Guide2Gambling

What Guide2Gambling does

Guide2Gambling (G2G) is an independent online gambling comparison and lead-generation website focused exclusively on the Indian market. Operated by WYN Global Media Limited and registered in Nicosia, Cyprus, the platform targets Indian ("Desi") online gambling consumers by providing editorial reviews of online casinos, game guides, state-specific legal analyses, and payment method tutorials. The site covers more than 20 Indian-facing online casinos including Betway, Pure Win, 10CRIC, Bet365, Unibet, and Bons Casino, alongside games popular in India such as Teen Patti, Andar Bahar, Rummy, and Jhandi Munda, and applies a proprietary G2G Quality Stamp / Seal of Approval to casinos it has vetted.

The platform is built on a standard WordPress content management system with SSL encryption; no proprietary AI layer, mobile application, or public API surface is disclosed in the source data. Content is the primary asset: editorial pages cover individual casinos, game mechanics and strategy, gambling payment methods including Indian rails (Paytm, UPI, PhonePe, Google Pay, Net Banking, WhatsApp Pay, ecoPayz, Skrill, Neteller), and legal status across Indian states including Bihar, Himachal Pradesh, Andhra Pradesh, Odisha, West Bengal, Telangana, Sikkim, Gujarat, Kerala, and Assam. The site holds GPWA Verified status and maintains a Trustpilot profile, and has received earned media coverage in Firstpost, India.com, Mid Day, and Jagran English.

Guide2Gambling's revenue model is purely affiliate-driven. The platform is free to consumers and monetizes through commissions when users click through to partnered casino operators and complete sign-ups or deposits; revenue streams are restricted to affiliate referral commissions and lead generation for licensed online casino and sportsbook operators. The team is small — 1–10 employees — with named editorial contributors Nemanja (Content Editor) and Vladimir (Content Writer). Operator relationships are tiered: core partners include Betway, Pure Win, and 10CRIC; secondary partners include Bet365, Unibet, Bons Casino, and payment provider ecoPayz. Distribution is single-channel through the website, with the company noting geographic restrictions in Andhra Pradesh and Telangana within its India-only footprint.

Name

Guide2Gambling

Legal name

WYN Global Media Limited

Website

https://guide2gambling.in

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Guide2Gambling is an Indian-market online gambling comparison and affiliate lead-generation website owned by WYN Global Media Limited, providing editorial casino reviews, game guides, payment-method tutorials, and state-specific legal content to Indian players while earning commissions from operator referrals.

Ownership category

akta.pro rank

Product category

Online Gambling Affiliate / Casino Comparison

akta.pro primary industry

Casino/iCasino Affiliate & Review Sites (MPAEAMAB)

Keywords

• Online casino reviews
• Casino comparison platform
• Gambling affiliate marketing
• IGaming content site
• Casino bonus guides

Headquarters

HQ city

Nicosia

HQ country

Cyprus

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Affiliate Commissions: Guide2Gambling earns revenue through affiliate commissions when users click on links to listed casino operators and sign up or make deposits. The site contains affiliate disclosure noting they receive commissions from purchases made through links.
2. Lead Generation: The platform generates qualified leads for casino operators by directing traffic to their platforms through reviews, comparisons, and promotional content.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Guide2Gambling (G2G) is an India-focused online gambling and casino comparison website that publishes expert reviews of online casinos, in-depth game guides, payment method guides, state-specific legal information, and responsible gambling resources for Indian players. The platform functions as a content-led lead-generation site, earning affiliate commissions when users click through to listed casino operators and sign up or make deposits. All content is produced exclusively for Indian (Desi) players with localization around Indian payment systems and culturally preferred games.

Product overview

Guide2Gambling (G2G) is a unified online gambling comparison platform and informational website focused exclusively on the Indian market. The platform's core product is its comparison website at guide2gambling.in, which integrates multiple content offerings: casino reviews (detailed assessments of online gambling sites), game guides (educational content for Blackjack, Roulette, Teen Patti, Andar Bahar, Baccarat, Slots, and more), payment method guides (covering Paytm, UPI, PhonePe, ecoPayz, and other Indian payment solutions), responsible gambling resources, and legal information about gambling laws in various Indian states. The site functions as an editorial platform connecting Indian players with online casinos while providing educational content about gambling games and safe betting practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Guide2Gambling Website (guide2gambling.in) Independent online gambling and casino comparison website focused on the Indian market, integrating reviews, game guides, payment method guides, responsible gambling resources, and legal information for Indian players.
• Indian Online Casino Reviews Detailed reviews of online casinos operating in India covering safety, licensing, payment options, game variety, bonuses, and customer support.
• Casino Game Guides In-depth guides covering rules, strategies, and optimal play for casino games including Teen Patti, Andar Bahar, Blackjack, Roulette, Slots, Baccarat, Rummy, and more.
• Payment Methods Guides for Indian Casinos Comprehensive guides for payment methods accepted at Indian online casinos including Paytm, UPI, PhonePe, Google Pay, ecoPayz, Skrill, Neteller, MuchBetter, and credit/debit cards.
• Indian Gambling Law / Legality Information Editorial coverage of the legality of online gambling in India, including state-specific laws for multiple Indian states and federal-level context.
• Responsible Gambling Resources Educational content about gambling addiction, how to identify it, and resources for seeking help, including support organizations such as Gamblers Anonymous and Gambling Therapy.
• Casino Software Provider Information Editorial information about gaming software providers featured at Indian online casinos including NetEnt, Microgaming, Pragmatic Play, Evolution Gaming, Yggdrasil, Play'n Go, Playtech, iSoftBet, Nolimit City, and Thunderkick.

Quantifiable outcome

• Covers gambling laws in multiple Indian states including Bihar, Himachal Pradesh, Andhra Pradesh, Odisha, West Bengal, Telangana, Sikkim, Gujarat, Kerala, and Assam
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• ecoPayzminorOthersecoPayz is featured as a recommended payment method on Guide2Gambling. The site provides guides on how to use ecoPayz at Indian online casinos including deposit and withdrawal processes, verification steps, and security information. ecoPayz is an e-wallet service owned by PSI-Pay Limited and regulated by the FCA in the UK.
• BetwaycoreOthersBetway is featured as a top recommended online casino and sportsbook for Indian players on Guide2Gambling. The partnership includes detailed casino reviews, bonus information, and promotional content. Betway is operated by Betway Limited, a Maltese registered company, and accepts Indian players with INR currency support.
• Pure WincoreOthersPure Win (formerly Pure Casino) is highlighted as a top Indian online casino on Guide2Gambling. The site provides comprehensive reviews, payment method guides including Paytm and Google Pay, and promotional offers. Pure Win is operated by Hero Island N.V Limited under Curacao license.
• 10CRICcoreOthers10CRIC is featured as a leading Indian online casino with sports betting options on Guide2Gambling. The site covers 10CRIC casino reviews, Indian Games promotions, and cricket betting options. 10CRIC is known for accepting Indian payment methods and Indian Rupees.
• Bet365minorOthersBet365 is reviewed on Guide2Gambling as a major sportsbook and live casino operator. Founded in 2000 and headquartered in Stoke-on-Trent, England, Bet365 accepts Indian players with INR support and offers sports betting on cricket, IPL, and various other sports.
• UnibetminorOthersUnibet is reviewed on Guide2Gambling as an established online casino and sportsbook. Operated by the Kindred Group and licensed by Malta Gaming Authority, Unibet serves over 11 million users globally and accepts Indian Rupees. The review covers casino games, poker, bingo, and sports betting.
• Bons CasinominorOthersBons Casino is reviewed on Guide2Gambling as a newer online casino (established 2020) with strong presence in the Indian market. The site provides reviews of Bons Casino's 2500+ games, welcome bonuses, payment methods including UPI and Paytm, and VIP program.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xtwitter.com/GamblingGuideto
• Facebookfacebook.com/YourGuide2Gambling
• Instagraminstagram.com/guide2gambling.india

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Guide2Gambling