VIDPro
VIDPro Inc. is a privately held Canadian manufacturer founded in 1997 that designs custom visual information display products — point-of-purchase, industrial, office, and workplace safety signage — built on a patented Flexible Pocket and Trak System for major enterprise retail and industrial customers.
- Company typePrivate
- Founded1997
- HeadquartersMississauga, Canada
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What VIDPro does
VIDPro Inc. is a privately held, woman-owned Canadian manufacturer headquartered in Mississauga, Ontario, founded in 1997. The company designs and produces customizable visual information display products — point-of-purchase merchandising, industrial information boards, office signage, and workplace health and safety boards — built around a patented Flexible Pocket and Trak System originally engineered by Brian Abramson. The patented trak architecture enables interchangeable, flippable pockets that allow information to be displayed and updated within space-constrained retail, warehouse, and office environments, forming the technical foundation of every product line.
VIDPro generates revenue through one-time sales of custom-manufactured display solutions delivered under quote-based pricing, complemented by Turn Key Programs that provide category strategy and shelf management services. Go-to-market is direct enterprise field sales targeting major Canadian retailers and industrial accounts, supplemented by referral-driven demand from long-standing customer relationships. The company cites a 15+ year exclusive supplier relationship with Walmart Canada as its anchor account and lists Best Buy, Home Depot, Canadian Tire, LCBO, Hudson's Bay, Staples, Toys R Us, Metro, Food Basics, Nikon Canada, and Energizer Canada among its customer base, alongside office and municipal accounts.
The business operates with 1-10 employees and has been continuously active for over 25 years without external funding, M&A, or public-market activity. Distribution is primarily regional (Canadian enterprise accounts with North American servicing capability), and demand generation relies on a limited digital footprint (LinkedIn, Twitter, Facebook), industry association presence through Shop! (Enhancing Retail Environments & Experiences), and the testimonial-equivalent reputation of its existing retail relationships.
VIDPro firmographics
Firmographics- Name
- VIDPro
- Legal name
- VIDPro Inc.
- Website
- https://vidpro.ca
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- VIDPro Inc. is a privately held Canadian manufacturer founded in 1997 that designs custom visual information display products — point-of-purchase, industrial, office, and workplace safety signage — built on a patented Flexible Pocket and Trak System for major enterprise retail and industrial customers.
- Ownership category
- akta.pro rank
VIDPro industry classification
Industry- Product category
- Visual Display Products
- NAICS
- Graphic Design Services (54143)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Retail Execution Technology & Services (SFA, Planogram, Image Recognition) (MPAAAJAM)
- akta.pro secondary industry
- Visual Identity & Brand Design Systems (BPAFAEAC)
Keywords
Where VIDPro is headquartered
LocationHeadquarters
- HQ city
- Mississauga
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
VIDPro business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Custom Visual Display Products: One-time product sales of custom-manufactured visual display solutions including flexible pocket systems, information boards, and point-of-purchase displays for retail, industrial, and office applications.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
VIDPro product offering
Product offeringCore offering
VIDPro designs and manufactures custom visual information display products built around its patented Flexible Pocket and Trak System, including retail point-of-purchase displays, industrial warehouse information boards, office information displays, and standardized health & safety boards. The company also delivers Turn Key Programs that combine category strategies with shelf management products and services for retail clients.
Product overview
VIDPro is a visual information display product company offering a portfolio of customizable display solutions built around its patented flexible pocket and trak system. The core product line includes Retail Display Solutions for point-of-purchase merchandising, Industrial Display Products for warehouse and productivity applications, Office Display Solutions for workplace communications, and Health & Safety Boards for mandatory posting compliance. These products are complemented by Turn Key Programs that provide category strategies and shelf management services. All offerings emphasize customization, durability, cost-effectiveness, and space-efficiency.
Differentiator
Problem solved
Functional benefit
Brands
- Health and Safety Boards: Standardized displays with interchangeable, flippable pockets to display mandatory and necessary Workplace Safety information, offered through healthsafetyboards.ca
Products and services
- Retail Display Solutions Customizable point-of-purchase display products designed for retail environments; customer-friendly, long-lasting, and cost-effective displays that help increase selling space and inform customers to drive purchase decisions. Targeted at retail chains and consumer goods companies.
- Industrial Display Products Display solutions for industrial and warehouse environments to increase productivity by keeping important information accessible and space-efficient, including barcode scanner-readable pockets for organized stock tags. Targeted at warehouses and manufacturing facilities.
- Office Display Solutions Custom-made displays for office environments to display safety policies, office procedures, and schedules; includes sales boards for showcasing items in limited spaces and real estate boards for showroom display. Targeted at corporate offices and showrooms.
- Health & Safety Boards Standardized displays with interchangeable, flippable pockets for mandatory workplace safety information postings, designed to prevent unwanted postings and comply with mandatory posting requirements. Customized solutions available for specific office and production environments.
- Turn Key Programs Comprehensive turnkey programs including category strategies and category & shelf management products and solutions, simplifying the shopping and buying process for retail clients.
Quantifiable outcome
- Increased sales conversion for Walmart through effective visual merchandising
- +2 more outcomes
Companies that use VIDPro
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles4 records
VIDPro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
VIDPro partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Walmart CanadacoreVIDPro has maintained an exclusive supplier relationship with Walmart Canada for more than 15 years, providing best practices in visual merchandising and point-of-purchase displays. The company helped Walmart convert shopping traffic into higher sales through effective visual communication solutions.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
VIDPro competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
VIDPro social profiles
Digital presenceVIDPro financial estimates
Financial estimateRevenue estimate
Valuation estimate
VIDPro leadership team
Management profileNumber of profiles
Profiles3 records
VIDPro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VIDPro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VIDPro
What does VIDPro do?
VIDPro designs and manufactures custom visual information display products built around its patented Flexible Pocket and Trak System, including retail point-of-purchase displays, industrial warehouse information boards, office information displays, and standardized health & safety boards. The company also delivers Turn Key Programs that combine category strategies with shelf management products and services for retail clients.
Is VIDPro a public or private company?
VIDPro is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VIDPro founded?
VIDPro was founded in 1997. It employs 1 to 10 people.
Where is VIDPro based?
VIDPro is headquartered in Mississauga, Canada, in the North America region.
How does VIDPro make money?
One revenue line is on record: custom Visual Display Products.
Does VIDPro have an API?
No public API is recorded for VIDPro.
What industry is VIDPro in?
VIDPro's product category is Visual Display Products. Its primary akta.pro industry code is MPAAAJAM, Retail Execution Technology & Services (SFA, Planogram, Image Recognition), with a secondary code of BPAFAEAC, Visual Identity & Brand Design Systems. Its NAICS code is 54143 and its SIC code is 7330.