Ultramarine & Pigments
Chennai-based Indian chemical manufacturer founded in 1960, producing inorganic pigments (ultramarine blue, violet, bismuth vanadate, CICP), surfactants (LABSA, SLES, AOS), specialty chemicals, and OOB-brand consumer products for industrial and retail customers across more than 50 countries.
- Company typePublic
- Founded1960
- HeadquartersChennai, India
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Ultramarine & Pigments does
Ultramarine & Pigments Limited is an Indian specialty chemicals manufacturer founded in 1960 and listed on the Bombay Stock Exchange (bom:ULTRAMAR), headquartered in Chennai with documented operations spanning more than 50 countries. The company operates three manufacturing facilities — Ambattur and Ranipet in Tamil Nadu, and Naidupet in Andhra Pradesh — organized under two wholly-owned subsidiaries, Ultramarine Specialty Chemicals Ltd and Ultramarine Fine Chemicals Ltd.
The core product portfolio divides into inorganic pigments (industrial, cosmetic, food and detergent grades of Ultramarine Blue, plus Ultramarine Violet, Ultramarine Pink, Bismuth Vanadate, and Complex Inorganic Color Pigments), surfactants (LABSA, SLES, AOS) produced using falling film reactor technology, and specialty chemicals including MCT, BKC, and coconut-derived surfactants (CAPB, CMEA, CDEA). The firm also markets a small consumer-products line under the OOB brand in South India. Certifications include ISO 9001:2015, ISO 14001:2015, ISO 45001:2018, REACH compliance, and DSIR R&D recognition.
The business model is predominantly B2B industrial sales into paints, plastics, cosmetics, detergents, and personal care manufacturers, supplemented by B2C consumer-products distribution through South India retail and e-commerce. A separately disclosed IT-enabled services (ITES) division, established in 2000, is characterized as a material profit contributor, though revenue from it is not separately quantified. FY2026 revenue was Rs 774.77 crore (approximately $93M USD), up 11.52% year-on-year, while Q4 FY2026 net profit declined 16.86% and operating margin compressed from 14.56% to 13.19%, indicating margin pressure at the run-rate despite continued top-line expansion.
Ultramarine & Pigments firmographics
Firmographics- Name
- Ultramarine & Pigments
- Legal name
- Ultramarine & Pigments Limited
- Website
- https://ultramarinepigments.net
- Company type
- Public
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Chennai-based Indian chemical manufacturer founded in 1960, producing inorganic pigments (ultramarine blue, violet, bismuth vanadate, CICP), surfactants (LABSA, SLES, AOS), specialty chemicals, and OOB-brand consumer products for industrial and retail customers across more than 50 countries.
- Ownership category
- akta.pro rank
Ultramarine & Pigments industry classification
Industry- Product category
- Specialty Chemicals
- NAICS
- Synthetic Dye and Pigment Manufacturing (32513), Surface Active Agent Manufacturing (325613), Soap and Cleaning Compound Manufacturing (32561)
- SIC
- Industrial Inorganic Chemicals (2810), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Miscellaneous Chemical Products (2890)
- akta.pro primary industry
- Pigments & Dyes (IMAEAHAJ)
- akta.pro secondary industries
- Industrial & Institutional (I&I) Cleaning Chemicals (IMAEABAG), Specialty Surfactants & Performance Additives (IMAEABAL), Produce Wash & Food-Contact Surface Dish Cleaning Solutions (CRAJABAI), Stainless Steel & Metal Surface Cleaners & Polishes (CRAJACAF)
Keywords
Where Ultramarine & Pigments is headquartered
LocationHeadquarters
- HQ city
- Chennai
- HQ country
- India
- HQ region
- Asia
Offices4 records
Markets served
Ultramarine & Pigments business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- B2B Industrial Sales: Sale of inorganic pigments (ultramarine blues, violets, pinks, bismuth vanadate, complex inorganic color pigments) and surfactants (Alpha Olefin Sulphonate, LABSA, SLES) to industrial customers for use in paints, plastics, cosmetics, personal care, and other manufacturing applications.
- B2C Consumer Products: Sale of branded consumer cleaning products including OOB floor cleaners, dishwash liquids, detergent liquids, and fabric conditioners through retail stores and e-commerce platform.
- ITES Division: IT Enabled Services division contributes a significant portion of company profits. The ITES division was started in 2000 and has grown to be a major profit contributor.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | OOB All Clean Floor care liquid 5 litres |
| Unit Pricing | Pay-as-you-go | OOB UltraWash Detergent Liquid 5 Litres |
| Unit Pricing | Pay-as-you-go | OOB AllClean Floor care liquid 1000ml |
| Unit Pricing | Pay-as-you-go | OOB Fab Fresh Fabric conditioner 250ml |
| Unit Pricing | Pay-as-you-go | OOB UltraWash Detergent Liquid 1000ml |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Ultramarine & Pigments product offering
Product offeringCore offering
Ultramarine & Pigments manufactures and sells inorganic pigments (ultramarine blue, violet, pink, bismuth vanadate, complex inorganic color pigments) and a range of surfactants (AOS, LABSA, SLES, BKC, CAPB, CMEA, CDEA, CAPAO, DLESS, LAO) used across detergents, personal care, paints, plastics, textiles, and industrial applications. The company also retails household cleaning products under the OOB brand for end consumers. Manufacturing operations are based in Chennai, Ranipet, and Naidupet in India, with exports to more than 50 countries.
Product overview
Ultramarine & Pigments Limited is a manufacturer of inorganic pigments and surfactants, operating with a platform-plus-product-portfolio architecture. Their core product lines include Ultramarine pigments (Blue, Violet, Pink in the Ultramarine series), Bismuth Vanadate, and Complex Inorganic Color Pigments (CICP's) for colour applications across paints, plastics, cosmetics, and industrial uses. Their surfactants division produces Alpha Olefin Sulphonate, Linear Alkyl Benzene Sulphonic Acid (LABSA), and Sodium Lauryl Ether Sulphate (SLES) for cleaning and personal care applications. Specialty chemicals include Medium Chain Triglycerides (MCT), Benzalkonium Chloride (BKC), and coconut oil-derived amphoteric/non-ionic surfactants (CAPB, CMEA, CDEA, CAPAO, DLESS, LAO). Consumer-facing OOB branded products include floor cleaners, detergent liquids, dishwash products, and fabric conditioners. The company serves over 50 countries with manufacturing facilities in Tamil Nadu and Andhra Pradesh.
Differentiator
Problem solved
Functional benefit
Brands
- UPL Range: Ultramarine blue formulated for general applications such as plastics and coatings.
- MarineX Range
- MarineX HP Range
- MarineX AR Range
- Low FPV Range
- Cosmarine Range
- Ultrawet CAPB
- Ultrawet CMEA
- Ultrawet BKC 50%
- Ultrawet BKC 80%
- Ultrawet CDEA
- Ultrawet TGMC
- Ultracide 64
- Ultracide 73
- OOB
Products and services
- Ultramarine Blue (Pigment Blue 29) Inorganic ultramarine blue pigment (Pigment Blue 29) used as a colorant in plastics, paints, coatings, textiles, cosmetics, detergents, and other industrial applications. Sold in bulk to industrial customers globally.
- MarineX Range Specialized variants of Ultramarine Blue (Pigment Blue 29) designed for distinct industrial use cases requiring tailored performance characteristics. Targeted at industrial customers needing specific grade specifications.
- Ultramarine Violet (Pigment Violet 15) Inorganic ultramarine violet pigment (Pigment Violet 15) used as a colorant in industrial applications including plastics, coatings, and specialty formulations. Sold to industrial customers.
- Ultramarine Pink (Pigment Red 259) Inorganic ultramarine pink pigment (Pigment Red 259) used as a colorant across industrial applications requiring pink/red shades. Sold to industrial customers.
- Bismuth Vanadate (Pigment Yellow 184) High-performance bismuth vanadate yellow pigment (Pigment Yellow 184) used in industrial coatings, plastics, and specialty applications requiring high opacity, weatherfastness, and color strength. Sold to industrial customers.
- Complex Inorganic Color Pigments (CICP's) Complex Inorganic Color Pigments (CICPs) engineered for high-temperature stability, weather resistance, and outdoor durability in industrial coatings, plastics, ceramics, and specialty applications. Sold to industrial customers.
- Alpha Olefin Sulphonate (AOS) Anionic surfactant (Alpha Olefin Sulphonate) supplied to manufacturers of detergents, personal care products, and industrial cleaners for use as a high-foaming, biodegradable surfactant. Sold in bulk to industrial customers.
- LABSA (Linear Alkyl Benzene Sulphonic Acid) Linear Alkyl Benzene Sulphonic Acid (LABSA), a key anionic surfactant intermediate used in the manufacture of household and industrial detergents and cleaners. Sold in bulk to industrial customers.
- SLES (Sodium Lauryl Ether Sulphate) Sodium Lauryl Ether Sulphate (SLES) anionic surfactant used as a foaming and cleansing agent in shampoos, body washes, dishwash liquids, and other personal care and household cleaning products. Sold to industrial formulators.
- Ultracide MCT (Medium Chain Triglyceride) — Grades 64 and 73 Medium Chain Triglyceride (MCT) sold under the Ultracide brand in two grades (64 and 73) for use in personal care formulations, cosmetics, and industrial applications. Sold to industrial customers.
- Ultrawet BKC (Benzalkonium Chloride) — 50% and 80% Benzalkonium Chloride (BKC) cationic surfactant and biocide offered in 50% and 80% concentrations under the Ultrawet brand for use in disinfectants, sanitizers, and industrial cleaning formulations. Sold to industrial customers.
- Ultrawet CAPB (CoCo Amido Propyl Betaine) CoCo Amido Propyl Betaine (CAPB) amphoteric surfactant used as a secondary surfactant in shampoos, body washes, and personal care formulations for foam boosting and mildness. Sold to industrial customers.
- Ultrawet CMEA (CoCo Mono Ethanol Amide) CoCo Mono Ethanol Amide (CMEA) nonionic surfactant used as a foam booster and viscosity builder in detergent and personal care formulations. Sold to industrial customers.
- Ultrawet CDEA (CoCo Diethanolamide) CoCo Diethanolamide (CDEA) nonionic surfactant used as a foam stabilizer and viscosity builder in detergent and cleaning formulations. Sold to industrial customers.
- CoCo Amide Propy Amine Oxide (CAPAO) CoCo Amide Propy Amine Oxide (CAPAO) nonionic surfactant used as a foam booster and stabilizer in detergent and personal care formulations. Sold to industrial customers.
- Disodium Laureth Sulfosuccinate (DLESS) Disodium Laureth Sulfosuccinate (DLESS) mild anionic surfactant used in gentle personal care formulations such as baby shampoos and facial cleansers. Sold to industrial customers.
- Lauryl Amine Oxide (LAO) Lauryl Amine Oxide (LAO) nonionic surfactant used as a foam booster and viscosity modifier in cleaning and personal care formulations. Sold to industrial customers.
- OOB Floor Cleaner Liquid floor cleaning product marketed under the OOB brand for everyday household floor cleaning by Indian consumers. Sold through retail and distribution channels.
- OOB Detergent Liquid Liquid laundry detergent marketed under the OOB brand for household laundry use by Indian consumers. Sold through retail and distribution channels.
- OOB Dishwash Liquid Liquid dishwashing product marketed under the OOB brand for manual dishwashing by Indian households. Sold through retail and distribution channels.
- OOB Fabric Conditioner Liquid fabric conditioner (softener) marketed under the OOB brand for household laundry finishing by Indian consumers. Sold through retail and distribution channels.
- OOB White Plus Detergent Powder Detergent powder marketed under the OOB White Plus variant for household laundry use by Indian consumers, positioned around whiteness performance. Sold through retail and distribution channels.
- OOB Sweta Copper and Brass Cleaning Powder Specialty cleaning powder marketed under the OOB Sweta variant for cleaning and polishing copper and brass utensils and items in Indian households. Sold through retail and distribution channels.
- OOB Shine Dishwash Bar Solid dishwashing bar marketed under the OOB Shine variant for manual dishwashing by Indian households. Sold through retail and distribution channels.
Companies that use Ultramarine & Pigments
Customer profileSegments2 records
Ideal customer profiles2 records
Ultramarine & Pigments technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ultramarine & Pigments partnerships and signals
Strategic signalScale indicators7 records
Recent moves9 records
Expansion highlights4 records
Ultramarine & Pigments competitors and assessment
Company assessmentOthers
- Lanxess: German specialty chemicals company with inorganic pigments (including bismuth vanadate) and material protection products. Overlaps with UPL's CICP and pigment offerings as part of a much larger portfolio.
Broad incumbents
- BASF: Global chemical major with broad pigment and surfactant portfolios. Competes with UPL across multiple product lines but operates at vastly greater scale and breadth.
- Atul Ltd: Diversified Indian chemical manufacturer producing pigments, intermediates and specialty chemicals. Broader portfolio than UPL but overlapping pigment and dye chemistries targeting similar industrial customers.
Direct peers
- Sudarshan Chemical Industries: Indian pigments and dyes manufacturer with overlapping inorganic pigment and effect pigment lines. Most direct Indian-listed comparable to UPL's pigment business.
- Holliday Pigments: UK-based specialist manufacturer of ultramarine blue, violet and pink pigments. Closely comparable to UPL's core pigment portfolio across similar end-uses (plastics, coatings, cosmetics).
- DCL Corporation: Canadian manufacturer of high-performance and complex inorganic color pigments serving coatings, plastics and inks. Competes directly with UPL's CICP and bismuth vanadate ranges.
- Thirumalai Chemicals: Indian specialty chemicals maker producing food ingredients, malic acid and surfactants. UPL has a direct equity stake (15,20,270 shares allotted January 2026), making it both a financial and operational peer.
- Bodal Chemicals: Indian dyes, pigments and intermediates manufacturer. Comparable Indian peer with overlapping end-markets in textiles, coatings, and leather; competes on similar product categories.
- Galaxy Surfactants: Indian manufacturer of surfactants and specialty ingredients for personal and home care. Comparable to UPL's surfactant portfolio (LABSA, SLES, CAPB, CDEA) serving similar FMCG customers.
- Nubiola (Ferro): Spanish producer of inorganic pigments including ultramarine blues and violets, bismuth vanadate and CICPs. Direct competitor across the same specialty inorganic pigment categories as UPL.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Ultramarine & Pigments social profiles
Digital presenceUltramarine & Pigments compliance and trust
Trust signalCompliance8 records
Ultramarine & Pigments financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ultramarine & Pigments leadership team
Management profileNumber of profiles
Profiles13 records
Ultramarine & Pigments subsidiaries and ownership
Company hierarchySubsidiaries2 records
Ultramarine & Pigments funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ultramarine & Pigments M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ultramarine & Pigments
What does Ultramarine & Pigments do?
Ultramarine & Pigments manufactures and sells inorganic pigments (ultramarine blue, violet, pink, bismuth vanadate, complex inorganic color pigments) and a range of surfactants (AOS, LABSA, SLES, BKC, CAPB, CMEA, CDEA, CAPAO, DLESS, LAO) used across detergents, personal care, paints, plastics, textiles, and industrial applications. The company also retails household cleaning products under the OOB brand for end consumers. Manufacturing operations are based in Chennai, Ranipet, and Naidupet in India, with exports to more than 50 countries.
Is Ultramarine & Pigments a public or private company?
Ultramarine & Pigments is a public company. It is classified as public and is currently operating.
When was Ultramarine & Pigments founded?
Ultramarine & Pigments was founded in 1960. It employs 501 to 1,000 people.
Where is Ultramarine & Pigments based?
Ultramarine & Pigments is headquartered in Chennai, India, in the Asia region.
How does Ultramarine & Pigments make money?
Three revenue lines are on record. B2B Industrial Sales are the primary driver. The others are B2C Consumer Products and ITES Division.
Who are Ultramarine & Pigments's main competitors?
Lanxess is listed as an others. Broad incumbents are BASF and Atul Ltd. Direct peers are Sudarshan Chemical Industries, Holliday Pigments, DCL Corporation, Thirumalai Chemicals, Bodal Chemicals, Galaxy Surfactants and Nubiola (Ferro).
Does Ultramarine & Pigments have an API?
No public API is recorded for Ultramarine & Pigments.
What industry is Ultramarine & Pigments in?
Ultramarine & Pigments's product category is Specialty Chemicals. Its primary akta.pro industry code is IMAEAHAJ, Pigments & Dyes, with a secondary code of IMAEABAG, Industrial & Institutional (I&I) Cleaning Chemicals. Its NAICS code is 32513 and its SIC code is 2810.