Field of Screams
Field of Screams is a family-owned seasonal haunted attraction operator founded in 1993 in Mountville, Pennsylvania, serving horror enthusiasts and families with bundled ticketed experiences, merchandise, and private events. It extends operations beyond Halloween into Christmas and charity runs.
- Company typePrivate
- Founded1993
- HeadquartersMountville, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Field of Screams does
Field of Screams is a family-owned haunted attraction business founded in 1993 and headquartered in Mountville, Lancaster County, Pennsylvania. The company operates a seasonal, multi-attraction entertainment campus spanning haunted houses, a haunted hayride, an outdoor trail, escape games, an Extreme Blackout experience, and a live entertainment area, alongside a family-friendly daytime counterpart called Corn Cob Acres. Revenue is generated through three primary streams: per-ticket admission to attractions, branded merchandise sales (apparel, skull-themed accessories, novelty items, gift cards), and event rentals or private bookings. The go-to-market motion is event-driven, concentrated in the Halloween season with deliberate extension into November, December (Creepy Christmas Show), and select charity-adjacent events such as the Zombie Fun Run 5K.
Distribution is direct-to-consumer via the company's official website (online ticketing and merchandise shop) and an on-site box office. Marketing is multi-channel and top-of-funnel oriented, combining the corporate website, press releases distributed via wire services, regional media partnerships, community recruitment events, and hotel referral partnerships that capture out-of-region tourism. The company has no disclosed technology platform, no patents, no API surface, no mobile applications, and no AI/ML capabilities; competitive differentiation is grounded in 33 years of operational experience, brand recognition, bundled product breadth, and a trained seasonal cast and crew rather than proprietary technology.
The business is privately held by the founding family (Gene Schopf and Jim Schopf are listed as founders/founder & owner), with no institutional investors, no funding rounds, no M&A activity, and no public listing. Geographic scope is regional, centered on Lancaster County, with secondary draw from broader Pennsylvania and Mid-Atlantic drive markets. There is no disclosed management team beyond the founding family, no revenue figures, and no enterprise customer logos; the customer base is fragmented long-tail consumer demand spanning horror enthusiasts and families with children, segmented horizontally across extreme and family-friendly experiences.
Field of Screams firmographics
Firmographics- Name
- Field of Screams
- Legal name
- Field of Screams
- Website
- https://fieldofscreams.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Field of Screams is a family-owned seasonal haunted attraction operator founded in 1993 in Mountville, Pennsylvania, serving horror enthusiasts and families with bundled ticketed experiences, merchandise, and private events. It extends operations beyond Halloween into Christmas and charity runs.
- Ownership category
- akta.pro rank
Field of Screams industry classification
Industry- Product category
- Haunted Attraction Entertainment
- NAICS
- Amusement Parks and Arcades (7131), All Other Amusement and Recreation Industries (713990)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Seasonal & Special-Event Parks (Halloween/Christmas, Pop-Up Experiences) (THAJAEAH)
- akta.pro secondary industry
- Amusement Parks (Regional/Local Ride Parks & Funfairs) (THAJAEAD)
Keywords
Where Field of Screams is headquartered
LocationHeadquarters
- HQ city
- Mountville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Field of Screams business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Attraction Admissions: Revenue from ticket sales for haunted attractions, hayrides, escape games, and other entertainment experiences at the venue.
- Merchandise Sales: Revenue from branded merchandise including apparel (t-shirts, hoodies, crop tops), accessories (skull merchandise), and novelty items sold through the on-site shop.
- Event Rentals and Private Bookings: Revenue from hosting special events, corporate bookings, and private gatherings at the entertainment venue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | General admission to attractions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Field of Screams product offering
Product offeringCore offering
Field of Screams operates seasonal haunted entertainment experiences in Lancaster County, Pennsylvania, including haunted houses, a haunted hayride, an outdoor trail, escape games, and an Extreme Blackout dark experience. The company supplements these attractions with a family-friendly daytime counterpart (Corn Cob Acres), seasonal events such as the Creepy Christmas Show and Zombie Fun Run 5K, an on-site entertainment area with live music, branded merchandise, and private/corporate event bookings.
Product overview
Field of Screams operates a single unified haunted attraction business in Lancaster County, Pennsylvania, offering themed entertainment experiences centered around fear and horror. The core product is the haunted attraction featuring multiple scare experiences (haunted houses, hayrides, extreme blackout areas), supplemented by complementary offerings including the family-friendly Corn Cob Acres daytime venue, escape games, live entertainment areas, seasonal events (Creepy Christmas Show), charity events (Zombie Fun Run 5K), and merchandise through an online shop. The portfolio functions as a bundled entertainment destination where visitors purchase tickets to access themed environments, with optional add-on experiences and retail merchandise.
Differentiator
Problem solved
Functional benefit
Products and services
- Field of Screams Haunted Attraction The flagship seasonal haunted attraction operating in Mountville, Pennsylvania, featuring haunted houses, a haunted hayride, an outdoor trail, and themed scare experiences for horror and entertainment enthusiasts during the fall/Halloween season.
- Corn Cob Acres Family-friendly daytime entertainment sub-brand and venue operating as the counterpart to Field of Screams, offering age-appropriate themed entertainment for younger visitors during the fall season.
- Five Minute Escape Games Puzzle-based escape room experiences where participants solve puzzles and escape within a five-minute time constraint, located in the Field of Screams entertainment area.
- Extreme Blackout An extreme haunted experience within the Field of Screams attraction featuring complete darkness environments designed for heightened fear reactions.
- Entertainment Area On-site entertainment venue at the Field of Screams site featuring live music, dance performances, and additional attractions beyond the core haunted experiences.
- Zombie Fun Run 5K A themed 5K run event presented by Field of Screams that supports Pennsylvania families facing breast cancer, combining fitness activity with the attraction's horror branding.
- Creepy Christmas Show A seasonal holiday-themed event extending Field of Screams operations beyond Halloween into December, featuring Christmas-themed horror entertainment programming.
- Tickets and Season Passes Ticketing service for admission to Field of Screams attractions, providing dates, pricing information, and online ticket purchasing for individual visits and season-long access.
- Branded Merchandise Branded merchandise including apparel (t-shirts, hoodies, ladies' crop tops), accessories (red and black skull merchandise), seasonal items (New Scarecrow), and novelty items sold through the on-site and online shop.
- Gift Cards Digital gift cards usable for Field of Screams attraction admissions and merchandise purchases.
- Private and Corporate Event Bookings Booking service for hosting private parties, corporate outings, and other group events at the Field of Screams entertainment venue.
Companies that use Field of Screams
Customer profileSegments2 records
Ideal customer profiles3 records
Field of Screams technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Field of Screams partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Local HotelsminorField of Screams provides hotel recommendations and partnerships for visitors traveling to Lancaster County, creating a mutually beneficial tourism ecosystem. The company hosts a dedicated 'Hotels Near Field of Screams' page on their website to assist visitors with accommodations.
- Regional Media OutletscoreField of Screams has established regional media partnerships as part of their 33rd season announcements. These partnerships provide media coverage and promotional support for seasonal events and new attractions.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Field of Screams competitors and assessment
Company assessmentBroad incumbents
- Universal Halloween Horror Nights: Flagship destination Halloween scare event with multiple haunted houses and scare zones; serves a similar horror-enthusiast customer at a larger scale and broader geographic reach than Field of Screams, functioning as a category-defining incumbent in the premium haunted attraction space.
- Six Flags Fright Fest: Seasonal Halloween event portfolio run across the Six Flags theme park chain, featuring scare zones and haunted mazes; comparable to Field of Screams in product offering but operated as part of a much broader, multi-park entertainment portfolio.
- Busch Gardens Howl-O-Scream: Seasonal scare event inside a regional theme park, combining haunted houses, scare zones, and live entertainment; comparable to Field of Screams on product format but operates as part of a broader amusement park portfolio.
Emerging players
- The Escape Game: National escape room chain offering themed puzzle rooms on a pay-per-play basis; comparable to the Five Minute Escape Games add-on module at Field of Screams and a relevant visitor-economy peer for the escape-gaming component of the offering.
Direct peers
- 13th Gate Haunted House: Independently owned Louisiana haunted attraction consistently ranked among the top U.S. haunts, with extensive sets, multiple attractions, and ticketed admissions; directly comparable business model and seasonal concentration to Field of Screams.
- Netherworld Haunted House: Independently owned, top-ranked haunted attraction in Atlanta featuring elaborate set design and themed mazes; mirrors Field of Screams' independent-operator, multi-attraction seasonal model and similar target audience of horror enthusiasts.
- Knott's Scary Farm: Long-running, nationally recognized Halloween scare event featuring multiple haunted mazes, scare zones, and live entertainment — comparable to Field of Screams in product mix (multiple attractions, live shows, merchandise) and seasonal operating model, though hosted within a larger theme park.
- Bates Motel Haunted Attraction: Long-running Pennsylvania haunted attraction featuring a haunted hayride, multiple mazes, and themed shows; directly comparable to Field of Screams in product mix (hayride-led, multi-attraction format) and Mid-Atlantic regional draw.
- Headless Horseman Hayrides & Haunted Houses: Family-owned New York haunted attraction with a signature hayride plus multiple haunted houses and themed trails; mirrors Field of Screams on operator structure (family-owned independent), product format (hayride + haunted houses), and seasonal operating window.
- ScareHouse Pittsburgh: Independently owned Pennsylvania-based haunted attraction with multiple scare experiences and a strong regional brand; the closest regional competitor to Field of Screams, serving overlapping Pennsylvania and Mid-Atlantic visitor audiences with the same seasonal operating model.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Field of Screams social profiles
Digital presenceField of Screams financial estimates
Financial estimateRevenue estimate
Valuation estimate
Field of Screams leadership team
Management profileNumber of profiles
Profiles2 records
Field of Screams subsidiaries and ownership
Company hierarchySubsidiaries1 record
Field of Screams funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Field of Screams M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Field of Screams
What does Field of Screams do?
Field of Screams operates seasonal haunted entertainment experiences in Lancaster County, Pennsylvania, including haunted houses, a haunted hayride, an outdoor trail, escape games, and an Extreme Blackout dark experience. The company supplements these attractions with a family-friendly daytime counterpart (Corn Cob Acres), seasonal events such as the Creepy Christmas Show and Zombie Fun Run 5K, an on-site entertainment area with live music, branded merchandise, and private/corporate event bookings.
Is Field of Screams a public or private company?
Field of Screams is a private company. It is classified as family owned and is currently operating.
When was Field of Screams founded?
Field of Screams was founded in 1993. It employs 11 to 50 people.
Where is Field of Screams based?
Field of Screams is headquartered in Mountville, United States, in the North America region.
How does Field of Screams make money?
Three revenue lines are on record. Attraction Admissions are the primary driver. The others are merchandise Sales and event Rentals and Private Bookings.
Who are Field of Screams's main competitors?
Broad incumbents on record are Universal Halloween Horror Nights, Six Flags Fright Fest and Busch Gardens Howl-O-Scream. The Escape Game is listed as an emerging player. Direct peers are 13th Gate Haunted House, Netherworld Haunted House, Knott's Scary Farm, Bates Motel Haunted Attraction, Headless Horseman Hayrides & Haunted Houses and ScareHouse Pittsburgh.
Does Field of Screams have an API?
No public API is recorded for Field of Screams.
What industry is Field of Screams in?
Field of Screams's product category is Haunted Attraction Entertainment. Its primary akta.pro industry code is THAJAEAH, Seasonal & Special-Event Parks (Halloween/Christmas, Pop-Up Experiences), with a secondary code of THAJAEAD, Amusement Parks (Regional/Local Ride Parks & Funfairs). Its NAICS code is 7131 and its SIC code is 7990.