What Velda Cable Technics does

Velda Cable Technics NV is a Belgian privately held manufacturer founded in 1935 and headquartered in Ronse, specializing in fine steel cable (staalkabel) and stainless steel (inox) cable assembly for industrial B2B customers. The company designs and assembles custom cables to specification across at least ten vertical segments, including cycling, automotive, medical and paramedical, industrial automation, agriculture, sports and recreation, lighting and interior, construction, safety and entertainment, and signage. Operations are organized around a core Velda Assembling business unit, supported by specialized sub-brands (Velda Lighting, Velda Electronics, Velda Cycling, Velda Safety) and proprietary products (Velda QS self-locking suspension system, Velda Twister signage hanger). The company maintains ISO-certified quality procedures and an in-house tensile-testing laboratory, and holds large stock inventories to deliver custom work within five working days and Velda Electronics half-finished light fixture assemblies within three days.

The company operates exclusively B2B, supplying manufacturers, dealers, and integrators rather than private individuals, with customers spanning from Belgium to New Zealand. Revenue is generated through project-based custom assembly orders, sales of proprietary branded standard products via dealer networks (notably Velda Cycling and Velda Safety), wholesale distribution of steel wire rope on rolls, sale of cable accessories and rigging hardware, and Velda Electronics assembly services to European lighting OEMs. Pricing is quote-based and not publicly disclosed. Go-to-market relies on direct enterprise field sales supported by engineering consultation, an extensive sector-specific PDF catalog library, trade fair participation, and a modest digital presence on LinkedIn and Facebook. The company is actively hiring a Business Developer to expand its European account base.

The product portfolio centers on mechanical-engineering know-how rather than software or AI. Proprietary features are anchored in defined load ratings and safety margins (e.g., Velda QS at 1:5 safety ratio, Velda Safety with 20 cm/5 cm fall-distance mandates) and surface-treatment options including chrome plating, nickel plating, galvanizing, blackening, powder coating, sandblasting, and anodizing. No external investors, parent company, subsidiaries, or funding rounds are disclosed, and no patents, awards, or regulatory actions appear in the source material. The business is presented as financially independent and operating under founder/owner management.

Name

Velda Cable Technics

Legal name

Velda Cable Technics NV

Website

https://velda-cabletechnics.com

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

11–50 employees

Short description

Velda Cable Technics is a Belgian B2B manufacturer, founded in 1935, that designs and assembles custom fine steel and stainless steel cables plus proprietary suspension systems for industrial customers across cycling, automotive, medical, construction, lighting, and safety sectors.

Ownership category

akta.pro rank

Product category

Steel Cable and Suspension Systems Manufacturing

NAICS

Spring and Wire Product Manufacturing (33261), Communication and Energy Wire and Cable Manufacturing (33592)

SIC

Steel Pipe & Tubes (3317), Electrical Industrial Apparatus (3620)

akta.pro primary industry

Cable Assemblies & Wire Harnesses (HDAHAOAB)

akta.pro secondary industries

Cable Management & Support Systems (Trays/Ladders/Strut) (IMADAMAK), Line Hardware & Fittings (clamps, connectors, dampers, spacers, vibration control) (EUADADAD)

Keywords

• Steel cable assembly
• Suspension systems
• Bicycle cables
• Cable accessories
• Custom cable engineering

Headquarters

HQ city

Ronse

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Cable Assembly (OEM/Industrial): Velda designs and assembles fine steel cables and stainless steel cables to order for specific industrial applications. Customers include manufacturers across cycling, automotive, medical, industrial automation, agriculture, construction, lighting, and entertainment sectors. Revenue is generated through project-based custom manufacturing orders, with pricing based on specifications, volumes, and complexity. Just-in-time delivery is a key service component.
2. Proprietary Standard Product Lines (Velda QS, Velda Twister, Velda Safety, Velda Cycling): Velda manufactures and sells proprietary standard product lines including Velda QS quick suspension systems, Velda Twister signage hanging systems, Velda Safety anti-val safety cables, and Velda Cycling cables. These are sold through dealer networks and direct to industrial customers. Standard products are maintained in stock for rapid delivery.
3. Steel Cable on Roll (Wholesale/Trade): Velda acts as a wholesale distributor of steel wire rope on rolls for lifting, pulling, and lashing applications. Suitable for hoisting, winches, cranes, ships, tarpaulins, and industrial sectors such as ports, mines, forestry, livestock, and transport. Sold in bulk quantities from stock.
4. Accessories (Rigging Hardware, Fittings, Tools): Sale of cable accessories including compression sleeves, end stops, twin pieces, hooks, handles, sail rings, eyelet ends, wire rods, cable tensioners, ferrules, adjusters, regulation screws, cable clamps, karabiner hooks, eye nuts, locking pins, tip sockets, chains, nuts, bolts, washers, cutting pliers, and crimping pliers. Available in standard and custom configurations.
5. Electronics Assembly Services (Velda Electronics): Assembly of half-finished light fixtures for European lighting manufacturers. Velda sources components, assembles fixtures, and maintains semi-finished product stock. Delivered just-in-time within 3 days. Creates space for customers' product developers and designers to focus on new product development.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Velda Cable Technics designs and assembles fine steel cables and stainless steel (inox) cable systems to order for industrial applications across automotive, medical, cycling, construction, lighting, agriculture, sport and recreation, signage, safety/entertainment, and industrial automation sectors. The company sells proprietary own-brand product lines (Velda QS, Velda Twister, Velda Safety, Velda Cycling, Velda Lighting), wholesale steel wire rope on rolls, cable accessories and rigging hardware, and provides half-finished light fixture assembly services (Velda Electronics) with just-in-time delivery.

Product overview

Velda Cable Technics is a specialist in fine steel cable assembly founded in 1935, operating as a modular portfolio of business units centered around its core cable assembly capabilities. The product ecosystem is anchored by Velda Assembling (custom cable assembly for diverse industrial sectors), complemented by specialized sub-brands: Velda Lighting (suspension systems for lighting and interiors), Velda Electronics (half-finished light fixture assembly), Velda QS (Quick Suspension self-locking system), Velda Twister (signage suspension system), Velda Cycling (bicycle cables), and Velda Safety (certified safety/anti-fall cables for entertainment). Supporting products include steel cables on rolls, cable accessories, and proprietary suspension system catalogs covering architectural, industrial, automotive, agricultural, medical, sporting, and construction applications. The company operates B2B-only, serving manufacturers and dealers across Western Europe.

Differentiator

Problem solved

Functional benefit

Brands

• Velda Assembling: Core business unit focused on discovering, designing and developing assembled cables for various sectors.
• Velda Lighting
• Velda Electronics
• Velda QS
• Velda Twister
• Velda Cycling
• Velda Safety

Products and services

• Velda Assembling (custom fine steel cable assembly) Custom design and assembly of fine steel cables and stainless steel (inox) cables to exact customer specifications for industrial applications, serving automotive, medical, cycling, construction, lighting, agriculture, sports, signage and industrial automation sectors. Quote-based project manufacturing with lead time within 5 working days when components are in stock.
• Velda Cycling (bicycle cables) Brake cables, derailleur cables, gear cables, inner cables, outer cables (gaines), and related accessories for citybikes, roadbikes, racebikes, mountainbikes, children's bikes, tandems, recumbent bikes, mopeds, scooters, ATB, and karting machines. Supplied in bulk (rolls of 50 to 5000 meters), pre-cut to size, or in colored variants for frame builders. Distributed through the Velda Cycling dealer network.
• Velda Lighting (suspension systems for lighting fixtures and interiors) Suspension systems, ceiling fixations, cable suspensions, decorative cable systems, and mounting kits for hanging lighting fixtures, interior installations, furniture, stair railings, expo display cases and similar applications. Multiple finishes including nickel-plated, chrome-plated, and RAL colors. Served by technical sales representatives who advise designers on bespoke suspension solutions.
• Velda Electronics (half-finished light fixture assembly service) Component sourcing and assembly of light fixtures for European lighting manufacturers using a low-cost Belgium labor base and a broad network of qualified suppliers. Maintains semi-finished product stock and delivers within 3 days just-in-time, allowing customer product developers and designers to focus on new product development.
• Velda QS (Quick Suspension System) Self-locking quick suspension system for hanging loads. Combines an improved mounting bracket with a pre-assembled finishing cable to form a 'self-locking suspension' system. Available in two diameter types (1.50 mm for 0-45 kg and 3.00 mm for 45-90 kg working load capacity) and two colors (aluminum and black). Break strength calculated with a safety margin ratio of 1:5. Features include auto-blocking, tool-free adjustment, adjustment without unlocking key, certified safety, and sleek design.
• Velda Twister (signage suspension system) Suspension system for simple hanging of signage panels on false/suspended ceilings. Designed for easy operation and widely requested by signage companies.
• Velda Safety (certified anti-val safety cables) Certified anti-fall safety cables for entertainment equipment (stage lighting, sound systems, projectors, screens, LED modules, heaters, AC units) and for security applications (fire protection, security doors, anti-theft). For static elements fall distance must not exceed 20 cm; for rotating elements not more than 5 cm. Includes associated chain links, karabiner hooks and fixation systems, all complying with legal guidelines for applications where people are present.
• Steel Cables on Roll (Staalkabel op rol) Extensive assortment of steel wire rope supplied on rolls for lifting, pulling, and lashing applications. Suitable for hoisting works, winches, cranes, ships, tarpaulins and industrial sectors including ports, mines, forestry, livestock, and transport. Sold in bulk quantities from stock and used for the development of own products.
• Cable Accessories (Accessoires) Wide range of cable accessories including compression sleeves, end stops, twin pieces, hooks, handles, sail rings, eyelet ends, threaded rods, cable tensioners, ferrules, adjusters, regulation screws, cable clamps, karabiner hooks, eye nuts, locking pins, tip sockets, chains, nuts, bolts, washers, cutting pliers, and crimping pliers. Available in standard and custom configurations.
• Stainless Steel Cables for Interior Decoration Inox (stainless steel) cables specifically designed for interior decoration applications. Part of the Velda Inox catalog line covering fixtures, fittings and support cables for indoor decorative installations.
• Inox Rigging Hardware Inox (stainless steel) lifting and fastening materials for industrial and architectural applications, supplied as rigging hardware compatible with the Velda cable range.
• Inox Cables for Architectural Applications Inox (stainless steel) cables designed for architectural applications, including support and tensioning uses in facade greenery systems and other building-integrated installations.
• Velda Suspension Systems (Ophangsystemen) Own product line of suspension systems, ceiling fixations and accessories for hanging lighting fixtures. Includes functional and safety-tested suspension systems in various finishes (nickel-plated, chrome-plated, RAL colors), ceiling fixation systems, stainless and galvanized steel cables, end connections, and mounting kits.

Quantifiable outcome

• Custom lead time as short as 5 working days when all components are in stock
• +2 more outcomes

Segments10 records

Ideal customer profiles9 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Velda Cycling (velda-cycling.be)coreOthersVelda Cycling is the dedicated business unit of Velda Cable Technics for the bicycle and moped cable market. Originally part of the core company, it was spun out as a distinct brand unit due to its strong market position. Velda Cycling maintains its own dealer network for bicycle cables and accessories, serving bicycle makers, dealers, and frame builders across Belgium and beyond. The business unit has its own product catalog and web presence.
• Velda Lighting (Business Unit)coreOthersA specialized business unit of Velda Cable Technics focused on the lighting and interior sector. Velda Lighting bundles specialized expertise and service for the lighting industry, providing suspension systems, ceiling fixations, cables, and accessories for lighting fixture manufacturers and interior designers across Europe.
• Velda Safety (Business Unit)coreOthersA specialized business unit of Velda Cable Technics focused on safety cables for entertainment and security applications. Assembles all types of safety cables for the security industry, event industry, and construction sector. Also maintains a standard Velda Safety Cable product line for distributors and DJs.
• Velda Electronics (Business Unit)coreOthersA specialized business unit providing half-finished product assembly services to European lighting manufacturers. Velda Electronics sources components and assembles light fixtures in Belgium, maintaining stock of semi-finished products. Delivers within 3 days just-in-time, allowing customers' product developers to focus on design and new product development.
• Broad Network of Qualified SuppliersminorOthersVelda Cable Technics maintains a broad network of qualified suppliers for the procurement of components and raw materials used in cable assembly and the Velda Electronics business unit. This network enables competitive component sourcing and supports the company's low-cost assembly structure in Belgium.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• WireCo WorldGroup: Global manufacturer of wire rope, synthetic rope, and engineered products serving crane, mining, oil & gas, and industrial markets. Comparable as a wire rope incumbent; far larger scale but overlapping product categories in steel cable and rigging.
• NV Bekaert SA: Belgian-headquartered global leader in steel wire products, steel cord, and advanced wire-based solutions. Bekaert operates at far larger scale and broader scope than Velda, but is highly comparable as a Belgian steel-wire specialist and serves overlapping end-markets including automotive and industrial applications.

Emerging players

• Axon' Cable: French specialty manufacturer of custom cable assemblies, wire harnesses, and interconnect solutions for demanding industries including medical, automotive, aerospace, and industrial automation. Comparable in the cable assembly business model and custom engineering-led GTM, though more focused on electrical/electronic cables than mechanical steel rope.

Direct peers

• PFEIFER Holding: German family-owned manufacturer of steel wire ropes, cable systems, and tensioning solutions for construction, architecture, and industrial applications. Directly comparable in fine steel cable assemblies and engineered cable systems for the construction sector.
• Jakob AG: Swiss manufacturer of stainless steel wire rope, cable assemblies, and architectural suspension systems. Jakob is the closest direct peer, competing head-to-head in lighting suspension, architectural cables, and fine steel cable assemblies for industrial and interior applications.
• Loos & Co Inc: US-based manufacturer of wire rope, cable assemblies, and hardware serving aerospace, military, medical, and industrial markets. Comparable as a custom wire rope assembler with diverse vertical exposure and engineered assemblies.
• Carl Stahl GmbH: German-based specialist in lifting equipment, cable assemblies, and rigging hardware serving industrial and architectural customers. Directly comparable as a custom cable assembly provider with engineering consultation and proprietary suspension/rigging product lines across multiple verticals.
• Gustav Wolf GmbH: German family-owned manufacturer of steel wire ropes for mining, cranes, elevators, and industrial applications. Comparable as a specialty steel wire rope producer serving safety-critical and industrial customers with engineered rope solutions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/velda.cabletechnics
• LinkedInlinkedin.com/company/velda-cable-technics
• Xx.com/veldacabletech

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Velda Cable Technics