What SR Group Co does

SR Group Co is a privately held Azerbaijani diversified holding company headquartered in Baku, founded in 2001, operating through 8 wholly-owned subsidiaries (with Aztech-Tegeta Motors as a jointly-controlled Azerbaijan-Georgia JV) across five sectors: automotive dealerships, consumer electronics retail, residential construction, household chemicals manufacturing, and dental healthcare services. The group employs 757 staff and serves Azerbaijani consumers and businesses through a national physical footprint that includes 36 Texnomart electronics retail stores, automotive showrooms for Mercedes-Benz (since 2001), ŠKODA (since 2019), and Changan (since 2020), three premium residential construction projects under SR Construction, four Sağlam Diş dental clinic branches staffed by 60 medical professionals, and an SR Chemicals household-cleaning products line. The group's automotive spare parts arm, Aztech-Tegeta, serves as official distributor for 30+ brands and extends into B2B segments including construction, cargo, and oil-sector customers.

The business model is multi-pronged and revenue model is dominated by hardware sales: automotive unit sales and after-sale service at OEM-authorized showrooms; one-time and installment retail of consumer electronics (Samsung, Bosch, Arçelik, LG, and others) through Texnomart stores and the texnomart.az e-commerce platform; direct sales of residential units in premium Baku complexes with 36-48 month interest-free installment plans; fee-based spare parts distribution; and professional services revenue from dental clinics. Installment financing (often interest-free with zero down payment on electronics, 50% down with 36-48 month terms on real estate) is a pervasive go-to-market mechanism that materially expands the addressable customer base for higher-ticket goods in a price-sensitive market. The group also operates localized production in household chemicals (SR Chemicals) and residential construction (SR Construction concrete batching plant), giving it some manufacturing footprint alongside its primarily distribution- and service-oriented portfolio. No proprietary technology platform, software products, APIs, or AI/ML capabilities are disclosed; digital infrastructure is limited to brand-marketing websites, a single e-commerce storefront, and standard social media presence on Facebook, Instagram, and LinkedIn.

Name

SR Group Co

Legal name

SR Group Co

Website

https://srgroupco.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

501–1,000 employees

Short description

SR Group Co is a privately held Azerbaijani diversified holding operating 8 subsidiaries in automotive dealerships (Mercedes-Benz, ŠKODA, Changan), 36-store consumer electronics retail (Texnomart), residential construction, household chemicals manufacturing, and dental clinics, serving Azerbaijani consumers and B2B customers with 757 employees since 2001.

Ownership category

akta.pro rank

Headquarters

HQ city

Baku

HQ country

Azerbaijan

HQ region

Asia

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Automotive Sales and Service: Sale of automobiles through official dealer networks for Mercedes-Benz, ŠKODA, and Changan brands. Includes after-sale service, spare parts, and maintenance services.
2. Consumer Electronics Retail: Sale of consumer electronics and home appliances through Texnomart retail chain (36 stores) and texnomart.az online platform. Products include Samsung, Bosch, Arçelik, LG and other brands with both one-time and installment payment options.
3. Construction and Real Estate: Residential construction through SR Construction including Teras Park, Ahmadli Park, and Nizami Park residential complexes. Includes concrete batching operations.
4. Healthcare Services: Dental services through Sağlam Diş clinics with 4 branches and 60 professional medical staff.
5. Household Chemicals Manufacturing: Production of household cleaning products and chemicals through SR Chemicals.
6. Spare Parts Distribution: Sale of automotive spare parts through Aztech-Tegeta as official distributor for 30+ brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels5 records

Core offering

SR Group Co is a diversified Azerbaijani holding company that operates eight subsidiaries spanning automotive dealerships (Mercedes-Benz, ŠKODA, and Changan brands), automotive spare parts distribution (Aztech-Tegeta), consumer electronics retail (Texnomart, with 36 stores), residential construction (SR Construction), household chemicals manufacturing (SR Chemicals), and dental healthcare services (Sağlam Diş). The group sells tangible products including vehicles, electronics, spare parts, chemicals, and residential apartments, while also providing after-sale automotive services, construction services, and dental care.

Product overview

SR Group Co is a diversified holding company comprising eight subsidiaries operating across five sectors: automotive dealerships (Mercedes-Benz, ŠKODA, Changan, spare parts), consumer electronics retail (Texnomart with 36 stores and online platform), construction (SR Construction building residential complexes), household chemicals manufacturing (SR Chemicals), and healthcare (Sağlam Diş dental clinics). The holding employs 757 staff and represents both international brands and local manufacturing capabilities. The portfolio operates as a collection of distinct subsidiary brands rather than an integrated platform product.

Differentiator

Problem solved

Functional benefit

Brands

• Autostar Caucasus Baku: Official dealer of Mercedes-Benz automobiles in Azerbaijan
• Skaz AutoHouse
• Changan Auto Azerbaijan
• Aztech-Tegeta Motors
• Texnomart
• SR Construction
• SR Chemicals
• Sağlam Diş

Products and services

• Autostar Caucasus Baku (Mercedes-Benz Dealership) Authorized Mercedes-Benz dealership in Azerbaijan offering new vehicle sales, after-sale service, and genuine parts to individual and corporate customers.
• Skaz AutoHouse (ŠKODA Dealership) Authorized ŠKODA dealership in Azerbaijan providing new vehicle sales, after-sale service, and parts to consumer and fleet buyers.
• Changan Auto Azerbaijan Authorized Changan vehicle dealership in Azerbaijan offering sales, after-sale service, and parts for the Chinese automotive brand.
• Aztech-Tegeta (Automotive Spare Parts) Automotive spare parts distributor serving B2B clients in the construction, cargo, and oil sectors as well as retail customers needing vehicle components.
• Texnomart (Consumer Electronics Retail) Consumer electronics retail chain with 36 stores across Azerbaijan, offering electronics, home appliances, and small household goods, with installment payment plans and an e-commerce site.
• SR Construction (Residential Development) Residential real estate developer building modern apartment complexes in Baku, offering homes and apartments for sale to individuals and families.
• Sağlam Diş (Dental Clinics) Multi-location dental clinic network in Azerbaijan providing general dentistry, cosmetic procedures, implants, orthodontics, and related oral healthcare services.
• SR Chemicals (Household Chemicals) Manufacturer of household chemicals and cleaning products sold to retail and wholesale customers in Azerbaijan.

Quantifiable outcome

• 36 retail stores operating nationwide
• +2 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Azerbaijan Technical University (AzTU)minorStrategic or Co-development Partner · 18 January 2021AzTU and SKAZ AUTOHOUSE signed a cooperation agreement for scientific-technical and innovative collaboration in the transport sector. The partnership includes support for young startuppers' projects, training of modern-thinking cadres, and internship/employment opportunities for AzTU students.

Scale indicators7 records

Recent moves19 records

Expansion highlights6 records

Market position

Strengths4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/srgroupcommc
• LinkedInlinkedin.com/company/srgroupcollc
• Instagraminstagram.com/srgroupco

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SR Group Co