IDS Consulting Limited

What IDS Consulting Limited does

IDS Consulting Limited is a private, founder-owned boutique consultancy established in 2018 in New Zealand, operating in the space and deep-tech industries. The firm is led by Dr. Avinash Rao, who founded the company after six years at Rocket Lab as GNC Lead and Director of Mission Delivery, where he led flight control systems and flight software for the Electron launch vehicle. The company serves private companies, government agencies, and academic institutions, delivering technical-market research and feasibility studies, independent technical due diligence for investors, strategy development, and project management and implementation services.

The firm's underlying technical competencies span GNC, modeling and simulation, embedded systems, avionics, systems engineering, space systems, and launch systems. Services are differentiated from larger consultancies by combining deep technical expertise with commercial acumen, enabling side-by-side technical and market analysis delivered with rapid turnaround times. The firm draws on a wide industry expert network and a formal partnership with Rotoiti Consulting (Dr. Nick Borroz) to supplement project capacity.

IDS Consulting operates on a professional services revenue model, with bespoke, quote-based engagements and no publicly disclosed pricing. Go-to-market is sales-led and relationship-driven, relying on a professional website and LinkedIn presence via the principal consultant rather than broad digital marketing. The firm maintains strict client confidentiality, declining to disclose specific projects or customers. There is no evidence of external institutional investment, headcount growth, geographic expansion beyond New Zealand, or productized offerings beyond bespoke consulting engagements.

Name

IDS Consulting Limited

Legal name

IDS Consulting Limited

Website

https://idsconsulting.co.nz

Company type

Private

Founded year

2018

Operating status

Operating

Short description

IDS Consulting Limited is a New Zealand-based boutique consultancy serving private companies, government agencies, and academic institutions in the space and deep-tech industries with technical-market research, feasibility studies, technical due diligence, strategy development, and project management services.

Ownership category

akta.pro rank

Product category

Space and Deep-Tech Consulting

NAICS

Management Consulting Services (54161), Other Scientific and Technical Consulting Services (54169)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Instrumentation, Controls & Automation Engineering Consulting (BPAHAIAM)

Keywords

• Space industry consulting
• Technical due diligence
• Feasibility studies
• Deep tech advisory
• Aerospace consultancy

GTM type

B2B

Offering type

Services

Revenue model

1. Consulting Services: Professional consulting services including technical-market research, feasibility studies, technical due diligence, strategy development, and project management & implementation. Services are delivered on a bespoke, customized basis with attention to detail.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

IDS Consulting provides bespoke consultancy services to the space and deep-tech industries, including technical-market research, feasibility studies, technical due diligence, strategy development, and project management and implementation. The firm combines deep technical expertise (GNC, modeling and simulation, embedded systems, avionics) with commercial acumen to deliver independent analysis and actionable insights to private companies, government agencies, and academic institutions.

Product overview

IDS Consulting Limited offers a suite of consultancy services for the space and deep-tech industries, organized as a unified consultancy practice with multiple specialty areas. The core offerings include Technical-Market Research & Feasibility Studies, Technical Due Diligence, and Strategy Development with Project Management & Implementation. These are complemented by specialized competency areas covering Space & Deep Tech commercialization, Space Systems & Launch Systems, GNC (Guidance, Navigation & Control) with Modeling and Simulation, and Embedded Systems with Instrumentation & Control. The firm differentiates itself through its combination of deep technical expertise (including flight control systems and systems engineering) and commercial acumen, delivered with rapid turnaround times compared to larger competitors.

Differentiator

Problem solved

Functional benefit

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Rotoiti ConsultingcoreStrategic or Co-development PartnerRotoiti Consulting is identified as a partner firm of IDS Consulting. The two companies regularly collaborate on projects where their combined mix of technical and business intelligence skill sets help deliver better outcomes for customers. IDS draws on their wide network of experts including Rotoiti Consulting.
• Dr. Nick Borroz (Rotoiti Consulting)minorStrategic or Co-development PartnerDr. Nick Borroz from Rotoiti Consulting is regularly collaborated with on projects, bringing complementary business intelligence expertise alongside IDS's technical capabilities.

Recent moves5 records

Expansion highlights2 records

Broad incumbents

• Bain & Company: Bain & Company is a global management consultancy with a dedicated Aerospace & Defense practice serving space and deep-tech clients on strategy and M&A. Broad incumbent that IDS positions against on agility and combined technical-commercial skill.
• McKinsey & Company: McKinsey operates an Aerospace & Defense practice with strategy and due diligence services for space and deep-tech sectors. Broad incumbent that competes on larger mandates; referenced implicitly by IDS as a 'big player.'

Direct peers

• Quilty Analytics: Quilty Analytics is a boutique space-sector research and advisory firm providing technical and commercial analysis to investors and operators in the space economy. Highly comparable boutique profile serving the same due diligence and market study use cases.
• Novarum (Space Industry Advisory): Novarum is a space sector advisory and consulting firm supporting investors and space companies with due diligence, market intelligence, and strategic advisory. Directly comparable boutique due diligence and feasibility work.
• Astralytical: Astralytical is a space industry analytics and consulting firm focused on market research and technical-commercial analysis for the space sector. Comparable boutique positioning serving investors and operators.
• Bryce Space and Technology: Bryce Space and Technology provides space industry consulting, technical analysis, and market research for government and commercial clients. Closely comparable in mission (technical-market analysis for space) and customer base (government + private).
• Euroconsult: Euroconsult is a leading global space consulting and market intelligence firm providing strategic advisory, due diligence, and feasibility studies to space industry players. Most directly comparable peer in terms of space-focused advisory services and market research.
• Northern Sky Research (NSR): NSR is a satellite and space sector market research and consulting firm offering market studies and strategic advisory to the space and deep-tech industry. Directly comparable in space-focused market intelligence and feasibility work.
• SpaceTec Partners: SpaceTec Partners is a European space-focused consultancy providing strategy, market intelligence, and innovation advisory to public and private space sector clients. Direct peer in niche space strategy/feasibility advisory.

Emerging players

• Payload (Space Industry Intelligence): Payload provides space industry business intelligence, market research, and advisory content serving investors and operators. Emerging player in space-sector intelligence with adjacent product surface to IDS's market research offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IDS Consulting Limited