What Donate Life Ohio does

Donate Life Ohio is a state government public-health initiative operated under the Ohio Department of Health, headquartered in Columbus, Ohio. Its functional purpose is to administer the Ohio Donor Registry — the official organ, eye, and tissue donation sign-up mechanism for Ohio residents — and to run public awareness campaigns such as "Stories of Hope" that encourage donor registration through the Bureau of Motor Vehicles, the online portal at donatelife.ohio.gov, and outreach channels. The registry currently serves a population in which more than 3,000 Ohioans are on transplant waiting lists, framing the initiative's mission around closing that gap.

The underlying platform is delivered through the Innovate Ohio digital infrastructure, embedding donor registration within the state's unified online service environment. Public-facing contact channels include a toll-free line (888-745-1511), the ODH general line (614-728-2700), and the Second Chance Trust Fund email ([email protected]). The initiative is publicly endorsed by Governor Mike DeWine, whose video appearance reinforces the program's official status and statewide reach.

The business model is non-commercial: Donate Life Ohio provides its services free of charge to Ohio residents and is funded through state appropriations and the Second Chance Trust Fund administered by the Ohio Department of Health. There is no pricing structure, no paid customer segments, and no venture, private equity, or alternative investment ownership. The organization operates with a small staff of 1-10 employees consistent with a state program office rather than a commercial enterprise.

Name

Donate Life Ohio

Legal name

Donate Life Ohio

Website

https://donatelifeohio.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Donate Life Ohio is a state government initiative operated under the Ohio Department of Health that administers the official Ohio Donor Registry, enabling Ohio residents to register as organ, eye, and tissue donors and running public awareness campaigns to drive sign-ups.

Ownership category

akta.pro rank

Product category

Organ Donation Registry

NAICS

Blood and Organ Banks (621991)

akta.pro primary industry

Blood, Organ & Tissue Donation Organizations (BPAGACAJ)

Keywords

• Organ donation registry
• Tissue donor registration
• Public health awareness
• Donor education programs
• Transplant awareness campaigns

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Government Funding: Donate Life Ohio is an official State of Ohio government organization operated under the Ohio Department of Health. As a government entity, it is funded through public/governmental funding mechanisms rather than commercial revenue generation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Donate Life Ohio operates the official State of Ohio donor registry through its donatelife.ohio.gov portal, enabling Ohio residents age 15½ and older to register their decision to become organ, eye, and tissue donors. The organization complements this registry service with donation facts and educational resources, personal Stories of Hope from donor families and recipients, and Get Involved volunteer and community engagement programs.

Product overview

Donate Life Ohio is a single unified government web platform operated by the Ohio Department of Health that provides the official Ohio Donor Registry for organ, eye, and tissue donation registration. The platform consists of the Donor Registry Registration module as the primary service, supported by the Donation Facts & Education module for information resources, Stories of Hope for testimonials, and Get Involved for community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Ohio Donor Registry Registration

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ohio Department of HealthcoreOthersDonate Life Ohio operates as a division/initiative under the Ohio Department of Health. The organization is powered by the Innovate Ohio Platform and utilizes Ohio.gov digital infrastructure. The Second Chance Trust Fund is also associated with the organization's funding and mission.

Scale indicators1 record

Recent moves3 records

Expansion highlights1 record

Broad incumbents

• American Red Cross: Large established nonprofit that historically has been involved with blood banking and broader donation-related activities. Operates in the broader donation-services space with a much wider portfolio, providing overlapping awareness infrastructure relevant to organ, eye, and tissue donation programs.
• UNOS (United Network for Organ Sharing): National nonprofit that manages the U.S. organ transplant system under federal contract. Adjacent and enabling rather than directly competing; state registries like Donate Life Ohio feed into the broader UNOS-managed donation ecosystem.

Regional players

• New Jersey Sharing Network: New Jersey's organ procurement organization. Mission-comparable to Donate Life Ohio in driving donation registrations and awareness, but an OPO model rather than a state-government registry program.
• Mid-America Transplant: Organ procurement organization serving Missouri, Illinois, and parts of Arkansas and Kansas. Similar in mission to Donate Life Ohio (organ donation facilitation) but with a regional OPO role rather than a state-government awareness and registry function.
• LifeCenter Northwest: Organ procurement organization serving the Pacific Northwest (Alaska, Washington, Northern Idaho, Montana). Comparable in mission (facilitating organ donation) but operates as an OPO rather than a pure awareness/registry program; focuses on a multi-state region.
• LiveOnNY: Organ procurement organization serving the greater New York metropolitan area. Mission-comparable (organ donation facilitation and awareness) but operates as an OPO rather than a state-government registry model.

Direct peers

• Donate Life America: National umbrella organization for state-level organ donation registries and affiliates, including Donate Life Ohio. Operates in the same mission space (organ, eye, and tissue donation awareness and registration) and coordinates state donor registries across the U.S., making it the closest structural peer.
• Gift of Life Michigan: Michigan's organ and tissue donation program, operating a state donor registry and education campaigns. Comparable in scope, structure, and mission to Donate Life Ohio; serves as a state-level peer registry in a neighboring state.
• Donate Life California: Official California state organ and tissue donor registry, structurally identical to Donate Life Ohio in mission (donor registry operations, awareness campaigns, and state government affiliation). Operates in a different geography but serves the same functional mandate at the state level.
• Donate Life Texas: Texas state organ, eye, and tissue donor registry. Structurally similar to Donate Life Ohio as a state-level donor registry with awareness campaigns, even though it is operated through a different administrative model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/donatelifeoh
• Facebookfacebook.com/donatelifeohio
• Instagraminstagram.com/donatelifeohio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Donate Life Ohio