A&E Trading

What A&E Trading does

A&E Trading B.V. is a Netherlands-based technical wholesaler founded in 1993 and headquartered in Leek, Netherlands, specializing in linear drive technology (lineaire aandrijftechniek) for the B2B market. The company operates as a curated intermediary — what it calls the 'link in the chain between manufacturer and producer' — sourcing components from eleven European brand partners (including Concens, Logicdata, Kesseböhmer Ergonomie, and Grüttner Systems as core partners) and supplying them to product developers and OEMs across the Benelux with growing international inbound interest. Headcount sits in the 11–50 range, the company is privately held and bootstrapped, and revenue is not publicly disclosed.

The product portfolio centers on electric linear actuators (the con25, con35, con50, con60, and the modernized iCONxx series with MODbus RTU), control units (the C2-series, COMPACT-e, and SMARTneo), handsets (HSU-C-FL and variants), lifting columns (including the DuoLIFT-45 and the Kesseböhmer TM262), and table frames (including the adjustable SOLID frame). The flagship con60 actuator is patented and holds a registered design, capable of up to 10,000 N of force, while the C2-40-PLI controller synchronizes up to four DC actuators with H-bridge power stages. Components are designed for interoperability across suppliers, which the company treats as a curated ecosystem rather than a homogeneous own-brand catalog.

Revenue derives exclusively from hardware sales of components, priced per quote rather than via e-commerce or published pricing. Sales are handled by a dedicated B2B sales team reachable via online quote requests (offerte aanvragen) and callback, with business-hours response. Customers are distributed across eight industrial verticals — Agro & Food, Machine Building, Medical, Office Furniture, Maritime & Off-shore, Hightech, Engineering, and Industry — using applications ranging from milking robots and surgical robots to height-adjustable desks and shipboard stabilization. Marketing reach is conducted through the company website, blog/news content, a LinkedIn company page, a YouTube product-video channel, and an email newsletter, with no marketing- or sales-led ambiguity: the motion is unambiguously sales-led B2B distribution.

Name

A&E Trading

Legal name

A&E Trading B.V.

Website

https://aetrading.nl

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

A&E Trading B.V. is a Netherlands-based technical wholesaler founded in 1993 that curates and supplies linear drive technology components — actuators, controls, lifting columns, table frames, and accessories — to B2B manufacturers and product developers across the Benelux market and internationally.

Ownership category

akta.pro rank

Product category

Linear Motion Components

NAICS

Other Commercial Equipment Merchant Wholesalers (42344)

SIC

Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Electronic Parts & Equipment, Nec (5065)

akta.pro primary industry

Electrical, Plumbing & HVAC Trade Supply Marketplaces (CRAFAHAC)

akta.pro secondary industries

Automotive, Tools & Industrial Supplies (B2B) (CRAEAEAH), Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)

Keywords

• Linear actuators
• Linear drive components
• Height-adjustable systems
• Control boxes
• Lifting columns

Headquarters

HQ city

Leek

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Linear Drive Components Sales: Technical wholesaler selling linear drive technology components including actuators, drives, accessories, controls, lifting columns, and table frames to manufacturers and product developers. Products sourced from European manufacturers and stocked for delivery.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

A&E Trading is a Dutch technical wholesaler that supplies linear drive technology components — including electric linear actuators, control boxes, handsets, lifting columns, table frames, drives, and accessories — to manufacturers and product developers across the Benelux market. The company curates and coordinates an interoperable product assortment sourced primarily from European manufacturers, acting as the link between manufacturers and producers.

Product overview

A&E Trading is a specialist in linear drive technology (lineaire aandrijftechniek) serving the business market. The company operates as a technical wholesaler supplying manufacturers and product developers with a carefully curated portfolio of complementary components. The product range centers on electric linear actuators (con25, con35, con50, con60, and iCONxx series), control systems (C2 series controllers, COMPACT-e series, SMARTneo), handsets (HSU-C-FL and variants), lifting columns, and table frames (SOLID, TM262). The ecosystem is designed for interoperability, with actuators like the con series working natively with C2 controllers and Logicdata control boxes compatible with various handsets. A&E Trading represents multiple European brand partners including Concens, Logicdata, Kesseböhmer Ergonomie, Grüttner Systems, and others to provide complete solutions for height-adjustable applications across industries including office furniture, medical, industrial, machine building, maritime, and agro-food sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• con35 Linear Actuator Compact, versatile electric inline actuator for various lifting operations, designed for machine builders, medical equipment manufacturers, and industrial OEMs requiring precise linear motion in demanding environments.
• con60 Linear Actuator Compact electric inline actuator with high force capability up to 10,000 N for heavy-duty lifting, pushing, and pulling applications in industrial automation and machine building.
• iCONxx Series Actuators Next-generation electric linear actuators (iCON35, iCON50, iCON60) with MODbus RTU communication for smart, networked industrial automation applications.
• C2-40-PLI Parallel Controller Parallel controller for up to 4 DC actuators with H-bridge power stages, pulse feedback synchronization, and multi-parallel mode capability, designed for OEM machine builders integrating multiple synchronized linear drives.
• COMPACT-e-3 Control Box Control box for height-adjustable applications controlling up to 3 drives synchronously with cascade system supporting up to 12 lifting columns, targeted at office furniture and ergonomic workstation manufacturers.
• SMARTneo-2G Control Box Control box for electrically height-adjustable applications controlling up to 2 drives, with integrated light-barrier safety feature, designed for sit-stand desk and office furniture OEMs.
• HSU-C-FL Handset Handset for LOGICDATA controls (SMART-e-2, SMARTneo-2-G, COMPACT-e-3) with 4 memory positions, desk-mounted installation, intuitive up/down function, and display, aimed at office furniture manufacturers.
• SOLID Table Frame Height-adjustable table frame adjustable both vertically and horizontally with beam width adjustable for tabletops from 1200-2400 mm, including corner configurations, for office furniture and ergonomic workstation OEMs.
• TM262 Assembly Table Frame Heavy-duty assembly table frame with 4 lifting columns, load capacity up to 400 kg, designed for industrial production lines and assembly workstations.
• Industrie Werktafel (Industry Work Table) 4-legged electrically adjustable assembly table designed to increase efficiency in various industrial production and assembly applications.
• DuoLIFT-45 Lifting Column Slim and light lifting column designed for efficiency in cleanroom environments and similar applications requiring compact vertical adjustment.

Segments8 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• ConcenscoreTechnology or IntegrationDanish manufacturer of electric linear actuators. A&E represents Concens in the Netherlands. Key products include con25, con35, con50, and con60 actuators.
• LogicdatacoreTechnology or IntegrationAustrian manufacturer of controls, handsets, and electronic systems for height-adjustable applications. Products include SMARTneo, COMPACT-e, and HSU-C.
• Kesseböhmer ErgonomiecoreTechnology or IntegrationGerman manufacturer of ergonomic solutions including the TM262 lifting column for industrial workstations.
• Grüttner SystemscoreTechnology or IntegrationManufacturer of systems for office furniture applications including sit-stand tables and corner setups.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Festo: Global industrial automation incumbent offering electric and pneumatic linear motion components. Overlaps with A&E in machine building, hightech, and industrial automation segments with broader catalogs and global reach.
• Thomson Industries: US-headquartered linear motion specialist (Regal Rexnord) offering actuators, ball screws, and linear guides. Overlaps with A&E in machine building and industrial automation OEM accounts across Europe.
• Bosch Rexroth: Global leader in factory automation, motion control, and linear motion technology. Competes in the same OEM machine building and industrial automation customer base as A&E, but as a much larger full-line supplier.
• Logicdata: Austrian manufacturer of controls, handsets, and electronics for height-adjustable desks. Both a core A&E supplier (SMARTneo, COMPACT-e, HSU) and a competing solutions provider selling directly to furniture OEMs.
• Phoenix Mecano: Swiss-based industrial group producing linear motion components, drives, and enclosures under multiple brands (RK Rose+Krieger, DewertOkin). Competes in ergonomic, medical, and industrial linear motion markets.

Direct peers

• Linak: Danish manufacturer of electric linear actuators and lifting columns for office, medical, and industrial applications. Closest direct peer in electric linear motion technology, though Linak is significantly larger and vertically integrated versus A&E's distributor model.
• Suspa: German manufacturer of gas springs, dampers, and electric linear actuators for furniture, automotive, and industrial applications. Comparable product category and European OEM customer base.
• RK Rose+Krieger: German linear technology specialist (Phoenix Mecano group) offering lifting columns, actuators, and profile systems. Directly competes in ergonomic furniture and industrial workstation segments.
• TiMOTION: Taiwanese global manufacturer of electric linear actuators, lifting columns, and control systems. Comparable product portfolio across industrial, ergonomic, and medical segments; competes for OEM customers in Europe.

Emerging players

• Concens: Danish manufacturer of electric linear actuators (con series) and a core A&E supplier. Comparable actuator products; A&E acts as Benelux channel while Concens also sells direct to select OEM accounts.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/AETradingbv
• LinkedInlinkedin.com/company/3005604
• Xx.com/AETrading
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A&E Trading