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Kaplan International

Full company profile

uuid003h9g7

Namestring
Kaplan International
Legal namestring
Aspect Education UK Ltd
Company typeenum
Private
Founded yearint
1938
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
language education, English language training, study abroad programs, exam preparation, language school network
Industry3 codes
1Teacher Training & Professional Development for Adult ESL (TESOL/TEFL/CELTA for Adult Ed)
CodeEDAAACAMPrimaryYes
2Private Pathway & Foundation Providers
CodeEDAIAJABPrimaryNo
3University-Affiliated Pathway & Foundation Programs
CodeEDAIAJAAPrimaryNo
NAICS code2 codes
  • Other Schools and Instruction6116
  • Exam Preparation and Tutoring611691
SIC code1 code
  • Services-Educational Services8200
Product category
Language Education Services
Social media profiles3 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Language Tuition Fees
TypeSubscription Recurring
Description

Core revenue from tuition fees for language courses including English, French, and German programs. Fees vary by program type (intensive, semi-intensive, general), duration, and destination country. Tuition includes lessons, orientation, computer/internet access, placement testing, and a Kaplan certificate.

kaplaninternational.com
2Accommodation Services
TypeSubscription Recurring
Description

Revenue from arranging accommodation including homestay, residential housing, and apartments. Accommodation fees are charged separately from tuition and include various options across all school destinations.

kaplaninternational.com
3Additional Services
TypeTransaction Fee
Description

Fees for additional services including airport transfers, exam bookings, course materials (books), courier services, medical insurance, and excursion activities.

kaplaninternational.com
4Junior Summer Camps
TypeSubscription Recurring
Description

Dedicated summer language camps for juniors aged 8-17, offering immersive language learning experiences in various destinations including France, Germany, Switzerland, Malta, and the UK.

kaplaninternational.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details5 tiers
1Academic Year Abroad Program
ModelSubscriptionBilling cadenceMulti-year contract
Notes

Minimum deposit of USD$600/GBP£600/CAD$600/EUR€600 (currency dependent on study destination). Full payment required 30 days before program start date. Includes tuition, accommodation, and materials.

kaplaninternational.com
2Standard Language Courses (Flexible/Intensive/Semi-Intensive)
ModelSubscriptionBilling cadenceWeekly
Notes

Minimum deposit of USD$300/GBP£300/CAD$300/EUR€300. Payment in full required 30 days before start date. Weekly tuition rates vary by destination and course intensity level.

kaplaninternational.com
3Online English Courses (Kaplan Online 123, Exam Prep)
ModelSubscriptionBilling cadenceMonthly
Notes

Online English products available as subscription plans with automatic renewal. One-week free trial available with automatic payment processing on fourth day of classes.

kaplaninternational.com
4Junior Summer Camps
ModelSubscriptionBilling cadenceMulti-year contract
Notes

Specialized programs for ages 8-17 with pricing varying by destination, duration, and included activities.

kaplaninternational.com
5Business English Courses
ModelSubscriptionBilling cadenceWeekly
Notes

Professional English courses designed for business communication, with pricing tiered by intensity and duration.

kaplaninternational.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 3 records shown
1K+ Teaching methodology
Description

Proprietary teaching methodology used across Kaplan language schools

kaplaninternational.com
+2 more records
Core offering1 text field

Kaplan International operates a global network of physical language schools and online learning platforms delivering English, French, and German language instruction to individuals worldwide. The company offers flexible-length courses, long-term programs (Academic Year Abroad, Gap Year), professional/Business English, exam preparation (Cambridge, TOEFL, IELTS, CELTA), and junior summer camps, taught under its proprietary K+ Teaching Methodology. All programs are supported by accommodation services, visa assistance, and a Guaranteed Progress outcome pledge for eligible bookings.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Over 40,000 students enrolled annually from 150 countries
+2 more records
Product overview1 text field

Kaplan International is a global language education company offering in-person and online language instruction primarily in English, French, and German for adults and juniors. The core product portfolio includes flexible-length English courses (Intensive, Semi-Intensive, General English), long-term programs (Academic Year Abroad, Gap Year), professional courses (Business English), exam preparation (Cambridge, TOEFL, IELTS, CELTA), and online learning (Online English 123, Online Exam Preparation). The offering extends to dedicated programs for adults 30+ and 50+, junior language camps for ages 8-17, and higher education pathway services (University Placement, University Pathways). The company operates physical schools across 8 countries (USA, UK, Ireland, Canada, Australia, France, Germany, Switzerland) under its K+ Teaching Methodology, supported by the Guaranteed Progress feature for eligible bookings.

Product and service18 records
1English Courses for Adults (16+)
CategoryLanguage Courses
Description

Primary English language instruction program for adult learners aged 16 and older, offering flexible-length courses including Intensive English, Semi-Intensive English, General English, and specialized tracks. Delivered across schools in 8 countries and supported by the K+ Teaching Methodology.

2Academic Year Abroad
3Gap Year Language Courses
CategoryLanguage Courses
Description

Long-term English language program designed for students taking a gap year, offering extended immersive language learning experiences abroad.

4Online English 123
CategoryOnline Language Courses
Description

Online English language learning subscription program allowing students to study English remotely with access to live sessions with teachers.

5Online English Exam Preparation
CategoryOnline Language Courses
Description

Online exam preparation courses for English language proficiency tests, accessible remotely through Kaplan's online learning platform.

6Business English Course
CategoryLanguage Courses
Description

Professional English language course focused on business communication skills, vocabulary, and terminology for workplace settings.

7Cambridge English Exam Preparation
CategoryExam Preparation
Description

Exam preparation course for Cambridge English qualifications, helping students prepare for Cambridge certification tests.

8TOEFL Exam Preparation
CategoryExam Preparation
Description

Test of English as a Foreign Language exam preparation course for students seeking U.S. and international university admission.

9IELTS Exam Preparation
CategoryExam Preparation
Description

International English Language Testing System exam preparation course for academic and immigration purposes.

10CELTA Exam Preparation
11French Courses for Adults
CategoryLanguage Courses
Description

French language instruction programs for adult learners, including flexible-length courses, academic year abroad, and exam preparation.

12German Courses for Adults
CategoryLanguage Courses
Description

German language instruction programs for adult learners, including flexible-length courses and academic year abroad programs.

13Classes for 30+ (Adults Over 30)
CategoryLanguage Courses
Description

Tailored English classes and experiences designed specifically for adult learners aged 30 and older, with dedicated school locations in New York, Toronto, London, Liverpool, and Bournemouth.

14Classes for 50+ (Adults Over 50)
CategoryLanguage Courses
Description

English language programs designed for adults aged 50 and older, offering age-appropriate learning environments and experiences.

15Junior Language Camps (Ages 8-17)
CategoryLanguage Camps
Description

Summer and seasonal language camps for young learners aged 8-17, offering English, French, and German instruction across multiple countries including France, Germany, Switzerland, Malta, and UK.

16English for Academic Pathways in Canada
CategoryLanguage Courses
Description

Specialized English course designed to prepare international students for academic study in Canadian universities and colleges.

17University Placement Service
CategoryHigher Education Services
Description

Higher education advisory service helping students with applications and placement at universities worldwide.

18University Pathway Programs
CategoryHigher Education Services
Description

Academic pathway programs designed to prepare international students for entry into undergraduate and graduate degree programs at partner universities.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Berlitz is a long-established global language training provider with immersive in-person and online courses for adults and corporate clients, plus CELTA-equivalent teacher training. Comparable on product breadth and global footprint.

TypeDirect peer
Description

EF is the largest global private education company specializing in language training abroad, with schools in dozens of countries and similar adult ESL, academic year, and junior camp offerings. EF is the closest direct competitor to Kaplan International in scope and target market.

TypeDirect peer
Description

Study Group is a global higher education and pathway provider offering university foundation programs and English language preparation. Overlaps with Kaplan on pathway programs and English-for-academic-prep.

TypeDirect peer
Description

EC operates English language schools across multiple countries (US, UK, Ireland, Canada, Malta, South Africa) targeting the same adult and junior study-abroad segments. Overlaps directly with Kaplan on course types, destinations, and student demographics.

TypeDirect peer
Description

LSI runs English language schools in the US, UK, Canada, Australia, and New Zealand serving adult and junior study-abroad learners. Direct overlap with Kaplan on destinations, course types, and target demographics.

TypeDirect peer
Description

Oxford International operates English language schools, junior summer programs, and university pathway/foundation programs across the UK, US, Canada, and Ireland. Closely comparable to Kaplan's pathway and junior camp offerings.

TypeDirect peer
Description

International House is a global network of independent language schools teaching English and other languages to adult learners abroad, with CELTA teacher training as a core offering. Directly comparable to Kaplan on curriculum, accreditations, and target customers.

TypeDirect peer
Description

inlingua operates a franchised network of language schools worldwide teaching multiple languages to adult learners, with a similar premium-course positioning. Comparable to Kaplan on franchise/multi-country model and adult language learning focus.

TypeDirect peer
Description

St Giles is a UK-founded chain of English language schools in the UK, US, and Canada offering adult, junior, and teacher training (CELTA) programs. Directly comparable to Kaplan on product mix and accreditations.

TypeBroad incumbent
Description

The remaining Kaplan International entity (post-KLG divestiture) focuses on higher education and professional training under Graham Holdings. Related through shared brand heritage and historical ownership, but operates a distinct, non-overlapping business in postsecondary education.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI capability3 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries5 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Kaplan International

Language Education Serviceskaplaninternational.com

Kaplan International firmographics

Firmographics
Name
Kaplan International
Legal name
Aspect Education UK Ltd
Website
https://kaplaninternational.com
Company type
Private
Founded year
1938
Operating status
Operating
Headcount range
5,001–10,000 employees
Ownership category
akta.pro rank

Kaplan International industry classification

Industry
Product category
Language Education Services
NAICS
Other Schools and Instruction (6116), Exam Preparation and Tutoring (611691)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Teacher Training & Professional Development for Adult ESL (TESOL/TEFL/CELTA for Adult Ed) (EDAAACAM)
akta.pro secondary industries
Private Pathway & Foundation Providers (EDAIAJAB), University-Affiliated Pathway & Foundation Programs (EDAIAJAA)

Keywords

  • Language education
  • English language training
  • Study abroad programs
  • Exam preparation
  • Language school network

Where Kaplan International is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Offices4 records

Markets served

Kaplan International business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Language Tuition Fees: Core revenue from tuition fees for language courses including English, French, and German programs. Fees vary by program type (intensive, semi-intensive, general), duration, and destination country. Tuition includes lessons, orientation, computer/internet access, placement testing, and a Kaplan certificate.
  2. Accommodation Services: Revenue from arranging accommodation including homestay, residential housing, and apartments. Accommodation fees are charged separately from tuition and include various options across all school destinations.
  3. Additional Services: Fees for additional services including airport transfers, exam bookings, course materials (books), courier services, medical insurance, and excursion activities.
  4. Junior Summer Camps: Dedicated summer language camps for juniors aged 8-17, offering immersive language learning experiences in various destinations including France, Germany, Switzerland, Malta, and the UK.

Pricing tiers

ModelBillingPrice
SubscriptionMulti-year contractAcademic Year Abroad Program
SubscriptionWeeklyStandard Language Courses (Flexible/Intensive/Semi-Intensive)
SubscriptionMonthlyOnline English Courses (Kaplan Online 123, Exam Prep)
SubscriptionMulti-year contractJunior Summer Camps
SubscriptionWeeklyBusiness English Courses

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Kaplan International product offering

Product offering

Core offering

Kaplan International operates a global network of physical language schools and online learning platforms delivering English, French, and German language instruction to individuals worldwide. The company offers flexible-length courses, long-term programs (Academic Year Abroad, Gap Year), professional/Business English, exam preparation (Cambridge, TOEFL, IELTS, CELTA), and junior summer camps, taught under its proprietary K+ Teaching Methodology. All programs are supported by accommodation services, visa assistance, and a Guaranteed Progress outcome pledge for eligible bookings.

Product overview

Kaplan International is a global language education company offering in-person and online language instruction primarily in English, French, and German for adults and juniors. The core product portfolio includes flexible-length English courses (Intensive, Semi-Intensive, General English), long-term programs (Academic Year Abroad, Gap Year), professional courses (Business English), exam preparation (Cambridge, TOEFL, IELTS, CELTA), and online learning (Online English 123, Online Exam Preparation). The offering extends to dedicated programs for adults 30+ and 50+, junior language camps for ages 8-17, and higher education pathway services (University Placement, University Pathways). The company operates physical schools across 8 countries (USA, UK, Ireland, Canada, Australia, France, Germany, Switzerland) under its K+ Teaching Methodology, supported by the Guaranteed Progress feature for eligible bookings.

Differentiator

Problem solved

Functional benefit

Brands

  • K+ Teaching methodology: Proprietary teaching methodology used across Kaplan language schools
  • Guaranteed Progress
  • Online English 123

Products and services

  • English Courses for Adults (16+) Primary English language instruction program for adult learners aged 16 and older, offering flexible-length courses including Intensive English, Semi-Intensive English, General English, and specialized tracks. Delivered across schools in 8 countries and supported by the K+ Teaching Methodology.
  • Academic Year Abroad
  • Gap Year Language Courses Long-term English language program designed for students taking a gap year, offering extended immersive language learning experiences abroad.
  • Online English 123 Online English language learning subscription program allowing students to study English remotely with access to live sessions with teachers.
  • Online English Exam Preparation Online exam preparation courses for English language proficiency tests, accessible remotely through Kaplan's online learning platform.
  • Business English Course Professional English language course focused on business communication skills, vocabulary, and terminology for workplace settings.
  • Cambridge English Exam Preparation Exam preparation course for Cambridge English qualifications, helping students prepare for Cambridge certification tests.
  • TOEFL Exam Preparation Test of English as a Foreign Language exam preparation course for students seeking U.S. and international university admission.
  • IELTS Exam Preparation International English Language Testing System exam preparation course for academic and immigration purposes.
  • CELTA Exam Preparation
  • French Courses for Adults French language instruction programs for adult learners, including flexible-length courses, academic year abroad, and exam preparation.
  • German Courses for Adults German language instruction programs for adult learners, including flexible-length courses and academic year abroad programs.
  • Classes for 30+ (Adults Over 30) Tailored English classes and experiences designed specifically for adult learners aged 30 and older, with dedicated school locations in New York, Toronto, London, Liverpool, and Bournemouth.
  • Classes for 50+ (Adults Over 50) English language programs designed for adults aged 50 and older, offering age-appropriate learning environments and experiences.
  • Junior Language Camps (Ages 8-17) Summer and seasonal language camps for young learners aged 8-17, offering English, French, and German instruction across multiple countries including France, Germany, Switzerland, Malta, and UK.
  • English for Academic Pathways in Canada Specialized English course designed to prepare international students for academic study in Canadian universities and colleges.
  • University Placement Service Higher education advisory service helping students with applications and placement at universities worldwide.
  • University Pathway Programs Academic pathway programs designed to prepare international students for entry into undergraduate and graduate degree programs at partner universities.

Quantifiable outcome

  • Over 40,000 students enrolled annually from 150 countries
  • +2 more outcomes

Companies that use Kaplan International

Customer profile

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Kaplan International technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Kaplan International partnerships and signals

Strategic signal

Scale indicators6 records

Recent moves7 records

Expansion highlights7 records

Kaplan International competitors and assessment

Company assessment

Direct peers

  • Berlitz Corporation: Berlitz is a long-established global language training provider with immersive in-person and online courses for adults and corporate clients, plus CELTA-equivalent teacher training. Comparable on product breadth and global footprint.
  • EF Education First: EF is the largest global private education company specializing in language training abroad, with schools in dozens of countries and similar adult ESL, academic year, and junior camp offerings. EF is the closest direct competitor to Kaplan International in scope and target market.
  • Study Group: Study Group is a global higher education and pathway provider offering university foundation programs and English language preparation. Overlaps with Kaplan on pathway programs and English-for-academic-prep.
  • EC English Language Centres: EC operates English language schools across multiple countries (US, UK, Ireland, Canada, Malta, South Africa) targeting the same adult and junior study-abroad segments. Overlaps directly with Kaplan on course types, destinations, and student demographics.
  • LSI (Language Studies International): LSI runs English language schools in the US, UK, Canada, Australia, and New Zealand serving adult and junior study-abroad learners. Direct overlap with Kaplan on destinations, course types, and target demographics.
  • Oxford International Education Group: Oxford International operates English language schools, junior summer programs, and university pathway/foundation programs across the UK, US, Canada, and Ireland. Closely comparable to Kaplan's pathway and junior camp offerings.
  • International House: International House is a global network of independent language schools teaching English and other languages to adult learners abroad, with CELTA teacher training as a core offering. Directly comparable to Kaplan on curriculum, accreditations, and target customers.
  • inlingua International: inlingua operates a franchised network of language schools worldwide teaching multiple languages to adult learners, with a similar premium-course positioning. Comparable to Kaplan on franchise/multi-country model and adult language learning focus.
  • St Giles International: St Giles is a UK-founded chain of English language schools in the UK, US, and Canada offering adult, junior, and teacher training (CELTA) programs. Directly comparable to Kaplan on product mix and accreditations.

Broad incumbents

  • Kaplan Higher Education (remaining parent): The remaining Kaplan International entity (post-KLG divestiture) focuses on higher education and professional training under Graham Holdings. Related through shared brand heritage and historical ownership, but operates a distinct, non-overlapping business in postsecondary education.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Kaplan International social profiles

Digital presence

Kaplan International compliance and trust

Trust signal

Compliance5 records

Kaplan International financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Kaplan International leadership team

Management profile

Number of profiles

Profiles3 records

Kaplan International subsidiaries and ownership

Company hierarchy

Subsidiaries5 records

Kaplan International funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Kaplan International M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kaplan International

What does Kaplan International do?

Kaplan International operates a global network of physical language schools and online learning platforms delivering English, French, and German language instruction to individuals worldwide. The company offers flexible-length courses, long-term programs (Academic Year Abroad, Gap Year), professional/Business English, exam preparation (Cambridge, TOEFL, IELTS, CELTA), and junior summer camps, taught under its proprietary K+ Teaching Methodology. All programs are supported by accommodation services, visa assistance, and a Guaranteed Progress outcome pledge for eligible bookings.

Is Kaplan International a public or private company?

Kaplan International is a private company. It is classified as private equity controlled and is currently operating.

When was Kaplan International founded?

Kaplan International was founded in 1938. It employs 5,001 to 10,000 people.

Where is Kaplan International based?

Kaplan International is headquartered in London, United Kingdom, in the Europe region.

How does Kaplan International make money?

Four revenue lines are on record. Language Tuition Fees are the primary driver. The others are accommodation Services, additional Services and junior Summer Camps.

Who are Kaplan International's main competitors?

Direct peers on record are Berlitz Corporation, EF Education First, Study Group, EC English Language Centres, LSI (Language Studies International), Oxford International Education Group, International House, inlingua International and St Giles International. Kaplan Higher Education (remaining parent) is listed as a broad incumbent.

Does Kaplan International have an API?

No public API is recorded for Kaplan International.

What industry is Kaplan International in?

Kaplan International's product category is Language Education Services. Its primary akta.pro industry code is EDAAACAM, Teacher Training & Professional Development for Adult ESL (TESOL/TEFL/CELTA for Adult Ed), with a secondary code of EDAIAJAB, Private Pathway & Foundation Providers. Its NAICS code is 6116 and its SIC code is 8200.

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