Holmen
Holmen is a publicly listed Swedish forest industry group operating four business areas—Forest, Wood Products, Board and Paper, and Renewable Energy—serving premium brands, publishers, and the joinery and construction industry with paperboard, paper, sawn timber, engineered wood, and wind/hydro energy.
- Company typePublic
- Founded1936
- HeadquartersFuenlabrada, Spain
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Holmen does
Holmen is a Swedish forest industry group operating across four business areas—Forest, Wood Products, Board and Paper, and Renewable Energy—with a workforce of approximately 3,500 and 2025 turnover of nearly SEK 22 billion. The company controls large forest holdings that supply its own sawmills, paperboard mills, and paper mills located primarily in Sweden (Iggesund, Braviken, Hallstavik, Linghem, Bygdsiljum, Kroksjön, Strömsbruk) plus a paper and paperboard facility in Workington, United Kingdom. Its product portfolio spans premium paperboard brands (Invercote, Incada, Inverform), book and publishing papers (including the 2026-launched Holmen BOOK Bright), containerboard products (Holmen Elevate and the new Holmen Elevate Flute), and engineered wood construction systems (CLT, glulam, sawn timber) under the Martinsons brand acquired in 2020. Renewable Energy operates two wind farms (Varsvik and the 26-turbine Blåbergsliden) and controllable hydro assets, producing 1.8 TWh annually and supporting a 90% reduction in fossil fuel use since 2005.
The company makes money through direct B2B sales of physical forest-based products to enterprise customers including premium brands across cosmetics, electronics, pharmaceuticals, and food packaging, publishers, the joinery and construction industry, and builders' merchants (both direct and through international wood product importers). Revenue is generated almost entirely from hardware sales of paperboard, paper, sawn timber, and engineered wood, with the Board and Paper business area alone reported to generate around SEK 24 billion in sales. Pricing is quote-based and not publicly disclosed, consistent with a B2B industrial model. Holmen is publicly listed on Nasdaq Stockholm Large Cap (ticker HLMNY) with 45,384 shareholders as of April 2026 and an active share buyback program, operating as an independent public entity with no controlling parent. Its GTM combines direct enterprise sales, channel distribution via builders' merchants and wood product importers, brand-building content (Inspire Magazine, sample shop, image bank), and investor-relations communications, anchored in a sustainability narrative built around the forest ecocycle and renewable raw materials.
Holmen firmographics
Firmographics- Name
- Holmen
- Legal name
- Holmen AB
- Website
- https://holmen.com
- Company type
- Public
- Founded year
- 1936
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Holmen is a publicly listed Swedish forest industry group operating four business areas—Forest, Wood Products, Board and Paper, and Renewable Energy—serving premium brands, publishers, and the joinery and construction industry with paperboard, paper, sawn timber, engineered wood, and wind/hydro energy.
- Ownership category
- akta.pro rank
Holmen industry classification
Industry- Product category
- Paper and Forest Products Manufacturing
- NAICS
- Paper Mills (322120), Engineered Wood Member Manufacturing (321215), Wood Product Manufacturing (321)
- SIC
- Paperboard Mills (2631), Paper Mills (2621), Millwood, Veneer, Plywood, & Structural Wood Members (2430), Lumber & Wood Products (No Furniture) (2400), Papers & Allied Products (2600)
- akta.pro primary industry
- Colored, Art & Premium Paper Manufacturing (IMAMAEAG)
- akta.pro secondary industries
- Mass Timber Panels & Components (DLT, NLT, Hybrid Panels) (IMAMACAG), Sawmilling & Lumber Production (IMADADAA), Planing Mills & Lumber Surfacing (IMAMABAE)
Keywords
Where Holmen is headquartered
LocationHeadquarters
- HQ city
- Fuenlabrada
- HQ country
- Spain
- HQ region
- Europe
Offices10 records
Markets served
Holmen business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Board and Paper Products: Premium paperboard (Invercote, Incada, Inverform) and innovative paper products for packaging, publishing, printing, stationery, and containerboard (Holmen Elevate Flute)
- Wood Products: High-quality wood products including CLT, glulam, sawn timber, and construction systems through Martinsons brand for joinery and construction industry
- Renewable Energy: Wind power (Varsvik and Blåbergsliden wind farms with 26 turbines) and controllable hydro power for sustainable energy supply
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Holmen product offering
Product offeringCore offering
Holmen manufactures and sells paperboard (Invercote, Incada, Inverform) and printing/book paper (including Holmen BOOK Bright and Holmen Elevate Flute), sawn timber and engineered wood products (CLT, glulam) under the Martinsons brand, and produces renewable energy from wind farms (Varsvik, Blåbergsliden) and hydro power. The group operates across four business areas (Forest, Wood Products, Board and Paper, Renewable Energy), serving premium brands, publishers, joinery and construction companies, and builders' merchants with fresh-fibre, fossil-free products derived from its own large forest holdings.
Differentiator
Problem solved
Functional benefit
Products and services
- Holmen BOOK Bright Whiter wood-containing book paper made from fresh fibres sourced from sustainable forestry, offering high opacity and improved readability while reducing environmental impact through lower carbon emissions. Targeted at educational and general book publishing customers.
- Holmen Elevate Flute Fresh-fibre fluting product extending the Holmen Elevate range; enables a consistent approach across the entire corrugated structure, reducing material use and emissions without compromising performance.
- Invercote paperboard Premium paperboard product within Holmen Board and Paper's portfolio, used for premium packaging, cosmetics, electronics, pharmaceuticals, and food packaging applications.
- Incada paperboard Premium paperboard product within Holmen Board and Paper's portfolio, sold to premium brands across packaging, publishing, and printing industries.
- Inverform paperboard Premium paperboard product within Holmen Board and Paper's portfolio, used for packaging and printing applications requiring distinctive performance and feel.
- CLT (cross-laminated timber) construction systems Engineered wood construction system offered under the Martinsons brand, used for sports halls, schools, office blocks, and apartment buildings as a sustainable building solution.
- Glulam construction timber Engineered wood product sold under the Martinsons brand for sustainable construction applications including sports halls, schools, office blocks, and apartment buildings.
- Sawn timber and wood products High-quality sawn timber, cladding, pressure-treated wood, and construction timber sold through Holmen Wood Products to the joinery industry worldwide and to builders' merchants.
- Wind power generation (Varsvik and Blåbergsliden wind farms) Renewable electricity generated by 26 wind turbines at the Blåbergsliden wind farm and the Varsvik wind farm in Sweden, producing 1.8 TWh annually.
- Controllable hydro power Hydroelectric power generation from Holmen's Swedish hydro assets, providing renewable and controllable electricity supply.
Quantifiable outcome
- 90% reduction in fossil fuel use since 2005
- +2 more outcomes
Companies that use Holmen
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Holmen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Holmen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MartinsonscoreMartinsons is part of Holmen Group, acquired in 2020. Together they form a strong and stable value chain from tiny seed to timber building, offering construction systems with CLT and glulam for sports halls, schools, office blocks and apartment buildings.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Holmen competitors and assessment
Company assessmentDirect peers
- Sappi: Global producer of coated woodfree paper, packaging board, and dissolving pulp. Comparable to Holmen in publishing/graphics paper grades and emerging paperboard segments.
- Binderholz: Austrian family-owned sawmilling and engineered wood group producing CLT, glulam, and sawn timber. Closest competitor to Holmen Wood Products / Martinsons in European mass timber construction systems.
- Stora Enso: Nordic integrated forest products company producing paperboard, packaging, biomaterials, and engineered wood (CLT). Closest direct competitor to Holmen with similar product mix, geographic footprint, and end markets.
- Mondi: European integrated paper and packaging group producing containerboard, kraft paper, and uncoated fine paper. Comparable to Holmen's Board and Paper business and overlapping in corrugated packaging solutions.
- Mayr-Melnhof Karton: European folding boxboard producer with recycled and virgin fiber mills. Directly competes with Holmen's Invercote and Incada premium paperboard in cosmetics, pharmaceuticals, and food packaging.
- Billerud: Swedish paperboard and packaging paper producer with overlapping premium paperboard portfolio and Nordic production base. Direct competitor in folding boxboard and kraft paper markets where Holmen's Incada and Inverform compete.
- UPM-Kymmene: Finnish forest products major with paper, label materials, and engineered wood businesses. Comparable to Holmen in vertical integration, European mills, and exposure to communication papers and biomass.
- Metsä Wood: Finnish manufacturer of engineered wood products including Kerto LVL and birch plywood. Comparable to Holmen Wood Products in engineered wood construction solutions and Nordic forest supply.
Broad incumbents
- Smurfit Kappa: Global paper-based packaging leader with corrugated and containerboard focus. Comparable to Holmen's Holmen Elevate Flute product line and broader packaging exposure, though larger and more corrugated-centric.
Emerging players
- Norske Skog: Norwegian publication paper producer transitioning into packaging grades and renewable energy. Comparable to Holmen in legacy publication paper exposure and ongoing strategic pivot toward sustainable packaging.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Holmen social profiles
Digital presenceHolmen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Holmen leadership team
Management profileNumber of profiles
Profiles18 records
Holmen subsidiaries and ownership
Company hierarchySubsidiaries3 records
Holmen funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Holmen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Holmen
What does Holmen do?
Holmen manufactures and sells paperboard (Invercote, Incada, Inverform) and printing/book paper (including Holmen BOOK Bright and Holmen Elevate Flute), sawn timber and engineered wood products (CLT, glulam) under the Martinsons brand, and produces renewable energy from wind farms (Varsvik, Blåbergsliden) and hydro power. The group operates across four business areas (Forest, Wood Products, Board and Paper, Renewable Energy), serving premium brands, publishers, joinery and construction companies, and builders' merchants with fresh-fibre, fossil-free products derived from its own large forest holdings.
Is Holmen a public or private company?
Holmen is a public company. It is classified as public and is currently operating.
When was Holmen founded?
Holmen was founded in 1936. It employs 1,001 to 5,000 people.
Where is Holmen based?
Holmen is headquartered in Fuenlabrada, Spain, in the Europe region.
How does Holmen make money?
Three revenue lines are on record. Board and Paper Products are the primary driver. The others are wood Products and renewable Energy.
Who are Holmen's main competitors?
Direct peers on record are Sappi, Binderholz, Stora Enso, Mondi, Mayr-Melnhof Karton, Billerud, UPM-Kymmene and Metsä Wood. Smurfit Kappa is listed as a broad incumbent. Norske Skog is listed as an emerging player.
Does Holmen have an API?
No public API is recorded for Holmen.
What industry is Holmen in?
Holmen's product category is Paper and Forest Products Manufacturing. Its primary akta.pro industry code is IMAMAEAG, Colored, Art & Premium Paper Manufacturing, with a secondary code of IMAMACAG, Mass Timber Panels & Components (DLT, NLT, Hybrid Panels). Its NAICS code is 322120 and its SIC code is 2631.