Tourismusschulen Modul

What Tourismusschulen Modul does

Tourismusschulen Modul (legally Tourismusschulen MODUL der Wirtschaftskammer Wien) is a private vocational education institution in Vienna, Austria, established in 1908 under the sponsorship of the Wirtschaftskammer Wien (Vienna Chamber of Commerce) and granted Öffentlichkeitsrecht (public law) status. It operates the city's oldest tourism school and one of the oldest globally, delivering two credential-bearing programs: a five-year Höhere Lehranstalt für Tourismus (HLT) leading to the Reife- und Diplomprüfung (matriculation plus vocational diploma), and a two-year Kolleg für Tourismus for matura graduates leading to the Diplomprüfung. Both programs combine general education, foreign languages, business subjects, and practical training in on-campus teaching kitchens and service rooms.

The school's product portfolio extends into a stack of optional certifications (Jung­sommelier/ière, Jung­barkeeper/in, Käse­kenner/in, Jung­patissier/ière, Vegan-vegetarische Fachkraft, SCA-Barista Foundation) and two third-year specialization tracks (Hotel- und Hospitality Management; Nachhaltiges Tourismus- und Eventmanagement). Digital infrastructure comprises Smartboards, the Eduvidual LMS, WebUntis electronic class register, Moodle communication platform, NetFX and Next Exam testing environments, and Fobizz AI tools integrated under the data-protection-compliant 'Embracing Technology' framework. The institution also runs MODUL Research (international and AI research), MODUL Career (graduate placement), and a Service Plattform exporting curriculum and teacher-training internationally.

The business model combines annual tuition of €2,530 (HLT and Kolleg, doubled for non-EU students), a one-time €50 admission fee, mandatory cafeteria lunches (€8/day) for HLT first- and second-year students, optional Kolleg lunches starting at €5.50/day, uniform/equipment starter kits (€600–€800 via external supplier Walter), and a B2B curriculum export line via Service Plattform MODUL. Distribution is direct-to-consumer through the school's own application funnel, supported by an annual Tag der offenen Tür, school tours, and an alumni-driven referral network. Customers are prospective secondary-school students (~14+) and matura graduates (~18+); graduates flow into a placement ecosystem anchored by 20+ partnerships with international hotel chains (Hilton, Marriott, Hyatt, InterContinental, Sacher, Rosewood) and academic credit-recognition agreements with FHWien der WKW, The Hague Hotelschool, and Stenden University.

Name

Tourismusschulen Modul

Legal name

Tourismusschulen MODUL der Wirtschaftskammer Wien

Website

https://modul.at

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

51–100 employees

Short description

Tourismusschulen Modul is Vienna's oldest tourism school (founded 1908), operating under the Wirtschaftskammer Wien to deliver a five-year HLT and a two-year Kolleg for Tourismus, plus optional certifications, industry internships with leading hotel chains, and international curriculum export via Service Plattform MODUL.

Ownership category

akta.pro rank

Product category

Hospitality and Tourism Vocational Education

SIC

Services-Educational Services (8200)

akta.pro primary industry

Experiential & Field-Based Study Abroad (Research, Field Schools, Practicums) (EDAIAAAD)

akta.pro secondary industry

Short-Term Secondary Immersion & Cultural Exchange Trips (EDAIAHAD)

Keywords

• Tourism vocational education
• Hospitality management training
• Hotel management school
• Sommelier certification programs
• Tourism secondary school

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition Fees: Annual tuition fees for the Higher Tourism School (HLT) and College (Kolleg) programs. Fee structure: €2,530 per school year for EU citizens; double tuition for non-EU citizens.
2. Processing Fee: One-time admission processing fee of €50 for covering administrative costs of the application and interview process.
3. Catering Services: Lunch meals provided in the cafeteria at €8/day (mandatory for 1st and 2nd grade HLT), with optional meals for Kolleg students starting at €5.50/day. Student café (MODUL-Treff) offers snacks and beverages.
4. School Uniforms and Equipment: Sales of school uniforms, professional clothing, and knife sets through external supplier Walter. Starter packages starting from €600-800 including uniform and equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Tourismusschulen Modul delivers secondary and post-secondary tourism vocational education at its Vienna campus, anchored by the five-year Höhere Lehranstalt für Tourismus (HLT) ending in the Reife- und Diplomprüfung and the two-year Kolleg für Tourismus ending in the Diplomprüfung. Programs combine general education, foreign languages, business education, and practical training, with add-on certifications in sommelier, bar, cheese, patisserie, vegan-vegetarian cuisine, and barista skills, plus two third-year specialization tracks in Hotel- und Hospitality Management and Nachhaltiges Tourismus- und Eventmanagement.

Product overview

Tourismusschulen Modul operates as Austria's oldest and world's second-oldest tourism education institution (founded 1908), part of the Vienna Chamber of Commerce (Wirtschaftskammer Wien). The institution offers two primary educational programs: the five-year Höhere Lehranstalt für Tourismus (HLT) leading to Reife- und Diplomprüfung, and the two-year Kolleg für Tourismus leading to Diplomprüfung. These core programs are structured around four pillars: general education, foreign languages (English mandatory plus French, Italian, or Spanish), business education, and practical training. The institution differentiates through specialized certification add-ons including Jungsommelier/ière, Jungbarkeeper/in, Käsekenner/in, Jungpatissier/ière, Vegan-vegetarische Fachkraft, and SCA-Barista Foundation. Students choose specialization tracks (Vertiefungen) in Hotel- und Hospitality Management or Nachhaltiges Tourismus- und Eventmanagement from the third year. The school also operates international programs including Erasmus+ mobility and a partnership with Beijing Business School, and has launched AI education initiatives through its Embracing Technology project with Fobizz AI tools.

Differentiator

Problem solved

Functional benefit

Brands

• MODUL Career: Competence center exclusively for graduates of Tourismusschulen MODUL that supports career planning and professional development
• MODUL Research
• Service Plattform MODUL
• Expert.Plus-Schule

Products and services

• Höhere Lehranstalt für Tourismus (HLT) Five-year vocational higher school program for students who have completed 8th grade, combining general education, foreign languages, business education, and practical training in kitchen and service. Concludes with the Reife- und Diplomprüfung (matura-equivalent diploma), qualifying graduates for direct career entry or university study.
• Kolleg für Tourismus Two-year college program for students who have completed their Matura/Reifeprüfung, preparing them for management careers in hospitality and tourism. Concludes with the Diplomprüfung; offers Hotelmanagement & Entrepreneurship focus and credit recognition toward bachelor programs at FHWien der WKW, The Hague Hotelschool, and Stenden University.
• Jungsommelier/ière Certification Wine sommelier certification program for HLT 3rd/4th year and Kolleg students. Covers product knowledge, wine law, service practice, sales conversations, and sensory training, ending with a certification exam.
• Jungbarkeeper/in Certification Bartending certification covering bar operations, product knowledge, purchasing and storage, service and presentation, guest consultation, and practical cocktail preparation, ending with a certification exam.
• Käsekenner/in Certification Cheese specialist certification focused on cheese knowledge, customer consultation, proper handling and presentation, and Austrian cheese culture, delivered through practical and sensory exams.
• Jungpatissier/ière Certification Pastry chef certification covering cakes, tortes, warm and cold desserts, and decorating with fondant, marzipan, chocolate, and royal icing. Concludes with a three-part certification exam.
• Vegan-vegetarische Fachkraft Certification Vegan-vegetarian specialist certification introduced in the 2023/24 school year, focusing on alternative nutrition concepts, sustainable food concepts, and plant-based dishes in gastronomy. Concludes with a three-part certification exam.
• SCA-Barista Foundation Certification International Specialty Coffee Association (SCA) Barista Foundation certification covering coffee preparation fundamentals, coffee cultivation, practical espresso machine work, and modern coffee grinder handling. Concludes with a two-part certification exam.
• Embracing Technology — KI Bildungsprogramm AI education initiative preparing students for digitalized work environments, including Fobizz AI tools access, Train the Trainer seminars, and OER courses on AI in diploma thesis writing. Funded by Innovationsstiftung für Bildung and concluded after 1.5 school years (2025–2026).
• Erasmus+ Mobility Program EU Erasmus+ accredited international mobility program enabling MODUL students to complete international summer internships, teacher job-shadowing, and group mobilities across Europe (Baltic Sea, South Tyrol, Lake Garda, Swiss Alps, Barcelona, river cruises). Over 100 students have participated since the 2023 accreditation.
• Beijing Business School Cooperation Program Customized training program developed with Beijing Business School since 2006 for hotel and restaurant management, with focus on international hospitality. Includes Train-the-Trainer seminars, biennial audits and evaluations in Beijing, and ongoing teacher training and curriculum development support. First program of its kind in China.
• Hotel- und Hospitality Management Specialization (Vertiefung) Third-year-onward specialization track of the HLT, covering hotel trends, international hotel chains, pre-opening projects, revenue management, and green management. Includes a practical hotel lab using Protel, Opera (Oracle), and Hotelkit property management systems.
• Nachhaltiges Tourismus- und Eventmanagement Specialization (Vertiefung) Third-year-onward specialization track of the HLT covering destination management, tourism and environment, sustainable travel, e-tourism, event management including Green Events, and MICE organization.

Quantifiable outcome

• 120 graduates annually with standardized Reife- und Diplomprüfung qualifications
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability5 records

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Beijing Business School (BBS), ChinacoreStrategic or Co-development Partner · 1 January 2006Since 2006, MODUL developed a customized training program for Beijing Business School in hotel and restaurant management with focus on international hospitality. The program was the first of its kind in China and serves as a model for vocational education. MODUL conducts biennial audits and evaluations in Beijing and provides ongoing teacher training and curriculum development support.
• FHWien der WKWcoreStrategic or Co-development PartnerAcademic partnership for Tourismus- & Entrepreneurship-Studiengänge. MODUL students can pursue accelerated bachelor's degrees through credit recognition agreements.
• The Hague Hotelschool, NetherlandsminorStrategic or Co-development PartnerHospitality & Business School partnership offering international academic pathways for MODUL graduates.
• Stenden University of Applied Sciences, NetherlandsminorStrategic or Co-development PartnerAcademic partnership with credit recognition for Tourism and Hospitality Management studies.
• Hilton HotelscoreChannel Partner/ Reseller/ DistributorInternational hotel chain partnership providing internship placements, guest lectures, and employment pathways for MODUL students and graduates.
• Marriott International (Hotel Imperial, Vienna Marriott)coreChannel Partner/ Reseller/ DistributorLuxury hotel partnerships providing internship placements and industry exposure for tourism students.
• Park Hyatt ViennacoreChannel Partner/ Reseller/ DistributorLuxury boutique hotel partnership for student internships and industry integration.
• Hotel Sacher WiencoreChannel Partner/ Reseller/ DistributorIconic Vienna luxury hotel partnership for internships and industry connections.
• Rosewood Hotels & ResortscoreChannel Partner/ Reseller/ DistributorLuxury hotel brand partnership for internship and career development.
• Erasmus+ Programme (EU)coreStrategic or Co-development PartnerSince 2023, Erasmus+ accreditation enables over 100 students annually to complete international summer internships across Europe with financial mobility grants. Mobility locations include Baltic Sea, South Tyrol, Lake Garda, Swiss Alps, Barcelona, and river cruises.
• Wiener Wirtschaftskammer (WKW)coreStrategic or Co-development PartnerParent organization and school sponsor. WKW is Austria's largest private education provider, offering economic-oriented, practice-oriented learning. MODUL is integrated into wko campus wien alongside other WKW educational institutions.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Hotelschool The Hague: Netherlands-based hospitality business school founded in 1929, already an academic partner of MODUL. Offers comparable hotel management programs with strong industry placement focus and similar four-year bachelor structure.
• Les Roches International School of Hotel Management: Swiss-based global hospitality school with campuses in Switzerland, Spain, China, UAE. Comparable in mission (vocational tourism/hospitality education) and graduate outcomes, operating at significantly larger international scale.
• César Ritz Colleges Switzerland: Swiss hospitality school focused on luxury hotel management and entrepreneurship. Comparable in curriculum scope (hospitality + business + languages) and target market of secondary-school-leavers seeking international hospitality careers.
• Tourismusschulen Salzburg: Direct Austrian domestic competitor offering similar HLT (Höhere Lehranstalt für Tourismus) and Kolleg programs with the same curriculum framework. Most direct head-to-head competitor for Austrian students choosing tourism education.
• EHL Group (École hôtelière de Lausanne): Swiss-based world-leading hospitality management school founded in 1893, offering bachelor's and master's degrees in hotel management. Directly comparable to MODUL as a premier vocational/higher-education tourism institution serving global hospitality employers.
• Glion Institute of Higher Education: Swiss-based luxury hospitality school offering bachelor's and master's programs. Comparable graduate outcomes in luxury hotel chains (same partners as MODUL) and similar international student demographics.
• Vatel International Business School: France-origin international hospitality management school with 50+ campuses globally. Comparable in curriculum approach (practical + theoretical + languages) and international hotel chain partnerships for internships.

Broad incumbents

• MODUL University Vienna: Sister institution under Wirtschaftskammer Wien, founded 2007 by MODUL experts. Offers bachelor's and master's degrees in tourism, hotel management, and international business. Closely linked but serves the higher-education segment complementary to MODUL's secondary/post-secondary vocational programs.
• Cornell Nolan School of Hotel Administration: Ivy League hospitality program within Cornell University. Not a direct competitor on tuition or student profile, but represents the upper-tier benchmark for tourism/hospitality education globally and competes for top talent in international hospitality careers.
• IMC Krems (University of Applied Sciences): Austrian university of applied sciences offering tourism and leisure management programs. Competes for similar Austrian students seeking tourism credentials, though at degree level rather than vocational matura equivalent.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=u3I0kgd1Qr8
• Facebookfacebook.com/tourismus.modul
• LinkedInlinkedin.com/company/tourismusschulen-modul-der-wirtschaftskammer-wien

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tourismusschulen Modul