Simplified Website Design

What Simplified Website Design does

Simplified Website Design is a service-based web design company founded in 2013 that delivers done-for-you WordPress websites to small businesses and service professionals in the United States, primarily operating from a Jacksonville, FL base. The company's core product, branded "Ready-for-You Website," is built on seven proprietary templates (Gaia, Haven, Blissful, Lively, True, Collective, Mansion) delivered approximately 90% complete with structure, layout, and guided starter content. Sites are constructed on WordPress using the Elementor page builder and hosted on Kinsta premium infrastructure, enabling client self-edits without developer involvement. The business combines one-time project fees ($2,500-$3,500) with a required $75/month hosting and maintenance subscription, augmented by optional recurring services such as monthly SEO ($650/month), Google Ads management ($650/month), YouTube optimization ($450/month), and accessibility tooling ($475/year).

The go-to-market is sales-led direct-to-SMB through the company website, supported by content marketing, organic SEO, social media presence (Facebook, Instagram, LinkedIn), and a 5-star Google review profile. Customer segments are horizontally oriented across service-based small businesses including wellness practitioners, therapists, legal firms, real estate agents, fitness studios, home care agencies, and nonprofits. Integrations span Calendly, Acuity, SimplePractice, MailChimp, Constant Contact, GetResponse, Stripe, Square, PayPal, RankMath, and Google Analytics, supporting templated cross-sell into client marketing stacks.

The company operates as a micro-business of 1-10 employees led by founder Melissa, with no disclosed external funding, no acquisitions, no partnerships, and no patent or trademark portfolio. It is bootstrapped and independently held, with the founder personally referenced across customer testimonials as the primary client-facing operator.

Name

Simplified Website Design

Legal name

Simplified Website Design

Website

https://simplifiedwebsitedesign.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Simplified Website Design delivers done-for-you WordPress websites to US service-based small businesses using proprietary templates and a guided intake process, priced at $2,500-$3,500 per site plus required $75/month hosting.

Ownership category

akta.pro rank

Product category

Web Design Services

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Content Strategy & Planning (BPAFAIAG)

akta.pro secondary industries

SEO Content Strategy & Production (Topic Research, Editorial Planning) (BPAFAJAH), On-Page SEO (Content Optimization, Internal Linking) (BPAFAJAB), Technical SEO (Audits, Crawl/Indexing, Site Architecture) (BPAFAJAA)

Keywords

• Affordable web design
• WordPress website design
• Small business websites
• Website hosting maintenance
• Small business SEO services

Headquarters

HQ city

Alpharetta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Website Design Services: One-time fees for professionally designed WordPress websites built from proven templates, customized with client branding, content, and imagery. Price range $2,500-$3,500 depending on page count and content support needs.
2. Website Hosting & Maintenance: Monthly recurring revenue from hosting and maintenance services. Includes WordPress core updates, plugin updates, daily backups, security monitoring, uptime monitoring, and support. Priced at $75/month as part of Website Care plan.
3. SEO Services: One-time on-page SEO services ($1,800) and monthly digital strategy services ($650/month) including keyword research, competitor analysis, content optimization, and ongoing SEO maintenance.
4. Additional Pages & Content Services: Add-on services including additional pages ($350/page), content writing assistance ($200/page), and starter blog content ($500 for 3 posts).
5. eCommerce Hosting & Maintenance: Higher-tier hosting and maintenance for eCommerce websites, priced at $150-250/month depending on store complexity.
6. Google Ads Management: Monthly management of Google Ads campaigns including ad creation, keyword strategy, targeting, and reporting at $650/month plus ad spend budget.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Simplified Website Design sells done-for-you WordPress websites built from a proprietary library of seven templates (Blissful, Haven, Gaia, Collective, True, Lively, Mansion) customized for each small business. Core packages run $2,500-$3,500 with delivery in approximately 3 weeks, including 4-6 main pages, blog setup, brand styling, stock images, basic SEO, and training videos. The company also provides recurring hosting/maintenance ($75/month standard) and add-on SEO, content, eCommerce, and digital advertising services for US-based SMBs.

Product overview

Simplified Website Design operates as a service-based web design company offering done-for-you WordPress website solutions for small businesses. The core offering is the Ready-for-You Website, a template-based design service delivered approximately 90% complete with guided content and customization. This is supported by a portfolio of seven WordPress website templates (Blissful, Haven, Gaia, Collective, True, Lively, and Mansion) that serve as starting structures. The company also provides Website Hosting & Maintenance as an ongoing service, along with various add-on modules including SEO Services (one-time and monthly), Website Accessibility Toolbar, eCommerce Hosting, Additional Pages, Content Writing Assistance, Starter Blog Content, Google Ads Management, YouTube Optimization, and Monthly Technical Maintenance. The product architecture functions as a service offering rather than a software platform, with templates as the foundation and add-ons to extend functionality.

Differentiator

Problem solved

Functional benefit

Products and services

• Ready-for-You Website Done-for-you WordPress website design service for small businesses and professionals, delivering a customized website from one of seven templates including 4-6 main pages, blog setup, brand styling, stock images, basic SEO setup, and training videos. Designed for SMBs seeking a professional website without custom agency costs.
• Website Hosting & Maintenance (Website Care) Recurring managed WordPress hosting and maintenance service at $75/month for standard sites, including premium Kinsta hosting, WordPress core/theme/plugin updates, daily backups, SSL, CDN/caching, malware monitoring, uptime monitoring, and emergency site restoration.
• SEO Services Search engine optimization services for small business websites including one-time on-page SEO ($1,800), monthly digital strategy ($650/month), SEO audits, keyword research, competitor analysis, on-page optimization, internal linking, Google Search Console/Analytics setup, and ongoing reporting.
• eCommerce Hosting & Maintenance Enhanced hosting and maintenance tier for eCommerce websites priced at $150-$250/month depending on store complexity, providing extra care and support beyond the standard Website Care plan.
• Google Ads Management Monthly Google Ads management service at $650/month plus separate ad spend budget, including creation of image, video, and text ads, keyword strategy, geographic and demographic targeting, optional landing page creation, and monthly reporting.
• YouTube Optimization & Video Editing YouTube channel management and video editing service at $450/month, including video editing, channel management, and content creation to grow YouTube audience and engagement.
• Monthly Technical Maintenance Monthly technical SEO maintenance service at $185/month that checks and resolves crawl errors identified in Google Search Console, with monthly reporting.
• Website Accessibility Toolbar Annual accessibility toolbar add-on priced at $475/year that enables all users to access the website and helps protect businesses from ADA compliance issues.

Quantifiable outcome

• Most Ready-for-You websites completed in 3 weeks after intake
• +4 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SimplifiedWebsiteDesign
• LinkedInlinkedin.com/company/simplified-website-design
• Instagraminstagram.com/simplifiedwebsitedesign

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simplified Website Design