Immodating

What Immodating does

Immodating operates, through its IMMOMIG SA operating entity (founded 2004; Immodating SA referenced as founded 2012), DigiRENT — a cloud-based SaaS rental management module targeting Swiss real estate agencies and property managers. The platform centralizes the full rental workflow in one interface: property and publication management, prospect communication, applicant tracking, tenant selection with AI-assisted document verification, automated lease termination forms in multiple languages, owner reporting, team collaboration, and performance KPIs. Underlying technology is a Swiss-hosted SaaS stack with AI modules spanning natural language generation for ad copy, computer vision for property photo feature detection and image description auto-fill, and multimodal document analysis for anomaly detection on applicant attachments. The product has evolved through annual releases — Beta (2021), GA (2022), 2.0 (2023), first AI tools (2024), and 3.0 (2025) — and integrates natively with the parent Immomig® property management platform and with the dreamo.ch property portal via QR/visit codes.

The business model is a hybrid subscription plus usage-based SaaS, with daily and item-based billing so customers pay only for what they use; specific price points are not publicly disclosed and prospects are routed to demo requests. Go-to-market is a hybrid sales-assisted and product-led motion: sales-assisted onboarding for enterprise and mid-market Swiss agencies via phone (0840 079 079) and contact forms, complemented by a self-serve digital layer (downloadable brochure, demo CTAs, QR/visit code-driven viral adoption from partner portals). Customer segments are Swiss real estate agencies (primary, vertical), property owners/landlords (primary, vertical), and rental candidates (secondary persona reached through agency websites and dreamo.ch). The firm is founder-led by Patrick Maillard, bootstrapped with no disclosed external funding, and operates with a 1–10 employee footprint from Düdingen, Switzerland.

Name

Immodating

Legal name

IMMOMIG SA

Website

https://immodating.ch

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

DigiRENT, developed by IMMOMIG SA, is a Swiss cloud-based SaaS rental management module that digitizes and automates the full rental workflow for Swiss real estate agencies and property managers, using AI for document verification and ad generation.

Ownership category

akta.pro rank

Headquarters

HQ city

Corcelles

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription/Usage-based SaaS: DigiRENT operates as a cloud-based rental management module with competitive pricing based on daily and item-based billing. Customers pay for what they use, combining subscription-like recurring access with usage-based consumption.
2. Platform Module Licensing: Offered as a module within the broader IMMOMIG SA ecosystem, suggesting module-based pricing where customers add DigiRENT capabilities to their existing Immomig® subscription.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Immodating (operating under legal entity IMMOMIG SA) develops and sells DigiRENT, a cloud-based SaaS digital rental module that digitizes and automates the entire rental process for Swiss real estate agencies — from posting ads, managing prospect communications and visit scheduling to AI-assisted tenant screening, automated lease termination, and owner reporting. The product is offered as a module within the Immomig® property management ecosystem, with usage-based pricing and Swiss-hosted data infrastructure.

Product overview

Immodating offers DigiRENT as its primary digital rental module — a single unified product that digitizes and automates the entire rental process. DigiRENT centralizes property management, applications, communications, tenant screening, and administrative tasks including automated lease termination forms and performance analytics. The product has evolved through multiple versions (Beta 2021, Launch 2022, 2.0 in 2023, 3.0 in 2025) with increasing AI integration for document verification, ad generation, and analytics.

Differentiator

Problem solved

Functional benefit

Brands

• DigiRENT: A digital rental module that digitizes and automates the entire rental process, from posting ads and communicating with prospects to selecting tenants and managing follow-ups.
• DigiRENT 3.0

Products and services

• DigiRENT Cloud-based SaaS digital rental module that digitizes and automates the entire rental process — ad publication, prospect communication, visit scheduling, AI-assisted applicant screening, automated lease termination forms, owner reporting, and built-in KPIs — for Swiss real estate agencies and property managers. Offered as an integrated module within the Immomig® property management ecosystem with Swiss-hosted data and usage-based pricing.

Quantifiable outcome

• Significant time savings through automation of administrative tasks and document verification
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature14 records

Partnerships

Four partnerships are on record, tiered core and minor.

• dreamo.chcoreTechnology or Integration · 1 January 2025Integration partner enabling direct rental applications from dreamo.ch. Candidates can apply via visit codes and QR codes directly from the partner platform, creating seamless tenant acquisition workflow.
• Immomig® PlatformcoreTechnology or Integration · 1 January 2022DigiRENT is built as an integrated module within the Immomig® property management ecosystem. Direct integration with Immomig® provides seamless data flow and unified interface for property management workflows.
• HEIA-FR (HES-SO)minorStrategic or Co-development Partner · 1 January 2021Collaboration with University of Applied Sciences and Arts Western Switzerland (HEIA-FR) during the DigiRENT Beta pilot phase in 2021. Academic partnership for research and development of innovative rental process digitization.
• InnosuisseminorStrategic or Co-development Partner · 1 January 2021Swiss innovation agency collaboration during DigiRENT Beta development in 2021. Innosuisse supports Swiss innovation projects and provided support for the rental digitization initiative.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Allthings: Swiss-based PropTech platform for real estate management, tenant apps, and digital workflows. Direct competitor for Swiss agencies evaluating DigiRENT.
• casavi: German-founded property management SaaS offering tenant communication, document workflows, and process digitization for real estate managers. Closest functional peer to DigiRENT and a direct competitor in the DACH region.
• iDWELL: European PropTech for property managers including tenant communication, document workflows, and digital rental functions. Closely comparable to DigiRENT in feature set and target audience.

Broad incumbents

• MRI Software: Global real estate software provider covering leasing, tenant screening, and operations. Comparable at the rental workflow level but targets much larger enterprises than DigiRENT's Swiss SME focus.
• Yardi: Large US-headquartered real estate software suite with leasing, tenant screening, and document management. Adjacent competitor for any agency evaluating an end-to-end platform.
• Immomig SA: Parent-branded property management platform that embeds DigiRENT as a rental module. Same vendor, broader scope; relevant because DigiRENT's competitive set is best understood against the suite it sits inside.
• Planon: Enterprise real estate and facility management software suite with tenant engagement and workflow modules. Larger incumbent with overlapping capabilities but much broader scope than DigiRENT.

Emerging players

• AppFolio: Cloud property management SaaS with AI features for leasing and tenant screening. Comparable product direction (AI-driven rental workflows) though currently focused on US markets.

Regional players

• PriceHubble: Swiss-/European-based real estate analytics and AI platform. Comparable as a Swiss PropTech AI vendor; complementary rather than direct, but shares the same customer base.

Others

• Homegate (SMG Swiss Marketplace Group): Leading Swiss real estate marketplace. Indirectly comparable — DigiRENT integrates with rental operations feeding into listings on such portals, and SMG is referenced in the company narrative as part of the incumbents DigiRENT differentiates against.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/immodating
• Facebookfacebook.com/immodating
• LinkedInlinkedin.com/company/immodating

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Immodating