The Insolvency Experts

What The Insolvency Experts does

The Insolvency Experts is an Australian specialist insolvency practice founded in 2006 by Steven Kugel, a Registered and Official Liquidator of the Supreme Court and Federal Court of Australia with over 30 years of exclusive insolvency experience. The firm provides corporate insolvency services including creditors voluntary liquidation, voluntary administration, deeds of company arrangement, and receivership, alongside personal insolvency services covering bankruptcy and debt/personal insolvency agreements. It also offers a suite of advisory services addressing director penalty notices, statutory demands, winding up notices, garnishee notices, insolvent trading, personal guarantees, and related legal matters under the Corporations Act and Bankruptcy Act. The firm is headquartered in Sydney with offices in Melbourne, Brisbane, and Perth, providing Australia-wide coverage through a 24/7 toll-free helpline (1300 767 525) answered directly by licensed practitioners rather than a call centre.

The business operates as a low-cost alternative to traditional insolvency practices, with fixed director contributions of approximately $5,500 to $9,000 for straightforward liquidations with limited creditors. Revenue is generated through professional services fees on a per-case basis, with higher fees on asset-funded liquidations and voluntary administration appointments. The firm assists over 1,500 directors annually and reports that 85% of liquidations are completed within 4-6 months. Marketing is conducted primarily through SEO-optimized content marketing, a free eBook lead magnet, Google Reviews social proof, and earned media coverage in major Australian outlets including NSW Fair Trading, News.com.au, the Sydney Morning Herald, and 2GB radio. The firm holds ASIC License 296215, has no disclosed external investors or funding rounds, and operates as a founder-led private practice concentrated on the Australian SMB and individual insolvency market.

Name

The Insolvency Experts

Legal name

The Insolvency Experts

Website

https://insolvencyexperts.com.au

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

The Insolvency Experts is an Australian specialist insolvency practice founded in 2006 by Steven Kugel, providing low-cost company liquidation, voluntary administration, bankruptcy, and director advisory services to distressed SMB directors and individuals across Australia via offices in Sydney, Melbourne, Brisbane, and Perth.

Ownership category

akta.pro rank

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Liquidation and Insolvency Services: Professional services revenue from providing company liquidation, voluntary administration, and insolvency advisory services. Fees are structured as fixed director contributions for voluntary liquidations, ranging from approximately $5,500 to $9,000 for straightforward cases with limited creditors. If company assets exist, liquidation costs are covered by asset sales. The company also earns fees from voluntary administration appointments and related corporate insolvency work.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Insolvency Experts is a specialist Australian insolvency practice offering corporate insolvency services including Voluntary Liquidation, Voluntary Administration, Deed of Company Arrangement, and Receivership, as well as personal insolvency services including Bankruptcy and Debt/Personal Insolvency Agreements. The firm is licensed and regulated by ASIC (License 296215) since 2006, operating as a low-cost liquidation provider with a free 24/7 helpline that connects callers directly with licensed Registered Liquidators.

Product overview

The Insolvency Experts is a specialist insolvency practice offering a comprehensive suite of corporate and personal insolvency services. The core offerings include four main corporate insolvency products: Voluntary Liquidation (creditors voluntary winding up), Voluntary Administration (debt restructuring alternative), Deed of Company Arrangement (DOCA - binding creditor agreement), and Receivership (secured creditor recovery). For personal insolvency, they offer Bankruptcy and Debt/Personal Insolvency Agreements. The company also provides an extensive range of advisory services covering legal notices and director liabilities including Director Penalty Notices, Statutory Demands, Winding Up Notices, Garnishee Notices, Director Banning Orders, Insolvent Trading, Illegal Phoenix Transactions, Directors Duties, Public Examinations, Personal Guarantees, and Leased Assets treatment. The firm operates as a low-cost liquidation provider with a free 24-hour helpline, licensed and regulated by ASIC since 2006.

Differentiator

Problem solved

Functional benefit

Products and services

• Voluntary Liquidation Creditors Voluntary Liquidation service for insolvent companies, providing a quick and inexpensive way to wind up a company, ending creditor stress and protecting directors from insolvent trading claims. Designed for directors of insolvent companies seeking to formally close the business.
• Voluntary Administration Legal alternative to liquidation allowing insolvent companies to restructure and compromise debts so the business can continue trading and employing, typically lasting 28-35 days. Designed for insolvent company directors seeking to rescue the business.
• Deed of Company Arrangement (DOCA) Legally binding agreement between a company and its creditors following voluntary administration, specifying how the company's affairs will be dealt with and how outstanding debts will be paid. Used by insolvent companies to restructure under creditor-approved terms.
• Receivership Service for secured creditors to recover debt through appointment of a receiver who takes control of company assets, sells them, and repays the secured lender. Used by secured creditors of financially distressed companies.
• Bankruptcy Personal insolvency service for individuals unable to pay debts, providing advice on the bankruptcy process, consequences, and alternatives. Designed for individuals facing overwhelming personal debt.
• Debt and Personal Insolvency Agreements Formal alternatives to bankruptcy under the Bankruptcy Act, including Part IX Debt Agreements and Part X Personal Insolvency Agreements for individuals with serious personal debt seeking to avoid bankruptcy.
• Director Penalty Notice Advisory Advisory service explaining Director Penalty Notices from the ATO and how directors can avoid personal liability for company tax debts including PAYG, GST, and superannuation. Targeted at company directors receiving ATO penalty notices.
• Statutory Demand Advisory Advisory service on responding to Court Statutory Demands within the 21-day compliance period and options to set aside demands. For company directors who have received a statutory demand from a creditor.
• Winding Up Notice Advisory

Quantifiable outcome

• 85% of liquidations effectively completed within 4-6 months
• +3 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Pilot Partners: Australian insolvency and restructuring boutique serving SMB and mid-market insolvency appointments. Comparable service mix and customer segment, competing for the same distressed-director and creditor-driven engagements across Australia's east coast.
• SV Partners: National Australian insolvency and restructuring firm with offices across multiple states. Directly comparable service offering (creditors voluntary liquidation, voluntary administration, DOCA, receivership) and overlapping target market of distressed company directors and their advisors.
• Worrells Solvency Accountants: One of Australia's largest dedicated insolvency and restructuring practices, with offices nationwide. Direct competitor offering voluntary liquidation, voluntary administration, receivership, and bankruptcy services to distressed SMBs and directors — closely matched product set and customer base.
• BRI Ferrier (Australia): Independent Australian restructuring and insolvency firm with national coverage. Comparable corporate insolvency services (liquidation, voluntary administration, receivership) targeting distressed companies and their directors across Australia and New Zealand.
• Chifley Advisory: Australian mid-market restructuring and insolvency advisory firm. Direct competitor providing corporate insolvency appointments, restructuring advice, and turnaround services to distressed businesses and their directors.

Broad incumbents

• KordaMentha: Major Australian restructuring and advisory firm. Competes for insolvency appointments and restructuring mandates but typically at the larger mid-market and complex cross-border engagement level, with a broader advisory and investment portfolio.
• Deloitte Australia (Restructuring): Big Four advisory practice with a dedicated restructuring services line in Australia. Broad incumbent offering corporate insolvency appointments, turnaround, and creditor advisory at scale — overlapping with The Insolvency Experts only on insolvency mandates but with a much wider service portfolio.
• McGrathNicol: Larger Australian advisory firm with a dedicated restructuring and insolvency practice. Overlaps with The Insolvency Experts on corporate insolvency appointments but operates across a broader advisory portfolio (forensic, real estate, corporate advisory) and handles larger, more complex mid-market engagements.
• PPB Advisory: Australian restructuring and insolvency practice (part of the CW Group). Larger incumbent competing for insolvency appointments with broader service depth and capacity to handle complex, high-fee matters that smaller boutiques like The Insolvency Experts cannot service.
• FTI Consulting: Global advisory firm with a substantial Asia-Pacific restructuring practice. Larger-scale incumbent competing for high-complexity insolvency, forensic, and creditor-side advisory work in Australia, with materially greater resources and brand reach.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Customer concentration

• Xx.com/StevenKugel
• Facebookfacebook.com/TheInsolvencyExperts
• LinkedInlinkedin.com/company/insolvency-experts

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Insolvency Experts