I Love

Name

I Love

Website

https://i-love.com

Company type

Private

Founded year

2010

Headcount range

5,001–10,000 employees

Short description

I Love is a Hong Kong-based private company founded in 2010 that connects brands with consumers through marketing services and products. Founded by CEO Scott Davies, the firm reports more than 10,000 employees and operates from Sheung Wan.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Marketing Consulting Services (541613)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Activation/Experiential Creative Agencies (MPAAAAAO)

akta.pro secondary industries

Brand Experience (BX) & Service Design (BPAFAEAI), Event Strategy & Experience Design (BPAFAGAA)

Keywords

• Marketing services
• Brand marketing
• Consumer engagement
• Promotional products
• Brand partnerships

Headquarters

HQ city

Sheung Wan

HQ country

Hong Kong SAR China

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Core offering

I Love is a startup that connects brands with consumers by offering marketing services and products. The company operates as a marketing services provider, facilitating brand-to-consumer engagement through its product and service offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Services Marketing services that connect brands with consumers, designed for companies seeking to engage their target consumer base through specialized marketing initiatives.
• Marketing Products Marketing products offered to brands as part of the company's brand-to-consumer engagement offerings, complementing the company's marketing services portfolio.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• WPP: Largest global advertising holding company encompassing Ogilvy, Grey, GroupM, and VMLY&R — a broad incumbent whose portfolio overlaps entirely with I Love's marketing services offering.
• Publicis Groupe: Global advertising and communications holding company with major creative networks (Leo Burnett, Saatchi & Saatchi, Publicis) competing for the same brand-to-consumer marketing mandates.
• Dentsu: Japan-headquartered global advertising holding company with strong APAC and Hong Kong presence, offering the full spectrum of marketing services comparable to I Love.

Regional players

• Hakuhodo: Japan's second-largest advertising agency with deep APAC roots, offering integrated marketing services — a peer based on regional APAC presence and comparable services portfolio.

Direct peers

• Ogilvy: Global full-service advertising agency with strong APAC and Greater China presence offering creative, brand, and marketing services to multinational clients — directly comparable in offering and customer base.
• Grey Group: Global advertising agency with strong presence in Asia and a focus on brand-to-consumer connection, directly comparable to I Love's stated value proposition.
• Leo Burnett: Global creative advertising network competing for the same brand-building and campaign mandates that I Love targets, with similar creative-led agency model.
• BBDO: Global creative agency network offering brand advertising and integrated marketing services, with significant APAC footprint mirroring I Love's geographic positioning.
• Saatchi & Saatchi: Full-service global creative agency with deep APAC operations providing brand strategy, creative campaigns, and activation services comparable to I Love's stated offering.
• TBWA: Global creative advertising network known for disruptive brand work, with significant APAC operations offering services directly comparable to I Love's marketing offering.

Market position

Customer concentration

• LinkedInlinkedin.com/company/2498311

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about I Love