Coastal Bend Regional Advisory

What Coastal Bend Regional Advisory does

Coastal Bend Regional Advisory Council (CBRAC) is a 501(c)(3) non-profit Regional Advisory Council founded in 2008 and headquartered in Corpus Christi, Texas. Designated by the Texas Department of State Health Services (DSHS) under Texas Administrative Code §157.123, CBRAC is the statutorily authorized RAC for three Trauma Service Areas—TSA-U (Coastal Bend), TSA-T (Laredo Metro), and TSA-V (Rio Grande Valley)—covering approximately 19 counties, ~19,000 square miles, and a population of roughly 1.8 million. Its functional role is to coordinate regional trauma and emergency healthcare preparedness, convene hospitals and pre-hospital providers, operate clinical and registry programs, and serve as the regional fiduciary for federal Hospital Preparedness Program (HPP) funding. CBRAC serves a membership base of 175+ hospitals and 300+ EMS, fire, and air medical provider organizations across south Texas.

CBRAC's product surface is built on a portfolio of operational platforms and clinical programs. Technology components include the Texas EMS & Trauma Registry for outcomes and data submission, WebEOC for incident management, EMResource for hospital resource/bed availability tracking, and the Pulsara mobile platform for clinical time-sensitive coordination. On the program side, CBRAC hosts Texas Emergency Medical Task Force (EMTF) Region 11, operates a regional Whole Blood Program for pre-hospital transfusion, maintains the Texas Cardiac Arrest Registry to Enhance Survival (TX-CARES), runs the DHS Stop the Bleed community program, and supports wildland fire incident response. The architecture is a hub-and-spoke model in which CBRAC centralizes data capture, communication, and standards-setting while member agencies retain operational autonomy.

CBRAC's revenue model has three legs. First, tiered annual membership dues: hospitals pay $2,000–$8,000, EMS agencies $300–$1,750, and first responders ~$200, with separate tiers for air medical, associate, corporate, and individual members. Second, federal HPP funding flows through ASPR cooperative agreements administered at the regional level; CBRAC acts as fiduciary and program operator for preparedness dollars that largely pass through to member providers for equipment, training, and exercises. Third, revenue is generated from professional continuing education (CECH) events and small grants. Operating scale is intentionally lean—1–10 employees out of a single Corpus Christi headquarters—reflecting the council's role as a coordination and standards body rather than a clinical operator.

Name

Coastal Bend Regional Advisory

Legal name

Coastal Bend Regional Advisory Council on Trauma Service Area – U, Inc.

Website

https://cbrac.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Coastal Bend Regional Advisory Council (CBRAC) is a DSHS-designated 501(c)(3) Regional Advisory Council coordinating trauma and emergency healthcare preparedness across three Texas TSAs (TSA-U, TSA-T, TSA-V), serving 175+ hospitals and 300+ EMS, fire, and air medical providers via registries, communication platforms, and clinical programs such as Whole Blood and Stop the Bleed.

Ownership category

akta.pro rank

Product category

Emergency Healthcare Coordination Services

NAICS

Emergency and Other Relief Services (62423), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Emergency Management & National Resilience (Civil Protection) (BPAIAAAI)

akta.pro secondary industries

Disaster Response, Rescue & Tactical EMS (DMAT/USAR/SWAT/HAZMAT Medical) (HLAFANAH), Emergency Health, Trauma Care & Public Health Response (BPAGAAAF), Dispatch, Communications & Medical Control Centers (PSAP/ECC) (HLAFANAK)

Keywords

• Trauma system coordination
• Emergency medical services
• Disaster response coordination
• Healthcare preparedness coalitions
• Regional advisory council

Headquarters

HQ city

Corpus Christi

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Dues: Annual membership dues from healthcare facilities, EMS agencies, first responder organizations, and other member entities. Dues structure varies by organization type and size (e.g., hospitals based on licensed beds, EMS based on number of ambulances)
2. Hospital Preparedness Program (HPP) Funding: Federal funding through ASPR cooperative agreements managed by CBRAC to improve surge capacity and enhance community and healthcare systems preparedness for public health emergencies
3. Professional Education Programs: Continuing education programs, conferences, and scholarship reimbursements for healthcare professionals in the region

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

CBRAC is a 501(c)(3) nonprofit Regional Advisory Council that coordinates regional trauma, disaster, and emergency healthcare systems across three Texas Trauma Service Areas (TSA-U, TSA-T, TSA-V). It develops and disseminates clinical protocols (STEMI, stroke, trauma), operates the TX EMTF-11 statewide disaster medical response program, runs Healthcare Preparedness Coalitions, and delivers professional education and training programs such as Stop the Bleed. Membership is sold to hospitals, EMS agencies, fire departments, and air medical providers, who gain access to coordinated emergency management platforms and pre-positioned response assets.

Product overview

The Coastal Bend Regional Advisory Council (CBRAC) is a 501(c)(3) non-profit healthcare emergency preparedness organization that operates as a coordinating body rather than a traditional product company. Its core offerings include the Hospital Preparedness Program (HPP) managing three Trauma Service Areas, the Texas Emergency Medical Task Force (TX EMTF-11) providing statewide disaster medical response through specialized units, and multiple clinical protocols (Cardiac/STEMI, Stroke, Trauma Systems). The organization also delivers Professional Education programs and training initiatives like Stop the Bleed. CBRAC operates through a network of Healthcare Coalitions and Standing Committees covering cardiac care, stroke, behavioral health, injury prevention, perinatal care, pre-hospital services, and trauma systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Hospital Preparedness Program (HPP) HPP provides leadership and federal funding through grants to improve surge capacity and enhance community and hospital preparedness for public health emergencies across three Trauma Service Areas (TSA-U, TSA-V, and TSA-T), serving acute care hospitals, trauma centers, and emergency preparedness coalitions in South Texas.
• TX EMTF-11 (Texas Emergency Medical Task Force Region 11) Statewide medical disaster response system providing scalable emergency medical assistance through specialized teams including AMBUS, Ambulance Strike Teams, Mobile Medical Units, Registered Nurse Strike Teams, and Infectious Disease Response Units for activation by Texas Division of Emergency Management during large-scale incidents.
• Stop the Bleed Campaign Bleeding control training program partnering with the Department of Homeland Security to provide life-saving education and certification to first responders, schools, daycares, and civilians across the region.
• Professional Education Program Educational programs including CBRAC Education Expo, nursing jurisprudence courses, cardiovascular care conferences, and scholarship reimbursement for healthcare professionals and students seeking EMS and healthcare credentials.
• Cardiac Systems - STEMI Protocol Regional ST-Elevation Myocardial Infarction (STEMI) bypass protocols including EMS STEMI transport flowchart, reperfusion algorithms, and system bypass plan for cardiac emergencies, distributed to hospitals, EMS agencies, and interventional cardiology centers across the region.
• Stroke Systems Protocol Acute stroke care protocols including stroke algorithms, bypass protocols for suspected stroke patients, VAN assessment for EMS, and thrombolytic monitoring forms deployed across regional stroke centers and EMS agencies.
• Trauma Systems Regional trauma system plan including field triage guidelines for injured patients and coordination of trauma care across Level II, III, and IV trauma-designated facilities in TSA-U.
• Healthcare Coalitions Three regional healthcare preparedness coalitions covering the Coastal Bend (CBHPC), Laredo Metro (SFHPC), and Rio Grande Valley (RGVHPC), coordinating member healthcare facilities for resource sharing, emergency planning, and integrated public health emergency response.
• EMTF-11 Specialized Response Units Specialized disaster medical response units including AMBUS (Ambulance Bus) vehicles, Ambulance Strike Teams, Mobile Medical Units, Medical Incident Support Teams, Infectious Disease Response Units (with PPE caches), Registered Nurse Strike Teams, Wildland Fire Medical Support Units, and Ambulance Staging Management Teams deployable for state emergency activations.
• Standing Committee Governance Structure Standing committee program coordinating member-driven clinical and operational governance across 14 disciplines including Cardiac Systems, Stroke Systems, Behavioral Health, Critical Incident Stress Management (CISM), Injury Prevention, Perinatal Care, Pre-Hospital, Whole Blood, Professional Education, Special Populations, Systems Performance Improvement, Trauma Systems, Free-Standing Emergency Departments, and Forensic Nursing & Victim Services.

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• ASPR (Office of the Assistant Secretary for Preparedness and Response)coreStrategic or Co-development PartnerFederal preparedness program providing leadership and funding through grants and cooperative agreements to improve surge capacity and enhance community and healthcare systems preparedness for public health emergencies. ASPR provides programmatic oversight and works with CBRAC to ensure program goals are met.
• Texas Department of State Health Services (DSHS)coreStrategic or Co-development PartnerState agency that establishes rules for RAC operations (DSHS rule 157.123) and oversees regional advisory council activities for trauma system development and emergency preparedness.
• Texas Division of Emergency Management (TDEM)coreStrategic or Co-development PartnerState emergency management agency coordinating with CBRAC for TX EMTF-11 operations and disaster response. Coordinates emergency medical task force deployments during large-scale incidents.
• Texas A&M Forest Service (TFS)coreStrategic or Co-development PartnerPartners with CBRAC on Wildland Fire Medical Support Unit (WFMSU) operations, providing medical support for wildland firefighters during moderate-to-large scale state responses.
• Texas Intrastate Fire Mutual-Aid System (TIFMAS)coreStrategic or Co-development PartnerFire mutual aid system collaborating with CBRAC on wildland fire medical support missions and integrated emergency response during large-scale wildfire events.
• Texas Emergency Medical Task Force (TX EMTF)coreStrategic or Co-development PartnerStatewide medical disaster response system with 8 regional EMTFs. CBRAC hosts EMTF-11 and contributes personnel and assets for state missions including ambulance strike teams, mobile medical units, and infectious disease response.
• Del Mar CollegeminorStrategic or Co-development PartnerEducational partnership for CBRAC Education Expo events and EMS program coordination. Del Mar College serves as venue and co-organizer for professional education events.
• Department of Homeland Security (DHS)coreStrategic or Co-development PartnerNational partnership for Stop the Bleed campaign providing bleeding control training education and certification. CBRAC serves as regional implementation partner for DHS through the National Security Council.
• TX EMTF Member Hospitals and Healthcare SystemscoreStrategic or Co-development PartnerOver 175 hospitals, healthcare systems, and physician groups serve as TX EMTF members providing deployable personnel and assets during state disaster response missions.
• TX EMTF Member EMS, Fire, and Air Medical ProviderscoreStrategic or Co-development PartnerOver 300 EMS, fire department, and air medical transport providers serve as TX EMTF members contributing ambulance strike teams and other response assets for statewide deployment.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Southwest Texas Regional Advisory Council (STRAC): STRAC serves the San Antonio and surrounding South-Central Texas region as a Regional Advisory Council. It runs an analogous trauma coordination, HPP, and EMTF model to CBRAC, making it a close functional peer in the Texas RAC network.
• North Central Texas Trauma Regional Advisory Council (NCTTRAC): NCTTRAC coordinates trauma, emergency preparedness, and healthcare coalition activities across North Central Texas. It is structurally identical to CBRAC in scope and statutory role, differing primarily in geography served.
• Southeast Texas Regional Advisory Council (SETRAC): SETRAC is one of Texas's 22 Regional Advisory Councils, operating in the Houston/Gulf Coast region. It is the most operationally comparable peer to CBRAC, performing trauma system oversight, HPP coordination, and EMTF hosting functions under the same Texas DSHS rule 157.123 framework.
• MESH Coalition: MESH (Managed Emergency Surge for Healthcare) Coalition is an Indianapolis-based healthcare coalition providing disaster preparedness coordination across hospital and EMS systems. It operates the same coalition-coordination model as CBRAC's HCCs in a different state.

Others

• Juvare: Juvare is the vendor for WebEOC and EMResource, the two core emergency management and healthcare resource tracking platforms used by CBRAC and most other U.S. healthcare coalitions. It is an enabling technology provider in CBRAC's operational stack.
• Texas EMS Alliance: Industry association representing Texas EMS agencies. It is thematically comparable to CBRAC as both engage the same EMS provider community for advocacy and policy work, though Texas EMS Alliance is an advocacy body rather than a coordinating council.
• Pulsara: Pulsara is the vendor for the patient transfer and EMS-to-hospital communication platform that CBRAC mandates for TSA-U hospitals. It is an enabling technology provider in CBRAC's clinical communication stack.
• American College of Surgeons Committee on Trauma: The ACS-COT establishes national trauma system standards and verification criteria (Levels I-IV) referenced in CBRAC's regional trauma designations. It functions as the upstream standards-setting body governing CBRAC's trauma classification work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/coastalbendrac

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coastal Bend Regional Advisory