What Powers & Company does

Powers & Company is a strategic marketing and communications consultancy founded in March 2023 by Carey Powers, serving emerging companies in the healthcare and bioscience sectors including pharmaceuticals, medical devices, biotech, and healthcare. The firm operates as a multidisciplinary collective of approximately eleven named professionals offering a single integrated service spanning the product lifecycle from pre-commercialization through brand cultivation. Service modules include commercial assessments, branding and marketing strategy, key opinion leader (KOL) advocacy and advisory boards, public relations and influence, key stakeholder communications, conference and podium strategy, market research, and revenue forecasting.

The company has no proprietary technology platform, software product, or AI capabilities; it is a pure human-delivered professional services firm. Its principal assets are its team and the relationships of its leadership, including Chief Medical Advisor Dr. Cathleen McCabe — a practicing ophthalmologist and Medical Director of The Eye Associates in Sarasota, Florida, recognized on The Ophthalmologist magazine's Power List of the 100 most influential figures in ophthalmology. Founder Carey Powers reinforces the firm's ophthalmology vertical depth by hosting the OIS (Ophthalmology Innovation Source) Podcast. The firm is privately held and founder-led, with Mike Powers serving as Chief Financial Officer, suggesting family-influenced ownership.

The business model is project-based and retainer professional services revenue, acquired through direct sales outreach and the leadership team's healthcare industry network. The firm is headquartered at 34112 Violet Lantern Street, Suite C, Dana Point, California — positioned between the Irvine and San Diego biotech hubs — with a secondary presence in Sarasota, Florida tied to Dr. McCabe. In April 2024, Powers & Company launched the Lion's Share philanthropic program, committing 5% of profits to nonprofit organizations advancing health equity, with initial beneficiaries including Sight for Life, Eye Corps, and the ASCRS Foundation. No external funding rounds, revenue figures, or institutional investors are disclosed.

Name

Powers & Company

Legal name

Powers & Company

Website

https://powers-co.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Powers & Company is a healthcare and bioscience strategic marketing consultancy founded in March 2023, serving emerging pharmaceutical, medical device, biotech, and healthcare companies with branding, KOL advocacy, PR, market research, and stakeholder communications services from its Dana Point, California headquarters.

Ownership category

akta.pro rank

Product category

Healthcare Marketing Consulting

NAICS

Marketing Consulting Services (541613), Public Relations Agencies (54182), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Influencer Campaign Operations & Managed Services (BPAFAHAF)

Keywords

• Healthcare marketing consulting
• Biopharma strategy services
• KOL advocacy programs
• Medical device marketing
• Commercial assessment services

Headquarters

HQ city

Dana Point

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Strategic Marketing Consulting Services: Professional services revenue derived from strategic marketing consulting, communications services, and brand advocacy for healthcare and bioscience clients. Services include commercial assessments, branding, KOL advocacy, public relations, market research, and revenue forecasting. Revenue model is project-based or retainer consulting engagements with clients at various stages of product lifecycle.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Powers & Company is a healthcare and bioscience strategic marketing consultancy that helps pharmaceutical, biotechnology, and medical-device clients with brand strategy, KOL advocacy, public relations, market research, revenue forecasting, and commercial assessments. The firm is built around senior-led engagements that translate scientific and clinical value into commercial outcomes for life-sciences organizations.

Product overview

Powers & Company is a single integrated marketing strategy and communications consultancy, not a software platform. The core offering is strategic marketing services for healthcare and bioscience brands, delivered through a unified set of service modules including Commercial Assessments, Branding & Marketing Strategy, KOL Advocacy & Advisory Boards, Public Relations & Influence, Key Stakeholder Communication, Conference and Podium Strategy, Market Research, and Revenue Forecasting. The Lion's Share philanthropic program is a complementary initiative that reflects the company's health equity values but is not a commercial product.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Marketing Services Brand strategy and strategic marketing advisory for pharmaceutical, biotechnology, and medical-device clients translating scientific and clinical value into commercial outcomes.
• KOL Advocacy Programs Key opinion leader (KOL) mapping, engagement, and advocacy programs designed to build scientific and clinical credibility for life-sciences brands.
• Public Relations Services Public relations support for healthcare and life-sciences clients, including communications strategy and messaging aligned to brand and commercial objectives.
• Market Research Market research services for life-sciences clients covering therapeutic area landscape, competitive dynamics, and stakeholder insights.
• Revenue Forecasting Revenue forecasting and commercial modeling for biopharma and medical-device products to support launch planning and investment decisions.
• Commercial Assessments Independent commercial assessments of life-sciences assets, brands, or portfolios to inform strategy, partnerships, and go-to-market decisions.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Sight for LifecoreOthers · 3 April 2024Sight for Life is a nonprofit division of One World Global Health Network dedicated to providing eye care and education to underserved communities. Powers & Company supports this organization through its Lion's Share philanthropic program, donating 5% of profits. Dr. Cathleen McCabe serves as Sight for Life Lead Volunteer. The organization focuses on St. Vincent and the Grenadines, providing surgeries and patient visits through medical missions.
• Eye CorpscoreOthers · 3 April 2024Eye Corps is a 501(c)(3) nonprofit foundation founded in 2017 with mission to reduce blindness in sub-Saharan Africa by providing vision screening, cataract surgery, and glasses to those in need. Powers & Company supports this organization through its Lion's Share program, donating 5% of profits. Eye Corps has four treatment sites in hospitals in Tanzania's Kilimanjaro, Lindi, and Ruvuma regions and has performed over 6,000 surgeries.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/PowersandCo
• LinkedInlinkedin.com/company/powersandco
• Instagraminstagram.com/powersandco

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Powers & Company