Suministros Orduña

What Suministros Orduña does

Suministros Orduña S.L. is a privately-held Spanish wholesale distributor of photovoltaic materials and tailored solar solutions for professional installers. Founded in 2006 and headquartered in Torrijos (Toledo), the company operates offices in Tenerife (Spain) and Valongo (Portugal), serving B2B customers across the Iberian Peninsula with manufacturers' hardware plus design and commissioning support. Its commercial model is wholesale hardware distribution to solar installers, augmented by a 24/7 online storefront with a personalized customer portal for registered trade accounts, door-to-door logistics to installation sites, and a technical advisory team that supports project sizing, solution design, and post-sale commissioning.

The core product offering is multi-brand PV hardware — primarily Sungrow (inverters, lithium-ferrophosphate battery systems SBH/SBR/SBS, microinverters, EV chargers, monitoring devices and dataloggers) and GoodWe (ET and ESA storage/inverter series), plus modules, mounting structures, accessories, and bundled 'Soluciones Paquetizadas' kits — organized around five application segments: residential self-consumption, industrial self-consumption, agrivoltaic energy, solar pumping, and isolated/off-grid systems. The technology stack is essentially a standard e-commerce and customer portal platform with integrated order, ticketing, and invoicing workflows rather than proprietary software IP; the company's competitive claim rests on distribution reach, OEM authorization (notably with Sungrow for C&I launches such as the PowerKeeper series), and embedded technical service for installers.

Revenue is generated through hardware sales margins on wholesale distribution to installer accounts, supported by exclusive portal pricing and limited promotional campaigns; pricing is not publicly disclosed and contract structures are not detailed. The company supplements distribution with fee-adjacent services (technical advisory, commissioning support), participates in EU- and Spain-level sustainability initiatives (REACT 2020 island-energy project, Calculo-Reduzco-Compenso seal, ISO 9001/14001), and pursues demand generation through trade-show presence (GENERA, MATELEC, C&I ESS Summit), a technical blog, and newsletter communications. No revenue figures, funding rounds, or external investors are disclosed in the available data.

Name

Suministros Orduña

Legal name

SUMINISTROS ORDUÑA S.L.

Website

https://www.suministrosorduna.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Suministros Orduña is a privately-held Spanish wholesale distributor of photovoltaic hardware (primarily Sungrow and GoodWe) and packaged solar solutions serving professional installers across mainland Spain, the Canary Islands, and Portugal through offices, door-to-door logistics, and a 24/7 B2B e-commerce portal.

Ownership category

akta.pro rank

Headquarters

HQ city

Torrijos

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wholesale photovoltaic material distribution: Revenue generated from wholesale distribution of photovoltaic products including inverters, batteries, modules, structures, and accessories to professional installers

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Suministros Orduña is a wholesale distributor of photovoltaic materials and tailored solar solutions, supplying professional installers across Spain and Portugal with batteries, inverters, modules, EV chargers, mounting structures, monitoring systems, and accessories from brands such as Sungrow and GoodWe. The company complements distribution with a technical advisory department, door-to-door logistics, and a 24/7 online customer portal offering exclusive pricing and promotions.

Product overview

Suministros Orduña is a wholesale distributor of photovoltaic materials and customized solutions for solar energy projects. The company operates as a B2B platform offering a comprehensive portfolio of Sungrow and GoodWe branded products including lithium-ferrophosphate batteries (SBH, SBR, SBS series), hybrid and grid-tie inverters (SH and SG series ranging 3-125 kW), microinverters, EV chargers, mounting structures, monitoring systems (dataloggers, energy meters), and accessories. Beyond product distribution, they provide complete packaged solutions (Soluciones Paquetizadas) and technical advisory services for five photovoltaic application areas: residential self-consumption, industrial self-consumption, solar pumping, agrovoltaic energy, and isolated/off-grid systems. Their e-commerce platform operates 24/7 with customer portal access for managing quotes, orders, and invoices.

Differentiator

Problem solved

Functional benefit

Products and services

• Baterías (Batteries) Range of lithium-ferrophosphate batteries including Sungrow SBH (5 kWh), SBR (3.2 kWh V114), and SBS (5 kWh integrated) modules for residential and industrial energy storage, sold by Suministros Orduña to professional installers.
• Inversores (Inverters) Grid-tie and hybrid inverters from Sungrow and GoodWe ranging from 3 kW residential single-phase to 125 kW commercial three-phase models, distributed to professional installers for solar projects.
• Módulos (Solar Modules/Panels) Photovoltaic solar panels and modules for residential, commercial, and industrial installations, distributed by Suministros Orduña.
• Cargador VE (EV Chargers) Sungrow EV chargers including single-phase 7 kW (AC007E-7kW) and three-phase 22 kW (AC22E-01) models compatible with SHRS inverters, distributed to installers for residential and commercial charging deployments.
• Estructuras (Mounting Structures) Mounting structures and hardware for photovoltaic panel installation on various roof types, sold through Suministros Orduña's distribution offering.
• Monitorización (Monitoring Systems) Sungrow monitoring and communication devices including LOGGER1000A-EU, COM100D-EU, logger4000, Sungrow-EyeM4 wireless module, Sungrow Eye S4 4G, and WiNet S2 optimizer communication device, distributed to installers for system monitoring.
• Accesorios (Accessories) Photovoltaic system accessories including Sungrow battery accessories (PK Master, SBH accessories), Y-connectors for parallel battery installation, AC extension cables, MIV rooftop accessories, current transformers, and terminal cables.
• Soluciones Paquetizadas (Packaged Solutions) Complete bundled photovoltaic solutions for specific applications including self-consumption, isolated systems, and solar pumping, assembled from Suministros Orduña's product portfolio for installers.
• Autoconsumo Residencial (Residential Self-Consumption Solution) Complete photovoltaic solution offering for residential homes and living spaces enabling self-consumption of solar energy, delivered through Suministros Orduña to professional installers.
• Autoconsumo Industrial (Industrial Self-Consumption Solution) Energy efficiency and C&I energy storage solutions for industry and business environments, including the Sungrow PowerKeeper system, supplied through Suministros Orduña's distribution channel.
• Bombeo Solar (Solar Pumping Solution) Photovoltaic installations optimized for irrigation and water supply applications, packaged and supplied by Suministros Orduña for agricultural and off-grid water projects.
• Energía Agrovoltaica (Agrivoltaic Energy Solution) Solar energy management solutions for agricultural and livestock operations combining farming and energy production, supplied via Suministros Orduña's distribution catalogue.
• Sistemas Aislados (Isolated/Off-Grid Systems) Complete off-grid hybrid photovoltaic systems without grid connection for remote locations, distributed by Suministros Orduña to installers serving isolated energy customers.
• Sungrow PowerKeeper Series (C&I Energy Storage) Sungrow PowerKeeper integrated C&I energy storage system, distributed by Suministros Orduña to professional installers for commercial and industrial PV projects.
• Sungrow SH125CX Hybrid Inverter 125 kW Sungrow hybrid inverter for commercial and industrial solar projects, sold through Suministros Orduña's distribution channel.
• GoodWe ET Series 80-100 kW GoodWe ET Series commercial and industrial energy storage inverters in the 80-100 kW range, distributed to professional installers.
• GoodWe ESA 3-10K Residential All-in-One Storage GoodWe ESA 3-10K All-in-One residential storage system integrating inverter and battery, distributed by Suministros Orduña to professional installers.
• Technical Advisory Services Technical department support from Suministros Orduña including project evaluation, needs analysis, custom solution design, and commissioning assistance for professional installers.

Quantifiable outcome

• Hundreds of material supplies per month
• +1 more outcomes

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core, strategic and minor.

• SungrowcoreStrategic or Co-development Partner · 27 November 2025Suministros Orduña participated in the European C&I ESS Summit in Como, Italy, accompanying Sungrow for the European launch of the PowerKeeper series. The company is an authorized distributor and partner for Sungrow products.
• REACT 2020 ProjectstrategicStrategic or Co-development Partner · 1 January 2020Orduña participated in the REACT 2020 initiative focused on achieving energy independence for European islands through renewable energy optimization and storage with demand management, promoting active participation in local energy communities.
• SungrowcoreTechnology or IntegrationSungrow is the primary brand supplier for inverters, batteries, and energy storage solutions sold by Suministros Orduña. Products include hybrid inverters, battery modules, microinverters, and monitoring solutions.
• GoodWecoreTechnology or IntegrationGoodWe is a key brand partner providing inverters and energy storage solutions. Orduña has featured GoodWe products in trade shows and promotes their residential and commercial energy storage solutions.
• Finca La Enebrosilla Reforestation ProjectminorStrategic or Co-development PartnerOrduña collaborates with the Finca La Enebrosilla absorption project for reforesting fire-affected lands through soil recovery.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Krannich Solar: One of Europe's largest PV distributors with subsidiaries across the continent, including Iberian operations. Sells the same Sungrow, GoodWe, and competing inverter/module brands to professional installers, with technical support and logistics — directly comparable to Suministros Orduña's business model.
• Memodo: European PV-focused wholesaler (Germany-headquartered, with presence in multiple EU markets) selling inverters, storage, modules, and accessories to installers. Highly comparable to Orduña in product mix and B2B installer focus.
• IBC Solar: German-headquartered PV distributor and project developer with a broad inverter, module, and storage portfolio sold to installers across Europe. Comparable in scope of catalog and B2B installer channel.
• Autosolar: Spanish PV distributor and retailer based in Valencia selling inverters, panels, batteries, structures, and accessories to installers and end customers in the Iberian market. Comparable product portfolio and geography, with more emphasis on retail.
• Salvador Escoda: Spanish HVAC, plumbing, and renewable energy distributor with an extensive PV product offering (inverters, batteries, EV chargers) sold to installers across Spain. Competes with Orduña for the same professional installer customers in the Iberian self-consumption segment.

Broad incumbents

• BayWa r.e. (Solar Distribution): Global renewable energy group that, alongside project development and energy trading, operates a large PV distribution business selling modules, inverters, mounting, and storage to installers in many European countries including Spain and Portugal — a much larger scale competitor to Orduña.
• Rexel Spain: Spanish arm of the global electrical wholesaler Rexel, carrying an increasingly broad range of PV equipment, storage, and EV charging solutions to installers and electricians. A broader incumbent that overlaps with Orduña in the professional installer channel.
• Sonepar Spain: Spanish operation of the global electrical distribution group Sonepar, distributing PV inverters, wiring, and energy storage products through a wide branch network. Indirect overlap with Orduña in serving installers but with a much broader electrical product portfolio.
• Würth España: Spanish arm of the global industrial and installation supplies distributor, increasingly carrying PV mounting hardware, electrical components, and tools for installers. A broader incumbent that competes for trade-installer spend in Spain.

Emerging players

• Atersa (Grupo Elecnor): Spanish solar module manufacturer within the Elecnor group that also markets inverters, structures, and PV solutions through Spanish installer channels. Adjacent overlap with Orduña as both operate in the Iberian PV supply chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ordusol
• Facebookfacebook.com/SuministrosOrdunaSL
• LinkedInlinkedin.com/company/suministros-orduna

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Suministros Orduña