is project-based and relationship-driven, serving clients ranging from small businesses to Fortune 1000 companies.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
The POE Group product offering
Product offeringCore offering
The POE Group is an independent compensation consulting firm that provides advisory services across executive compensation, employee compensation, and sales force compensation, along with pay equity audits and performance feedback systems design. Engagements are project-based and serve clients ranging from small businesses to Fortune 1000 companies across the United States. The firm now operates as a brand of RedRock Compensation Consulting, Inc.
Product overview
The POE Group is an independent compensation consulting firm that offers a portfolio of advisory services rather than a software product or platform. The core offerings include Executive Compensation Consulting, Employee Compensation Consulting, Sales Force Compensation Consulting, Pay Equity Audits, and Feedback Systems. The firm operates as a brand of RedRock Compensation Consulting, Inc., a full-service compensation advisory firm that was co-founded in 2025 and serves a wide range of client organizations from startups to Fortune 1000 companies.
Differentiator
Problem solved
Functional benefit
Products and services
- Executive Compensation Consulting
Companies that use The POE Group
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles3 records
The POE Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The POE Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- RedRock Compensation ConsultingcoreThe POE Group announced the sale of its compensation practice to RedRock Compensation Consulting on April 1, 2026. The POE Group operates as a brand of RedRock Compensation Consulting, Inc. RedRock is a full-service compensation advisory firm serving start-ups, pre-IPO entities, non-profit organizations, and both private and publicly traded companies. The firm was co-founded in 2025 by Scott Ross, CPA, CEP (Owner and President of The POE Group), and Kellie Fielding.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
The POE Group competitors and assessment
Company assessmentBroad incumbents
- Mercer: Global HR and compensation consulting powerhouse offering executive and employee rewards advisory alongside broader workforce consulting; competes with POE on enterprise compensation mandates.
- Radford (Aon): Compensation and rewards benchmarking practice within Aon serving global enterprises; broader incumbent offering overlapping employee/sales force compensation surveys and consulting versus POE's boutique model.
- Korn Ferry: Global organizational consulting firm with a dedicated rewards and benefits advisory practice serving large enterprises; competes with POE for board advisory on executive pay.
- Willis Towers Watson: Large-scale HR and rewards consulting practice offering executive compensation, benefits, and broad workforce advisory; significant overlap with POE on board-level pay design.
Direct peers
- Semler Brossy: Boutique compensation consulting firm focused on executive pay, incentive design, and board advisory; comparable size and target market to POE.
- Compensation Advisory Partners: Independent executive compensation and governance advisory firm serving compensation committees; directly comparable boutique peer to POE in client type and service specialization.
- Pay Governance: Independent compensation and governance advisory firm serving compensation committees and management teams; competes head-to-head with POE for executive compensation and incentive plan design engagements.
- FW Cook: Independent executive compensation consultancy focused on compensation committee advisory for large public companies; near-perfect functional overlap with POE's executive compensation practice.
- Pearl Meyer: Independent executive compensation consulting firm serving boards and compensation committees; directly comparable to POE in service mix, target buyer (Fortune 1000 and mid-cap boards), and pure-play positioning.
- Meridian Compensation Partners: Boutique executive compensation and governance advisory firm serving large public and pre-IPO companies; closely aligned with POE in client base (compensation committees) and service scope (executive pay, incentive design, pay-for-performance).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The POE Group social profiles
Digital presenceThe POE Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
The POE Group leadership team
Management profileNumber of profiles
Profiles3 records
The POE Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The POE Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The POE Group
What does The POE Group do?
The POE Group is an independent compensation consulting firm that provides advisory services across executive compensation, employee compensation, and sales force compensation, along with pay equity audits and performance feedback systems design. Engagements are project-based and serve clients ranging from small businesses to Fortune 1000 companies across the United States. The firm now operates as a brand of RedRock Compensation Consulting, Inc.
Is The POE Group a public or private company?
The POE Group is a private company. It is classified as corporate owned and is currently operating.
When was The POE Group founded?
The POE Group was founded in 1997. It employs 1 to 10 people.
Where is The POE Group based?
The POE Group is headquartered in Lithia, United States, in the North America region.
How does The POE Group make money?
One revenue line is on record: compensation Consulting Services.
Who are The POE Group's main competitors?
Broad incumbents on record are Mercer, Radford (Aon), Korn Ferry and Willis Towers Watson. Direct peers are Semler Brossy, Compensation Advisory Partners, Pay Governance, FW Cook, Pearl Meyer and Meridian Compensation Partners.
Does The POE Group have an API?
No public API is recorded for The POE Group.
What industry is The POE Group in?
The POE Group's product category is Compensation Consulting Services. Its primary akta.pro industry code is BPAHAGAF, Compensation, Benefits & Rewards Consulting, with a secondary code of BPACAJAG, Compensation, Benefits & Total Rewards Advisory. Its NAICS code is 5416 and its SIC code is 8742.