WS Eventos

What WS Eventos does

WS Eventos e Formaturas is a privately held Brazilian event production company founded in 1994 and headquartered in Campinas, São Paulo, that specializes exclusively in graduation ceremonies (Colação de Grau) and celebration balls (Baile) for university and college graduating classes. The company operates as a traditional services business with no proprietary technology platform, software product, API, or digital infrastructure beyond an informational website and basic social media profiles; its value is delivered entirely through human-led coordination of a curated vendor network.

The company's core service is a turnkey graduation event package, broken operationally into four phases: (1) corporate presentation to graduation committees, (2) customized budget proposal (orçamento), (3) ongoing account management for individual graduate contracts, and (4) execution of the ceremony and ball including venue selection, decoration, caps and gowns (becas/smokings), bands, lighting, photography, and graduation materials. To deliver this, WS Eventos maintains partnership relationships with approximately 20 bands, 20 event halls and clubs, 9 theater venues, specialized lighting vendors, apparel suppliers, and graphics/printer partners, as well as direct ties to at least 8 universities (Anhanguera, FAAT, FAM, FATEC, IESAM, UNISAL, UniSantanna and others) that provide access to graduating class committees.

WS Eventos generates revenue on a one-time, project-based basis per graduation event rather than through recurring contracts or subscriptions; pricing is quote-based and not publicly disclosed. Its go-to-market is sales-led and relationship-driven, relying on direct engagement with elected graduation committees at universities, in-person proposal presentations (with representatives traveling to clients), and a website-based contact form to capture inbound leads. The company serves the Southeast Brazil market, primarily the Campinas metropolitan area and surrounding municipalities in São Paulo state, with no disclosed expansion outside that region and no evidence of funding, institutional investors, or M&A activity.

Name

WS Eventos

Legal name

WS Eventos e Formaturas

Website

https://wseventos.com.br

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Graduation & Prom Event Services (HSACACAE)

akta.pro secondary industry

Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)

Keywords

• Graduation event planning
• Event management services
• Ceremony production
• Celebration party planning
• Event coordination

Headquarters

HQ city

Campinas

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Event Production Services: WS Eventos generates revenue through one-time event production services for graduation ceremonies and balls. Services include venue coordination, decoration, caps and gowns (becas), ceremony organization, and party production. Revenue is contract-based, generated per event rather than recurring.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

WS Eventos e Formaturas is a Brazilian event planning company that produces end-to-end graduation ceremonies (Colação de Grau) and celebration balls (Baile) for university graduating classes. Services span venue selection and coordination, decoration, caps and gowns (becas), ceremony organization, entertainment, and party production, contracted on a per-event basis with graduating class committees in the Campinas region of São Paulo.

Product overview

WS Eventos is a traditional event planning company that has operated for over 20 years, specializing exclusively in graduation party events. The company offers a unified service portfolio centered on graduation celebrations, comprising four interconnected service offerings: (1) Corporate Presentation for committee outreach, (2) Budget Proposals for customized quoting, (3) Customer Service for ongoing account management, and (4) the core Formaturas service covering both Colação de Grau ceremonies and Baile celebration balls. Unlike a platform-plus-modules architecture, WS Eventos provides a single integrated service offering rather than discrete products—the named items represent service phases or components of the overall graduation event package.

Differentiator

Problem solved

Functional benefit

Products and services

• Formaturas (Graduation Event Services) Full-service graduation event planning for university graduating classes, including coordination of the Colação de Grau (degree collation) ceremony and the Baile (celebration ball). Covers venue selection, decoration, academic regalia (becas/smokings), ceremony organization, entertainment, and party production.
• Orçamentos (Budget Proposals) Personalized quotation service in which WS Eventos prepares a tailored event proposal based on the graduating class's preferences, with the option for a representative to present the proposal on-site at the client's location.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Multiple Band Partners (5 Avenida, Acropolis, Musical Arquivo, Chapéu de Mafia, Cristal, Fattus, Generations, Matrix, Medley, Midia, New York, Oz, Santa Fe, Santa Maria, Seculus, Sexta Dimensao, Tempus Plus, Yes)coreOthersWS Eventos maintains partnerships with approximately 20 band providers for entertainment services at graduation events. Bands include various musical styles and configurations to match client preferences.
• Multiple Venue Partners (Adler Eventos, Ecclesia Barbarense, Campinas Hall, Cristovao, Flamengo FC, Fonte Sao Paulo, Hipica, Indaiatuba Clube, Clube Italiano, Nosso Clube, Campo de Piracicaba, Prime Hall, Clube Recreativo Sumare, Red Eventos, CR Bandeirantes, Zarzuela)coreOthersPartnership network includes approximately 20 event halls and clubs in the Campinas region and surrounding areas for hosting graduation ceremonies and balls.
• Multiple University Partners (Anhanguera, FAAT, Seu Futuro na Pratica, FAM, FATEC, IESAM, UNISAL, UniSantanna)minorOthersRelationships with 8+ educational institutions from which they source graduation class clients. These partnerships facilitate direct contact with graduating class committees.
• Lighting and Special Effects Partners (Central de Efeitos Especiais: Alemão)coreOthersSpecialized lighting and special effects vendor for event production.
• Graphics/Printing Partners (Grafica BR, Orion)minorOthersPrinting and graphics services for graduation materials including invitations, programs, and signage.
• Caps and Gowns Partners (Bekario, Mucio Rigor)coreOthersProviders of graduation caps (becas) and academic gowns (smokings) for graduation ceremonies.
• Theater Venues (Arena Americas, Ancelmo Duarte, Anfiteatro Dom Bosco, Anfiteatro Dom Barreto, Anfiteatro Manoel Lyra, Municipal Americana, Municipal Santa Barbara D'Oeste, Paulo Autran, Teatro Vinhedo)coreOthersPartnership with approximately 9 theater venues for hosting graduation ceremonies in the region.

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Direct peers

• Absoluta Eventos: São Paulo-based graduation and social event planner offering full-service formatura packages. Comparable in scope (venue, decoration, bands, regalia) and target customer (university graduating classes) to WS Eventos.
• Classic Eventos: Brazilian event production firm focused on graduation ceremonies (colação de grau) and celebration balls. Operates with the same direct-to-committee sales motion and similar bundle of venue, decoration, and regalia services as WS Eventos.
• Spasso Eventos: Brazilian event planning company specializing in graduation parties and corporate events in São Paulo state. Directly comparable to WS Eventos as a regional graduation-event orchestrator with venue, band, and apparel vendor networks.

Emerging players

• Sympla: Brazilian event ticketing and management platform that enables organizers to sell tickets and manage attendee flow online. Represents a technology-enabled emerging entrant that could disintermediate traditional graduation-event coordinators like WS Eventos.

Broad incumbents

• Eventim Brasil: Brazilian arm of global ticketing and live entertainment operator CTS Eventim. Serves as a broad incumbent in event ticketing, promotion, and venue services across Latin America, overlapping with the live-event portion of WS Eventos's offerings.
• Informa Markets: Global events organizer producing trade shows, conferences, and live experiences across Latin America. A broad incumbent whose event production and B2B/B2C event services overlap with the operational layer of WS Eventos's graduation event orchestration.
• GL Events: Global event management and venue operator with significant presence in Latin America. A broad incumbent whose event production and live-event services overlap with WS Eventos's full-service graduation orchestration, albeit at a much larger scale and broader scope.

Regional players

• CVC Corp: Largest Brazilian travel and tourism group, with growing exposure to event, group travel, and experience offerings including graduation trips. Comparable as a regional Brazilian player in the consumer event/experience space adjacent to graduation celebrations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pages/WS-Eventos-Campinas/194989273933051
• Xx.com/ws_eventos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WS Eventos