Training instead of deportation

What Training instead of deportation does

Ausbildung statt Abschiebung (AsA) e.V. is a Bonn-based, registered charitable non-profit association (gemeinnütziger eingetragener Verein) founded in 2001 to support refugee and migrant youth aged 14–27 with uncertain residency status in Bonn and the surrounding Rhein-Sieg-Kreis district. The organization delivers five integrated service pillars: a Beratungszentrum (counseling center) for asylum and residency law; a Bewerbungszentrum (application center) for career orientation, Ausbildung placement, and interview preparation; 'Deutsch plus!' German language instruction at levels A1–B2 plus apprentice-language support; an Ehrenamtszentrum (volunteer center) coordinating more than 100 active volunteers; and Interkulturelles Lernen, providing leisure, holiday, and intercultural projects. Specialized programs include Kommunales Integrationsmanagement (municipal integration management for 18–27 year-olds with Duldung/Aufenthaltsgestattung), Berufsorientierungscamp, Ausbildungspatenschaften (apprenticeship mentorships), the ADFC-partnered Fahrradwerkstatt (bicycle workshop, awarded the Klimapreis der Stadt Bonn 2025), and the newly launched GEAS-Kompass project (funded by UNO-Flüchtlingshilfe).

The underlying operating model is community-led and labor-intensive rather than technology-mediated: services are delivered in person at AsA's headquarters at Bornheimer Str. 88 in Bonn and through volunteer accompaniment to authorities, schools, and employers. Beneficiary acquisition flows through institutional referrals (Jugendamt, schools, Ausländerbehörde), word-of-mouth within the refugee community, and outreach events. AsA does not charge beneficiaries; its revenue comes from individual donations, annual membership fees, project-tied institutional grants from Stadt Bonn, MAGS NRW, MKFFI NRW, and charitable foundations (Aktion Mensch, UNO-Flüchtlingshilfe, Deutsche Postcode Lotterie, Bonner Spendenparlament, Sterntaler Bonn e.V., dm-Zukunftsinitiative), and benefit events such as the 2025 'Viele Sprachen – eine Welt' Deutsche Welle Chor concert. The organization is governed by an executive board (Ulrich Hamacher, Lioba Draeseke, Ulrich Schacher) led by Managing Director Johanna Strohmeier, with no parent company, equity investors, or listed securities.

Name

Training instead of deportation

Legal name

Ausbildung statt Abschiebung (AsA) e.V.

Website

https://asa-bonn.org

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Refugee and migrant youth integration services

NAICS

Individual and Family Services (6241), Social Assistance (624), Vocational Rehabilitation Services (62431)

SIC

Services-Social Services (8300)

akta.pro primary industry

Integration & Inclusion Services (Housing, Education, Employment) (BPADAHAI)

akta.pro secondary industries

Migrant & Refugee Legal Aid and Documentation Services (BPADAHAE), Refugee & Humanitarian Newcomer Orientation (Resettlement Support) (EDAAADAI), Refugee, Crisis & Humanitarian Education Partnerships (EiE) (EDADALAG)

Keywords

• Refugee integration support
• Vocational training services
• Asylum counseling services
• German language courses
• Youth mentorship programs

Headquarters

HQ city

Bonn

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: Individual donations from private supporters, solicited via the website, benefit events, and campaigns. The organization runs donation appeals featuring public figures (e.g., Katja Dörner).
2. Membership fees: Annual membership fees from individual members form the financial foundation of the association.
3. Project-based institutional funding: Funding from government agencies (Stadt Bonn, Land NRW, MKFFI NRW, MAGS NRW) and foundations (Aktion Mensch, UNO-Flüchtlingshilfe, Deutsche Postcode Lotterie, Sterntaler Bonn e.V., DM-Zukunftsinitiative). Funding is tied to specific projects (e.g., Kommunales Integrationsmanagement, Mädchenprojekt, GEAS-Kompass).
4. Benefit events: Revenue from benefit concerts and other fundraising events, such as the 2025 benefit concert 'Viele Sprachen – eine Welt' with the Deutsche Welle Chor.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Ausbildung statt Abschiebung (AsA) e.V. is a non-profit charitable organization that provides holistic, wraparound support services to refugee and migrant youth aged 14–27 with uncertain residency status in Bonn and the Rhein-Sieg-Kreis, Germany. Its services span personal counseling in asylum and residency law, German language courses (A1–B2), career orientation and Ausbildung placement, volunteer-led apprenticeship mentoring, and intercultural leisure activities, all delivered free of charge.

Product overview

Ausbildung statt Abschiebung (AsA) e.V. is a non-profit organization operating as a unified social services organization offering integrated support programs for refugee youth. The organization provides five interconnected service pillars: the Beratungszentrum (Counseling Center) for residence/asylum law advice, the Bewerbungszentrum (Application Center) for career orientation and job search support, Deutsch plus! for German language instruction at levels A1-B2, the Ehrenamtszentrum (Volunteer Center) for volunteer coordination, and Interkulturelles Lernen (Intercultural Learning) for recreational activities. Additional specialized programs include Kommunales Integrationsmanagement (Municipal Integration Management), Berufsorientierungscamp (Career Orientation Camp), Ausbildungspatenschaften (Apprenticeship Sponsorships), Fahrradwerkstatt (Bicycle Workshop), and the project 'Essen der Kulturen' (Food of Cultures). All services work holistically to support refugee youth aged 14-27 in Bonn and the Rhein-Sieg-Kreis region.

Differentiator

Problem solved

Functional benefit

Products and services

• Beratungszentrum (Counseling Center) Personal counseling in residence and asylum law for refugee youth aged 14–27 in Bonn and the Rhein-Sieg-Kreis, including accompaniment to appointments with caregivers, guardians, schools, and authorities.
• Bewerbungszentrum (Application Center) Career orientation, apprenticeship and job search support, CV and application preparation, interview coaching, and ongoing accompaniment throughout vocational training for refugee youth.
• Deutsch plus! German as a Foreign Language (DaZ) courses covering literacy and CEFR levels A1 through B2, plus specialized apprentice language support (Azubi-Sprachförderung) and 'Trau-dich' confidence courses for refugee youth.
• Ehrenamtszentrum (Volunteer Center) Central contact point and coordination hub for over 100 volunteer supporters, organizing regular meetings, training opportunities, and matching volunteers to refugee youth for tutoring and apprenticeship mentoring.
• Interkulturelles Lernen (Intercultural Learning)

Quantifiable outcome

• Approximately 200 refugee youth are supported annually across all programs.
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Runder Tisch Bad GodesbergcoreStrategic or Co-development PartnerSince 2018, AsA has cooperated with the Runder Tisch Bad Godesberg, which networks local refugee aid actors and offers its own event series for volunteers in refugee aid. This partnership strengthens local coordination and knowledge sharing among refugee support organizations in the Bonn area.
• Ausbildungspatenprojekte NRWcoreStrategic or Co-development PartnerAsA is part of the Ausbildungspatenprojekte NRW network, which connects organizations running apprenticeship mentorship programs across North Rhine-Westphalia. This provides access to best practices, shared resources, and a wider network for Ausbildung placement.
• ADFC Bonn/Rhein-Sieg (Allgemeiner Deutscher Fahrrad-Club)minorStrategic or Co-development PartnerAsA runs a bicycle workshop in collaboration with the ADFC, where donated bicycles are repaired by volunteers and made available to refugee youth. The ADFC also provides cycling courses (including learning to ride and traffic rules). The workshop won the Bonn Climate Prize 2025.
• Paritätischer WohlfahrtsverbandcoreStrategic or Co-development PartnerAsA is affiliated with the Paritätischer Wohlfahrtsverband (Parity Welfare Association), one of the large German welfare associations. The Paritätischer organized the Sozial-Shuttle 2025 event in Bonn, where AsA presented its work alongside other social organizations.
• Josef Küpper Söhne GmbHminorStrategic or Co-development PartnerThis local Bonn company provided workshop space for AsA's bicycle workshop when it operated in Friesdorf, enabling the project to get started before the organization's relocation.

Scale indicators7 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• PRO ASYL: Germany's leading refugee rights advocacy organization, co-signatory of the 'Es geht auch anders!' memorandum with AsA. Directly comparable mission (protecting refugee rights, opposing deportations, supporting integration) and overlapping beneficiary population, though operating at national advocacy level rather than direct service delivery.

Broad incumbents

• Caritas Germany: Largest German welfare association, with extensive refugee and migration services including counseling, language courses, and Ausbildung accompaniment programs comparable to AsA's offerings. Operates at national scale through diocesan structures with significantly greater funding access.
• Diakonie Deutschland: National Protestant welfare association providing refugee counseling, youth services, and integration support across Germany. Diakonie's Migration and Refugee Services division offers directly comparable legal aid, language training, and vocational integration programs; coalition partner of AsA in the 'Es geht auch anders!' memorandum.
• AWO (Arbeiterwohlfahrt): One of Germany's six major welfare associations, with broad refugee integration, youth welfare, and migration counseling programs nationwide. Overlaps with AsA's service portfolio (legal counseling, language courses, vocational orientation) but operates at significantly larger scale through a federal network of regional chapters.
• Internationaler Bund (IB):

Regional players

• Flüchtlingsrat NRW: State-level refugee council for North Rhine-Westphalia, operating in the same geography as AsA and providing complementary counseling, advocacy, and policy work on asylum and residency law. Comparable target population and policy environment, but focused on coordination across member organizations rather than direct youth mentorship.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCa9BEGYbvzP4EjjYEvUSq9A
• Facebookfacebook.com/AsAeVBonn
• Instagraminstagram.com/asabonn
• LinkedInlinkedin.com/company/ausbildung-statt-abschiebung-asa-e-v-

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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