TERRE Policy Centre

What TERRE Policy Centre does

TERRE Policy Centre is a Pune, India-based non-governmental, non-profit organization founded circa 2010 that addresses environmental conservation and community development through a four-pillar framework (Technology, Education, Research, Rehabilitation). The organization executes programs across afforestation, watershed development, municipal solid waste management, environmental education, women empowerment, and renewable energy adoption, with direct field implementation in rural and urban communities across India. Its portfolio of named programs includes the TERRE Olympiad (online environmental quiz), Dr. A.P.J. Abdul Kalam Young Research Fellowship (national-level research program in its 8th edition as of 2026), TERRE Sandhya lecture series, Urban Forestry/Smritivan afforestation, Carbon Sink initiatives, and the Global Women Network for Nature.

The organization has no proprietary technology platform; its "technology" pillar refers to cooperation and transfer rather than software products. No patents, trademarks, AI/ML capabilities, apps, APIs, or certifications are documented in the source material. Programs are delivered through on-the-ground implementation by a field team supplemented by volunteers, interns, and partner organizations. TERRE's documented impact includes the planting and maintenance of more than 1 lakh (100,000+) trees across India, construction of wells serving 250+ villagers and 400+ pets in Vandre village, distribution of 3,700+ fruiting trees to farmers in Dandeli (Karnataka), planting of 4,750+ trees through the Persistent Foundation partnership, and a municipal solid waste assessment for Panvel city (~180,000 residents, 50 MT/day waste generation).

Revenue is generated entirely through donations (accepted since January 26, 2015, from Indian and foreign citizens in multiple currencies) and Corporate Social Responsibility (CSR) project partnerships with corporations. Named corporate partners include TATA AutoComp Systems, TATA Motors, Persistent Foundation, 100 Pipers Music CDs (Pernod Ricard), Sai Shree Developers, JSW Steel, Bank of Maharashtra, and ThyssenKrupp. The organization also collaborates with international entities including UNEP, the Climate and Clean Air Coalition (CCAC), UNESCO, IUCN, Alliance Française Pune, and Earth Day Network. Distribution of impact occurs via direct community engagement, CSR-funded projects, and government collaborations rather than commercial channels. Pricing is not applicable as no commercial products or services are sold.

Name

TERRE Policy Centre

Legal name

TERRE POLICY CENTRE

Website

https://terrepolicycentre.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

TERRE Policy Centre is a Pune-based non-profit environmental NGO executing afforestation, watershed development, waste management, and environmental education programs across India through direct community implementation, donations, and CSR partnerships with corporations such as TATA, Persistent Foundation, and JSW Steel.

Ownership category

akta.pro rank

Product category

Environmental Conservation Services

NAICS

Administration of Conservation Programs (92412)

SIC

Refuse Systems (4953), Services-Social Services (8300)

akta.pro primary industry

Pollution Prevention & Toxics Reduction (BPAGAGAJ)

akta.pro secondary industries

Ecosystem Services & Natural Capital Programs (Water, Biodiversity Credits, PES) (IMAMAJAK), Solid Waste & Recycling Services Administration (BPAIACAH), Parks, Recreation & Protected Areas Administration (BPAIAMAH)

Keywords

• Environmental conservation
• Watershed development
• Afforestation programs
• Environmental education
• Community development

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Donations: TERRE Policy Centre accepts donations from individuals and organizations to support environmental conservation, community development, and educational programs. Donation acceptance was initiated on 26th January 2015.
2. Corporate Social Responsibility (CSR) Funding: The organization partners with corporations for CSR initiatives including watershed development projects, tree plantation drives, and community development programs. Partners include Persistent Foundation, Tata AutoComp, Tata Motors, and others.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

TERRE Policy Centre is a non-profit environmental organization that delivers environmental conservation programs through direct field implementation across India. Its core offerings include afforestation and tree plantation projects, watershed development and water conservation, municipal solid waste assessment, environmental education and awareness programs, and community development initiatives such as the Light for Brilliance solar project. The organization also runs youth engagement programs including the TERRE Olympiad and the Dr. A.P.J. Abdul Kalam Young Research Fellowship.

Product overview

TERRE Policy Centre is a Pune-based non-profit environmental organization offering a portfolio of environmental programs and initiatives rather than a unified technology product. The core offerings include the TERRE Olympiad (environmental quiz competition) and Dr. A.P.J. Abdul Kalam Young Research Fellowship for youth engagement in environmental education. Their flagship environmental programs include Urban Forestry/Smritivan (afforestation), TERRE for Carbon Sink, Watershed Development, Waste Management, and Community Development initiatives. Supporting programs include TERRE Sandhya (awareness events), Awards for Excellence, monthly celebrations, and publications/journals. These programs collectively work toward environmental conservation, community development, and sustainable livelihoods.

Differentiator

Problem solved

Functional benefit

Brands

• Dr. Kalam Fellowship: Dr. A.P.J. Abdul Kalam Young Research Fellowship program - a national-level fellowship honoring the legacy of Dr. A.P.J. Abdul Kalam
• Terre Olympiad
• TERRE Sandhya
• Global Women Network for Nature

Products and services

• TERRE Olympiad Online environmental quiz competition program designed to spread environmental awareness among students and youth, part of TERRE's education and awareness initiatives.
• Dr. A.P.J. Abdul Kalam Young Research Fellowship National-level fellowship program honoring Dr. A.P.J. Abdul Kalam's legacy, supporting young researchers in environmental and scientific fields. The 8th edition was conducted in 2025-2026.
• Urban Forestry / Smritivan Flagship afforestation project developing barren lands into forests, restoring and conserving biodiversity through tree plantation with 12-15 feet height trees.
• Watershed Development Water conservation initiatives including well construction, rainwater harvesting, ground water recharge, and watershed conservation programs for sustainable livelihoods in rural communities.
• TERRE for Carbon Sink Afforestation flagship project aimed at restoring and conserving biodiversity through tree plantation until areas become self-sustaining.
• Waste Management Municipal solid waste assessment and management programs focusing on waste hierarchy, SLCP emission reduction, and best practices for healthy city growth. Implemented for Panvel city with approximately 180,000 residents generating 50 MT of solid municipal waste per day.
• Community Development Initiatives focused on renewable/alternative energy solutions including the 'Light for Brilliance' solar project and supporting underserved communities.
• Education and Awareness Environmental education programs including training, awareness campaigns, educational games, and distribution of training materials to schools.
• Fruiting Trees Distribution Tree distribution initiative providing fruiting trees to farmers for sustainable income opportunities and environmental conservation in Dandeli, Karnataka. Over 3,700 fruiting trees distributed to farmers.
• Watershed Conservation Programme at Kumbhara Dam Watershed Conservation Programme at Kumbhara Dam focusing on reservoir dredging and optimizing shape for increased water storage capacity, conducted in association with Sai Shree Developers.

Quantifiable outcome

• Planted and maintained more than 1 lakh trees across India
• +4 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• TATA AutoComp Systems LimitedcoreStrategic or Co-development PartnerTATA AutoComp Systems Limited and TATA AutoComp Systems Limited - Interior and Plastic Division partnered for tree plantation drives on World Environment Day. The collaboration demonstrates corporate commitment to environmental conservation through tree planting initiatives.
• Persistent FoundationcoreStrategic or Co-development PartnerPersistent Foundation partnered with TERRE for well construction in rural Mulshi Taluka (Vandre and Susale villages) and ongoing tree plantation activities across multiple cities in India. The partnership has resulted in planting over 4750 trees and constructing wells serving hundreds of villagers.
• 100 Pipers Music CDsminorStrategic or Co-development Partner100 Pipers Music CDs collaborated with TERRE Policy Centre to construct a well (25 feet X 25 feet) at Vandre village in Pune District to address water scarcity issues for villagers.
• Sai Shree DevelopersminorStrategic or Co-development PartnerSai Shree Developers partnered with TERRE for Watershed Conservation Programme at Kumbhara Dam, focusing on reservoir dredging and optimizing shape for increased water storage capacity.
• TATA MotorscoreStrategic or Co-development PartnerTATA Motors partnered with TERRE to organize Environmental Education Training Program at schools in Pune, including distribution of environmental education training materials to students.
• United Nations Environment Programme (UNEP)coreStrategic or Co-development PartnerTERRE was selected by UNEP to implement the Climate and Clean Air Coalition (CCAC) project to reduce Short-Lived Climate Pollutants (SLCPs) from Municipal Solid Waste sector in Panvel city, Maharashtra. TERRE served as city implementer working with national governments and cities.
• UNESCOcoreStrategic or Co-development PartnerTERRE engages local communities in stewardship of World Natural Heritage sites including Western Ghats and Kaas Plateau World Natural Heritage site. The organization works on UNESCO-related environmental conservation initiatives.
• IUCNminorOthersListed as a supporter/partner of TERRE Policy Centre's environmental initiatives.
• Alliance Française PuneminorStrategic or Co-development PartnerAlliance Française Pune collaborated with TERRE and Pune International Centre to organize panel discussions on 'Climate, Water and Responsibility' as part of environmental awareness programs.
• Climate and Clean Air Coalition (CCAC)coreStrategic or Co-development PartnerCCAC selected TERRE to implement municipal solid waste initiatives. TERRE works with lead partners including Canada, Japan, Mexico, U.S., C40 Cities Climate Leadership Group, ISWA, UNEP, and World Bank.
• United NationscoreStrategic or Co-development PartnerTERRE Policy Centre is listed as a supporter with United Nations branding, indicating alignment with UN environmental initiatives and sustainable development goals.
• Earth DayminorOthersEarth Day organization partnered as a supporter of TERRE's environmental initiatives.
• Global Carbon CouncilminorStrategic or Co-development PartnerListed as a supporter/partner focused on carbon management and climate initiatives.
• Tata MotorscoreStrategic or Co-development PartnerTata Motors is listed as a supporter and has partnered for environmental education programs and tree plantation drives.

Scale indicators5 records

Expansion highlights5 records

Emerging players

• India Climate Collaborative: Aggregator/funders' collaborative supporting Indian climate and environmental nonprofits. Comparable space to TERRE as an ecosystem convener but operates as a grantmaking platform rather than direct implementer.

Direct peers

• Wildlife Conservation Trust: India-focused nonprofit engaged in afforestation, wildlife conservation, and habitat restoration. Directly comparable to TERRE's tree-plantation and biodiversity-conservation programs in Karnataka and Maharashtra.
• Watershed Organisation Trust (WOTR): Pune-based NGO specializing in watershed development, water security, and climate-resilient agriculture in rural Maharashtra and India. Directly comparable to TERRE's watershed and well-construction work in Mulshi Taluka and rural Pune.
• Development Alternatives: India-based nonprofit working on sustainable development through technology, livelihood, and natural resource management. Comparable to TERRE's integrated environmental and community development model, with broader geographic reach.
• Sankalpa Trust: Karnataka-based NGO working on environmental education, waste management, and sustainable livelihoods. Comparable regional footprint and program mix to TERRE's mid-sized environmental NGO profile.
• Centre for Environmental Education (CEE): Ahmedabad-based nonprofit with a national mandate for environmental education and awareness — closely aligned with TERRE's Olympiad, fellowship, and school-based environmental education programs. Both target youth engagement and capacity building.

Broad incumbents

• WWF India: Large national affiliate of a global conservation network, operating across species, habitat, and policy programs. Comparable conservation focus to TERRE, especially through UNESCO World Heritage and biodiversity work, but at vastly greater scale.
• The Energy and Resources Institute (TERI): One of India's largest and most established environmental research institutions, headquartered in Delhi. Operates across energy, environment, and sustainable development with deep policy and research capabilities — directly comparable scope to TERRE's four-pillar environmental model but at much larger scale.
• Centre for Science and Environment (CSE): India-based nonprofit focused on environmental research, advocacy, and education across pollution, waste, water, and climate. Comparable to TERRE's environmental education and waste management focus, with significantly broader national reach and media profile.

Others

• TERI SAS / TERI School of Advanced Studies: Academic affiliate of TERI focused on sustainability education and research. Comparable to TERRE's fellowship and education pillar, and a potential collaborator in research and youth programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/terreindia
• Facebookfacebook.com/TERREPolicyCentre
• LinkedInlinkedin.com/company/terre-policy-centre

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TERRE Policy Centre