Virginia Craft Beer Magazine
Virginia Craft Beer Magazine is an independent bimonthly print magazine and website covering beer and cider brewed in Virginia, serving craft beer enthusiasts through regional guides, reviews, profiles, and event coverage while selling display advertising to Virginia breweries, brew pubs, and related beverage businesses.
- Company typePrivate
- Founded2014
- HeadquartersNorfolk, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Virginia Craft Beer Magazine does
Virginia Craft Beer Magazine is an independent, privately held niche media company that publishes a bimonthly print magazine and companion website (virginiacraftbeer.com) dedicated exclusively to beer and cider brewed within the Commonwealth of Virginia. The company was founded around 2014 and is based in Norfolk, Virginia, operating with a small editorial team led by Editor Jeff Maisey and Advertising/Subscription lead Jennifer McDonald, supplemented by named freelance contributors.
Its core product portfolio includes the print magazine, a regional Brewery Guide organized across seven Virginia geographies (Blue Ridge Highlands, Central Virginia, Coastal Virginia, Northern Virginia, Shenandoah Valley, Southern Virginia, plus the Virginia Mountains), a parallel Cider Guide, beer and cider reviews, in-depth brewery and cidery profiles, a Virginia brewery events calendar, video stories, and event photo galleries. The underlying technology is a standard digital publishing platform with a content management system supporting the website, with back issues also hosted on the Issuu digital publishing platform for global access.
The business model is a two-sided media play. On the consumer side, the company sells direct annual subscriptions at $30 for six bimonthly issues, plus single-copy newsstand distribution through breweries, brew pubs, and specialty stores across five Virginia regions. On the business side, it sells display advertising to Virginia craft breweries, brew pubs, distributors, and related beverage and hospitality businesses seeking reach into the Virginia craft beer consumer base. No institutional investors, private equity backing, or parent holding company have been disclosed, and the publication appears to be independently owned and operated by its editorial team.
Virginia Craft Beer Magazine firmographics
Firmographics- Name
- Virginia Craft Beer Magazine
- Legal name
- Virginia Craft Beer Magazine
- Website
- https://virginiacraftbeer.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Virginia Craft Beer Magazine is an independent bimonthly print magazine and website covering beer and cider brewed in Virginia, serving craft beer enthusiasts through regional guides, reviews, profiles, and event coverage while selling display advertising to Virginia breweries, brew pubs, and related beverage businesses.
- Ownership category
- akta.pro rank
Virginia Craft Beer Magazine industry classification
Industry- Product category
- Craft Beer Publishing
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Food, Cooking & Beverage Magazines (MPAJAEAF)
- akta.pro secondary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where Virginia Craft Beer Magazine is headquartered
LocationHeadquarters
- HQ city
- Norfolk
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Virginia Craft Beer Magazine business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Magazine Subscriptions: 6-issue subscription model at $30 per subscription, delivered bimonthly to subscribers throughout Virginia and beyond
- Advertising: Display advertising sold to breweries, brew pubs, distributors, and related beverage businesses seeking to reach Virginia craft beer consumers. Contact advertising via Jennifer McDonald.
- Digital Content Platform: Website virginiacraftbeer.com serves as digital extension with news, brewery profiles, beer reviews, and event coverage. Previous issues available on Issuu platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual magazine subscription - 6 issues |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Virginia Craft Beer Magazine product offering
Product offeringCore offering
Virginia Craft Beer Magazine publishes a bimonthly print magazine and companion website (virginiacraftbeer.com) dedicated entirely to beer and cider brewed within the Commonwealth of Virginia. The publication functions as a statewide guide to Virginia breweries and cideries, featuring beer events, beer reviews, brewery profiles, business news, and feature-length articles by an editorial team led by Jeff Maisey. Revenue is generated through consumer subscriptions ($30 for 6 issues) and display advertising sold to breweries, brew pubs, distributors, and related beverage businesses.
Product overview
Virginia Craft Beer Magazine is a dual-format media company offering both a print magazine and website focused entirely on Virginia craft beer and cider. The core product portfolio consists of the print magazine (published every other month), the companion website with news, reviews, and brewery directories, a regional brewery guide organized by Virginia geography, a cider guide with profiles and listings, beer reviews, brewery profiles featuring in-depth articles, a Virginia brewery events calendar, video stories, and event photo galleries. Subscriptions are available as a paid add-on to the print publication.
Differentiator
Problem solved
Functional benefit
Products and services
- Virginia Craft Beer Magazine (Print + Digital) A bimonthly print magazine and companion website focused entirely on beer and cider brewed within Virginia, serving as a statewide guide covering beer events, beer and cider reviews, brewery and cidery profiles, business news, and feature-length editorial articles for craft beer enthusiasts.
Companies that use Virginia Craft Beer Magazine
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Virginia Craft Beer Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Virginia Craft Beer Magazine partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Virginia Craft Brewers GuildcoreVirginia Craft Beer Magazine maintains a close relationship with the Virginia Craft Brewers Guild, covering industry events, competitions like the Virginia Craft Beer Cup, and guild announcements. The magazine serves as a media partner for showcasing Virginia's craft beer industry.
- Virginia Beer Distribution CompanyminorVirginia Beer Distribution Company distributes craft beverages from Virginia breweries and is featured in magazine coverage for new releases and distribution updates.
- Colonial WilliamsburgcoreVirginia Craft Beer Magazine covers historic brewing collaborations between Alewerks Brewing Company and Colonial Williamsburg, including Revolutionary-era beer recipes and the VA250 commemorative releases celebrating America's 250th anniversary.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Virginia Craft Beer Magazine competitors and assessment
Company assessmentDirect peers
- All About Beer Magazine: All About Beer is a long-running print and digital consumer magazine covering beer culture, brewery profiles, and travel. Directly comparable as a beer-focused periodical with subscription and advertising revenue serving enthusiasts and industry.
- Draft Magazine: Draft is a print and digital craft beer publication focused on beer reviews, brewery features, and craft beer culture. Highly comparable to Virginia Craft Beer Magazine in format and audience, though operating at a multi-regional scale.
- Craft Beer & Brewing Magazine: Craft Beer & Brewing Magazine is a national print and digital publication dedicated to craft beer education, reviews, and brewing content. It's the most direct comparable to Virginia Craft Beer Magazine given its magazine-plus-website, subscription, and advertising model targeting craft beer enthusiasts and brewers.
Emerging players
- PorchDrinking: PorchDrinking is a digital craft beer publication covering breweries, beer reviews, and regional craft beer scenes. It overlaps with Virginia Craft Beer Magazine's content model but operates at a national level with no print component.
- BeerAdvocate: BeerAdvocate is a leading digital beer review and community platform with a print magazine history. It overlaps with Virginia Craft Beer Magazine's beer review and discovery function but operates primarily online and at a national scale.
- Hop Culture Magazine: Hop Culture is a digital-first craft beer media brand covering breweries, beer releases, and culture. It competes with Virginia Craft Beer Magazine for advertising dollars from breweries and attention from craft beer enthusiasts, primarily through digital channels.
Regional players
- Chilled Magazine: Chilled Magazine covers beer, spirits, and beverages with regional and industry focus. Comparable as a beverage trade/consumer hybrid publication overlapping with the brewery and hospitality coverage of Virginia Craft Beer Magazine.
- North Carolina Craft Beer & Beverage Magazine (Brewed): A regional craft beer publication focused on neighboring North Carolina. Closely comparable in scope as a state-focused craft beer magazine, validating the regional magazine model though operating in a different geography.
Broad incumbents
- Brewbound: Brewbound is a B2B trade publication covering the business of craft brewing, including news, analysis, and events. Comparable as a beer industry media outlet targeting breweries, though it focuses more on business/industry news than consumer content.
- Brewers Association (CraftBeer.com): The Brewers Association's CraftBeer.com is the industry's flagship consumer-facing publication promoting independent craft brewers. It competes for the same advertising and audience as Virginia Craft Beer Magazine but at a national scale with industry backing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Virginia Craft Beer Magazine social profiles
Digital presenceVirginia Craft Beer Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Virginia Craft Beer Magazine leadership team
Management profileNumber of profiles
Profiles2 records
Virginia Craft Beer Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Virginia Craft Beer Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Virginia Craft Beer Magazine
What does Virginia Craft Beer Magazine do?
Virginia Craft Beer Magazine publishes a bimonthly print magazine and companion website (virginiacraftbeer.com) dedicated entirely to beer and cider brewed within the Commonwealth of Virginia. The publication functions as a statewide guide to Virginia breweries and cideries, featuring beer events, beer reviews, brewery profiles, business news, and feature-length articles by an editorial team led by Jeff Maisey. Revenue is generated through consumer subscriptions ($30 for 6 issues) and display advertising sold to breweries, brew pubs, distributors, and related beverage businesses.
Is Virginia Craft Beer Magazine a public or private company?
Virginia Craft Beer Magazine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Virginia Craft Beer Magazine founded?
Virginia Craft Beer Magazine was founded in 2014. It employs 11 to 50 people.
Where is Virginia Craft Beer Magazine based?
Virginia Craft Beer Magazine is headquartered in Norfolk, United States, in the North America region.
How does Virginia Craft Beer Magazine make money?
Three revenue lines are on record. Magazine Subscriptions are the primary driver. The others are advertising and digital Content Platform.
Who are Virginia Craft Beer Magazine's main competitors?
Direct peers on record are All About Beer Magazine, Draft Magazine and Craft Beer & Brewing Magazine. Emerging players are PorchDrinking, BeerAdvocate and Hop Culture Magazine. Regional players are Chilled Magazine and North Carolina Craft Beer & Beverage Magazine (Brewed). Broad incumbents are Brewbound and Brewers Association (CraftBeer.com).
Does Virginia Craft Beer Magazine have an API?
No public API is recorded for Virginia Craft Beer Magazine.
What industry is Virginia Craft Beer Magazine in?
Virginia Craft Beer Magazine's product category is Craft Beer Publishing. Its primary akta.pro industry code is MPAJAEAF, Food, Cooking & Beverage Magazines, with a secondary code of MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 5131 and its SIC code is 2721.