TV78

What TV78 does

TV78 is a hyperlocal French television channel covering the Yvelines department in the Île-de-France region. It broadcasts daily news, political debate, cultural programming, sports, and community stories, with original formats such as Le 7/8 (daily news), Café Politique (political interviews), 78 Tours (music), SQY Mag (lifestyle/community), and Jeu d'Yvelines (heritage quiz). Content is distributed via linear TV on the four major French ISP boxes (SFR, Orange, Free, Bouygues), live streaming and on-demand video on tv78.com, podcasts on Spotify and Apple Podcasts, X/Twitter (@TV78_Yvelines), Instagram, and an email newsletter. Coverage is organized around 11 named sub-territories of Yvelines, including Saint-Quentin-en-Yvelines, Versailles Grand-Parc, Grand Paris Seine et Oise, and Paris-Saclay.

The operating company is Média de l'Ouest Parisien (legal name: MÉDIA DE L'OUEST PARISIEN), a Société Anonyme d'Economie Mixte with €143,136 share capital, headquartered at 43 Boulevard Vauban, Guyancourt, France (SIRET 33962793700024; NAF/APE 6020B – Édition de chaînes thématiques). The firm combines a consumer-facing broadcast/media division with a commercial B2B production-services arm under the "Média de l'Ouest Parisien / Votre Studio" brand, which sells studio rental, custom report/interview production, media training, and on-site mobile studio deployment (prix publics starting from €1,400–€5,000 HT par prestation).

The company employs 11–50 people and is privately held. Revenue derives from two streams: (i) advertising on the broadcast channel and website, and (ii) fee-for-service B2B media production. Programming is partly co-produced with regional partners such as Petit Futé, Lyc\u00e9e Militaire de Saint-Cyr, and local sponsors (Biocoop, Tripin Trot, L'Auberge des Trois Hameaux). No funding rounds, M&A events, or executive changes are disclosed in the input data; revenue and headcount are not publicly broken out.

Name

TV78

Legal name

MÉDIA DE L'OUEST PARISIEN

Website

https://tv78.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

TV78 is a hyperlocal French TV channel and digital media outlet covering news, politics, culture, sports, and community life across 11 territories of the Yvelines department, operated by the mixed-economy company Média de l'Ouest Parisien, which also sells B2B studio rental, reportage production, media training, and mobile broadcasting services.

Ownership category

akta.pro rank

Product category

Local Broadcast Television

NAICS

Television Broadcasting Stations (516120)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)

Keywords

• Local television broadcasting
• Regional news media
• Video production services
• Media training services
• Community journalism

Headquarters

HQ city

Guyancourt

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Advertising: TV78 generates revenue through advertising space on its platform, including display ads on its website and promotional slots during broadcasts.
2. Professional Media Production Services: Média de l'Ouest Parisien offers paid professional media services including TV studio rental, custom reportages and interviews, media training, and mobile studio setup for events.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

TV78 is a local broadcast television channel operated by Média de l'Ouest Parisien that delivers hyperlocal news, cultural, political, and community programming across the Yvelines department in France. The channel is distributed via major French ISP TV boxes (SFR, Orange, Free, Bouygues), live streaming, website, podcasts, and newsletters. Through its commercial arm 'Média de l'Ouest Parisien', TV78 also sells professional media production services including TV studio rental, custom reportages and interviews, media training, and mobile studio setup for events.

Product overview

TV78 is a local television media company operated by Média de l'Ouest Parisien (SAEM). The company operates a multi-platform media ecosystem consisting of a broadcast TV channel with daily news programs (Le 7/8), magazine shows (SQY Mag, Café Politique, 78 Tours), and quiz programs (Jeu d'Yvelines). It distributes live streaming via its website and social media channels, and offers podcast content through Spotify and Apple Podcasts. The company also provides B2B media production services under the 'Votre Studio' brand, including studio rental, custom report production, media training, and mobile TV studio services for events. The product portfolio is structured as a consumer-facing broadcast division and a commercial production services division.

Differentiator

Problem solved

Functional benefit

Products and services

• TV78 (Chaîne TV) Local TV channel broadcasting daily news programs and magazine shows covering news, sports, culture, politics, and current affairs in the Yvelines department of France.
• Le 7/8 Daily news program covering the latest headlines and current events in the Yvelines region.
• SQY Mag Magazine program featuring local stories, community initiatives, and in-depth reporting on Saint-Quentin-en-Yvelines and surrounding areas.
• Café Politique Political discussion program featuring interviews with local elected officials and analysis of regional political affairs.
• 78 Tours Musical magazine show featuring local and national music artists, music discovery, and cultural stories from the Yvelines region.
• Jeu d'Yvelines Local culture quiz show where contestants test their knowledge of Yvelines history, heritage, and culture.
• Hey Mama Podcast series focusing on topics related to women, motherhood, well-being, and lifestyle.
• TV78 Podcasts Podcast content available on Spotify and Apple Podcasts, covering various topics including local news, culture, and lifestyle.
• TV78 en Direct (Live Streaming) Live broadcast streaming service available via TV78 website and social media channels.
• Votre Studio (Studio de Télévision) Professional television studio rental service for businesses, local authorities, associations, influencers, and trainers. Fully equipped for interviews, debates, webinars, presentations, podcasts, or shows with live broadcast capability.
• Réalisation de Reportages et Interviews Production of custom reportages, interviews, and magazines in short or long formats for social media, events, or TV broadcast.
• Média Training Personalized coaching for elected officials, business leaders/managers, or association heads to prepare for interviews, conferences, assemblies, or strategic presentations.
• Plateau chez Vous Mobile TV stage installation at client events (trade shows, festivals, sporting events, wishes ceremonies) with live streaming to social networks and website, including editorial design and journalist interviews.

Quantifiable outcome

• TV78 covers 11 distinct territories within Yvelines department
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Petit FutécoreGTM or Marketing PartnerPetit Futé is a co-producer and sponsor of TV78's 'Jeu d'Yvelines' quiz program. The partnership involves content creation around local culture, heritage, and tourism in Yvelines, with Petit Futé providing prizes for quiz winners.
• Biocoop Jouy-en-JosasminorGTM or Marketing PartnerLocal business sponsor of 'Jeu d'Yvelines' program episodes filmed at the Lycée Militaire de Saint-Cyr, providing prizes for quiz participants.
• Tripin TrotminorGTM or Marketing PartnerProvider of electric two-wheeled tourism experiences in Versailles park offered as prizes for 'Jeu d'Yvelines' winners, promoting sustainable mobility.
• L'Auberge des Trois HameauxminorGTM or Marketing PartnerLocal hospitality business providing prizes for 'Jeu d'Yvelines' grand prize winners.
• Auberge des Trois Hameaux (Choisel)minorGTM or Marketing PartnerRestaurant partner offering prizes for TV78 game show winners.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Média Convergence (Havas / Prisma Media local press): Group operating multiple regional and local press titles in France - broadly comparable as an established multi-local media operator with hybrid public-private and advertising-supported economics.
• France 3 Paris Île-de-France (France Télévisions): Public broadcaster's regional channel for Île-de-France producing local news, magazine shows, and civic content - competes for the same regional audience with substantially larger budget and public funding.
• France Bleu Île-de-France (Radio France): Public regional radio station covering Île-de-France with local news, traffic, and community programming - competes for the same local-audience attention and advertising budgets from a public broadcaster perspective.
• Le Parisien - édition Yvelines: Major regional daily newspaper with dedicated Yvelines/Île-de-France local editions covering the same civic and community topics as TV78 - a much larger incumbent competing for the same local advertisers and audience attention.

Direct peers

• Vià Île-de-France (formerly IDF1): Regional free-to-air TV channel covering Île-de-France with local news, lifestyle, and magazine programming - directly comparable in format, distribution model (available on French ISP boxes), and target audience.
• BFM TV Paris Île-de-France: Regional news channel covering the Paris Île-de-France region including Yvelines with continuous news format - directly comparable local/regional TV news competitor with similar advertising-driven model.
• TV Tours: Local TV channel covering the Tours/Indre-et-Loire area with regional news, lifestyle, and event programming - very comparable in scale, multi-channel distribution, and hyperlocal positioning outside major metros.
• Tébéo: Regional TV channel in Brittany with hyperlocal news, culture, and community programming distributed on French ISP boxes - structurally comparable regional TV business model with similar revenue mix of ads and production services.
• Le Courrier de Mantes: Local newspaper serving the Mantes-la-Jolie area in Yvelines - directly comparable hyperlocal print/digital news outlet covering overlapping territory and similar community/political topics.
• La Gazette des Yvelines: Long-running local newspaper dedicated to Yvelines department covering politics, economy, and community news - comparable hyperlocal media covering the same geographic market with similar civic journalism focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xtwitter.com/TV78_Yvelines

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TV78