My Darling Club
My Darling Club, operated by developer Torabulava, is a single-product mobile game studio offering an anime romance and roleplay simulation distributed via direct APK sideloading and BlueStacks emulator to a global audience of anime and roleplay gaming enthusiasts under a freemium model.
- Company typePrivate
- Founded2025
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What My Darling Club does
My Darling Club is a single-product mobile game studio operated under the developer name Torabulava. The company builds and distributes one title — My Darling Club, an anime-styled romance and roleplay simulation game in which players select from 10+ characters, progress through multiple branching story paths with secret endings, customize avatars (outfits, hairstyles, shoes, accessories, music, background sounds), interact with characters through a simulated chat system, and participate in time-limited romantic events. The underlying technology is an Android application package (APK, ~116–123 MB) compatible with Android 6.0 and above, optimized to run on both low-end and high-end devices; the same APK is playable on PC via the BlueStacks emulator. There is no native iOS build, no public SDK, no API, and no enterprise or B2B product surface.
The go-to-market is product-led and community-driven rather than app-store-led. Distribution deliberately bypasses Google Play and the Apple App Store in favor of direct APK downloads from the official website (mydarlingclubb.com) and a public GitHub releases repository, supplemented by organic social channels (Telegram, Facebook, Facebook Groups, X, Reddit, Instagram, Threads, WhatsApp sharing) and creative platforms (Behance, DeviantArt). The business model is freemium: the base game is free with 7+ characters accessible at no cost, while revenue is generated through in-game purchases using a virtual currency called diamonds to unlock premium outfit bundles, equipment, items, and a subset of premium characters (e.g., 2 of the 5 new characters introduced in V11). Specific price points are not disclosed. The customer base is a global, long-tail audience of anime and roleplay gaming enthusiasts, with the company claiming 10M+ cumulative downloads and 93K+ user reviews at a ~4.7/5 rating. Founded in 2025, the studio reports 1–10 employees, no disclosed funding, no disclosed revenue, and an opaque ownership structure.
My Darling Club firmographics
Firmographics- Name
- My Darling Club
- Legal name
- My Darling Club
- Website
- https://mydarlingclub.app
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- My Darling Club, operated by developer Torabulava, is a single-product mobile game studio offering an anime romance and roleplay simulation distributed via direct APK sideloading and BlueStacks emulator to a global audience of anime and roleplay gaming enthusiasts under a freemium model.
- Ownership category
- akta.pro rank
My Darling Club industry classification
Industry- Product category
- Mobile roleplay simulation game
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Gaming & Virtual World Social Platforms (MPACAJAG)
Keywords
My Darling Club business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Freemium Core Game: Core game is free to download and play. The base experience includes 10+ anime characters (7+ attractive characters mentioned as free), multiple story paths, interactive chat system, and customizable avatars. This free entry point drives massive user acquisition with 10,000,000+ downloads.
- In-Game Purchases: Premium outfit bundles, equipment, items, and exclusive character unlocks available for purchase using virtual in-game currency (diamonds). Some premium characters (2 of 5 new characters in V11) are in the premium section. Developers indicate minimal in-game purchases to unlock premium content.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Base Game with Optional Premium Content |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
My Darling Club product offering
Product offeringCore offering
My Darling Club is an anime romance roleplay simulation mobile game where players step into a virtual world, choose from 10+ interactive anime characters, build romantic connections through an in-game chat system, and shape narrative outcomes via multiple branching story paths that unlock secret endings. The game is offered by Torabulava as a freemium APK download for Android (and PC via BlueStacks), with optional in-game purchases for premium outfits, items, and exclusive characters using a virtual "diamonds" currency.
Product overview
My Darling Club is a single-product roleplay simulation game offered by Torabulava. The core product is a mobile dating/romance simulation game featuring anime characters with interactive chat systems, customizable avatars, multiple story paths, and regular chapter updates. The game is distributed as a free-to-play title with optional in-game purchases for premium outfits and characters. It is available for Android devices via APK download and can be played on PC through BlueStacks emulator.
Differentiator
Problem solved
Functional benefit
Products and services
- My Darling Club A freemium roleplay simulation game developed by Torabulava where players step into a virtual world, choose from 10+ anime characters, build romantic connections through interactive chat, customize avatars, and shape narrative outcomes via branching story paths and secret endings. Distributed as an Android APK for direct download (and playable on PC via BlueStacks), it offers optional in-game purchases for premium outfits, items, and exclusive characters using a virtual 'diamonds' currency.
Companies that use My Darling Club
Customer profileSegments1 record
Ideal customer profiles1 record
My Darling Club technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
My Darling Club partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights4 records
My Darling Club competitors and assessment
Company assessmentBroad incumbents
- miHoYo / HoYoverse: Major publisher (Genshin Impact, Honkai) targeting anime aesthetics and character collection, gacha economy, and community-driven engagement — a large comparable in the broader anime mobile gaming space.
- Tinder (Match Group): Match Group's flagship dating app addressing the same underlying 'romantic connection' desire that My Darling Club fulfills virtually — broad-incumbent comparable for the virtual-dating use case.
Direct peers
- Choices: Stories You Play: Pixelberry Studios' mobile interactive-story game featuring romance subplots, character customization, and choice-driven narratives — directly comparable mechanics and target audience to My Darling Club's roleplay romance simulation.
- Mystic Messenger: Cheritz's mobile chat-based interactive storytelling game where players build real-time romantic relationships with characters — a strong analog to My Darling Club's interactive chat simulation system.
- Chapters: Interactive Stories: Crazy Maple Studio's interactive romantic/drama mobile story game with branching choices and character collection, comparable in mechanics and monetization model to My Darling Club.
- Episodes: Interactive Stories: Pocket Gems' interactive storytelling app where players make choices that shape romantic and dramatic storylines, very similar to My Darling Club's branching narrative gameplay and freemium model.
- Lovestruck: Voltage Entertainment's visual-novel romance mobile game featuring interactive chat and character-driven stories — closely aligned with My Darling Club's anime romance simulation value proposition.
- The Arcana: Nix Hydra's interactive visual novel / dating simulation app with customizable characters and multiple story paths, comparable in mechanics and target audience to My Darling Club.
Others
- Crunchyroll: Anime-focused streaming platform serving the same core anime-enthusiast demographic — adjacent ecosystem player in the anime content universe around My Darling Club's target audience.
Emerging players
- Gacha Life / Gacha Club (Lunime): Lunime's anime-style character creators and mini-story apps serve a similar anime roleplay enthusiast demographic with community-driven character creation features relevant to My Darling Club's avatar customization.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
My Darling Club social profiles
Digital presenceMy Darling Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
My Darling Club leadership team
Management profileNumber of profiles
My Darling Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
My Darling Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about My Darling Club
What does My Darling Club do?
My Darling Club is an anime romance roleplay simulation mobile game where players step into a virtual world, choose from 10+ interactive anime characters, build romantic connections through an in-game chat system, and shape narrative outcomes via multiple branching story paths that unlock secret endings. The game is offered by Torabulava as a freemium APK download for Android (and PC via BlueStacks), with optional in-game purchases for premium outfits, items, and exclusive characters using a virtual "diamonds" currency.
Is My Darling Club a public or private company?
My Darling Club is a private company. It is classified as unknown and is currently operating.
When was My Darling Club founded?
My Darling Club was founded in 2025. It employs 1 to 10 people.
How does My Darling Club make money?
Two revenue lines are on record. Freemium Core Game is the primary driver. The others are in-Game Purchases.
Who are My Darling Club's main competitors?
Broad incumbents on record are miHoYo / HoYoverse and Tinder (Match Group). Direct peers are Choices: Stories You Play, Mystic Messenger, Chapters: Interactive Stories, Episodes: Interactive Stories, Lovestruck and The Arcana. Crunchyroll is listed as an others. Gacha Life / Gacha Club (Lunime) is listed as an emerging player.
Does My Darling Club have an API?
No public API is recorded for My Darling Club.
What industry is My Darling Club in?
My Darling Club's product category is Mobile roleplay simulation game. Its primary akta.pro industry code is MPACAJAG, Gaming & Virtual World Social Platforms. Its SIC code is 7990.