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StoryBots

Full company profile

uuid003fhbs

Namestring
StoryBots
Websiteurl
storybots.com
Company typeenum
Private
Founded yearint
1999
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersMarina Del Rey, United States
HQ citystring
Marina Del Rey
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
children's educational content, animated educational series, kids streaming media, educational entertainment, children's media brand
Industry2 codes
1Kids & Preschool Animation Production
CodeMPADACAJPrimaryYes
2Children’s & Youth Educational Entertainment (Edutainment)
CodeEDAGALAKPrimaryNo
NAICS code1 code
  • Motion Picture and Video Industries5121
Product category
Children's Educational Entertainment
No data
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Content Licensing to Streaming Platforms
TypeLicensing Royalties
Description

StoryBots produces animated educational content that is licensed to streaming platforms like Netflix. The company creates original programming including 'Ask the StoryBots' which is distributed through Netflix's subscription streaming model.

netflix.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

StoryBots produces original animated educational content for children, primarily the TV series "Ask the StoryBots," which features animated characters (the StoryBots) that track down answers to kids' biggest questions about science and everyday life topics. The content is licensed to and distributed through Netflix as the primary streaming platform, with celebrity guest appearances and award-winning educational storytelling.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

StoryBots is a children's entertainment brand producing educational animated content. The primary offering is 'Ask the StoryBots,' a Netflix-distributed TV series comprising two seasons (2019) rated TV-Y, featuring animated characters who answer questions about science and everyday topics. The content is available in multiple languages and formats, distributed through Netflix's streaming platform.

Product and service1 record
1Ask the StoryBots
CategoryAnimated TV Series
Description

A children's educational animated TV series where five inquisitive little creatures called StoryBots track down answers to kids' biggest questions about science and everyday life. The show features celebrity guest stars (including Jay Leno, Whoopi Goldberg, Kevin Smith, and 'Weird Al' Yankovic) and covers topics like how night happens, why we brush teeth, why the sky is blue, and where food comes from. Rated TV-Y and distributed via Netflix in multiple languages.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Netflix serves as the primary distribution platform for StoryBots content, including 'Ask the StoryBots'. The show is available globally on Netflix's streaming platform, making StoryBots content accessible to Netflix's subscriber base worldwide.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Nonprofit media and educational organization behind Sesame Street, producing animated and live-action edutainment for children. Directly comparable given the dual education-and-entertainment positioning, TV/streaming distribution, and focus on answering kids' curiosity-driven questions.

TypeDirect peer
Description

Canadian children's content producer and licensor (Corus Entertainment subsidiary) producing animated series for global broadcasters and streamers. Direct peer due to similar kids' animation production, multi-platform distribution model, and licensing-driven revenue structure.

TypeDirect peer
Description

UK-based animation studio producing original children's series such as 'Q Pootle 5,' 'Digby Dragon,' and 'The Adventures of Paddington.' Comparable as a similarly-sized independent studio producing character-driven animated kids' content licensed to major streamers and broadcasters.

TypeBroad incumbent
Description

Public broadcaster's children's brand producing and curating edutainment programming such as 'Curious George,' 'Wild Kratts,' and 'The Magic School Bus Rides Again.' Comparable as a broader edutainment incumbent overlapping StoryBots' educational positioning, with deeper distribution and educational credibility.

TypeEmerging player
Description

Independent animation studio producing multicultural children's and family content (e.g., '1001 Nights,' 'Lili & Lola'). Comparable as a smaller-scale indie animation studio producing character-driven kids' content for streaming platforms, though with a more multicultural framing than StoryBots' science/STEM focus.

TypeDirect peer
Description

Independent creator and distributor of children's animated and live-action content (e.g., 'Nature Cat,' 'Wild Kratts') with global broadcast and streaming distribution. Directly comparable as a content studio targeting the same edutainment, preschool/kids segment with similar licensing-driven revenue model.

TypeBroad incumbent
Description

Global play and entertainment company producing and licensing children's animated content (e.g., 'My Little Pony,' 'Peppa Pig') across broadcast and streaming. Broad incumbent overlapping the kids' animation licensing model with established IP-based revenue streams and significantly larger merchandising infrastructure.

TypeDirect peer
Description

Canadian animation studio producing original kids' content for global streamers and broadcasters, including shows like 'True and the Rainbow Kingdom' and 'Pikwik Pack.' Direct peer because both studios develop and produce animated children's series with educational and entertainment overlap, and monetize through licensing to major platforms like Netflix.

TypeDirect peer
Description

Canadian kids' entertainment company managing brands like Peanuts, Teletubbies, Strawberry Shortcake, and Strawberry Shortcake's Berry Bitty Adventures. Directly comparable as a children's IP owner producing and licensing animated kids' content to streaming platforms worldwide, with similar character-driven edutainment positioning.

TypeBroad incumbent
Description

Television arm of DreamWorks Animation producing kids' animated series across multiple franchises for streamers and broadcasters. Broad incumbent comparable because they compete for the same Netflix and kids' streaming real estate with overlapping edutainment offerings, but at significantly larger scale and broader portfolio.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

StoryBots

Children's Educational Entertainmentstorybots.com

StoryBots firmographics

Firmographics
Name
StoryBots
Website
https://storybots.com
Company type
Private
Founded year
1999
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

StoryBots industry classification

Industry
Product category
Children's Educational Entertainment
NAICS
Motion Picture and Video Industries (5121)
akta.pro primary industry
Kids & Preschool Animation Production (MPADACAJ)
akta.pro secondary industry
Children’s & Youth Educational Entertainment (Edutainment) (EDAGALAK)

Keywords

  • Children's educational content
  • Animated educational series
  • Kids streaming media
  • Educational entertainment
  • Children's media brand

Where StoryBots is headquartered

Location

Headquarters

HQ city
Marina Del Rey
HQ country
United States
HQ region
North America

Markets served

StoryBots business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Content Licensing to Streaming Platforms: StoryBots produces animated educational content that is licensed to streaming platforms like Netflix. The company creates original programming including 'Ask the StoryBots' which is distributed through Netflix's subscription streaming model.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

StoryBots product offering

Product offering

Core offering

StoryBots produces original animated educational content for children, primarily the TV series "Ask the StoryBots," which features animated characters (the StoryBots) that track down answers to kids' biggest questions about science and everyday life topics. The content is licensed to and distributed through Netflix as the primary streaming platform, with celebrity guest appearances and award-winning educational storytelling.

Product overview

StoryBots is a children's entertainment brand producing educational animated content. The primary offering is 'Ask the StoryBots,' a Netflix-distributed TV series comprising two seasons (2019) rated TV-Y, featuring animated characters who answer questions about science and everyday topics. The content is available in multiple languages and formats, distributed through Netflix's streaming platform.

Differentiator

Problem solved

Functional benefit

Products and services

  • Ask the StoryBots A children's educational animated TV series where five inquisitive little creatures called StoryBots track down answers to kids' biggest questions about science and everyday life. The show features celebrity guest stars (including Jay Leno, Whoopi Goldberg, Kevin Smith, and 'Weird Al' Yankovic) and covers topics like how night happens, why we brush teeth, why the sky is blue, and where food comes from. Rated TV-Y and distributed via Netflix in multiple languages.

Companies that use StoryBots

Customer profile

Segments1 record

Ideal customer profiles1 record

StoryBots technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

StoryBots partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • NetflixcoreChannel Partner/ Reseller/ DistributorNetflix serves as the primary distribution platform for StoryBots content, including 'Ask the StoryBots'. The show is available globally on Netflix's streaming platform, making StoryBots content accessible to Netflix's subscriber base worldwide.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

StoryBots competitors and assessment

Company assessment

Direct peers

  • Sesame Workshop: Nonprofit media and educational organization behind Sesame Street, producing animated and live-action edutainment for children. Directly comparable given the dual education-and-entertainment positioning, TV/streaming distribution, and focus on answering kids' curiosity-driven questions.
  • Nelvana: Canadian children's content producer and licensor (Corus Entertainment subsidiary) producing animated series for global broadcasters and streamers. Direct peer due to similar kids' animation production, multi-platform distribution model, and licensing-driven revenue structure.
  • Blue Zoo: UK-based animation studio producing original children's series such as 'Q Pootle 5,' 'Digby Dragon,' and 'The Adventures of Paddington.' Comparable as a similarly-sized independent studio producing character-driven animated kids' content licensed to major streamers and broadcasters.
  • 9 Story Media Group: Independent creator and distributor of children's animated and live-action content (e.g., 'Nature Cat,' 'Wild Kratts') with global broadcast and streaming distribution. Directly comparable as a content studio targeting the same edutainment, preschool/kids segment with similar licensing-driven revenue model.
  • Guru Studio: Canadian animation studio producing original kids' content for global streamers and broadcasters, including shows like 'True and the Rainbow Kingdom' and 'Pikwik Pack.' Direct peer because both studios develop and produce animated children's series with educational and entertainment overlap, and monetize through licensing to major platforms like Netflix.
  • WildBrain: Canadian kids' entertainment company managing brands like Peanuts, Teletubbies, Strawberry Shortcake, and Strawberry Shortcake's Berry Bitty Adventures. Directly comparable as a children's IP owner producing and licensing animated kids' content to streaming platforms worldwide, with similar character-driven edutainment positioning.

Broad incumbents

  • PBS Kids: Public broadcaster's children's brand producing and curating edutainment programming such as 'Curious George,' 'Wild Kratts,' and 'The Magic School Bus Rides Again.' Comparable as a broader edutainment incumbent overlapping StoryBots' educational positioning, with deeper distribution and educational credibility.
  • Hasbro Entertainment (eOne): Global play and entertainment company producing and licensing children's animated content (e.g., 'My Little Pony,' 'Peppa Pig') across broadcast and streaming. Broad incumbent overlapping the kids' animation licensing model with established IP-based revenue streams and significantly larger merchandising infrastructure.
  • DreamWorks Animation Television: Television arm of DreamWorks Animation producing kids' animated series across multiple franchises for streamers and broadcasters. Broad incumbent comparable because they compete for the same Netflix and kids' streaming real estate with overlapping edutainment offerings, but at significantly larger scale and broader portfolio.

Emerging players

  • Big Bad Boo Studios: Independent animation studio producing multicultural children's and family content (e.g., '1001 Nights,' 'Lili & Lola'). Comparable as a smaller-scale indie animation studio producing character-driven kids' content for streaming platforms, though with a more multicultural framing than StoryBots' science/STEM focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

StoryBots financial estimates

Financial estimate

Revenue estimate

Valuation estimate

StoryBots leadership team

Management profile

Number of profiles

Profiles2 records

StoryBots funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

StoryBots M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StoryBots

What does StoryBots do?

StoryBots produces original animated educational content for children, primarily the TV series "Ask the StoryBots," which features animated characters (the StoryBots) that track down answers to kids' biggest questions about science and everyday life topics. The content is licensed to and distributed through Netflix as the primary streaming platform, with celebrity guest appearances and award-winning educational storytelling.

Is StoryBots a public or private company?

StoryBots is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was StoryBots founded?

StoryBots was founded in 1999. It employs 1 to 10 people.

Where is StoryBots based?

StoryBots is headquartered in Marina Del Rey, United States, in the North America region.

How does StoryBots make money?

One revenue line is on record: content Licensing to Streaming Platforms.

Who are StoryBots's main competitors?

Direct peers on record are Sesame Workshop, Nelvana, Blue Zoo, 9 Story Media Group, Guru Studio and WildBrain. Broad incumbents are PBS Kids, Hasbro Entertainment (eOne) and DreamWorks Animation Television. Big Bad Boo Studios is listed as an emerging player.

Does StoryBots have an API?

No public API is recorded for StoryBots.

What industry is StoryBots in?

StoryBots's product category is Children's Educational Entertainment. Its primary akta.pro industry code is MPADACAJ, Kids & Preschool Animation Production, with a secondary code of EDAGALAK, Children’s & Youth Educational Entertainment (Edutainment). Its NAICS code is 5121.

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Live signals
RespeecherEmpowering Education: AI and Personalization in Kids' Learning AppsThe article examines the integration of AI voice technology and text-to-speech synthesis into children's educational apps to create personalized and immersive learning experiences. It highlights specific applications from companies like Duolingo, Homer, and StoryBot, while detailing ethical considerations regarding privacy regulations such as COPPA and GDPR. The piece also features case studies involving Respeecher's voice cloning technology used in projects for literacy support and brand storytelling.Pulse 2.0Netflix Acquires Children’s Education Company StoryBotsNetflix acquired children's education brand StoryBots, originally created by JibJab founders Gregg and Evan Spiridellis. The deal terms were undisclosed, and Netflix will expand its children's series offerings, including Season 3 of "Ask the StoryBots" later this year. The Spiridellis brothers will continue working at Netflix's animation department.FinSMEsNetflix Acquires Children’s Learning and Entertainment Brand StoryBotsNetflix acquired StoryBots, a children's learning and entertainment brand, for an undisclosed amount. The deal will increase Netflix's commitment to educational content for its family audience and expand the StoryBots universe. Season three of Ask The StoryBots launches on Netflix this Fall.TechCrunchNetflix acquires kids’ educational content co. StoryBotsNetflix has acquired StoryBots, a children’s media company and brand created by JibJab founders Gregg and Evan Spiridellis, as part of its strategy to build popular kids’ educational programming ahead of Disney+ launching. The Spiridellis brothers will continue producing StoryBots original programming for Netflix, including additional series and short-form content, with the stated goal of making StoryBots a leading educational entertainment brand globally.ReutersNetflix buys kids show producer StoryBotsNetflix acquired StoryBots, the producer of "Ask the StoryBots," ahead of Disney+ launching on Nov. 12. Terms were not disclosed, and this follows Netflix's 2017 purchase of Millarworld. The company continues to spend billions to build its library.