Name

Row&Co

Legal name

Row&Co

Website

https://rowandco.co

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Multi-Tenant Commercial Real Estate

NAICS

General Merchandise Retailers (455), Building Material and Garden Equipment and Supplies Dealers (444)

SIC

Retail-Variety Stores (5331)

akta.pro primary industry

Seasonal & Party Variety Stores (CRAGAJAE)

akta.pro secondary industry

Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB)

Keywords

• Multi-tenant retail space
• Commercial property leasing
• Live christmas trees
• Arts district marketplace
• Small business incubation

Headquarters

HQ city

Columbia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Commercial Tenant Rentals: Row&Co operates as a landlord/property manager for multiple small businesses including salons, restaurants, delis, and mercantile establishments. The company generates revenue through commercial leases to these tenants.
2. Christmas Tree Sales: Seasonal retail sales of live Christmas trees during the holiday season (late November through December). This represents a direct-to-consumer retail revenue stream conducted annually.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Row&Co operates a curated multi-tenant commercial space at 206 Depot St in Columbia, Tennessee's arts district, leasing retail space to independent local businesses including an organic salon, an Italian restaurant, a New England style deli, a mercantile and coffee bar, and a bagel shop. In addition to year-round tenant operations, the company runs a seasonal live Christmas tree sales event each November-December, now in its seventh season. The combined offering functions as a community gathering and shopping destination for local residents and visitors.

Product overview

Row&Co is a multi-tenant retail and gathering space located at 206 Depot St in Columbia, TN's arts district. The core offering is a unified physical marketplace that houses multiple independent small businesses (tenants): Envy Hair (organic salon), Mama Milas (Italian restaurant), Golds Deli (New England style deli), Bradley Mountain (mercantile + coffee bar), and Bag of Joy Bagel Co. (bagel shop). During the holiday season, Row&Co operates a separate seasonal product line selling live Christmas trees, now in its 7th season.

Differentiator

Problem solved

Functional benefit

Products and services

• Multi-Tenant Commercial Space Curated commercial retail and gathering space at 206 Depot St, Columbia, TN leased to independent local tenants (hair salon, restaurants, deli, mercantile/coffee bar, bagel shop) targeting small business operators seeking an arts-district location.
• Live Christmas Trees Seasonal direct-to-consumer retail offering of live Christmas trees at the Row&Co location during late November through early December, paired with a festive holiday experience for local households and visitors.

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• Envy HaircoreOthersEnvy Hair is an organic salon tenant at Row&Co. Located at the Row&Co premises, the salon contributes to the diverse tenant mix and attracts customers seeking hair services. Row&Co describes its tenants as part of its 'Family.'
• Mama MilascoreOthersMama Milas is an Italian restaurant tenant at Row&Co. The restaurant adds food service to the multi-tenant commercial space, creating a dining destination alongside other retail offerings.
• Golds DelicoreOthersGolds Deli is a New England Style Deli tenant at Row&Co. The deli contributes to the food and dining options available at the Row&Co location.
• Bradley MountaincoreOthersBradley Mountain is a Mercantile + Coffee Bar tenant at Row&Co. They maintain their own website at bradleymountain.com and operate from the Row&Co premises, adding coffee service and retail merchandise to the tenant mix.
• Bag of Joy Bagel Co.coreOthersBag of Joy Bagel Co. is a bagel shop tenant at Row&Co. The bagel shop provides breakfast/light food options to visitors of the Row&Co commercial space.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Boxpark: Curated container-based multi-tenant retail and food marketplace; same core thesis of a curated destination built around independent small businesses.
• Urbanspace: Food hall and curated marketplace operator managing multi-tenant food/retail spaces. Same operating model of curating tenants and running the destination.
• Industry City: Brooklyn multi-tenant creative/retail/food destination with curated tenant mix and arts-district positioning. Mirrors Row&Co's small-business + community brand.
• Ponce City Market: Atlanta adaptive-reuse multi-tenant marketplace with curated food hall, retail, and offices. Closely mirrors Row&Co's curated multi-tenant concept with a strong arts/community brand.
• Time Out Market: Curated multi-tenant food hall / marketplace operator in major cities. Directly comparable curated tenant-mix model with a strong destination brand.
• Grand Central Market: Historic LA marketplace hosting a curated mix of independent food and retail vendors. Same foundational concept of a multi-tenant curated destination anchored by small businesses.
• Terrain: Garden-center-plus-curated-retail destination combining plants, nursery, home goods, and café. Closest peer to Row&Co's flower farm + curated retail positioning.
• Chelsea Market: Iconic NYC multi-tenant marketplace combining curated food, retail, and offices under one roof. Operates the same curated destination model as Row&Co at significantly larger scale.
• American Tobacco Campus: Durham, NC adaptive-reuse mixed-use destination with curated retail/food tenants in a creative district. Closest regional geographic and conceptual peer to Row&Co's Columbia, TN arts district model.
• Eataly: Italian-themed multi-tenant marketplace combining restaurant, market, and retail concepts. Conceptually analogous to Row&Co's combination of Mama Milas restaurant and surrounding retail/grocery tenants.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Row&Co