Mazi
Mazi (MAZI, Inc.) is a Cumming, Georgia-based direct-to-consumer e-commerce retailer selling 600+ SKUs of kitchen and bathroom sinks, faucets, toilets, tubs, mirrors, and accessories via a Shopify storefront. It serves US individual homeowners and contractors undertaking residential renovations.
- Company typePrivate
- Founded2004
- HeadquartersCumming, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Mazi does
Mazi (MAZI, Inc.) is a Cumming, Georgia-based wholesale supplier and direct-to-consumer e-commerce retailer of kitchen and bathroom fixtures, operating since at least 2004 with a workforce of 11-50 employees. The company sells a broad portfolio of sinks across eight material categories — stainless steel (including handmade 16-gauge color finishes in Gun Metal, Gold, Copper, and Black), ceramic, granite composite, copper, cast iron, concrete, glass, and solid surface — alongside complementary fixtures including kitchen, bathroom, shower, and tub faucets; cabinet handles; LED bathroom mirrors; ceramic toilets (including smart-flush models); freestanding acrylic and solid surface tubs; and accessories such as strainers, garbage disposals, and bath hardware. Pricing ranges from approximately $9 for small accessories to $3,099 for premium solid-surface tubs, with US-standard sizing (3-1/2 inch drains, inches-based dimensions) and payment methods (American Express, Apple Pay, Diners Club, Discover, Mastercard, Shop Pay, Visa).
The business is built on a Shopify-powered direct e-commerce storefront at mazi-sinks.com, with no disclosed physical retail or wholesale channel partnerships. Distribution is exclusively online, shipped direct to customers with taxes and shipping calculated at checkout. The company serves two primary segments: individual homeowners undertaking DIY kitchen and bathroom renovations, and contractors and builders sourcing fixtures for residential and luxury rental projects. There is no evidence of institutional investors, parent companies, or external capital — Mazi appears independently owned and operated, with a Gmail-based contact address suggesting a lean, founder-led operation.
Mazi monetizes entirely through one-time unit purchases with no subscription or recurring revenue model. Notable technical features across the catalog include soundproofing pads on stainless sinks, 16-gauge upgrade options, scratch- and heat-resistant granite composite construction, handcrafted solid copper sinks, baked-on glaze ceramic finishes, and smart-flush toilet technology. The company offers bilingual (English/Spanish) storefront access and a newsletter signup for customer engagement, but no AI/ML capabilities, API integrations, certifications, or proprietary intellectual property were disclosed.
Mazi firmographics
Firmographics- Name
- Mazi
- Legal name
- MAZI, Inc.
- Website
- https://mazi-sinks.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mazi (MAZI, Inc.) is a Cumming, Georgia-based direct-to-consumer e-commerce retailer selling 600+ SKUs of kitchen and bathroom sinks, faucets, toilets, tubs, mirrors, and accessories via a Shopify storefront. It serves US individual homeowners and contractors undertaking residential renovations.
- Ownership category
- akta.pro rank
Mazi industry classification
Industry- Product category
- Kitchen and Bathroom Fixtures
- NAICS
- Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)
- akta.pro primary industry
- Sinks & Water Filtration/Dispensers Showrooms (CRAIAFAE)
- akta.pro secondary industry
- Bathroom Vanities & Cabinetry Showrooms (CRAIAFAB)
Keywords
Where Mazi is headquartered
LocationHeadquarters
- HQ city
- Cumming
- HQ country
- United States
- HQ region
- North America
Markets served
Mazi business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- Product Sales: One-time purchase revenue from direct sales of kitchen and bathroom fixtures including sinks, faucets, tubs, toilets, and accessories through their e-commerce platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Stainless Steel Sinks - Price range: $74.99 - $719.00 |
| Unit Pricing | Pay-as-you-go | Stainless Steel Color Sinks - Price range: $369.00 - $679.00 |
| Unit Pricing | Pay-as-you-go | Ceramic Sinks - Price range: $49.00 - $919.00 |
| Unit Pricing | Pay-as-you-go | Granite Composite Sinks - Price range: $250.00 - $1,340.00 |
| Unit Pricing | Pay-as-you-go | Copper Sinks - Price range: $270.00 - $2,500.00 |
| Unit Pricing | Pay-as-you-go | Specialty Materials - Cast Iron, Concrete, Glass - Price range: $160.00 - $1,200.00 |
| Unit Pricing | Pay-as-you-go | Faucets - Price range: $20.00 - $1,174.00 |
| Unit Pricing | Pay-as-you-go | Tubs - Price range: $1,499.00 - $3,099.00 |
| Unit Pricing | Pay-as-you-go | Toilets - Price range: $49.99 - $1,600.00 |
| Unit Pricing | Pay-as-you-go | Accessories - Price range: $9.00 - $229.00 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Mazi product offering
Product offeringCore offering
Mazi is an online wholesale supplier that sells kitchen and bathroom fixtures—including sinks, faucets, tubs, toilets, mirrors, handles, and accessories—directly to consumers and contractors through its Shopify-powered e-commerce website. The catalog spans 600+ SKUs across multiple materials (stainless steel, ceramic, granite composite, copper, cast iron, concrete, glass, and solid surface) with various installation styles such as undermount, drop-in, farmhouse/apron-front, and vessel.
Product overview
Mazi is a bathroom fixtures e-commerce company selling a comprehensive portfolio of sinks, faucets, bath hardware, toilets, and tubs. The product lineup centers on multiple sink types (stainless steel, ceramic, granite composite, copper, cast iron, glass, concrete, and solid surface materials), complemented by related bathroom fixtures including kitchen and bathroom faucets, cabinet handles, LED bathroom mirrors, ceramic toilets (including smart models), freestanding acrylic and solid surface soaking tubs, and accessories such as strainers, garbage disposals, and bathroom hardware. Products are sold through the company's Shopify-based e-commerce platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Stainless Steel Sinks Stainless steel sinks available in bar, kitchen, farm, and handmade variants. Made from 18-gauge stainless steel with soundproofing and rubber dampening pads, and a 16-Gauge upgrade option available for $35 additional charge.
- Ceramic Sinks Ceramic sinks including vessel sinks, kitchen farm sinks, and drop-in bathroom sinks with smooth, non-porous surfaces and premium baked-on glaze finishes for durability and hygiene.
- Granite Composite Sinks Granite composite kitchen and laundry sinks featuring composite construction that is scratch- and heat-resistant for enhanced durability.
- Specialty Sinks (Cast Iron, Copper, Concrete, Glass, Solid Surface) Specialty sinks made from unique materials including cast iron with enamel coating, handcrafted copper, concrete in various shapes, glass vessel sinks, and solid surface sinks.
- Faucets Kitchen faucets, bathroom faucets, shower faucets, and tub faucets available in various finishes including brushed gold, chrome, matte black, and oil-rubbed bronze.
- Handles Cabinet handles and drawer pulls in various styles and finishes including brushed brass, matte black, and stainless steel.
- Bathroom Mirrors LED bathroom mirrors with modern designs featuring high output LED lighting within mirrored trim.
- Toilets One-piece ceramic toilets including smart toilets with advanced features and standard models, engineered for modern luxury and hygiene.
- Tubs Freestanding acrylic soaking tubs and solid surface tubs in various sizes (59-71 inches) for residential bathroom installations.
- Accessories (Strainers, Disposals, Hardware) Kitchen strainers and garbage disposals fitting standard 3-1/2 inch U.S. sink drains, plus bathroom hardware including towel bars, toilet paper holders, and soap dispensers.
Companies that use Mazi
Customer profileSegments2 records
Ideal customer profiles2 records
Mazi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Mazi partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Mazi competitors and assessment
Company assessmentBroad incumbents
- Wayfair: Large online home goods retailer offering sinks, faucets, vanities, and bath fixtures alongside broader furniture and decor. Directly competes with Mazi in DTC online plumbing fixtures, with a much larger catalog and brand recognition.
- Ferguson Enterprises: Large plumbing and HVAC distributor serving contractors and builders with sinks, faucets, and bath products. Comparable through the B2B contractor customer segment that Mazi also targets.
- Lowe's: National home improvement retailer with extensive kitchen and bath fixture assortments and a strong pro/contractor program. Comparable through overlapping product categories and target customer.
- Amazon Home: Marketplace giant carrying all of Mazi's product categories with vast SKU breadth, Prime shipping, and review-driven discovery. A structural competitor for any DTC fixtures retailer.
- Kohler: Major manufacturer of kitchen and bath fixtures, selling direct through its own site and through dealers. Overlaps with Mazi's category mix and competes for premium and design-forward buyers.
- Home Depot: Big-box home improvement retailer with deep online and in-store presence for kitchen and bath fixtures. Competes with Mazi on assortment, contractor accounts, and project-driven purchasing.
Direct peers
- Ruvati: Direct-to-consumer kitchen and bath brand selling sinks, faucets, and accessories through its own e-commerce site. Closely comparable in DTC-only model, kitchen-sink focus, and price-band overlap.
- Sinkology: Specialty sink brand offering copper, stainless, and fireclay sinks primarily through DTC and limited retail. Comparable in material specialization and direct-to-consumer focus.
- Build.com (Ferguson): Specialty online retailer of kitchen and bath fixtures, now part of Ferguson Enterprises. Closest direct competitor to Mazi's positioning as a focused online destination for sinks, faucets, and bath products.
Emerging players
- Houzz: Home renovation marketplace combining design inspiration with product checkout, including sinks, faucets, and bath fixtures. Comparable as a discovery and purchase channel for renovation-oriented consumers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Mazi social profiles
Digital presenceMazi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mazi leadership team
Management profileNumber of profiles
Profiles1 record
Mazi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mazi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mazi
What does Mazi do?
Mazi is an online wholesale supplier that sells kitchen and bathroom fixtures—including sinks, faucets, tubs, toilets, mirrors, handles, and accessories—directly to consumers and contractors through its Shopify-powered e-commerce website. The catalog spans 600+ SKUs across multiple materials (stainless steel, ceramic, granite composite, copper, cast iron, concrete, glass, and solid surface) with various installation styles such as undermount, drop-in, farmhouse/apron-front, and vessel.
Is Mazi a public or private company?
Mazi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mazi founded?
Mazi was founded in 2004. It employs 11 to 50 people.
Where is Mazi based?
Mazi is headquartered in Cumming, United States, in the North America region.
How does Mazi make money?
One revenue line is on record: product Sales.
Who are Mazi's main competitors?
Broad incumbents on record are Wayfair, Ferguson Enterprises, Lowe's, Amazon Home, Kohler and Home Depot. Direct peers are Ruvati, Sinkology and Build.com (Ferguson). Houzz is listed as an emerging player.
Does Mazi have an API?
No public API is recorded for Mazi.
What industry is Mazi in?
Mazi's product category is Kitchen and Bathroom Fixtures. Its primary akta.pro industry code is CRAIAFAE, Sinks & Water Filtration/Dispensers Showrooms, with a secondary code of CRAIAFAB, Bathroom Vanities & Cabinetry Showrooms. Its NAICS code is 449.