Solihull Music School

What Solihull Music School does

Solihull Music School Ltd is a privately held, family-owned music education business operating from a single site at The Laurels on Knowle High Street, Solihull, United Kingdom. The school delivers group and individual instrumental and vocal tuition to more than 300 students ranging from age 4 to adult, structured around the Yamaha Music Method and Rockschool/Yamaha syllabus from beginner through Grade 8 and Diploma. Core course lines include Junior Play For Keeps and Play For Keeps (keyboard), Drum Encounters, Guitar Encounters (electric and acoustic), Voice Encounters, Ukulele, and the Mini Maestros early-years programme. The business runs seven days a week with hourly group sessions capped at roughly eight students and dedicated 30-minute individual slots, supported by a proprietary online student portal that records and streams every group lesson for catch-up viewing, revision, and live remote participation.

The school's underlying technology footprint is intentionally narrow: a Squarespace-hosted marketing site, an in-house lesson recording/streaming portal (built by co-administrator Brendan Turner during the COVID-19 pandemic), and standard online payment processing via the enrollment portal. There is no mobile application, no API surface, and no third-party integrations beyond the standard web and payment stack. The Yamaha affiliation is the principal content/curriculum moat, providing certified teacher training, master classes, and access to a globally recognised graded progression framework.

The revenue model is straightforward subscription-based recurring billing. Monthly fees are auto-collected on the 1st of each month: £41 for Mini Maestros (half-hour classes for ages 4-5), £82 for one-hour group lessons, and £122 for 30-minute individual lessons. Forty-four lessons are scheduled annually across twelve monthly instalments, with eight weeks of holiday built in. Acquisition is direct-to-consumer, anchored by free taster lessons and word-of-mouth in the Solihull/Knowle catchment, with no resellers, channel partners, or institutional sales motion.

Name

Solihull Music School

Legal name

Solihull Music School Ltd

Website

https://solihullmusicschool.co.uk

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Solihull Music School is a Yamaha-affiliated private music school in Knowle, Solihull, UK, delivering group and individual instrumental lessons in keyboard, guitar, drums, vocals, and ukulele to 300+ students aged 4 to adult, with subscription fees from £41 to £122 monthly.

Ownership category

akta.pro rank

Product category

Music Education Services

NAICS

Fine Arts Schools (61161), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Music Schools & Conservatory Prep (Pre-College) (EDAMANAE)

akta.pro secondary industries

Group Music Classes & Ensembles (Band, Orchestra, Choir) (EDAMANAC), Private Music Lessons (Instrumental) (EDAMANAA), Early Childhood Music Education (Ages 0–7) (EDAMANAD), Music Education & Practice Software (Ear training, tutors, metronome tools) (MPAIAIAJ)

Keywords

• Music education services
• Instrumental music lessons
• Vocal tuition
• Music exam preparation
• Yamaha music method

Headquarters

HQ city

Knowle

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Group Music Lessons: Weekly group lessons lasting one hour, charged at £82 per month. The annual cost of 44 lessons is spread evenly over 12 monthly payments collected on the 1st of each month via the online portal. This is the primary revenue stream representing the majority of enrollments.
2. Individual (1-to-1) Lessons: Dedicated 30-minute one-to-one lessons offered across all disciplines (keyboard, guitar, drums, vocals, ukulele) at £122 per month. This premium tier provides personalized instruction with flexible scheduling options.
3. Mini Maestros Program: Half-hour group classes for children aged 4-5 transitioning from preschool to primary school. Priced at £41 per month, this entry-level program introduces musical concepts and instruments before students graduate to main school courses.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Solihull Music School provides weekly group and individual music lessons for children and adults in keyboard, drums, guitar, vocals, and ukulele, plus a Mini Maestros early-years program. Lessons follow the Yamaha Music Method and Rockschool/Yamaha syllabus from beginner to Grade 8/Diploma, with 44 lessons per academic year and an online portal for recorded lesson access. Accredited on-site exams are offered 2-3 times per year.

Product overview

Solihull Music School is a Yamaha-affiliated music education institution offering a portfolio of group and individual music lessons. The core offerings include Keyboard courses (Junior Play For Keeps for ages 6-7 and Play For Keeps for ages 8+), Drum Encounters, Guitar Encounters (Electric and Acoustic), Voice Encounters (Vocals), Ukulele Lessons, and Mini Maestros (ages 4-5). All courses follow the Yamaha Music Method and Rockschool/Yamaha accredited exam syllabus from Grades 1 to 8. The school supplements in-person lessons with an online student portal for recorded lesson access. Lessons are structured as weekly group classes (one hour) or individual 30-minute slots, with 44 lessons per academic year across 12 monthly payments.

Differentiator

Problem solved

Functional benefit

Brands

• Mini Maestros: A bespoke music course designed for children aged 4-5, transitioning from preschool to primary school.
• Voice Encounters
• Drum Encounters
• Guitar Encounters
• Play For Keeps
• Junior Play For Keeps

Products and services

• Mini Maestros Bespoke half-hour weekly group music course for children aged 4-5 transitioning from preschool to primary school. Introduces rhythm, pitch, basic notation, and instruments including keyboard, piano, guitar, drums, and vocals through percussion-based and puppet-led activities. Priced at £41 per month on a 12-month recurring subscription.
• Junior Play For Keeps (Keyboard) Group keyboard course for children aged 6-7 introducing music through listening, singing, and reading activities using themed, cartoon-style textbooks. Follows the Yamaha Music Method as a feeder into the main Play For Keeps syllabus.
• Play For Keeps (Keyboard) Comprehensive group keyboard course for students aged 8 to adult, following the Rockschool/Yamaha exam syllabus from Grades 1 to 8. Covers Rock & Roll classics to contemporary hits with solo and band playing techniques. Delivered as one-hour weekly classes for 44 weeks per year at £82 per month.
• Drum Encounters Group drum classes for students aged 7 and up, combining traditional drum lessons with a creative modern approach and following the Rockschool/Yamaha Grades 1 to 8 syllabus. Delivered as one-hour weekly sessions within the £82/month group subscription tier.
• Guitar Encounters Electric guitar rock and pop-based group course for aspiring guitarists aged 8 to adult. Teaches notation, theory, and instrument maintenance while following the Rockschool/Yamaha Grades 1 to 8 syllabus.
• Acoustic Guitar Lessons Half-hour one-to-one acoustic guitar lessons for those preferring classical styles, taught individually on a 1-2-1 basis.
• Voice Encounters Group vocal lessons for students aged 7 and up, blending traditional vocal training with contemporary techniques and following the Rockschool/Yamaha syllabus from Grades 1 to 8.
• Ukulele Lessons One-to-one ukulele lessons available in half-hour or one-hour sessions, taught on a 1-2-1 basis across disciplines.
• Individual (1-to-1) Lessons Dedicated 30-minute one-to-one lesson slots available across all disciplines (keyboard, guitar, drums, vocals, ukulele) with flexible scheduling. Priced at £122 per month as a premium tier for personalized instruction.

Quantifiable outcome

• 100% exam pass rate with 4 Distinctions, 12 Merits, 5 Passes in most recent exam sitting
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Yamaha Music Schools (Europe)coreStrategic or Co-development PartnerSolihull Music School is officially endorsed by Yamaha Music Schools (Europe). All teachers are certified in Yamaha Music Lessons and receive ongoing training through master classes at Yamaha headquarters in Milton Keynes. The school uses the Yamaha Music Method as its primary teaching approach, emphasizing listening, imitating, and reading—mirroring natural language learning. Within two years of founding, Yamaha endorsed the expansion of course offerings.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Royal Birmingham Conservatoire: Regional conservatoire in Birmingham offering pre-college, undergraduate, and postgraduate music training. Overlaps with Solihull's higher-grade students who may progress toward formal conservatoire study; broader institutional scope.
• MasterClass: Premium online education platform offering music courses taught by renowned artists. Represents a higher-end, broader alternative for adults seeking music education, with content rather than live-instruction delivery.
• Junior Guildhall: Junior music department of the Guildhall School serving school-age musicians with instrumental, ensemble, and theory tuition. Comparable syllabus and exam progression model, but with broader institutional backing and Saturday-only delivery.

Direct peers

• Centre for Young Musicians: London-based Saturday music school for school-age children offering instrumental and vocal tuition across multiple disciplines with graded progression. Operates a similar supplemental music education model with ensemble/group learning and exam preparation.
• TakeLessons: Online and in-person marketplace connecting students with music teachers across instruments. Competes for the same parent/student acquisition funnel and subscription lesson model, though at a broader geographic scale.
• Stagecoach Performing Arts: UK-wide performing arts education franchise offering weekly group classes for children in singing, dance, and drama. Similar subscription-based weekend model targeting parents of school-age children, with comparable pricing and on-site facilities.
• Yamaha Music Schools UK (other Yamaha-affiliated schools): Other Yamaha Music Schools (Europe)-affiliated schools across the UK operate the same Yamaha Music Method curriculum with certified teachers, master classes, and graded exam pathways. They are the closest direct comparison, differentiated only by location and individual management.

Emerging players

• Yousician: App-based music education platform offering guitar, piano, ukulele, bass, and vocal lessons with interactive feedback. Represents the lower-cost, self-directed alternative that competes with Solihull's beginner-tier offerings.
• Fender Play: Subscription-based online guitar lesson platform with structured curriculum from beginner to advanced. Direct competition for Solihull's Guitar Encounters product on price and convenience.

Others

• Helen O'Grady Drama Academy: UK children's drama education franchise operating weekly group classes in schools and dedicated venues. Highly comparable operating model (subscription group classes, franchise-style structure, child-focused enrichment), but in drama rather than music.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/solihullmusic
• Xx.com/solihullmusic
• LinkedInlinkedin.com/company/solihull-music-school-limited

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solihull Music School