TRUST PARK

What TRUST PARK does

TRUST PARK (トラストパーク株式会社) is a Japanese parking operations specialist founded in 1993 and headquartered in Hakata-ku, Fukuoka. The company manages more than 30,000 time-lending parking spaces across Japan from Hokkaido to Kagoshima, employs 251–500 people, and was listed on the Tokyo Stock Exchange Standard Market and Fukuoka Stock Exchange Main Market in May 2025 (ticker: tyo:3286). The company completed a subsidiary absorption merger on July 1, 2026. Operations are organized around four core product lines: time-lending (coin) parking, monthly parking under a sublease model, the proprietary SmartCP cashless QR-code parking system, and the RVパークsmart (RV Park Smart) unmanned car-camping platform. Regional branches in Kumamoto, Nagasaki, Kagoshima, and Kochi (opened November 2024) extend the distribution network nationwide.

The proprietary technology stack centers on QR-code-based cashless payments integrated with credit cards and Japanese mobile wallets (PayPay, Rakuten Pay, Paidy, atone), requiring no physical parking machines or lock plates. SmartCP also captures visitor prefecture-of-residence data at payment time for tourism and event analytics. RVパークsmart enables online reservation, prepayment, and QR-code-activated electricity supply at unmanned sites, with 24/7 operation. The company is the representative organization of the Kyushu Tourism Activation Consortium and has embedded its RV park platform into road stations (Michi-no-Eki), hot spring resorts, a Toyota dealership (Netz Toyota Fukuoka), and a multi-use regenerated facility in Chiba (Rusty Nest Oamishirasato).

TRUST PARK monetizes through several streams: (1) parking sublease (一括借上げ), where the company leases land from owners, pays a fixed monthly rent regardless of occupancy, and captures the revenue spread; (2) parking management and operations services for third-party operators on a managed-services basis; (3) transaction fees from SmartCP cashless parking sessions; (4) per-night RV park platform fees (approximately ¥3,500 per night); (5) parking machine hardware sales; and (6) direct land purchase. Primary customer segments are individual and SMB landowners seeking to monetize idle land and existing parking operators seeking revenue optimization and burden reduction, with secondary segments in tourism/public facility operators (road stations, municipalities) and end-user drivers.

Name

TRUST PARK

Legal name

トラストパーク株式会社 (Trustpark Co., Ltd.)

Website

https://www.trustpark.co.jp/

Company type

Public

Founded year

2013

Operating status

Operating

Headcount range

251–500 employees

Short description

TRUST PARK is a Fukuoka-headquartered parking operator managing 30,000+ spaces across Japan via sublease and management contracts. It serves landowners, parking operators, and tourism facilities through proprietary cashless parking (SmartCP) and unmanned RV camping platforms. Listed on TSE in May 2025.

Ownership category

akta.pro rank

Product category

Parking Management Services

NAICS

Parking Lots and Garages (812930), RV (Recreational Vehicle) Parks and Campgrounds (721211)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Off-Street Parking Facilities Operations (Garages, Lots, Park-and-Ride) (TLAJAIAB)

akta.pro secondary industries

Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC), Digital Payments & Enforcement for Parking (Mobile Pay, LPR/ANPR, Citation Mgmt) (TLAJAIAE), Parking Management & Enforcement (Citations, Permits, Compliance) (BPABAKAB), Shared Parking & Marketplace Platforms (B2B/B2C Space Sharing, Aggregators) (TLAJAIAH)

Keywords

• Parking management services
• Cashless parking systems
• Land utilization parking
• Unmanned car camping
• Parking sublease

Headquarters

HQ city

Hakata

HQ country

Japan

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Parking Sublease (一括借上げ): TRUST PARK leases land from property owners (土地オーナー) under a sublease agreement, paying a fixed monthly rent regardless of actual parking revenue. The company operates and manages the parking facility independently, bearing all operational costs and capturing the revenue spread between occupancy income and guaranteed rent.
2. Parking Management/Operation Services: Operation and management services for existing parking facilities owned by third parties. Includes collection, cleaning, maintenance, and incident response. May be structured as business consignment (業務委託) arrangements.
3. Cashless Parking Transaction Fees (SmartCP): Revenue generated from cashless time-based parking transactions via the SmartCP system, where no physical parking machines are required. Short-term temporary activation of unused land as paid parking.
4. RV Park Platform Fees (RVパークsmart): RV park services at facilities including road stations, hot spring resorts, and tourist destinations. Users pay 3,500 JPY per night (approximately) for overnight camping with electricity supply via QR-code-activated systems.
5. Parking Machine Sales: Sales of parking equipment and machines to land owners or existing parking operators. Post-sale parking management services are also offered.
6. Land Purchase: Direct land acquisition for the purpose of establishing company-operated parking facilities.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

TRUST PARK operates and manages parking facilities nationwide in Japan, offering time-based parking (coin parking), monthly parking, and its proprietary SmartCP fully cashless parking system using QR codes. It also operates RV Park Smart, an unmanned car-camping (車中泊) service with online reservation and QR-code-activated power supply. The company provides a sublease (一括借上げ) model to land owners with guaranteed fixed monthly rent, and end-to-end parking operation, management, and consulting services across all parking formats (coin, gate, manned, unmanned, mechanical, commercial facilities).

Product overview

TRUST PARKは30年以上の歴史を持つ駐車場運営専門の会社で、土地活用や駐車場経営を考えているオーナー様へ各式サービスを提供している。主力サービスは①時間貸駐車場（コインパーキング）、②月極駐車場（サブリース方式）、③スマートCP（完全キャッシュレススマホ決済専用パーキング）、④RVパークsmart（無人車中泊サービス）の4軸。附加サービスとして駐車場コンサルティング、EV充电器設置、有人管理、機械式駐車場、駐輪場・バイク駐車場などをご用意。トラストナビ（tpnavi.com）プラットフォームで駐車場検索サービスを提供しており、全国3万台以上の管理実績を有する。

Differentiator

Problem solved

Functional benefit

Brands

• RVパークsmart (RV Park Smart): Unmanned car camping service allowing users to reserve and pay online, check-in via QR code, and access electricity at designated parking spots.
• スマートCP (Smart CP)

Products and services

• Time-based Parking (時間貸し駐車場) Coin-style time-based parking lots (時間貸し駐車場) operated across multiple formats including flag-style, flagless, ticket, and gate systems. TRUST PARK leases land from owners and operates/manages the parking facilities independently, providing nationwide service from Hokkaido to Kagoshima.
• Monthly Parking (月極駐車場) Monthly contract parking service (月極駐車場) for regular users. Offered via sublease (一括借上げ・部分借上げ) arrangements to land owners, providing stable income. Searchable through tpnavi.com/monthly.
• SmartCP Cashless Parking (スマートCP) Fully cashless smartphone-payment-only parking service using QR codes placed at the parking site, with no parking machines, coin collectors, or lock plates required. Users scan QR code with smartphone to start/end sessions and pay via credit card, PayPay, Rakuten Pay, Paidy, or atone. Operates 36+ stores including 24 in Kyushu, with 24/7 operation.
• RV Park Smart (車中泊サービス) Unmanned, contactless car camping (車中泊/くるまはく) service platform. Users make online reservations and prepayment, then use a QR code at the site for check-in. Electric power is supplied upon QR code activation. Operates 24/7 at 70+ regions across Japan. Typical price ~3,500 JPY per night. Awarded the 5th Japan Service Awards Excellence Award (2025).

Quantifiable outcome

• 2024 RV park usage was 12x pre-COVID level with 13,000+ bookings across 70 regions
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• 九州周遊観光活性化コンソーシアム (Kyushu Tourism Activation Consortium)coreStrategic or Co-development Partner · 5 June 2026TRUST PARK serves as the representative organization (代表機関) of the Kyushu 周遊観光活性化コンソーシアム, a consortium dedicated to creating tourist flow from urban to rural Kyushu. The consortium coordinates RV park deployments and parking services across multiple municipalities and tourism facilities in the Kyushu region, with the aim of extending tourist stays and promoting regional consumption.
• 荒尾市 (Arao City, Kumamoto Prefecture)flagshipStrategic or Co-development Partner · 5 June 2026Arao City partnered with TRUST PARK to include RV park smart (3 spaces) as part of the newly opened 'Michi-no-Eki Wellness Arao' — the first road station in Kyushu to plan dedicated car camping zones from the initial design stage. The city views the RV park as contributing to extended tourist stays, regional consumption, and disaster response capability.
• リゾナーレ下関 (Resort Nase Shimonoseki)minorStrategic or Co-development Partner · 12 December 2025Parking management contract at the Resort Nase Shimonoseki facility in Yamaguchi Prefecture.
• 株式会社ぷらすわん (Plus One Wan Co., Ltd.)coreStrategic or Co-development Partner · 23 July 2025Local operator of the 'Rusty Nest Oamishirasato' facility in Chiba Prefecture — a regenerated seafood processing facility turned into a craft brewery, RV park smart, coin laundry, and cafe/bar complex. TRUST PARK provides the RV park smart platform for this facility, contributing to regional revitalization and tourism promotion in the Chiba coastal area.
• ネッツトヨタ福岡 (Netz Toyota Fukuoka)flagshipTechnology or Integration · 10 April 2025Japan's first car dealership to embed an RV park on its premises. Located at the Netz Toyota Fukuoka 'Yatsue Interchange Store' in Chikugo City, Fukuoka. Features RV park smart spots with RV charging devices and electronic locks linked via QR code, providing personalized power spaces and amenities. A collaborative initiative under the Kyushu Tourism Activation Consortium.
• 苓北町 (Reiti Hokubu Town, Kumamoto)minorStrategic or Co-development Partner · 21 May 2024Reiti Hokubu Town collaborated with TRUST PARK to establish an RV park at Tomioka Sea Area Park (富岡海域公園), receiving the Special Award at the 1st National Sharing City Awards for this initiative.
• 下関市 (Shimonoseki City) / 一般社団法人日本パーキングビジネス協会minorGTM or Marketing Partner · 28 April 2022TRUST PARK cooperates with Shimonoseki City's tourism congestion reduction initiative 'Karato Area — Go Around Instead of Going Straight!!' by offering discounted parking at the Hosoe-cho Parking Lot (細江町駐車場), managed by TRUST PARK as designated administrator, to disperse traffic during holiday periods.

Scale indicators7 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Park24 Co., Ltd. Japan's largest parking operator, managing times (Times) and member parking facilities nationwide. Directly competes with TRUST PARK in time-based parking, sublease, and management services, but operates at significantly larger scale with a national footprint.
• Times24 Co., Ltd. Major Japanese parking operator under the Times brand, offering time-based and monthly parking services across Japan. Comparable to TRUST PARK in core business model, customer segments (land owners and parking operators), and nationwide footprint.
• NPC (Nippon Parking Community): Japanese parking operator specializing in self-service coin parking and parking management. Closely comparable to TRUST PARK's core time-based parking and sublease offering, with similar target customers and operational model.
• Sanko Frontier Co., Ltd. Japanese parking operator with time-based and managed parking facilities. Competitor in the same land-owner sublease and parking management space as TRUST PARK, with overlapping geographic and customer focus.
• Apricus Co., Ltd. Japanese parking operator running coin parking and parking management services. Directly comparable mid-sized competitor to TRUST PARK in terms of parking operations, sublease offerings, and land-owner acquisition.

Regional players

• aZora Co., Ltd. Mid-sized Japanese parking operator primarily serving the Kanto region. Comparable business model with time-based parking and management services but geographically weighted to eastern Japan rather than Kyushu.

Broad incumbents

• Tokyu Construction / Tokyu Real Estate parking operations: Tokyu Group's parking operations are part of a broader real estate and transportation conglomerate. Comparable parking sublease and operations services but bundled within a much larger real estate portfolio.
• Mitsubishi Estate Parking (Mitsubishi Estate): Parking services offered by Mitsubishi Estate, a major real estate developer with significant parking operations within its commercial properties. Comparable parking operations but as part of a larger developer portfolio rather than a focused operator.

Others

• PayPay (SoftBank / Z Holdings): PayPay is a payment gateway integrated into TRUST PARK's SmartCP system. While not a competitor, it is a critical enabler whose commercial terms and continued dominance could affect SmartCP economics.

Emerging players

• ShareP / Three Arrows parking-share platforms: Emerging parking-sharing/marketplace platforms in Japan that connect idle private parking spaces with drivers. Comparable to TRUST PARK's tpnavi.com and RV Park Smart platforms in the smart/marketplace parking segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TRUST PARK