Wild Style
WILDSTYLE LA is a privately held California-based direct-to-consumer e-commerce retailer selling nature-themed, logo-branded streetwear apparel and accessories globally through its Shopify storefront, offering its own WILDSTYLE brand alongside JOYRICH and Y-3 products priced from $39 to $349.
- Company typePrivate
- Founded2010
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Wild Style does
Wildstyle, Inc., operating commercially as WILDSTYLE LA, is a privately held direct-to-consumer fashion e-commerce company incorporated in California. The company operates an online-only Shopify storefront (no physical retail locations) selling logo-branded apparel and accessories under its in-house WILDSTYLE brand, alongside curated products from JOYRICH and Y-3 (the Adidas x Yohji Yamamoto collaboration). The product catalog spans approximately thirteen visible SKUs including t-shirts ($79), crewnecks and pullovers ($129), shorts ($99), jackets ($349), canvas bags ($59), baseball caps ($39), headbands ($59), belts ($139), and a six-image nature-themed poster series ($99). The aesthetic combines logo streetwear with wildlife motifs (antelope, cheetah, flamingo, giraffe, lioness, rhinoceros).
The business model is straightforward transaction-based DTC e-commerce with self-serve checkout and no direct sales force. The Shopify platform powers storefront, cart, checkout, and payment processing, and the site supports an unusually broad payment stack (American Express, Apple Pay, Bancontact, Discover, Google Pay, iDEAL Wero, Mastercard, PayPal, Shop Pay, Venmo, Visa). Domestic US orders ship via FedEx Ground (2–5 business days); international orders ship via USPS Priority Mail (7–14 business days), with customs duties of roughly 20% of merchandise value charged to the buyer. All sales are final with no returns, exchanges, or refunds accepted. Customer service operates only Monday–Friday, 10am–4pm PST, suggesting a lean operating footprint.
Operational evidence indicates a small, founder-led organization: no headcount is disclosed, no management team bios appear on the site, no funding history exists, and no financial metrics are public. The contact email ([email protected]) and the fact that JOYRICH merchandise is carried suggests an operational or commercial relationship with JOYRICH, though no formal parent-subsidiary structure is documented. The company is active and operating with current product listings as of the scraped data.
Wild Style firmographics
Firmographics- Name
- Wild Style
- Legal name
- Wildstyle, Inc.
- Website
- https://wildstylela.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WILDSTYLE LA is a privately held California-based direct-to-consumer e-commerce retailer selling nature-themed, logo-branded streetwear apparel and accessories globally through its Shopify storefront, offering its own WILDSTYLE brand alongside JOYRICH and Y-3 products priced from $39 to $349.
- Ownership category
- akta.pro rank
Where Wild Style is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Wild Style business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct Product Sales: One-time transaction-based revenue from selling apparel and accessories directly to consumers through the e-commerce platform. Products include t-shirts, hoodies, shorts, jackets, bags, caps, headbands, belts, and nature posters at various price points.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard pricing - T-shirts at $79 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Crewnecks at $129 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Pullovers at $129 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Shorts at $99 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Jackets at $349 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Canvas bags at $59 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Baseball caps at $39 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Headbands at $59 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Belts at $139 |
| Unit Pricing | Pay-as-you-go | Standard pricing - Posters at $99 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Wild Style product offering
Product offeringCore offering
WILDSTYLE LA is an online-only direct-to-consumer retailer selling logo-branded apparel, accessories, and nature-themed posters through a Shopify-powered storefront. The product mix spans t-shirts, hoodies, crewnecks, jackets, shorts, baseball caps, headbands, canvas bags, belts, and 20x30 nature posters under the WILDSTYLE house brand alongside JOYRICH and Y-3 brand collections, priced from $39 to $349 USD under final-sale terms.
Product overview
WILDSTYLE LA is a fashion e-commerce platform operating as an online-only retailer with no physical store locations. The company sells apparel and accessories through its Shopify-powered website. The product portfolio centers on logo-branded lifestyle apparel including tops (t-shirts, hoodies, sweatshirts, jackets), headwear (caps, headbands), bags (canvas totes, belts), and nature-themed posters. The offering spans three sub-brands: WILDSTYLE (house brand), JOYRICH (featuring shorts and casual wear), and Y-3. Products are sold at price points ranging from $39 to $349 USD, with final-sale terms and no returns accepted. The service team operates Monday-Friday 10am-4pm PST.
Differentiator
Problem solved
Functional benefit
Brands
- WILDSTYLE: Primary in-house apparel brand featuring logo t-shirts, hoodies, sweatshirts, caps, headbands, canvas bags, and nature-themed prints.
Products and services
- LOGO SHORT SLEEVE T-SHIRT
Companies that use Wild Style
Customer profileSegments1 record
Ideal customer profiles1 record
Wild Style technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Wild Style partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- ShopifycoreShopify powers the Wildstyle e-commerce platform, providing the online storefront, shopping cart, checkout system, and payment processing infrastructure. The website is hosted on Shopify's platform (cdn.shopify.com).
- JOYRICHcoreJOYRICH is a brand carried by Wildstyle LA. The contact email is [email protected], indicating a connection between the two brands. JOYRICH branded products (shorts) are featured in the product catalog.
- Y-3minorY-3 is a brand featured in the Wildstyle LA brand collection. Y-3 is a collaboration brand between Adidas and Yohji Yamamoto.
- Payment ProcessorscorePayment infrastructure includes American Express, Apple Pay, Bancontact, Discover, Google Pay, iDEAL Wero, Mastercard, PayPal, Shop Pay, Venmo, and Visa - enabling diverse payment options for customers.
- FedExcoreFedEx Ground is used for US domestic shipments with delivery in 2-5 business days.
- USPScoreUSPS Priority Mail is used for international shipments with delivery in 7-14 business days.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Wild Style competitors and assessment
Company assessmentDirect peers
- Bodega: Bodega is a streetwear boutique with strong online storefront and curated multi-brand drops; comparable to Wildstyle LA's curation strategy and target audience, though Bodega also runs physical retail.
- SSENSE: SSENSE is a global online-only multi-brand luxury and streetwear retailer serving an international customer with curated apparel and accessories, comparable to Wildstyle LA's online-only DTC model and brand-curation approach.
- Kith: Kith is a premium streetwear DTC brand operating flagship stores plus a Shopify-style e-commerce storefront with apparel, accessories, and lifestyle objects at premium price points — a structural template Wildstyle LA mirrors in a smaller form.
- Hypebeast Store: Hypebeast operates a curated multi-brand streetwear e-commerce platform plus media, directly comparable to Wildstyle LA's curated three-brand storefront and similar target customer.
- Stüssy: Stüssy is the original California streetwear brand selling logo-led apparel and accessories globally online and through wholesale; it competes for the same fashion-forward youth customer that Wildstyle LA targets.
- END. (End Clothing): END. is an online-first premium streetwear and sneaker boutique shipping globally, directly comparable to Wildstyle LA's worldwide shipping model and curated multi-brand assortment.
- Joyrich: Joyrich is a Los Angeles-based streetwear brand and the actual operational partner behind Wildstyle LA (shared email [email protected], JOYRICH products sold on the storefront). It is the most direct comparable given the shared DNA, customer base, and product category.
- Y-3: Y-3 (Adidas x Yohji Yamamoto) is a brand actively carried by Wildstyle LA, representing the premium athletic-streetwear segment Wildstyle LA targets and competes against for the same customer wallet.
Regional players
- Pacsun: Pacsun is a California-headquartered youth apparel and streetwear retailer with strong online and mall presence; a regional comparable targeting the same Southern California youth customer as Wildstyle LA, though at much broader scale.
Broad incumbents
- Dover Street Market: Dover Street Market is a globally established multi-brand luxury and streetwear retailer with physical flagships and e-commerce; comparable as a broader incumbent in the curated premium streetwear space Wildstyle LA plays in.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Wild Style social profiles
Digital presenceWild Style financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wild Style leadership team
Management profileNumber of profiles
Wild Style funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wild Style M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wild Style
What does Wild Style do?
WILDSTYLE LA is an online-only direct-to-consumer retailer selling logo-branded apparel, accessories, and nature-themed posters through a Shopify-powered storefront. The product mix spans t-shirts, hoodies, crewnecks, jackets, shorts, baseball caps, headbands, canvas bags, belts, and 20x30 nature posters under the WILDSTYLE house brand alongside JOYRICH and Y-3 brand collections, priced from $39 to $349 USD under final-sale terms.
Is Wild Style a public or private company?
Wild Style is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wild Style founded?
Wild Style was founded in 2010. It employs 1 to 10 people.
Where is Wild Style based?
Wild Style is headquartered in Los Angeles, United States, in the North America region.
How does Wild Style make money?
One revenue line is on record: direct Product Sales.
Who are Wild Style's main competitors?
Direct peers on record are Bodega, SSENSE, Kith, Hypebeast Store, Stüssy, END. (End Clothing), Joyrich and Y-3. Pacsun is listed as a regional player. Dover Street Market is listed as a broad incumbent.
Does Wild Style have an API?
No public API is recorded for Wild Style.