Kutztown University College of Business

What Kutztown University College of Business does

Kutztown University College of Business is one of five academic colleges within Kutztown University of Pennsylvania, a public institution founded in 1866 and a member of the Pennsylvania State System of Higher Education (PASSHE). The college operates two academic departments—Business Administration (offering majors such as Accounting, plus minors and certificates) and Sport Management—and serves undergraduate and graduate students seeking business-oriented degrees. The broader Kutztown University enrolls 7,367 students from 35 U.S. states and 42 countries, with 80% receiving financial aid, and offers more than 100 majors plus 25+ graduate programs.

Revenue is generated primarily through tuition and fees structured by residency status (PA residents $4,169/semester, non-residents $6,610 reduced or $10,423 standard for undergraduates; $560–$840 per credit at the graduate level), supplemented by room and board ($4,059–$5,415/semester), course-specific charges, and over $4 million in annual institutional scholarships. Adjacent revenue streams include KU Advance, a non-credit workforce development program delivered through Coursera, Ed2Go, and WedNet partnerships, and online degree programs (B.A. Sociology, B.A. Communication Studies). The technology stack is conventional for higher education: D2L (Desire2Learn) LMS, MyKU student portal, Starfish student success platform, and the Rohrbach Library's 100+ databases and STEAMworks makerspace.

Go-to-market is recruitment-driven and event-heavy: regional admissions counselors cover assigned Pennsylvania counties and multi-state territories, supported by virtual and on-campus tours, transfer-specific and Hispanic/Latino recruitment staff, daily campus visitations, and multilingual outreach in eight languages. The college competes on affordability, 17:1 student-faculty ratios, 90% doctoral credentials among tenure-track faculty, 800+ internship affiliations, and a 154-year regional brand. In March 2026 the Middle States Commission reaffirmed accreditation, and in June 2026 Dr. Deborah Kidder was named Dean, indicating an active leadership and program-refresh cycle.

Name

Kutztown University College of Business

Legal name

Kutztown University of Pennsylvania

Website

https://www.kutztown.edu/business

Company type

Public

Founded year

1866

Operating status

Operating

Headcount range

51–100 employees

Short description

Kutztown University College of Business is a public academic college within Kutztown University of Pennsylvania (PASSHE), offering undergraduate and graduate business and sport management degrees to a 7,367-student body through Business Administration and Sport Management departments.

Ownership category

akta.pro rank

Product category

Higher Education / Business Education

NAICS

Colleges, Universities, and Professional Schools (6113), Business and Secretarial Schools (61141)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA)

akta.pro secondary industries

Online Professional Schools (MBA/MPA/MPH/Etc.) (EDAHALAE), Cooperative Education (Co-op) Technical Universities (EDAHAEAF), University/College Continuing Education (Extension) Programs (EDAAAEAA)

Keywords

• Higher education
• Business education
• Undergraduate programs
• Graduate programs
• Workforce development

Headquarters

HQ city

Kutztown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Undergraduate Tuition and Fees: Per-semester tuition charges based on residency status. PA residents pay $4,169/semester; out-of-state students pay $6,610/semester with reduced rate or $10,423 standard. Additional fees include technology fee ($352-$483), other required fees ($1,588.90), and course-specific charges.
2. Graduate Tuition and Fees: Per-credit graduate tuition: PA residents $560/credit, non-residents $840/credit, online rate $571/credit. Doctoral tuition: PA residents $728/credit, non-residents $1,092/credit.
3. Room and Board: On-campus housing and meal plan charges: renovated double room approximately $4,059-$5,415/semester plus meal plans.
4. Scholarships and Financial Aid Administration: KU and KU Foundation awarded over $4 million in scholarships to incoming students last year. Manages financial aid disbursement including federal aid up to $20,500/academic year for graduate students.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Kutztown University College of Business delivers undergraduate and graduate business education through its Business Administration and Sport Management departments, offering bachelor's and master's degrees, minors, and certificates with an emphasis on experiential learning. It also operates KU Advance, a non-credit workforce development platform offering professional certificates and continuing education in partnership with Coursera, Ed2Go, and WedNet.

Product overview

Kutztown University College of Business is one of five academic colleges within Kutztown University of Pennsylvania, offering business education through its Business Administration and Sport Management departments. The college provides undergraduate and graduate degree programs including a Bachelor of Science in Business Administration with an Accounting concentration, along with various minors and certificates. Beyond traditional academic programs, the college is supported by KU Advance, the university's workforce development division that offers non-credit professional development courses and certificates through partnerships with Coursera, Ed2Go, and WedNet. The institution serves over 7,300 students across more than 100 academic programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Academic Degree Programs (Undergraduate and Graduate)
• College of Business (Business Administration & Sport Management)
• KU Advance - Non-Credit Workforce Development
• Distance Education / Online Degree Programs

Quantifiable outcome

• 93% of graduates report being employed or enrolled in graduate school
• +3 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• PASSHE (Pennsylvania State System of Higher Education)coreStrategic or Co-development PartnerMember institution of PASSHE, Pennsylvania's public university system. Benefits include shared resources, standardized policies, transfer agreements, and system-wide financial aid programs including PASSHE Pledge.
• PSECU (Pennsylvania State Employees Credit Union)minorStrategic or Co-development PartnerBanking partnership providing comprehensive banking services and financial education to the campus community.

Scale indicators15 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• West Chester University of Pennsylvania (College of Business): Another PASSHE public regional university in Pennsylvania offering undergraduate and graduate business programs; directly comparable in mission, student profile (traditional, transfer, international), tuition tier, and system-level funding dynamics.
• Millersville University (College of Business and Government): PASSHE peer institution of similar size in Pennsylvania, offering business administration and sport-related programs. Closely comparable on admissions approach, regional recruitment footprint, and PASSHE system economics.
• Shippensburg University (College of Business): PASSHE member offering BSBA, MBA, and accounting programs with similar tuition structure, transfer pathways, and mid-sized public regional profile.
• East Stroudsburg University (College of Business and Management): PASSHE peer with comparable enrollment scale, business program portfolio, and regional Pennsylvania recruitment model; comparable on faculty credentials and affordability positioning.
• Slippery Rock University (College of Business): PASSHE regional public university offering BSBA and MBA programs with similar tuition levels, experiential learning emphasis, and workforce development partnerships.
• Bloomsburg University (College of Business and Professional Studies): PASSHE institution offering business programs with comparable size, in-state tuition model, and Pennsylvania-based regional recruitment footprint.
• Lock Haven University (College of Business, Information Systems and Human Services): PASSHE regional peer offering BSBA and graduate business programs; comparable enrollment scale, tuition tier, and transfer-student infrastructure.

Broad incumbents

• Temple University (Fox School of Business): Larger Philadelphia-area public research university with a prominent business school; comparable in serving Pennsylvania-resident undergrads but operates at significantly greater scale and research intensity.
• Penn State University (Smeal College of Business): Premier Pennsylvania public business school; overlaps with Kutztown on the in-state BSBA market but competes at a much higher selectivity and resource level, with Commonwealth-campus network that pulls transfer-eligible students from Kutztown's catchment.

Emerging players

• Southern New Hampshire University (School of Business): Large online-focused nonprofit university with broad BSBA and MBA portfolios at price points competitive with Kutztown's online offerings; a meaningful competitor for adult learners and graduate students who don't require a campus experience.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/KutztownUniversity
• Facebookfacebook.com/KutztownU
• Instagraminstagram.com/admissions_ku
• TikToktiktok.com/@admissions_ku
• LinkedInlinkedin.com/company/kutztown-university-college-of-business

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kutztown University College of Business