Portwell Deutschland
- Company typePrivate
- Founded2007
- HeadquartersNieuw-vennep, Netherlands
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
Portwell Deutschland firmographics
Firmographics- Name
- Portwell Deutschland
- Legal name
- European Portwell Technology B.V.
- Website
- https://portwell.eu
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Ownership category
- akta.pro rank
Portwell Deutschland industry classification
Industry- Product category
- Industrial Embedded Computing Hardware
- NAICS
- Computer and Peripheral Equipment Manufacturing (33411), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Other Communications Equipment Manufacturing (334290), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Electronic Computers (3571), Industrial Instruments For Measurement, Display, And Control (3823), Computer Communications Equipment (3576), Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Industrial Embedded Computers (Box PCs) (HDACALAF)
- akta.pro secondary industries
- Industrial Panel PCs & HMI Terminals (HDACALAE), Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers) (IMAGAGAC), Embedded & Industrial Network Interfaces (PCIe/M.2/SOM/SoC NICs) (HDAFAEAI), Process Control & Automation Electronics Manufacturing Services (PLCs, I/O, DCS/SCADA hardware) (IMAGAGAK)
Keywords
Where Portwell Deutschland is headquartered
LocationHeadquarters
- HQ city
- Nieuw-vennep
- HQ country
- Netherlands
- HQ region
- Europe
Offices4 records
Markets served
Portwell Deutschland business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware Product Sales: Standard and custom embedded computing products including single board computers, embedded systems, panel PCs, network appliances, and modules. Products sold with long-term availability guarantees for industrial applications.
- Design Manufacturing Services (DMS): Electronic engineering manufacturing services covering concept to complete system assembly including raw material inspection, SMD mounting, AOI testing, burn-in testing, and quality control processes.
- Customization Services: Customer-specific solutions including platform modifications, BIOS customization, mechanical changes, revision control, and full ODM services for unique differentiated products.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Portwell Deutschland product offering
Product offeringCore offering
Portwell Deutschland designs, manufactures and sells industrial embedded computing hardware including Single Board Computers (ATX, µATX, PICMG 1.3), Computer on Modules (COM Express, SMARC, Qseven), industrial and medical Panel PCs, rugged fanless embedded systems, and network/security appliances with DPU cards. It also provides Design Manufacturing Services (DMS) for custom ODM solutions and long-life-cycle platforms targeting OEM customers in industrial automation, medical, networking, gaming, transport and retail verticals.
Product overview
Portwell Deutschland is a European subsidiary of Portwell Inc., offering a comprehensive portfolio of industrial embedded computing solutions. The product range spans Industrial PCs (Single Board Computers in ATX/µATX/PICMG form factors, Industrial Chassis in 1U-4U rackmount configurations, Backplanes, and Power Supply units), Embedded System Computing (Embedded Systems in fanless/fan configurations, Embedded Boards in Mini-ITX/3.5"/Nano-ITX/NUC/PICO-ITX/PC/104 form factors, Computer on Modules including COM Express/SMARC/Qseven/TIA/SODIMM/MicroSOM, and Medical Box PCs), Network Appliances (Desktop/Fanless/Rackmount units plus DPU Cards and Expansion Cards), and Human Machine Interfaces (Industrial and Medical Monitors and Panel PCs). Key product series include the LYNX fanless embedded systems, LEAD series, ANS (Advanced Network Solutions) series, IoT Gateway, and DPU Cards for AI/5G/cloud networking. Notable named products include the RUBY-D722G2A (Intel Core Ultra Series 2 microATX motherboard with NPU for AI acceleration), PCOM-B65C (AMD Ryzen Embedded 8000 Series COM Express module), and WADE-8214-Q870 Mini-ITX board. The company also provides Design Manufacturing Services and customization capabilities with ISO9001-certified production facilities.
Differentiator
Problem solved
Functional benefit
Brands
- LYNX Series: Compact, fan-less embedded system product line
- ANS Series
- LEAD Series
- RUBY Series
- WADE Series
- PCOM Series
- FUDA Series
- WMP Series
- MEDS Series
- WEBS Series
Products and services
- Industrial PCs (Single Board Computers, Chassis, Backplanes, Power Supplies)
- Embedded System Computing (Embedded Systems, Embedded Boards, Computer on Modules, Medical Box PCs)
- Network Appliances (Desktop, Fanless, Rackmount, DPU Cards, Expansion Cards)
- Human Machine Interface (Industrial Monitors, Industrial Panel PCs, Medical Panel PCs, Medical Monitors)
- RUBY-D722G2A MicroATX Motherboard
- RUBY-D720VG2AR MicroATX Motherboard
- PCOM-B65C COM Express Module
- WEBS-89I0 Embedded Rugged Fanless System
- PCOM-B659 COM Express Module
- MEDS-P2205 Medical Grade Panel PC
- FUDA4 Industrial Panel PC
- SD-Branch Solutions
- WADE-8214-Q870 Mini-ITX Mainboard
- Medical Cart AIO-PC with Intel Core Ultra
- Design Manufacturing Services (DMS)
- Customization / ODM Services
Quantifiable outcome
- Reduced time-to-market for customer products through experienced engineering and complete product solutions
- +2 more outcomes
Companies that use Portwell Deutschland
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles3 records
Portwell Deutschland technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature5 records
Portwell Deutschland partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered major and core.
- Anvil Mobile Ltd.majorPartnership to present edge-enabled SD-WAN and Internet Bonding solution for fail-safe, business-critical connectivity.
- WincommmajorPartnership to develop Smart Healthcare solutions. Joint development of Medical-Cart AIO-PC powered by Intel Core Ultra for AI-capable mobile Point-of-Care workflows.
- Intel IoT Solutions AlliancecorePortwell is an Associate Member since 1999, providing early access to Intel technologies, close collaboration on embedded architecture, and strategic development of the embedded market.
- Posiflex Technology, Inc.coreParent company that acquired both Portwell and KIOSK in 2016. Posiflex is a global leader in POS solution design and manufacturing, enabling Portwell to self-source key components in embedded solutions for longer product lifecycles and supply chain control.
- KIOSK Embedded SystemscoreSister company acquired alongside Portwell by Posiflex. Provides modularized standard and custom kiosk solutions for different vertical markets.
- PICMGmajorPCI Industrial Computer Manufacturing Group - Executive member actively participating in development of standards including CompactPCI, ATCA, COM Express.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Portwell Deutschland competitors and assessment
Company assessmentDirect peers
- DFI: Industrial motherboard and embedded system vendor with overlapping ATX/microATX SBC and rugged system offerings. Comparable customer base in industrial automation and edge computing.
- Advantech: Taiwan-based global leader in industrial PCs, embedded boards, and IoT platforms. Most direct competitor with overlapping SBC, panel PC, and edge AI product lines serving the same industrial, medical, and automation customers.
- Axiomtek: Specialist in industrial embedded systems, panel PCs, and IoT gateway solutions with very similar product taxonomy to Portwell. Competes for the same OEM customers across factory automation and medical.
- ADLINK Technology: Embedded computing company with strong overlap in SBCs, COM Express modules, and edge AI platforms. Competes head-to-head in industrial automation, medical, and transportation verticals.
- Kontron: European-headquartered embedded computing vendor with comparable portfolio of motherboards, COM Express modules, and industrial panel PCs. Direct competitor in EMEA industrial and medical markets.
- SECO: Italian embedded computing and edge AI company offering COM Express, SMARC modules, and edge platforms. Comparable European footprint and product overlap with Portwell's module portfolio.
- congatec: Specialist in Computer-on-Modules (COM Express, SMARC, Qseven) — a category Portwell actively participates in. Direct overlap in module-based embedded computing design wins.
- IEI Integration: Taiwan-based industrial PC and embedded board manufacturer with parallel product lines in SBCs, panel PCs, and rugged fanless systems for industrial and medical applications.
Emerging players
- Avalue Technology: Taiwan-based industrial computing and panel PC provider with overlapping SBC, embedded board, and HMI offerings. Competes in adjacent medical and kiosk segments.
- ARBOR Technology: Industrial embedded computer and panel PC vendor with similar medical/transport/automation focus. Slightly smaller scale but competes for similar OEM opportunities in Europe and APAC.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Portwell Deutschland social profiles
Digital presencePortwell Deutschland compliance and trust
Trust signalCompliance3 records
Portwell Deutschland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Portwell Deutschland leadership team
Management profileNumber of profiles
Profiles2 records
Portwell Deutschland subsidiaries and ownership
Company hierarchySubsidiaries9 records
Portwell Deutschland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Portwell Deutschland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Portwell Deutschland
What does Portwell Deutschland do?
Portwell Deutschland designs, manufactures and sells industrial embedded computing hardware including Single Board Computers (ATX, µATX, PICMG 1.3), Computer on Modules (COM Express, SMARC, Qseven), industrial and medical Panel PCs, rugged fanless embedded systems, and network/security appliances with DPU cards. It also provides Design Manufacturing Services (DMS) for custom ODM solutions and long-life-cycle platforms targeting OEM customers in industrial automation, medical, networking, gaming, transport and retail verticals.
Is Portwell Deutschland a public or private company?
Portwell Deutschland is a private company. It is classified as corporate owned and is currently operating.
When was Portwell Deutschland founded?
Portwell Deutschland was founded in 2007.
Where is Portwell Deutschland based?
Portwell Deutschland is headquartered in Nieuw-vennep, Netherlands, in the Europe region.
How does Portwell Deutschland make money?
Three revenue lines are on record. Hardware Product Sales are the primary driver. The others are design Manufacturing Services (DMS) and customization Services.
Who are Portwell Deutschland's main competitors?
Direct peers on record are DFI, Advantech, Axiomtek, ADLINK Technology, Kontron, SECO, congatec and IEI Integration. Emerging players are Avalue Technology and ARBOR Technology.
Does Portwell Deutschland have an API?
No public API is recorded for Portwell Deutschland.
What industry is Portwell Deutschland in?
Portwell Deutschland's product category is Industrial Embedded Computing Hardware. Its primary akta.pro industry code is HDACALAF, Industrial Embedded Computers (Box PCs), with a secondary code of HDACALAE, Industrial Panel PCs & HMI Terminals. Its NAICS code is 33411 and its SIC code is 3571.