Pro 10

What Pro 10 does

Pro 10 B.V. is a Dutch procurement advisory firm founded in 2006 and headquartered in Zoetermeer, Netherlands, with approximately ten permanent specialists. The firm provides consulting services to Dutch public sector organizations across the full procurement lifecycle, including European public tendering (Europese Aanbestedingen), strategic procurement advisory (Inkoopadvies), contract and supplier management, procurement policy development, and area development tendering. Its primary customer base comprises government entities at national, provincial, and municipal levels, including ministries (Ministerie van Defensie, Rijksoverheid), water boards (Waterschap Vallei en Veluwe), municipalities (Gemeente Amsterdam, Gemeente Zoetermeer), regulatory bodies (Kansspelautoriteit, Nationale Ombudsman), and semi-governmental organizations.

The company generates revenue through four streams: professional services consulting fees, interim staffing (Detachering) of procurement professionals into government roles, professional development training (priced at €195 per session), and recruitment/selection services. Pro 10 holds a privileged regulatory position as one of only three Dutch firms authorized to certify procurement practices under NTA 8058, alongside ISO 9001, ISO 14001:2015, CO2-neutral, and SNA certifications. Its proprietary technology includes the free CPV-app (iOS/Android) used by hundreds of Dutch government procurement professionals to identify Common Procurement Vocabulary codes, and the Homogeniteitstool for testing procurement lot homogeneity.

Pro 10 is part of Coppa Group, a diversified professional services conglomerate with over 400 employees across multiple specialty advisory firms (Coppa, Hospitality Group, VFM facility experts, Arlande). Distribution occurs exclusively through direct consulting engagements and the Rijksoverheid 'Inkoopdiensten' framework agreement for interim staffing. The company operates only within the Netherlands and has guided over 1,000 European tender procedures since founding, with active projects as recently as 2025-2026.

Name

Pro 10

Legal name

Pro 10 BV

Website

https://pro10.nl

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Pro 10 B.V. is a Dutch procurement advisory firm providing European tender guidance, interim staffing, and contract management consulting exclusively to Dutch government and semi-public organizations, operating as a subsidiary of Coppa Group.

Ownership category

akta.pro rank

Product category

Public Procurement Advisory

akta.pro primary industry

Public Procurement & Contracting (BPAIAEAE)

akta.pro secondary industries

Contract Administration Support (PO/Contract Compliance) (BPAAAJAE), Compliance, Risk & Supplier Due Diligence (KYC/ESG/Sanctions) (BPAAAJAK)

Keywords

• Public procurement advisory
• European tender management
• Interim procurement staffing
• Contract management training
• CPV code mobile app

Headquarters

HQ city

Zoetermeer

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Procurement Advisory Services: Consulting fees for procurement advice, tender guidance, contract management, and organizational development services for government and public sector organizations.
2. Interim Staffing/Dutchering: Provision of interim procurement professionals to government organizations through framework agreements. Pro 10 places contractors and ZZP'ers (self-employed professionals) in procurement roles.
3. Training and Workshops: Professional development programs including contract management training, framework agreement training, and team building workshops. Pricing at €195 per session.
4. Recruitment and Selection: Executive search and recruitment services for procurement positions, with fees based on percentage of annual salary or fixed fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Pro 10 advises Dutch national, provincial, and municipal government organisations on European public procurement, contract management, and procurement policy, and supplies interim procurement professionals (detachering) on secondment. Its offering is rounded out by training workshops and the proprietary CPV-app used by hundreds of government officials to look up CPV procurement codes.

Product overview

Pro 10 is an ISO 9001 certified procurement advisory bureau offering a comprehensive portfolio of consulting services for public sector organizations. The core offering centers on European public procurement guidance (Europese Aanbestedingen Begeleiding) and general procurement advisory (Inkoopadvies), supplemented by specialized services including area development (Gebiedsontwikkeling), staffing/detachment (Detachering), contract management, procurement policy development, and inter-governmental procurement collaboration. The portfolio includes the free CPV-app mobile application for iOS and Android that helps procurement professionals identify applicable tender regimes. Training services include contract management training for non-procurement staff, framework agreement training, and Insights-based teambuilding programs. Knowledge resources include whitepapers on procurement topics. Pro 10 has guided over 1,000 European procurement procedures across works, services, and supplies.

Differentiator

Problem solved

Functional benefit

Products and services

• CPV-app

Quantifiable outcome

• Over 1,000 successful European tenders completed in 16 years
• +1 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Coppa Groupparent companyOthersPro 10 is part of Coppa Group, a professional services firm consisting of Coppa, Hospitality Group, VFM facility experts, Arlande and Pro 10, with over 400 employees total. This affiliation provides additional development and collaboration opportunities.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• BMC: BMC is a major Dutch public sector consultancy advising ministries, municipalities, and healthcare organizations on procurement, contract management, and organizational development, providing broader-based competition to Pro 10's niche public procurement focus.
• Berenschot: Berenschot is one of the largest Dutch management consultancies with a dedicated public procurement practice serving ministries, municipalities, and semi-government bodies, competing with Pro 10 for the same European tender and contract management engagements at greater scale.
• Houthoff: Houthoff is a leading Dutch law firm with a significant public procurement and tendering law practice advising ministries, semi-government bodies, and contractors, competing with Pro 10 on higher-value procurement law, contract management, and tender dispute advisory engagements.

Emerging players

• Negometrix: Negometrix is a Netherlands-origin e-procurement and tender management SaaS platform used by Dutch public bodies to run sourcing events, adjacent to Pro 10's advisory offering and a potential substitute as governments digitize procurement processes.
• Mercell: Mercell is a Nordic-origin public procurement platform expanding across Europe including the Netherlands, providing TenderNed-adjacent e-tendering and contract management software that competes for the digital layer of Pro 10's service portfolio.

Others

• Coppa: Coppa is the parent entity within Coppa Group that, alongside Pro 10, advises Dutch public bodies on real estate, FM, and area development. It is a sibling entity within the same group, sharing clients and projects (e.g. gebiedsontwikkeling) and a useful benchmark for how Pro 10 is positioned inside the group.
• PIANOo: PIANOo is the Dutch government's public procurement expertise center, providing guidance, tools, and policy support to public buyers. It is an ecosystem reference point for Pro 10 rather than a commercial peer, and one of Pro 10's leadership team previously worked there.

Direct peers

• Conquaestor: Conquaestor is a Netherlands-based public procurement and contract management consultancy serving municipalities, provinces, and central government. It offers advisory and interim staffing services that closely mirror Pro 10's detachering and Europese aanbesteden offerings.
• Cison: Cison is a Dutch firm providing procurement and tender advisory, training, and interim professionals to government organizations, overlapping directly with Pro 10's target verticals and revenue streams in European public procurement.
• Significant Aanbesteden: Significant is a Dutch consultancy specializing in public procurement and tendering advisory for government clients, directly competing with Pro 10 on European tender guidance, contract management, and procurement policy work for the same Dutch public sector buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pro10
• Xx.com/Pro10_EA

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pro 10