VIG
- Company typePrivate
- Founded2023
- HeadquartersTokyo, Japan
- Headcount11–50
- GTM typeB2B
- OfferingServices
VIG firmographics
Firmographics- Name
- VIG
- Legal name
- 株式会社ヴィグ (VIG Inc.)
- Website
- https://vig.co.jp
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
VIG industry classification
Industry- Product category
- Social Media Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Software Publishers (513210)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Affiliate/Acquisition Tech, Tracking & Marketing Automation (MPAEAKAK)
Keywords
Where VIG is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
VIG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure, Supply Chain
Revenue model
- SNS Marketing Services: Full-service SNS marketing support including strategy design, content creation, and platform operations for clients on Instagram, TikTok, and other social platforms.
- D2C Brand Operations: Proprietary D2C brand development and operation including MiMore (lingerie), oe. (apparel), and milkyto (apparel), leveraging SNS marketing expertise for direct-to-consumer sales.
- AI Agent SaaS (vigSella): AI SaaS product for TikTok Shop operations automation, providing analysis and automation capabilities to improve productivity for SNS marketing operations.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
VIG product offering
Product offeringCore offering
VIG fundamentally provides end-to-end SNS (social media) marketing services for Japanese businesses on Instagram and TikTok, covering strategy design, content creation, and platform operations. It also develops and operates three proprietary D2C brands (MiMore lingerie, oe. apparel, milkyto apparel) and sells vigSella, an AI-powered SaaS tool that automates TikTok Shop operations. Practical expertise from operating its own brands and social accounts is fed back into client services and AI tooling.
Product overview
VIG operates three interconnected business segments: SNS Marketing Services, D2C Brands, and AI Agent. The SNS Marketing Service provides end-to-end support from strategy to operations. The D2C Brand segment includes MiMore (lingerie), oe. (apparel), and milkyto (apparel) brands developed using SNS expertise. The AI Agent segment centers on vigSella, a TikTok Shop operations automation tool. These segments are mutually reinforcing: SNS marketing expertise informs D2C brand development and AI tool features, while practical insights from D2C operations enhance the AI SaaS offerings.
Differentiator
Problem solved
Functional benefit
Brands
- MiMore: Lingerie brand under D2C brand operations.
- oe.
- milkyto
- vigSella
Products and services
- SNS Marketing Service
- vigSella
- MiMore
- oe.
- milkyto
Quantifiable outcome
- +2,659% Reach increase for client campaigns
- +2 more outcomes
Companies that use VIG
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles3 records
VIG technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
VIG partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Amazon Web Services (AWS)coreVIG was selected for AWS Activate, a startup support program offering up to $100,000 in AWS credits, technical support, architecture guidance, and access to AWS Startup Loft and exclusive offers. This partnership supports VIG's AI agent product development and cloud infrastructure needs.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
VIG competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
VIG social profiles
Digital presenceVIG compliance and trust
Trust signalCompliance1 record
VIG financial estimates
Financial estimateRevenue estimate
Valuation estimate
VIG leadership team
Management profileNumber of profiles
Profiles1 record
VIG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VIG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VIG
What does VIG do?
VIG fundamentally provides end-to-end SNS (social media) marketing services for Japanese businesses on Instagram and TikTok, covering strategy design, content creation, and platform operations. It also develops and operates three proprietary D2C brands (MiMore lingerie, oe. apparel, milkyto apparel) and sells vigSella, an AI-powered SaaS tool that automates TikTok Shop operations. Practical expertise from operating its own brands and social accounts is fed back into client services and AI tooling.
Is VIG a public or private company?
VIG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VIG founded?
VIG was founded in 2023. It employs 11 to 50 people.
Where is VIG based?
VIG is headquartered in Tokyo, Japan, in the Asia region.
How does VIG make money?
Three revenue lines are on record. SNS Marketing Services are the primary driver. The others are D2C Brand Operations and AI Agent SaaS (vigSella).
Does VIG have an API?
No public API is recorded for VIG.
What industry is VIG in?
VIG's product category is Social Media Marketing Services. Its primary akta.pro industry code is MPAEAKAK, Affiliate/Acquisition Tech, Tracking & Marketing Automation. Its NAICS code is 541810 and its SIC code is 7311.