This Is
THIS IS is a privately held, Oslo-based full-service creative communications agency with about 15 staff, delivering integrated PR, events, content, influencer marketing, performance marketing, and activations for 60+ lifestyle, fashion, beauty, and luxury brand clients including Versace, Fenty Beauty, OMEGA, and Volvo.
- Company typePrivate
- Founded2005
- HeadquartersOslo, Norway
- Headcount11–50
- GTM typeB2B
- OfferingServices
What This Is does
THIS IS is a privately held, Oslo-based full-service creative communications agency operating since 2004/2005 with a team of approximately 15 professionals. The agency delivers integrated services across six core offerings: PR, Event Management, Content Creation, Influencer Marketing, Performance Marketing, and Activations, structured around the principle that 'every touchpoint strengthens the same story.' Clients are predominantly lifestyle, fashion, beauty, and luxury brands, with a portfolio of 60+ relationships including Versace, Fenty Beauty, OMEGA, L'Occitane, H&M Beauty, NARS Cosmetics, Volvo, and Prime Video.
The business operates on a professional services model with custom-quoted engagements scoped by project duration and complexity; pricing is not publicly disclosed and there are no standardized rate cards or product tiers. Customer acquisition is sales-led, driven by direct outreach, referrals, and industry reputation, with the Oslo Runway platform and Bik Bok Runway Award serving as proof-of-credibility assets within the Norwegian fashion ecosystem. The agency's underlying 'technology' is its creative and operational capability rather than a software product: there is no proprietary platform, API, or SDK, and no disclosed AI/ML capability beyond data-informed performance marketing execution. Founded and built Oslo Runway in 2015 after the closure of Oslo Fashion Week, then spun it off as an independent entity in 2018 while retaining founder equity, demonstrating category-defining credentials within Norway.
Ownership is concentrated among four founding partners (Ida J. Lamond, Katrine Kvalsund, Kristina A. Nordbæk, Randi H. Svendsen), each with 20+ years of industry experience and no external venture capital or parent company involvement. The firm is single-office in Oslo at Grensen 8C, serves both domestic Norwegian and select international clients, and distributes work through direct client engagement rather than resellers or platforms.
This Is firmographics
Firmographics- Name
- This Is
- Legal name
- This Is
- Website
- https://thisis.no
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- THIS IS is a privately held, Oslo-based full-service creative communications agency with about 15 staff, delivering integrated PR, events, content, influencer marketing, performance marketing, and activations for 60+ lifestyle, fashion, beauty, and luxury brand clients including Versace, Fenty Beauty, OMEGA, and Volvo.
- Ownership category
- akta.pro rank
This Is industry classification
Industry- Product category
- Creative Communication Services
- NAICS
- Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182), Graphic Design Services (541430)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Brand Campaign & Integrated Communications Agencies (MPAAAAAC), Creative Concepting & Campaign Development (BPAFAEAD), Activation/Experiential Creative Agencies (MPAAAAAO), Corporate & Brand Event Styling (Product Launches, Activations) (HSACAOAN)
Keywords
Where This Is is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
This Is business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Creative Agency Services: Revenue generated through professional agency fees for comprehensive communication services including PR strategies, event production, content creation, influencer marketing campaigns, and performance marketing. Services are tailored to individual client needs ranging from strategy development to full campaign execution.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
This Is product offering
Product offeringCore offering
THIS IS is a full-service creative communication agency that combines strategy, storytelling, and execution across PR, events, influencer marketing, content creation, paid media, and creative strategy. The agency builds cohesive communication for lifestyle, fashion, beauty, and luxury brands, managing everything from strategy development and content production to event execution and data-driven performance campaigns.
Product overview
THIS IS Creative is a full-service communication agency offering a unified portfolio of services rather than a modular software platform. The core offerings include PR, Event Management, Content Creation, Influencer Marketing, Performance Marketing, and Activations. These services work together holistically, with the agency emphasizing that 'every touchpoint strengthens the same story.' Additionally, the agency founded and built Oslo Runway, Norway's leading fashion platform, demonstrating its ability to create and build industry-defining concepts. The agency specializes in lifestyle brands and combines strategy, storytelling, and execution across PR, events, influencer marketing, content creation, paid media, and creative strategy.
Differentiator
Problem solved
Functional benefit
Brands
- Oslo Runway: Norway's leading fashion platform, founded by THIS IS in 2015 to fill the void left after the closure of Oslo Fashion Week. The platform was established to create a new professional stage for Norwegian designers while positioning Oslo on the international fashion map.
Products and services
- PR Services
Companies that use This Is
Customer profileNamed customers13 records
Segments2 records
Ideal customer profiles1 record
This Is technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
This Is partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- Oslo RunwayflagshipFounded by THIS IS in 2015 as Norway's leading fashion platform. The agency developed and produced Oslo Runway from concept to execution, building the platform from the ground up. Responsible for overall concept, strategic partnerships, funding, and full creative and operational execution of runway shows. In 2018, Oslo Runway became an independent company with broader industry ownership, with founders from THIS IS remaining among the owners.
- Bik Bok (BikBok Runway Award)coreTHIS IS helped establish industry partnerships including the Bik Bok Runway Award, created to support and elevate emerging Norwegian designers as part of the Oslo Runway platform development.
- Various Brand PartnerscoreOngoing brand partnerships with over 60 lifestyle, fashion, beauty, and luxury brands including L'Occitane, Volvo, Sensai, SAWE, Bikbok, OMEGA, Twentyfour, NARS Cosmetics, Fenty Beauty, Versace, and many others.
Scale indicators2 records
Recent moves7 records
Expansion highlights4 records
This Is competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
This Is social profiles
Digital presenceThis Is financial estimates
Financial estimateRevenue estimate
Valuation estimate
This Is leadership team
Management profileNumber of profiles
Profiles11 records
This Is funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
This Is M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about This Is
What does This Is do?
THIS IS is a full-service creative communication agency that combines strategy, storytelling, and execution across PR, events, influencer marketing, content creation, paid media, and creative strategy. The agency builds cohesive communication for lifestyle, fashion, beauty, and luxury brands, managing everything from strategy development and content production to event execution and data-driven performance campaigns.
Is This Is a public or private company?
This Is is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was This Is founded?
This Is was founded in 2005. It employs 11 to 50 people.
Where is This Is based?
This Is is headquartered in Oslo, Norway, in the Europe region.
How does This Is make money?
One revenue line is on record: creative Agency Services.
Does This Is have an API?
No public API is recorded for This Is.
What industry is This Is in?
This Is's product category is Creative Communication Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAAAC, Brand Campaign & Integrated Communications Agencies. Its NAICS code is 541810 and its SIC code is 7310.