Verband Österreichischer Zeitungen

What Verband Österreichischer Zeitungen does

Verband Österreichischer Zeitungen (VÖZ) is the legally recognized Austrian industry association representing the country's newspaper and magazine publishers. Founded in 1946 and headquartered in Vienna at Schottenring 12, VÖZ currently counts 12 daily newspapers and 38 weekly newspapers and magazines — including all major Austrian titles such as Die Presse, Kronen Zeitung, Kleine Zeitung, Der Standard, and Salzburger Nachrichten, plus major publishing groups Styria Media Group, Verlagsgruppe News, Russmedia, and Mediaprint — as its ordinary members. As a registered association (Verein) under Austrian law (UID-Nr. ATU38643802), VÖZ operates as a private non-profit and does not publicly trade.

VÖZ's core functional mandate spans collective representation: lobbying for press freedom and media subsidies, negotiating collective bargaining agreements (Kollektivverträge), and representing members in policy forums. It operates the ADGAR advertising award — one of Austria's most prestigious annual advertising prizes, drawing 400-650+ industry guests at the Wiener Konzerthaus — and runs the Förderpreis Medienforschung academic award. Through its wholly-owned subsidiary VÖZ All Media Service GmbH, VÖZ commercializes the Medienhandbuch Österreich database (covering approximately 3,000 Austrian media outlets with journalist contacts and advertising rates, built up over 60+ years of publication), the Media-Academy professional training series, the PDN press clipping licensing system (covering ~100 newspapers/magazines), and the VÖZ AKTUELL newsletter.

The organization is funded primarily through membership dues, supplemented by subscription and service revenue from All Media Service GmbH. VÖZ runs the MISCHA program (founded 1995) for school-based media literacy and co-organizes the cross-association "Made in Austria – Made for Austria" media campaign alongside VÖP, ORF, VRM, and OOHA. As of June 2026, Rainer Nowak (Die Presse) serves as President following his election at the 73rd General Assembly, with Gerald Grünberger as Verbandsgeschäftsführer (Managing Director).

Name

Verband Österreichischer Zeitungen

Legal name

Verband Österreichischer Zeitungen (VÖZ)

Website

https://voez.at

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

11–50 employees

Short description

Verband Österreichischer Zeitungen (VÖZ) is the Austrian industry association, founded in 1946, representing 12 daily newspapers and 38 weekly newspapers/magazines through collective bargaining, press freedom advocacy, the ADGAR advertising award, and the Medienhandbuch media database.

Ownership category

akta.pro rank

Product category

Industry Association Services

NAICS

Media Representatives (541840)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

National & General-Interest Newspapers (Print & Digital) (MPAJADAA)

Keywords

• Industry association services
• Newspaper publisher representation
• Media industry advocacy
• Press clipping licensing
• Media professional training

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Fees: VÖZ is funded through membership fees from its 50 member publications (12 daily newspapers, 38 weekly newspapers and magazines).
2. Service Revenue (All Media Service GmbH): VÖZ All Media Service GmbH, a 100% subsidiary, provides services including the Medienhandbuch database, PDN press clipping licensing, and Media-Academy training programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Verband Österreichischer Zeitungen (VÖZ) is an Austrian industry association founded in 1946 that represents 12 daily newspapers and 38 weekly newspapers and magazines. It provides industry advocacy, collective bargaining, professional training (Media-Academy), media contact databases (Medienhandbuch), press clipping licensing (PDN), and the ADGAR advertising award program through its wholly-owned subsidiary VÖZ All Media Service GmbH.

Product overview

Verband Österreichischer Zeitungen (VÖZ) is a trade association representing daily newspapers, weekly newspapers, and magazines in Austria. The organization provides a portfolio of member services including the ADGAR advertising award program, the Medienhandbuch Austria media database, Media-Academy professional training, and PDN press licensing system. Founded in 1946, the association serves as an interest representation body for approximately 12 daily newspapers and 38 weekly newspapers and magazines as ordinary members.

Differentiator

Problem solved

Functional benefit

Brands

• ADGAR: VÖZ advertising award, one of the most important and coveted advertising awards in Austria, awarded annually at a gala event
• Media-Academy
• Medienhandbuch Österreich
• PDN (Presse-Dokumentationsnutzungssystem)

Products and services

• ADGAR Advertising Award Austrian advertising award program that recognizes the best print and online advertisements of the year. Awarded annually at a prestigious gala ceremony, targeting advertisers and media agencies in Austria.
• Medienhandbuch Österreich Online portal providing journalist contacts, media data, advertising rates, and contact information for approximately 3,000 Austrian media outlets. Available in Basic Search and Premium tiers with press release distribution and integrated sending tools, targeting PR and advertising professionals.
• Media-Academy Professional development training program for media company employees, primarily targeting management and commercial departments. Offers training in media law, marketing, media planning, and programmatic buying.
• PDN (Presse-Dokumentations-Nutzungssystem) Press documentation and usage licensing system covering approximately 100 newspapers and magazines. Allows licensees to obtain permission for using print media content for internal media documentation and press clipping purposes.

Quantifiable outcome

• 600+ industry professionals attend ADGAR gala annually
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• MISCHA (Medien in Schule und Ausbildung)coreStrategic or Co-development Partner · 1 January 1995MISCHA is an independent association founded in 1995 by VÖZ (originally under the name 'Zeitung in der Schule'). It serves as an interface between publisher-origin media and schools, providing programs that promote reading and media literacy.
• VÖP (Verband Österreichischer Privatsender)coreStrategic or Co-development PartnerJoint partner in the 'Made in Austria – Made for Austria' campaign to support Austrian media and media location.
• BDZV (Bundesverband Digitalpublisher und Zeitungsverleger)minorStrategic or Co-development PartnerGerman association for digital publishers and newspaper publishers. VÖZ members receive special ticket prices for the #beBETA digital congress in Berlin.
• APA (Austria Presse Agentur)coreTechnology or IntegrationAPA operates the technical infrastructure for various VÖZ initiatives and provides news content for the Austria Video Plattform. Key technology partner for VÖZ services.
• VRM (Verband der Regionalmedien Österreichs)coreStrategic or Co-development PartnerJoined the second wave of the 'Made in Austria – Made for Austria' media campaign as a new partner alongside VÖZ, VÖP, and ORF.
• OOHA (Out of Home Austria)coreStrategic or Co-development PartnerJoined the second wave of the 'Made in Austria – Made for Austria' media campaign as a new partner alongside VÖZ, VÖP, and ORF.
• ORF (Austrian Broadcasting Corporation)coreStrategic or Co-development PartnerJoint partner in the 'Made in Austria – Made for Austria' campaign. ORF also partners on the Austria Video Plattform providing news video content.
• VÖZ All Media Service GmbHcoreOthers100% subsidiary of VÖZ, operating as the service facility for all types of media, particularly for publishing-origin media companies. Provides Medienhandbuch, PDN, Media-Academy, and ADGAR services.
• StudienverlagminorGTM or Marketing PartnerPublishes the 'Medienhandbuch Österreich' branch report annually, provided as a bonus to Premium customers of the Medienhandbuch database.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• News Media Alliance: The US trade association for news publishers, advocating on policy, press freedom, and digital revenue issues. Same institutional role as VÖZ in lobbying on behalf of national newspaper members and providing shared services.
• VDZ (Verband Deutscher Zeitschriftenverleger): German trade association for magazine publishers. Highly comparable to VÖZ's magazine-representation function across its 38 weekly newspaper/magazine members, with similar advocacy, training, and standards-setting activities.
• BDZV (Bundesverband Digitalpublisher und Zeitungsverleger): The German national trade association for digital and newspaper publishers. It is VÖZ's closest international counterpart — same mandate (represent newspaper publishers in policy advocacy, digital transformation, and industry standards), similar service portfolio (awards, training, research), and explicit cross-border partnership (VÖZ members receive special pricing for BDZV's #beBETA digital congress).
• NLA (Newspaper Licensing Agency): UK-based body that licenses newspaper content for internal media-monitoring use — directly comparable to VÖZ's PDN (Presse-Dokumentations-Nutzungssystem) service operated through its All Media Service subsidiary.
• VRM (Verband der Regionalmedien Österreichs): Austrian regional media trade association that recently joined the "Made in Austria – Made for Austria" campaign with VÖZ. Same country, overlapping member base, and aligned advocacy mission — making it the closest direct domestic peer.

Regional players

• SEPM (Syndicat de la Presse Magazine et d'Information): French magazine publishers' trade association. Comparable to VÖZ's representation of its magazine-segment members, with similar services for press freedom, professional training, and industry research in a different national market.
• VSM (Verband Schweizer Medien): Swiss trade association representing newspapers and media. Direct DACH-region peer to VÖZ with near-identical mandate, member-based funding, and service portfolio, but serving the Swiss market rather than Austria.
• Confindustria Radio Televisioni / FIEG (Federazione Italiana Editori Giornali): Italian newspaper and periodical publishers' trade association. Comparable in representing national newspaper and magazine publishers, with parallel focus on press freedom advocacy and collective bargaining.

Broad incumbents

• FIPP (International Federation of Periodical Publishers): Global trade body for magazine and periodical publishers. Directly comparable to VÖZ's representation of its 38 weekly newspaper and magazine members, with similar focus on cross-border advocacy, research, and industry events.
• WAN-IFRA (World Association of News Publishers): The global industry association for newspapers and news publishers, providing advocacy, research, and events at the international level. Comparable in mission to VÖZ but operating at global scale; VÖZ would participate in WAN-IFRA networks for cross-border press freedom and standards work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/VOeZeitungen
• Facebookfacebook.com/Zeitungsverband
• LinkedInlinkedin.com/company/verband-sterreichischer-zeitungen-v-z-

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Verband Österreichischer Zeitungen