Tivity
Tivity is a crowd-sourced knowledge base of local athletic activities, founded in 2010 in Syracuse, NY. The company secured a small $18,000 round from StartFast Ventures in 2012 and appears currently dormant, with its domain expired.
- Company typePrivate
- Founded2010
- HeadquartersSyracuse, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Tivity does
Tivity is a for-profit, privately held company founded in 2010 and headquartered in Syracuse, United States. Its stated concept is a crowd-sourced knowledge base of local athletic activities, suggesting a community-driven content model in which users contribute information about athletic events, locations, or groups in their area. The company is sized at 1-10 employees per the firmographic record, and its only known capital event is a small funding round of $18,000 from StartFast Ventures dated 2012-05-14.
Operationally, Tivity's current state is best characterized as dormant. The company's domain, tivity.us, has expired and the URL currently displays only a Namecheap domain parking page with no company content, product information, pricing, or team disclosure. No product, pricing model, revenue mechanics, customer segments, marketing channels, partnerships, certifications, or management team information is available in any source. No mobile app listings, social media profiles, or third-party press coverage are recorded. While the original concept implied a UGC/local-discovery product, no evidence exists that this product was shipped to market at scale or that it generated any material commercial activity.
Tivity firmographics
Firmographics- Name
- Tivity
- Website
- https://tivity.us
- Company type
- Private
- Founded year
- 2010
- Headcount range
- 1–10 employees
- Short description
- Tivity is a crowd-sourced knowledge base of local athletic activities, founded in 2010 in Syracuse, NY. The company secured a small $18,000 round from StartFast Ventures in 2012 and appears currently dormant, with its domain expired.
- Ownership category
- akta.pro rank
Tivity industry classification
Industry- Product category
- Fitness Activity Discovery Platform
- NAICS
- Web Search Portals and All Other Information Services (51929)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Local & City Guide Content Aggregators (MPACAKAJ)
Keywords
Where Tivity is headquartered
LocationHeadquarters
- HQ city
- Syracuse
- HQ country
- United States
- HQ region
- North America
Markets served
Tivity business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations
Tivity product offering
Product offeringCore offering
Tivity operates a crowd-sourced knowledge base of local athletic activities, where users can discover and contribute information about fitness and athletic events in their local area. The platform is designed for individuals seeking to find nearby athletic and fitness activities through community-driven content rather than editorial curation.
Product overview
The company website displays only a domain parking page indicating the domain registration has expired. No product or service information is available from this source.
Differentiator
Problem solved
Functional benefit
Companies that use Tivity
Customer profileIdeal customer profiles1 record
Tivity technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Tivity partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Tivity competitors and assessment
Company assessmentDirect peers
- Strava: Strava is a leading consumer platform for tracking and sharing local athletic activities (running, cycling). It overlaps directly with Tivity's stated mission of crowd-sourced knowledge of local athletic activity and represents the dominant scaled incumbent in this space.
- Meetup: Meetup helps people find and form local groups around shared activities, including many athletic and fitness-focused groups. It overlaps with Tivity's local-activity discovery thesis and addresses the same supply side of community-organized athletics.
- AllTrails: AllTrails is a crowd-sourced database of local outdoor activity routes and trails (hiking, running, biking). It is a direct functional peer to Tivity's crowd-sourced knowledge-base model applied to local athletic activity.
- Komoot: Komoot is a crowd-sourced platform for planning and discovering outdoor athletic activities (hiking, cycling, running) with local route knowledge. It is a directly comparable crowd-sourced local athletic activity platform.
- Eventbrite: Eventbrite is a marketplace for local events, including a large volume of athletic events (5Ks, races, fitness classes). It serves the same end-user need as Tivity — discovering local athletic activities — and is a key scaled incumbent.
- MapMyRun (Under Armour): MapMyRun is a long-running crowd-sourced platform for tracking and sharing local running routes. It is one of the closest direct comparables to Tivity's concept of crowd-sourced local athletic knowledge.
- RunKeeper (ASICS): RunKeeper is a fitness-tracking platform that also helps users discover local routes and activities. It is functionally adjacent to Tivity and represents another scaled incumbent in local athletic activity discovery.
Broad incumbents
- Yelp: Yelp is a broad local discovery platform that includes fitness studios, gyms, and athletic-activity businesses. It is a wider incumbent with overlapping local-activity discovery functionality, though not specialized to athletics.
Emerging players
- ClassPass: ClassPass is a subscription marketplace for local fitness classes and athletic studios. It overlaps with Tivity's local-activity-discovery value proposition at the booking and discovery layer.
- Playbook: Playbook is a creator-led marketplace for fitness and athletic content, often surfacing local classes and activities. It is an emerging peer with partial overlap to Tivity's local athletic activity discovery concept.
Market position
Strengths3 records
Weaknesses2 records
Competitive moat1 record
Key risks5 records
Key highlights3 records
Customer concentration
Tivity social profiles
Digital presenceTivity financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tivity leadership team
Management profileNumber of profiles
Tivity funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tivity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tivity
What does Tivity do?
Tivity operates a crowd-sourced knowledge base of local athletic activities, where users can discover and contribute information about fitness and athletic events in their local area. The platform is designed for individuals seeking to find nearby athletic and fitness activities through community-driven content rather than editorial curation.
When was Tivity founded?
Tivity was founded in 2010. It employs 1 to 10 people.
Where is Tivity based?
Tivity is headquartered in Syracuse, United States, in the North America region.
Who are Tivity's main competitors?
Direct peers on record are Strava, Meetup, AllTrails, Komoot, Eventbrite, MapMyRun (Under Armour) and RunKeeper (ASICS). Yelp is listed as a broad incumbent. Emerging players are ClassPass and Playbook.
Does Tivity have an API?
No public API is recorded for Tivity.
What industry is Tivity in?
Tivity's product category is Fitness Activity Discovery Platform. Its primary akta.pro industry code is MPACAKAJ, Local & City Guide Content Aggregators. Its NAICS code is 51929 and its SIC code is 7990.