SevenGrowth
SevenGrowth is the growth-stage investment arm of SevenVentures, a ProSiebenSat.1 subsidiary, that provides Media-for-Equity and minority/majority equity capital to digital consumer companies across the DACH region in exchange for advertising inventory across its parent's TV and digital network.
- Company typePrivate
- Founded2012
- HeadquartersMunich, Germany
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What SevenGrowth does
SevenGrowth is the growth- and late-stage investment vehicle of SevenVentures GmbH, itself a fully owned subsidiary of the listed German media group ProSiebenSat.1 Media SE. The platform operates from offices in Unterföhring (headquarters), Berlin and Vienna and deploys capital into digital growth companies headquartered in Germany, Austria and Switzerland. Investees are typically consumer-facing digital businesses — including subscription mobility (FINN), direct-to-consumer food (KoRo), refurbished electronics (Refurbed), beauty and oral care (happybrush, NEOH), urban sports (Urban Sports Club), online education (EDURINO) and meal preparation (Prepmymeal) — that benefit from television and digital advertising exposure.
SevenGrowth firmographics
Firmographics- Name
- SevenGrowth
- Legal name
- ProSiebenSat.1 Media SE
- Website
- https://commerceandventures.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- SevenGrowth is the growth-stage investment arm of SevenVentures, a ProSiebenSat.1 subsidiary, that provides Media-for-Equity and minority/majority equity capital to digital consumer companies across the DACH region in exchange for advertising inventory across its parent's TV and digital network.
- Ownership category
- akta.pro rank
SevenGrowth industry classification
Industry- Product category
- Growth Equity Venture Capital
- NAICS
- Miscellaneous Financial Investment Activities (523999)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Technology & Software Growth Equity (FSANACAA)
- akta.pro secondary industry
- Education / EdTech Growth Equity (FSANACAL)
Keywords
Where SevenGrowth is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
SevenGrowth business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Media-for-Equity Investments: Provides media inventory (TV, digital, influencer channels) in exchange for equity stakes in growth companies. Combines media investment with cash for minority or majority positions.
- Strategic Minority/Majority Investments: Takes equity positions (minority or majority) in digital growth companies, providing both capital and media expertise to accelerate brand building and market expansion.
- Media-for-Revenue Partnerships: Provides media services in exchange for revenue sharing arrangements with portfolio companies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Early-stage (Seed/Series A) - Gross media invest up to EUR 3.8m |
| Other | Multi-year contract | Growth stage - EUR 0.5m to EUR 30.0m |
| Other | Multi-year contract | Established growth - EUR 10m to 50m (minority) or EUR 30m to 200m EV (majority) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
SevenGrowth product offering
Product offeringCore offering
SevenGrowth is the strategic investment program of ProSiebenSat.1 Media SE's Commerce & Ventures division. It provides minority equity investments (EUR 10m–50m) and majority acquisitions (EUR 30m–200m EV) to established digital B2C growth companies, structuring deals as a mix of cash and media inventory (TV, digital, influencer channels) sourced from the parent group's media network.
Product overview
SevenGrowth operates as part of the Commerce & Ventures investment division of ProSiebenSat.1 Media SE, offering a three-stage investment platform. SevenAccelerator focuses on early-stage startups (Seed/Series A) with media convertibles up to EUR 3.8m. SevenVentures serves growth-stage companies with minority equity investments from EUR 0.5m to EUR 30m. SevenGrowth targets established growth companies with minority investments of EUR 10m-50m and majority acquisitions of EUR 30m-200m EV. The investment approach combines media advertising with capital to support brand building and market expansion.
Differentiator
Problem solved
Functional benefit
Products and services
- SevenGrowth Strategic-investment program that provides minority equity investments (EUR 10m–50m) and majority acquisitions (EUR 30m–200m EV) to established digital B2C growth companies by combining cash with ProSiebenSat.1 media inventory (TV, digital, influencer).
- SevenVentures Growth-stage investment vehicle of ProSiebenSat.1 that takes minority equity stakes (Media-for-Equity, EUR 0.5m–30m) in proven B2C business models and supports them with tailored media cooperations.
- SevenAccelerator Early-stage (Seed/Series A) accelerator program for B2C startups that pairs standardized convertible loans with individual 360-degree media deals; gross media invest of up to EUR 3.8m with potential for larger follow-on financing.
- Media-for-Revenue Partnerships Ongoing media-service offering where Commerce & Ventures provides media inventory and marketing services to portfolio and partner companies in exchange for revenue-sharing arrangements.
Quantifiable outcome
- Reaches 60+ million consumers monthly in Germany and Austria
- +2 more outcomes
Companies that use SevenGrowth
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
SevenGrowth technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SevenGrowth partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Manuel NeuerminorWorld Cup-winning national football goalkeeper Manuel Neuer became brand ambassador and strategic partner for portfolio company happybrush, joining as part of SevenVentures' media investment. He will develop new product and brand concepts alongside appearing in cross-media campaigns.
- MediaMarktSaturnminorEurope's leading electronics retail group partnered with Grover (portfolio company) for online and offline distribution of technology rental products in Germany.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
SevenGrowth competitors and assessment
Company assessmentDirect peers
- btov Partners: European venture capital firm with offices in Berlin, Munich and St. Gallen investing in digital and consumer technology companies from early to growth stage. Direct competitor for DACH-rooted growth deals.
- Bertelsmann Investments: Investment arm of Bertelsmann, one of Germany's largest media conglomerates. Operates growth and venture capital strategies that combine media assets with capital into consumer and tech companies across Europe — directly analogous to SevenGrowth's media-for-equity model under ProSiebenSat.1.
- Earlybird Venture Capital: Berlin-based European venture capital firm investing from seed through growth in technology and consumer businesses. Competes with SevenVentures for growth-stage B2C rounds and shares Berlin as a deal-sourcing hub.
- Rocket Internet: Berlin-based internet platform builder and investor focused on building and scaling consumer-internet companies globally. Competes for majority or significant minority positions in proven digital business models across Europe.
- Holtzbrinck Ventures: One of Germany's leading growth-stage venture capital firms, investing in European digital and consumer technology companies. Competes with SevenVentures / SevenGrowth for late-stage B2C growth deals in the DACH region.
- Target Global: Berlin-based growth-stage venture capital firm investing in European tech companies, often with international expansion angles. Overlaps with SevenGrowth at the upper end of the growth stage and competes for similar proven-B2C deal flow.
- Acton Capital: Munich-based growth equity investor focused on consumer-internet and software businesses in Europe. Targets many of the same proven-model DACH consumer companies that SevenGrowth pursues at its minority/majority stage.
- HV Capital (formerly HV Holtzbrinck Ventures): Cologne-based venture and growth investor backing European technology and consumer companies across stages. Overlaps directly with SevenVentures' growth-stage B2C thesis and shares DACH sourcing geography.
Broad incumbents
- Speedinvest: Vienna-based European venture capital firm with a broader sector mandate (fintech, deeptech, health, consumer). Competes with SevenAccelerator/SevenVentures for earlier-stage DACH deals and shares the Vienna office footprint.
- Partech: Paris-based global growth equity investor backing technology and digital companies from Series A to growth. A relevant comparator for SevenGrowth's majority-investment strategy and check-size band in Europe, though with a broader geographic mandate.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
SevenGrowth social profiles
Digital presenceSevenGrowth compliance and trust
Trust signalCompliance3 records
SevenGrowth financial estimates
Financial estimateRevenue estimate
Valuation estimate
SevenGrowth leadership team
Management profileNumber of profiles
Profiles9 records
SevenGrowth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SevenGrowth M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SevenGrowth
What does SevenGrowth do?
SevenGrowth is the strategic investment program of ProSiebenSat.1 Media SE's Commerce & Ventures division. It provides minority equity investments (EUR 10m–50m) and majority acquisitions (EUR 30m–200m EV) to established digital B2C growth companies, structuring deals as a mix of cash and media inventory (TV, digital, influencer channels) sourced from the parent group's media network.
Is SevenGrowth a public or private company?
SevenGrowth is a private company. It is classified as corporate owned and is currently operating.
When was SevenGrowth founded?
SevenGrowth was founded in 2012. It employs 1,001 to 5,000 people.
Where is SevenGrowth based?
SevenGrowth is headquartered in Munich, Germany, in the Europe region.
How does SevenGrowth make money?
Three revenue lines are on record. Media-for-Equity Investments are the primary driver. The others are strategic Minority/Majority Investments and media-for-Revenue Partnerships.
Who are SevenGrowth's main competitors?
Direct peers on record are btov Partners, Bertelsmann Investments, Earlybird Venture Capital, Rocket Internet, Holtzbrinck Ventures, Target Global, Acton Capital and HV Capital (formerly HV Holtzbrinck Ventures). Broad incumbents are Speedinvest and Partech.
Does SevenGrowth have an API?
No public API is recorded for SevenGrowth.
What industry is SevenGrowth in?
SevenGrowth's product category is Growth Equity Venture Capital. Its primary akta.pro industry code is FSANACAA, Technology & Software Growth Equity, with a secondary code of FSANACAL, Education / EdTech Growth Equity. Its NAICS code is 523999 and its SIC code is 6282.