Mesnac

What Mesnac does

Mesnac (软控股份有限公司) is a publicly listed Chinese industrial technology company (Shenzhen Stock Exchange: 002073) founded in 2000 and headquartered in Qingdao, Shandong. The company's core business is intelligent manufacturing systems and equipment for the global rubber tire industry. It provides a full-stack portfolio spanning six intelligent manufacturing modules — intelligent mixing, intelligent semi-finished products, intelligent forming, intelligent vulcanization, intelligent testing, and intelligent logistics/management — alongside RFID tire traceability solutions, tire forming machines (TPRO-S, NTS3, PS2A, O-PRO series), hydraulic vulcanizers (MCP-F), and material conveying systems. The TPRO-S delivers 40% efficiency improvement over prior generation; the NTS3 achieves ≤150S single-tire cycle times and >500 units/day output (12R22.5). Mesnac ranked No. 1 globally in rubber machinery sales revenue in both 2020 and 2022 and operates 8 R&D centers across China, the United States, and Slovakia, serving 600+ customers across 60+ countries with 7x24 global service.

Mesnac monetizes primarily through hardware sales of intelligent equipment and integrated solutions to enterprise tire manufacturers, supplemented by new materials revenue (EVEC rubber liquid-gold, C5 comprehensive utilization) and a strategic emerging business portfolio covering electric cell/lithium battery manufacturing, industrial IoT, industrial VOC treatment, metrology, and clean energy services. Distribution is conducted through direct enterprise field sales with a subsidiary network across Jiaozhou, Zhuji, Weifang, and Cambodia, complemented by the U-Share Industrial Products e-commerce platform for MRO spare parts procurement and the MESIIC Industrial Internet Platform which accumulates 30+ intelligent scenarios. The company holds 2,600+ patents and software copyrights, led formulation of 4 international RFID tire standards and drafted 82-89 national/industry standards, and initiated the China Tire Intelligent Manufacturing and Standardization Alliance.

The company is governed by Chairman and President Guan Yuzheng, with Vice Presidents including Lu Lina and Wu Shoutan (also General Manager of Qingdao Mesnac Electromechanical). Founder Yuan Zhongxue stepped down as Chairman in June 2018 and was succeeded by He Ning (former CFO). Mesnac maintains wholly-owned subsidiaries covering intelligent equipment manufacturing (Zhejiang Ruankong Intelligent Technology, Qingdao Soft Control Electromechanical Engineering), industrial IoT/RFID (Qingdao Haiwei IoT Technology), metrology services (Qingdao Soft Control Metrology Testing), new materials (Yikai New Materials), environmental protection (Soft Control Haike Technology), and clean energy (Qingdao Huakong Energy Technology).

Name

Mesnac

Legal name

软控股份有限公司

Website

https://mesnac.com

Company type

Public

Founded year

2000

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Mesnac is a publicly listed Chinese manufacturer of intelligent rubber tire manufacturing equipment and systems, serving 600+ enterprise tire customers across 60+ countries, with adjacent businesses in new materials, battery cell manufacturing, industrial IoT, and clean energy.

Ownership category

akta.pro rank

Product category

Rubber Tire Manufacturing Machinery

NAICS

Industrial Machinery Manufacturing (33324), Other General Purpose Machinery Manufacturing (3339)

SIC

Special Industry Machinery, Nec (3559), Industrial Instruments For Measurement, Display, And Control (3823), Industrial Organic Chemicals (2860)

akta.pro primary industry

Industrial Tooling, Jigs, Fixtures & Molds (End-Use Production Assets) (IMAAAEAH)

Keywords

• Rubber tire machinery
• Intelligent manufacturing equipment
• Industrial IoT platforms
• RFID tire solutions
• Battery cell manufacturing

Headquarters

HQ city

Qingdao Shi

HQ country

China

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Rubber Machinery Manufacturing (橡机智造): Rubber intelligent equipment and application software R&D and innovation, providing integrated intelligent solutions combining hardware and software for the tire and rubber industry.
2. New Materials (新材料): Chemical and rubber new materials business including EVEC rubber (liquid gold) and C5 comprehensive utilization.
3. Strategic Emerging Businesses (战略新兴): Cross-industry intelligent manufacturing, electric cell manufacturing, IoT, environmental protection, and new energy solutions.
4. U-Share Industrial Products Platform: E-commerce platform providing MRO materials and services for rubber tire industry customers with one-stop factory spare parts procurement services.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Mesnac designs, manufactures, and integrates intelligent manufacturing equipment and systems for the global rubber tire industry, including tire forming machines, hydraulic vulcanizers, mixing and material handling systems, and RFID traceability solutions. It complements this hardware with software platforms (MESIIC Industrial Internet Platform, MES/WMS) and extends its process automation capabilities into new materials, battery cell manufacturing, chemical conveying, and industrial VOC treatment.

Product overview

Mesnac (软控股份有限公司) offers a comprehensive portfolio of rubber tire intelligent manufacturing solutions alongside new materials and strategic emerging businesses. The core offerings include six major intelligent manufacturing modules (智能制造): intelligent mixing, intelligent semi-finished products, intelligent forming, intelligent vulcanization, intelligent testing, and intelligent logistics/management. Supporting platforms include the MESIIC Industrial Internet Platform (MESIIC橡胶工业互联网平台) for rubber tire and multi-industry digitalization, and the U-Share MRO Platform (U-Share 优享工业品平台) for spare parts procurement. Key product lines span tire building machines (TPRO-S, NTS3, PS2A, O-PRO series), hydraulic vulcanizers (MCP-F), RFID tire solutions, material conveying systems, and battery cell intelligent manufacturing solutions. The company operates through multiple subsidiaries including Zhejiang RuanKong Intelligent Technology, Qingdao Haiwei IoT Technology, and Yikai New Materials.

Differentiator

Problem solved

Functional benefit

Brands

• MESIIC: 橡胶工业互联网平台 - Industrial internet platform for rubber industry
• U-Share 优享工业品平台
• ROC平台
• 红雁系列

Products and services

• Intelligent Manufacturing Solutions for Rubber Tire (智能制造解决方案) Integrated intelligent manufacturing system for the rubber tire industry combining six major intelligent modules (intelligent mixing, semi-finished products, forming, vulcanization, testing, and logistics/management) with proprietary industrial IoT and control software, sold to global tire manufacturers.
• New Materials (新材料) Chemical and rubber new materials business primarily featuring EVEC rubber (liquid gold) — a novel material for tire manufacturing — and C5 comprehensive utilization products, sold to tire and chemical industry buyers.
• Strategic Emerging Business (新兴业务) Portfolio of cross-industry intelligent manufacturing solutions including battery cell intelligent manufacturing, material conveying and batching, industrial IoT, industrial VOC comprehensive treatment, measurement equipment precision control, and clean energy comprehensive services, sold to new energy, chemical, pharmaceutical, and food industry buyers.
• MESIIC Rubber Industry Industrial Internet Platform (MESIIC橡胶工业互联网平台) Industrial Internet platform for the rubber tire industry and multi-industry empowerment, accumulating 30+ intelligent scenarios including intelligent interconnection, intelligent R&D, rubber tire intelligent production, and equipment intelligent services, offered to enterprise customers for digital transformation.
• U-Share Industrial Products Platform (U-Share 优享工业品平台) E-commerce platform providing MRO materials and services for the rubber tire industry, offering one-stop factory spare parts interactive procurement to enterprise buyers to reduce management costs and inventory capital.
• RFID Tire Overall Solution (RFID轮胎整体解决方案) Complete RFID tire solution including electronic tag products, tire production automation equipment, and tire application information systems, enabling full lifecycle traceability for tire manufacturers and downstream stakeholders.
• TPRO-S All-Steel Radial Tire One-Step Three-Drum Forming Machine (TPRO-S全钢子午胎一次法三鼓成型机) All-steel radial tire one-step three-drum forming machine for commercial vehicle (20"-24.5") and light truck (16"-20") tire specifications, delivering 40% efficiency improvement versus prior generation and compatible with mechanical and capsule drums.
• NTS3 All-Steel Radial Tire One-Step Three-Drum Forming Machine (NTS3全钢子午胎一次法三鼓成型机) All-steel radial tire one-step three-drum forming machine for light trucks (16"-20") and commercial vehicles (20"-24.5") with ≤150S single tire cycle time and >500 units/day output, designed for high-volume production.
• PS2A Passenger Car Radial Tire One-Step Forming Machine (PS2A乘用子午胎一次法成型机) Passenger car radial tire one-step forming machine offering high output, high tire quality, fast model change speed, and a wide production specification range for passenger tire manufacturers.
• O-PRO All-Steel Engineering Radial Tire One-Step Forming Machine (O-PRO全钢工程子午胎一次法成型机) All-steel engineering radial tire one-step forming machine for 20"-25" medium and small specification engineering tires, optimizing diverse molding needs and production efficiency.
• MCP-F Semi-Steel Hydraulic Vulcanizer (MCP-F半钢液压硫化机) Semi-steel hydraulic vulcanizing machine featuring square column and linear guide orientation, fully independent left-right control, and separated force application and guidance for superior precision retention.
• FAR20-S Fully Automatic Small Material Weighing System (FAR20-S全自动小料配料称量系统) Fully automatic small material weighing system for rubber compounding, offering high output, high precision, and fast delivery to improve quality and reduce production costs for tire manufacturers.
• Material Conveying and Batching Systems (物料输送与配料系统) Flexible intelligent overall solutions for material conveying and batching, customized by material characteristics, distance, and capacity, serving lithium battery, coatings, plastics, ink, welding materials, and food industries.
• Measurement Equipment Precision Control Solutions (测量设备精度控制解决方案) Precision control and calibration service solutions for measurement equipment across 400+ calibration/certification areas, backed by 57 measurement standards and 72 specialized measurement authorizations, serving industries requiring precision and quality compliance.
• Battery Cell Intelligent Manufacturing Overall Solution (电芯智造整体解决方案) End-to-end lithium battery cell intelligent manufacturing solution integrating pneumatic conveying, metering and mixing, high-precision coating, rolling, and cutting equipment into a complete production line for new energy customers.

Quantifiable outcome

• TPRO-S full steel radial tire forming machine efficiency improved by 40% compared to previous generation
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature10 records

Partnerships

One partnership is on record.

• Suzhou Huichuan Technology Co., Ltd. (苏州汇川技术有限公司)coreTechnology or Integration · 23 August 2022Strategic cooperation signing ceremony held at Soft Control headquarters. Both parties will jointly develop advanced control system solutions for the rubber machinery industry, combining Huichuan's drive and control technology with Soft Control's rubber machinery expertise.

Scale indicators10 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• ABB Ltd. ABB is a broad industrial-automation and robotics incumbent whose motion control, drives, and industrial digital offerings overlap with Mesnac's automation and control-system content for intelligent tire plants.
• Rockwell Automation: Rockwell Automation is a global industrial-automation incumbent providing PLCs, controls, and FactoryTalk software—competing with Mesnac at the control-system layer of intelligent manufacturing solutions.
• Siemens AG: Siemens is a broad industrial-automation incumbent offering factory automation, drives, and digitalization platforms (e.g., MindSphere) that overlap with Mesnac's industrial IoT and intelligent-manufacturing vision. Much larger portfolio across multiple industries.

Direct peers

• VMI Group: VMI Group is a Netherlands-headquartered manufacturer of tire building, curing, and rubber processing machinery, serving the same global tire manufacturer customer base as Mesnac with closely comparable product lines in tire assembly and vulcanization.
• HF Mixing Group (Harburg-Freudenberger): HF Mixing Group is a German manufacturer of internal mixers and complete mixing room solutions for the tire and rubber industry, directly competing with Mesnac's intelligent mixing (密炼) product line.
• Pelmar Engineering Ltd. Pelmar Engineering is an Israel-based supplier of tire manufacturing and retreading equipment, including presses, molds, and ancillary machinery—directly comparable to Mesnac's vulcanization and molding solutions.
• Comerio Ercole: Comerio Ercole is an Italian manufacturer of calendering lines and specialized rubber machinery, comparable to Mesnac's equipment offerings for tire component manufacturing. Similar specialty industrial machinery positioning.
• KraussMaffei: KraussMaffei is a German machinery group that includes rubber and silicone processing equipment, directly overlapping Mesnac's intelligent mixing and molding systems for rubber products. Comparable specialty industrial machinery business model.

Emerging players

• Tianjin Saixiang Technology: Tianjin Saixiang is a Chinese manufacturer of tire molds and tire-building equipment, a smaller direct peer in Mesnac's home market focused on tire-mold components and tire-assembly machines.
• Utica Enterprises: Utica Enterprises is a US-based specialty machinery and tire-mold manufacturer serving North American tire makers—a regional/emerging peer with overlapping tire-mold capabilities compared to Mesnac's forming and vulcanization equipment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mesnac-co-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mesnac