Panamerican Business School

Name

Panamerican Business School

Legal name

Panamerican Consulting Group

Website

https://panamericanlatam.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Executive Education

NAICS

Business Schools and Computer and Management Training (6114), Professional and Management Development Training (61143), Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (61131)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Executive Education & Corporate Programs (Non-degree) (EDAHAHAN)

akta.pro secondary industries

International Business & Global Management Schools (EDAHAHAJ), Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA), Marketing, Sales & Brand Management Schools (EDAHAHAE)

Keywords

• Executive education programs
• Business school programs
• Corporate training services
• Master's degree programs
• Professional certification courses

Headquarters

HQ city

Guatemala

HQ country

Mexico

HQ region

Latin America

Offices9 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Degree and Master's Programs (Higher Education): Revenue from undergraduate (Bachelor) and postgraduate (Master's / MBA) programs in areas including AI, Digital Banking, Marketing, Finance, Operations, and Management. Programs feature international faculty and institutional alliances with universities in the US, Spain, Mexico, Colombia, Chile, and Ecuador. Tuition is quote-based and not publicly disclosed.
2. Executive Education (Specializations and Certifications): Shorter-form professional development programs (Specializations and Certifications) including CFO, CMO, CTO, CISO, and other executive certifications. Oriented toward immediate application in the professional's field. Billing cadence and pricing are not publicly disclosed.
3. In-Company Corporate Training: Customized training programs designed to meet specific organizational objectives and needs of corporate clients in Latin America. Delivered in in-company format for enterprise and mid-market clients.
4. Executive Summits and Events: Revenue-generating events such as the NeuroHacking Summit, Marketing Summit, WOW CX Summit, and LogistiKAI. Events feature international speakers, in-person format, and sponsorship opportunities. Registration via website forms and WhatsApp.
5. Partial Scholarships (FUNDADE Partnership): Partial scholarship fund managed jointly with Fundación Americana para el Desarrollo y Emprendimiento (FUNDADE), offering tuition support for qualified candidates in HR and other programs, partially offsetting revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Panamerican Business School is a Latin American business school delivering higher education degrees (Masters/MBAs and Bachelors) and executive education (Specializations and Certifications) in disciplines such as AI, digital banking, fintech, marketing, HR, and management. It also provides customized corporate in-company training programs and hosts Executive Summits. Programs are delivered through a virtual campus and through strategic alliances with universities in the US, Spain, Mexico, Colombia, Chile, Ecuador, and Panama, taught by a faculty of 150+ international professors.

Product overview

Panamerican Business School is a Latin American business education institution offering a comprehensive portfolio of educational programs across multiple formats and levels. The core offerings include undergraduate (Bachelors) and graduate (Masters) degree programs in business disciplines such as AI, banking, marketing, and digital transformation; executive education through specializations and professional certifications; and corporate training via Incompany programs. The institution operates through its Panamerican Digital School sub-brand for digital competencies and delivers content via its Campus Virtual online platform. Specialized centers of excellence in Banking & Fintech and Human Resources provide focused professional development. The school also hosts Executive Summits (Marketing Summit, NeuroHacking Summit, WOW CX Summit, LogistiKAI) and produces PBS Talks webinar content. With over 50 programs and a faculty of 150+ international professors, PBS serves professionals across 20+ countries in Latin America.

Differentiator

Problem solved

Functional benefit

Brands

• Panamerican Digital School: Digital education platform for online learning
• Banking & Fintech Innovation Center
• HR Center of Excellence
• Panamerican University
• Executive Summits

Products and services

• Maestrías (Master's Degree Programs) Graduate-level master's programs including MBA with specializations in Artificial Intelligence, Digital Banking and Fintech, Marketing, Big Data and Business Analytics, and other business disciplines. Targeted at professionals and executives seeking advanced credentials.
• Bachelors (Undergraduate Degree Programs) Undergraduate degree programs including Bachelor in Business Management and Artificial Intelligence, Bachelor in Banking Management, Bachelor in Real Estate Development, and other business-oriented bachelor's degrees. Targeted at students pursuing foundational business credentials.
• Especializaciones (Executive Specializations) Executive specialization programs providing focused professional development in areas such as Commercial Direction with Commercial Analytics certification, and other executive education tracks. Targeted at working executives seeking domain-specific advanced skills.
• Certificaciones (Executive Certifications) Professional certification programs including Chief Technology Officer (CTO), Chief Information Security Officer (CISO), and other industry-recognized certifications for executives. Targeted at senior professionals seeking recognized credentials in specific functional roles.
• In-Company Corporate Training Customized corporate training programs designed to meet specific organizational objectives and training needs of company personnel. Delivered on the client's premises or in blended format, targeting enterprise and mid-market clients.
• Executive Summits and Conferences Annual executive summits and conferences covering topics such as Marketing, NeuroHacking/Cybersecurity, AI, Logistics, Customer Experience, and Leadership. Events include WOW CX Summit, Marketing Summit, NeuroHacking Summit, and LogistiKAI. Feature international speakers, in-person format, and sponsorship opportunities.

Quantifiable outcome

• 93% of students report improving their professional situation upon completing PBS programs.
• +3 more outcomes

Named customers45 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered flagship, core, regional and minor.

• Florida International University (FIU)flagshipStrategic or Co-development PartnerAcademic partnership for international program delivery and credentialing. FIU, based in Miami, Florida, is a major US public research university. The alliance enables PBS to deliver internationally recognized programs with US university credentials.
• ENAE Business SchoolflagshipStrategic or Co-development PartnerPartnership with ENAE Business School (Spain) for MBA and executive program delivery. ENAE is based in Murcia, Spain. Director of International Programs Jesús Gambín López has led ENAE programs since 2003.
• Tecnológico de MonterreycoreStrategic or Co-development PartnerAcademic alliance with Tecnológico de Monterrey (Mexico) for program delivery and credentialing. One of Latin America's most prestigious private universities, headquartered in Monterrey, Mexico.
• Universidad EAFITcoreStrategic or Co-development PartnerAcademic partnership with Universidad EAFIT (Colombia) for program delivery. EAFIT is based in Medellín, Colombia, and is recognized for its business and engineering programs.
• Universidad de ValparaísoregionalStrategic or Co-development PartnerAcademic partnership with Universidad de Valparaíso (Chile) for program delivery. UV is a Chilean public university located in Valparaíso, Chile, with strong business and economics programs.
• ICEMD — Instituto de la Economía DigitalregionalStrategic or Co-development PartnerPartnership with ICEMD (Instituto de la Economía Digital, Spain) for digital economy and technology-focused program delivery. ICEMD specializes in digital skills and emerging technology education.
• Panamerican University (Miami)flagshipStrategic or Co-development PartnerPartnership with Panamerican University (Miami, USA) for international program delivery. Enables US-based academic credentials and international program access for PBS students.
• Universidad Latina de PanamáregionalStrategic or Co-development PartnerAcademic partnership with Universidad Latina de Panamá for program delivery in Central America. Universidad Latina is a private university in Panama City, Panama.
• Consejo Latinoamericano de Escuelas de Administración (CLADEA)minorOthersPBS is a member of CLADEA, the Latin American Council of Management Schools. CLADEA is a professional association of business schools across Latin America that promotes academic excellence and collaboration in management education.
• Fundación Americana para el Desarrollo y Emprendimiento (FUNDADE)coreStrategic or Co-development PartnerPBS and FUNDADE signed a collaboration agreement to provide partial scholarship funding for HR professionals in private and public organizations across Latin America and the Caribbean. The scholarship fund is managed by the Advisory Board of the HR Center of Excellence using academic merit, professional merit, income level, and special criteria (disability, entrepreneurship) as selection factors.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• EGADE Business School (Tecnológico de Monterrey): Mexico-based top-ranked business school within Tecnológico de Monterrey system. Directly comparable in LatAm executive MBA, master's, and in-company training, and is also a PBS academic partner, making it both a partner and direct competitor.
• ENAE Business School: Spain-based business school focused on MBA and executive education, operating in both Spain and Latin America. Directly comparable to PBS via shared international executive education positioning; PBS also partners with ENAE for program delivery.
• Universidad EAFIT (Escuela de Finanzas, Administración y Ciencias Económicas): Colombia-based private university with strong business and executive education programs across Latin America. Directly comparable to PBS via shared Pan-LatAm focus; also a PBS partner, making it both ally and competitor.
• INCAE Business School: Leading Central American business school with campuses in Nicaragua and Costa Rica, offering MBA and executive programs across Latin America. Directly comparable to PBS in geographic focus, executive education positioning, and partnership-led delivery.
• ESIC Business & Marketing School: Spain and LatAm-focused business and marketing school offering MBAs, masters, and executive programs. Directly comparable to PBS on marketing specialization, executive education positioning, and Pan-Hispanic footprint.
• CENTRUM Católica Graduate Business School: Peru's leading business school, part of Pontificia Universidad Católica del Perú, offering MBAs, masters, and executive education across Latin America. Comparable to PBS in executive education focus and Pan-LatAm reach.

Regional players

• Fundesem Business School: Spain-based private business school focused on MBA and executive education, primarily serving the Alicante/Murcia and broader Spanish-speaking markets. Comparable to PBS via similar asset-light executive education model.
• Universidad Adolfo Ibáñez (Escuela de Negocios): Chile-based business school offering MBAs and executive education primarily in Chile and the Southern Cone. Comparable to PBS on executive education model, though concentrated in Chile rather than Central America.

Broad incumbents

• IE Business School: Spain-headquartered global business school with strong Latin American executive education and online programs. Competes with PBS for the same LatAm Spanish-speaking executive segment and overlapping digital MBA market.
• IESE Business School: Top-ranked global business school (University of Navarra) with active executive education programs across Latin America. Operates at a larger scale than PBS and serves a similar C-suite audience in LatAm markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pbsedu
• YouTubeyoutube.com/channel/UCg6HjGlhrTs1a3P3iMB4F3g
• Facebookfacebook.com/panamericanlatam
• LinkedInlinkedin.com/company/panamerican-business-school
• Instagraminstagram.com/pbslatam

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Panamerican Business School