Best Golf

What Best Golf does

Best Golf is a private Dutch golf and hospitality complex located in Best, North Brabant, Netherlands, operating under the legal entity Best Golf & Country B.V. The company's core asset is an 18-hole championship golf course (currently rated PAR 70 pending completion of hole 13 reconstruction, normally PAR 72), supported by a 9-hole Par-3 Pitch & Putt course, a driving range with covered hitting bays, and practice facilities including putting greens, chipping greens, pitching greens, and practice bunkers. Adjacent to the course, Restaurant Dimples provides on-site dining, catering, and chalet service at holes 5 and 10, while five meeting rooms (Plataan zaal up to 150 persons, plus smaller rooms for 12-16 persons) support corporate hospitality.

Best Golf generates revenue through five primary streams: per-round greenfee (€35-78.50), annual membership subscriptions tiered by age (€321.50-1,597), golf instruction via the Golf Academy (Starters Package €410-486.50 plus private lessons), corporate events and Business Club membership (110+ affiliated companies), and combined golf-and-dining packages (€62.50-108). Customer segments include individual recreational golfers, beginner golfers seeking NGF handicap registration, age-based membership tiers, and corporate clients using the venue for networking, client entertainment, and team-building. Go-to-market combines direct-to-consumer online booking (TeeControl system), walk-in greenfee traffic, and enterprise field sales led by an event manager (Tom Rijckaert) for corporate accounts.

The technology stack is light: TeeControl handles online tee-time reservations; the Looijmans Golf Teaching academy uses a Digital Coaching System with video analysis and Flightscope launch monitors; and the NGF-affiliated digital rules exam runs on the GOLF.NL app. The company is privately held with no external investors, has 11-50 employees (including an 8-person greenkeeping team plus a mechanic under Head Greenkeeper Jori Aarts), and extends its geographic reach through seven reciprocal hospitality partnerships covering ~30 partner courses across the Benelux.

Name

Best Golf

Legal name

Best Golf & Country B.V.

Website

https://bestgolf.nl

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Best Golf is a private Dutch golf and hospitality complex in Best, Netherlands, operating an 18-hole course, 9-hole Par-3, driving range, Restaurant Dimples, meeting rooms, and a Golf Academy. It serves individual golfers, beginners, and corporate clients through a 110-company Business Club and Benelux reciprocal partnerships.

Ownership category

akta.pro rank

Product category

Golf Club & Hospitality Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Golf course operations
• Golf club memberships
• Golf instruction services
• Corporate hospitality events
• Restaurant brasserie dining

Headquarters

HQ city

Best

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Greenfee Revenue: Per-round fees for playing the 18-hole course, 9-hole Par-3 course, and driving range. Season rates range from €59-78.50 for 18 holes, €35-46.50 for 9 holes, with special late-day pricing after 17:00.
2. Membership Subscriptions: Annual memberships including Full Member (€1,597 for 40+, €1,057 for 30-39, €619.50 for 20-29), Train & Play (€741.50), Late Day (€1,001.50), Pitch & Putt 3-month (€119), and Business Club tiers.
3. Golf Lessons and Training: Golf courses and lessons offered by PGA professionals including Starters Package (€410-486.50), private lessons, and practice subscriptions.
4. Corporate Events and Hospitality: Corporate golf days, business club membership, meeting room rentals (Plataan zaal up to 150 persons, smaller rooms for 12-16), and restaurant Dimples dining services.
5. Golf Packages and Arrangements: Combined golf and dining packages including Golf & Plate (€65.50-89), Golf & Dine (€88.50-108), and Golf & Lunch (€62.50-86) for 9 or 18 holes.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Core offering

Best Golf operates a traditional golf and hospitality complex in Best, Netherlands, featuring an 18-hole championship course (PAR 70/72), a 9-hole Par-3 Pitch & Putt course, a driving range, and practice facilities. The company sells greenfee access, multiple membership tiers, golf instruction via PGA-certified professionals, and combines these with on-site restaurant Dimples, meeting rooms, and corporate event packages. Its core revenue drivers are recurring memberships, daily greenfees, golf lessons, and corporate hospitality events.

Product overview

Best Golf is a traditional golf resort and hospitality business in Best, Netherlands, combining an 18-hole golf course with restaurant and corporate hospitality services. The core offering is the 18-hole championship course (PAR 70) supported by a 9-hole Par-3 Pitch & Putt for beginners. Golf Academy services include lessons, clinics, and starter packages from PGA-certified professionals. The hospitality arm features Restaurant Dimples and five meeting rooms for corporate events. Membership options range from Full Member (complete access) to specialized Train & Play, Late Day, Pitch & Putt, and Business Club tiers. Corporate services include customized golf days, outings, and meeting facilities. The business also operates charity events through the Best Golf Charity foundation.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Golf Course An 18-hole golf course with PAR 70 rating (normally PAR 72), designed by golf architect Bruno Steensels. Features water hazards, undulating fairways, and panoramic views of the Brabant landscape. Open to members and paying greenfee guests.
• 9-Hole Pitch & Putt (Par-3) Course A 9-hole Par-3 course suitable for beginners and experienced golfers. No course permission (GVB) required. Green fee of €16.50 for all-day play. Ideal for practicing short game.
• Restaurant Dimples Full-service restaurant and brasserie offering Dutch hospitality, culinary experiences, and catering services. Provides on-course catering via buggy and operates chalets at holes 5 and 10.
• Looijmans Golf Teaching (Golf Academy) PGA-certified golf professionals Paul Looijmans, Erik van Wel, and Bob Looijmans provide private and group lessons using the 9-step Looijmans Golf Teaching program under NGF auspices with Digital Coaching System video analysis and Flightscope launch monitor technology.
• Starters Package (Starter Golf Course) Complete golf course package for beginners at €410 p.p. (4-8 persons) or €486.50 p.p. (1-3 persons), including 12 hours of lessons, 3 months unlimited practice access, handicap registration, NGF rules exam, and 2x4-hole course lessons.
• Golf Clinic / Masterclass Introduction to golf for groups of 6+ persons. Options include 120 or 180-minute clinics with Par-3 course play. Packages available with lunch or dinner at Restaurant Dimples (Clinic & Plate from €68.50 p.p., Clinic & Dine from €91.50 p.p.).
• Full Member Membership Full playing rights membership with unlimited access to 18-hole course, 9-hole Par-3, driving range, and practice facilities. Categories: Full member 40+ (€1,597/year), ForeThirties (€1,057/year), ForeTwenties (€619.50/year), Youth (€321.50/year).
• Train & Play Membership Practice and play membership for €741.50/year (including €25 association fee and €26.50 NGF contribution). Includes 20x9-hole rounds on the main course per calendar year.
• Late Day Membership Evening and morning golf membership for €1,001.50/year. Unlimited play before 08:00 and after 16:00, Thursday Mix Night access, and 3 association competitions annually.
• Business Club Membership Corporate golf membership with networking focus. Two tiers: First Class (3 greenfee-free introductions per event, extended booking windows, unlimited meeting room access) and Economy (1 greenfee-free introduction). Network of 110+ affiliated companies.
• Golf Packages (Golf & Plate/Dine/Lunch) Combined golf and dining packages: Golf & Plate (9 holes €65.50, 18 holes €89.00), Golf & Dine (9 holes €88.50, 18 holes €108.00), Golf & Lunch (9 holes €62.50, 18 holes €86.00).
• Meeting Rooms Five meeting rooms with golf course views: Plataan zaal (up to 150 persons), Poort I (12 persons), Poort III (12 persons), Briels zaal (16 persons). All equipped with LED projector, whiteboard, flip-over, climate control, Illy coffee machine.
• Corporate Golf Day (Bedrijfsgolfdag) Customized corporate golf events with full organization support. Includes 18-hole course reservation, on-course catering, optional clinic with golf pros, and culinary options from lunch to barbecue.
• Corporate Outing (Bedrijfsuitje) Team building and corporate outing packages including golf activities, clinics for beginners, masterclasses for experienced players, and meeting combinations. Event manager Tom Rijckaert assists with planning.
• Green Fee (Daily Access) Daily green fee rates: 18 holes €78.50 (week/weekend, until 16:50) or €59.00 (from 17:00); 9 holes €46.50 or €35.00 respectively. Youth (12-20 years): 18 holes €23.00, 9 holes €16.00.
• Birdie Circle Cup Annual inter-club competition hosted by Best Golf featuring full members from 8 partner golf courses. Fourball Betterball format. Participation: €95 p.p. (guests), €59 p.p. (BG&CC members).

Quantifiable outcome

• Challenge to complete 9 holes Pitch & Putt in 27 strokes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature2 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Birdie CirclecoreGTM or Marketing PartnerPartnership network of 8 golf courses in Benelux. Best Golf Full Members receive 50% discount on standard greenfee at participating courses: Golfpark de Haenen, Kempense Golfclub (BE), De Peelse Golf, Prise d'Eau Golf, Golfclub Amelisweerd, Golf de Gulbergen, Golfcentrum de Batouwe. Booking within 14 days, max 8 Birdie Circle players per 60 minutes.
• Premium Benelux Golf Courses (PBGC)coreGTM or Marketing PartnerNetwork of 16 golf courses across Belgium and Netherlands. Full Members receive 25% discount on standard greenfee. Courses include Golf du Château de la Bawette, Golf de Clervaux, Cleydael Golf & Country Club, l'Empereur Relais, Golf & Country Club, Golf de Liège-Gomzé, and others. Booking by telephone.
• Millennium GolfminorGTM or Marketing PartnerBest Golf Full Members receive 3 free rounds annually at Millennium Golf in Paal-Beringen, Belgium. Booking by telephone: +32 13 61 89 51.
• TespelduynminorGTM or Marketing PartnerFull Members receive 10% discount on greenfee at Tespelduyn golf course in Noordwijkerhout (bulb flower region). Booking online or by telephone: 0252-241 333.
• Resonance Golf CollectionminorGTM or Marketing PartnerFormerly Open Golf Club. Members receive discounts on standard greenfee at participating Resonance Golf Collection courses across Europe.
• Golfclub CapelleminorGTM or Marketing PartnerMutual arrangement with 50% discount on standard greenfee for Full Members of both clubs. Booking 6 days in advance by telephone: 010-44 22 337.
• Golfclub HoutrakminorGTM or Marketing PartnerReciprocal reduced greenfee rate of €40 (week) and €45 (weekend) for Full Members of both clubs. Booking 7 days in advance by telephone: 023-513 29 39.
• Looijmans Golf TeachingcoreTechnology or IntegrationPGA-certified golf teaching professionals Paul Looijmans, Erik van Wel, and Bob Looijmans provide golf instruction using 9-step Looijmans Golf Teaching method developed under NGF auspices. Partners with Mike Bender Golf Academy in Florida for annual training and methodology updates.
• Nederlandse Golf Federatie (NGF)coreStrategic or Co-development PartnerOfficial affiliation for handicap registration, rules examination, and golf proficiency certification. Golf courses can be played with Club Handicap 54 obtained through NGF exam. Since July 2024, exam available via GOLF.NL app.
• Restaurant DimplescoreStrategic or Co-development PartnerOn-site restaurant providing full hospitality services including lunch, dinner, events, and catering for golf days. Operates as part of Best Golf hospitality chain with separate booking at dimples.nl.
• Bruno Steensels (Golf Course Architect)coreStrategic or Co-development PartnerLandscape golf course architect engaged for hole 13 reconstruction, integrating water basins into fairway design with undulating terrain and water features.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Royal Hague Golf & Country Club: Historic Dutch 18-hole golf and country club offering full membership tiers, clubhouse dining, and corporate event hosting. Comparable to Best Golf as a traditional Dutch members' club with integrated hospitality.
• Kennemer Golf & Country Club: Premier Dutch golf and country club near Zandvoort with 18-hole course, clubhouse, F&B, and corporate hospitality offerings. Highly comparable to Best Golf as a full-service Dutch members' club combining sport, dining, and business networking.
• Golfclub Houtrak: Dutch 18-hole golf club near Amsterdam with reciprocal membership benefits to Best Golf (€40/€45 reduced greenfee). Directly comparable Dutch course with similar membership and corporate event focus.
• Millennium Golf: Belgian 18-hole course in Paal-Beringen offering reciprocal free rounds to Best Golf Full Members. Directly comparable Benelux club with similar membership and event positioning.
• The Dutch (Spijk): Highly regarded Dutch 18-hole championship course designed by Donald Steel with clubhouse and corporate hosting. Comparable full-service Dutch golf destination targeting members and corporate clientele.
• Golfclub Capelle: Dutch 18-hole course near Rotterdam with 50% reciprocal greenfee arrangement for Best Golf members. Comparable Dutch club with similar membership tiers and Benelux network integration.
• Golf de Bercuit: Belgian 18-hole golf course that is part of the Premium Benelux Golf Courses network alongside Best Golf. Comparable Benelux club with reciprocal member benefits and similar corporate/membership positioning.
• Tespelduyn: Dutch 18-hole course in Noordwijkerhout offering 10% member discounts to Best Golf Full Members. Comparable Dutch club with similar F&B, meeting facilities, and recreational golf positioning.

Regional players

• Amsterdamse Golf Club: Dutch golf club in Amsterdam area with 18 holes, clubhouse, and corporate hospitality. Comparable operating model and customer profile but primarily serves the Randstad rather than Brabant region.
• Eindhovensche Golf: Dutch golf club located in the Eindhoven region (same North Brabant province as Best Golf). Comparable regional peer competing for the same local membership pool and corporate clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/best__golf
• Facebookfacebook.com/BestGolfCountryClub
• LinkedInlinkedin.com/company/golfcentrum-best

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Best Golf